In the name of ALLAH, who is beneficent and merciful

Presentation:Visual Aids

Visual Aids?

Goals of the session:

1. Introduction 2. Purposes3. Types 4. Advantages &

Disadvantages5. Appeals6. Conclusion

What is Visual Aids?

A Visual aid is a graphical object or representation that may be used to clarify or enhance understanding of a concept or processes. The best way to insure success in learning is to present information in different formats for different people.

Examples of Visual Aids:

Static : Snapshots, Graphs,

Maps.

Dynamic: Movies, animations,

simulations .

Why we use visual aids?

Purposes

Save time and add interest.Improve listener understanding.Improve listener retention. Allow for different learning styles.Stimulate development of attitude.Allow for different learning style.

Types of Visual Aids

Chalk Board

Dry Eraser Board

Slide Projector

Video/DVD

PowerPoint

Appeals?

Positive mood Positive mood draws draws attention attention product is used product is usedBut, . . . . . . But, . . . . . .

(a) Not sufficient to merely (a) Not sufficient to merely attract attentionattract attention(b) Repetition reduces ability to (b) Repetition reduces ability to hold attentionhold attention(c) Humour is subjective(c) Humour is subjective

Humour Appeal:Humour Appeal:

Fear AppealFear Appeal

Negative consequences of not Negative consequences of not using product using product product is used product is used

Threat, with implications of dangerThreat, with implications of danger

Relationship between fear Relationship between fear & &

persuasionpersuasion

Some personal emotions that can drive

Individuals to purchaseproducts include

Safety, fear, love, humor, joy, happiness, pride, pleasure, comfort, ambition etc.

Personal Appeal

Advantages & Disadvantages

Increase understanding/InterestSave time Enhance attentionHelp control nervousnessDevelop awareness among peopleEnhance Sale of productsNeglected areas can be captured

Advantages:

Disadvantages:

Wastage of money Increase the priceMore ExpensiveDifficult to understandReality Based