Walkalytics - Reachability Analysis for your business

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Walkalytics – Reachability Analysis for your Business

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EBP Powerpoint Vorlage 2013 3

What are isochrones? (Animation)

What are isochrones?A walktime isochrone …

... shows the precise walking time of your neighborhood for any starting point

... contains thousands of individual paths. We compute these paths in less than a second;

… is the building block for our reachability analysis.

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Isochrones example (Video)HK Convention and Exhibition Centre

Why do you need Walkalytics?

Benchmark yourquality of service (QoS)

Optimize yourservices and resources

Establish and maintaincustomer relationships

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QoS for transit: Old approach

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QoS for transit: Walkalytics approach

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Optimal siting of your new service point:Service areas with high population or demographic group density

Workforce reachable within 5 minutes

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Optimal siting of your new service point:Service areas with high population or demographic group density

Residential population reachable within 5 minutes

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Optimal target audience for your marketing Ex. of an origin-destination

matrix 24’000 Swiss public transport

stops 2’000’000 householdsResult: Walking times and paths between public transport infrastruc-ture and households

Benefits: cost savings in mass-mailings target the audience who lives

within 5 minutes walking time to your point-of-sales

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Geofencing- As a coffee-shop, please send alert if a customer is within 5

minutes walking distance to indicate / notify them a special deal.

- As a passenger, alert me if a delay happens at a nearby public transportation

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Customer relationship

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What data do you need? Use any available basemap data or combination of

them

Add your own data (e.g. a planned bridge, underpass, etc.)

For quality of public transportation service, use GTFS (General Transit Feed Specification), a common format for transit schedules

OpenStreetMapNational

mapping data

TomTom or NavTeq data Cadastre data

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Walkalytics supports desire paths

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Example: Cross a park

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Example: Cross a park (Google)

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Example: Cross a park (Walkalytics)

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Advantages of Walkalytics

Detailed results

World-wide

coverage

No need of

routing-capable

data

Possibility to add own data

Fast!

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Our servicesAPI web service(Python, ArcGIS Desktop/Javascript API, OpenLayers, Leaflet)

Consulting andprocessing of your own data

Swiss approach for public transportation QoS (GTFS)

Our contact details

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Juerg ElsenerErnst Basler + PartnerHong Kong Ltd.51/F Hopewell Centre183 Queen's Road EastWanchaiHong Kong香港灣仔皇后大道東 183號合和中心 51樓juerg.elsener@ebp.hk

Dr. Ivo LeissErnst Basler + PartnerSwitzerlandMühlebachstrasse 118032 Zürich

ivo.leiss@ebp.ch

www.walkalytics.com/en/

Contacts

Juerg ELSENER juerg.elsener@ebp.hk

FAN Lili.fan@ebp.hk

http://www.ebp.hk/

EBP Hong Kong Ltd.

51/F Hopewell Centre183 Queen's Road EastWanchai, Hong Kong