Post on 24-Apr-2015
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Indian RetailUnmanned/IT Enabled stores
Apurb SinhaExecutive – PGDM
2010 - 11
Indian Retail
Well Organized – Beautiful Go-down
Question
• Willing buy grocery on Sundays?
• Willing to stand in long queue?
• Satisfied with the mall staff?
• Smart phone users?
Problems
Retail space rental
Expensive and unskilled manpower
Changing Indian Customer
Statistics
Source : KPMG India
Proposed solution
• Unmanned Stores
• Limited staff stores
Proactive Solution
Customer Use case
• Walk in• Allotted a handheld smart device/ Use own smart
phone• Login • Create a shopping list/ access your old shopping list• Walk around the shelves• Scan the barcode or the identification code allotted
to the products• Select the quantity
Customer use case
• Select payment mode• Select delivery mode– Self collect ( charge extra)– Home delivery ( Discounts)
• Connect the device to the available ports/POS• Make payment• Go and enjoy the top floor of the mall
Store Use Case
Costing
• Smart Device : 5000k• Cost of software : – 20 Man-days for development– Free apps on the internet
• Connect to existing ERP
Limitations
• Not open to every shopper
• Dependence on technology
• Strong Home delivery system
Advantages
• Optimized cost – Save on rentals– Save on staff
• Optimized resources– Improve labor productivity– Manage Inventory– Use existing ERP and delivery system
• Use of technology ( Blackberry section, SIS)