Website Case Study

Heather Shea GasserAssistant Director,

Residential Initiative on the Study of the Environmentgasserhe@msu.edu

Our Process

1. Map out intuitive website structure2. Develop missing content (in Word)– Utilize server or DropBox for document and

photo repository3. Build Pages in Mura4. Proofread Site5. Go Live6. Continuously Refine & Maintain

Our Approach to Design: Audiences

General Audience, Future Students, Current Students, Collaboration & Partnerships

http://rise.natsci.msu.edu/future-students/

http://rise.natsci.msu.edu/current-students/

Mura

Mura

• Templates– Inherit & Cascade

• Calendars• Photos & Graphics• myRISE: Integrating Social Media

Integrating Social Media

• Weekly Newsletter: Mailchimp• Facebook Fan Pages and Groups• Twitter: @msuRISE

Consistent messaging, consistent branding

Q&A

Heather Shea Gassergasserhe@msu.edu