We Polled 150 Millennials: What’s Your Favorite Brand

Post on 23-Aug-2014

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We polled 150 Millennials on what their favorite brands were and why. Check out our snazzy infographic with the results.

transcript

Battle

For those of you that thought this said Battle of the Bands, here’s who won/lost.

Favorite Brands

40% 60%

Least Favorite Brands

- Innovation- Simplicity and Ease of Use- Product Quality

Apple

- Product Quality- Good Marketing

Patagonia

- Use it everyday- Employee Perks

Google

ofthe Brands

Average respondent

was born in

1986

- Taste of Childhood- Good Marketing

Coca-Cola

- Product Quality- CommunityInvolvement

Under Armour

- Employee Attitude- Product Quality - Treatment of Employees

Walmart

- Product Quality- Employee Attitude

Comcast

- Bad Marketing- Unhealthy

McDonalds

- Low Value, High Price- No Customization

Apple

- Bad Commercials- Flo

Progressive

M i l l e n n i a l s H a v e S p o k e n

the hyper-conversion solution for eCommerce retailersD A T A P O W E R E D B Y

22%29%20%13%

5%11%

$0 - 24,999$25,000 - 49,999$50,000 - 74,999$75,000 - 99,999$100,000 - 124,999$125,000 - up

Winner

Jack Johnson Why?

"chill."

What's your favorite band?

Loser

Justin Bieber Why?

"stupid."

What's your least favorite?