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7/30/2019 Weleda Magazine Spring 2011
1/19
POMEGRANATE FIRMINGFACIAL CARE
Regenerates your skin for timeless beauty
e90
FREE
COUPO
NSIN
SIDE
WiteSpig 2011 | 90th Aiesay Speial Editi
7/30/2019 Weleda Magazine Spring 2011
2/19
The sweet almonds delicate oil is a miracle of nature.
Nurtured within the safe haven of its protective shell, the
almond develops an oil rich in essential fatty acids and
vitamin Eingredients your skin welcomes because theyre
so compatible with its own natural makeup.
Our Almond Soothing Facial Care is formulated with this
precious, organic sweet almond oil and other pure
ingredients carefully selected to be soothing and kind.
Together, they calm your sensitive skin, reducing irritation
and redness while they restore its natural balance and
replenish its protective barrier.
And since our formula is fragrance-free and hypoallergenic,
even the most sensitive skin develops the clear, even beauty
of truly comfortable skin.
Almond Soothing Cleansing Lotion | Almond Soothing Facial Lotion
Almond Soothing Facial Cream | Almond Soothing Facial Oil
usa.weleda.com | weleda.ca | facebook.com/weleda | twitter.com/weleda
ALMOND SOOTHINGFACIAL CARE
Comforts and calms so your sensitive skincan rediscover balance
WHAT WOMEN EXPERIENCED USING
OUR ALMOND SOOTHING FACIAL LOTION:
+27%*
+24%*
+45%*
*tested after 28 days
INCREASED FIRMNESS
INCREASED SMOOTHNESS
LASTING MOISTURE
100% CERTIFIEDNATURAL SKIN CARE
2010WeledaInc.
Yea ad Cut...These days w r o onnt, w
r v ti to r onnt. Rnt
b rivr to tt in pop
v bgun rring rtpon, tv
topp tking to i. No or it-
t, no or pontnou onvrtion.
It wr o ink in wit t wo
wor tt w r oing tou wit t
pop w t vr .
But I tink ti itution
i nging. Our ionn-
tion i king u ong to f
onntion to otr, n
o to t rt, our o-
uniti, our foo n vn
to t prout w u in our
o n on our boi. at
W, w biv in king t onn-
tion. Tt w w rt ti butifu
gzin, fu of tori bout our brn
n vi ou n pp to our own if.
an it w w onnt ou wit t ot
potnt ntur ingrint for our kin.
Ti i brtor iu of we,
bu ti r, W turn 90. dr.
Ruof stinr foun t opn in
1921, t W ti iv b t
iion n vuntr roun
rpt for un bing, ntur n
utinbiit. Wr onvin w n
k iffrn b growing our ingri-
nt in Bioni n orgni grn,
n b offring ou tru ntur kin
r, bb r n iin tt tp
into our bo f-ing biiti. Our
it t i inrib inpir n
otivt to bring our 90-r iion
to if vr , for vr
on of ou.
Ovr 90 r W
grown into gob
brn, n troug xpri-
n, quit n utntiit,
w op to ontinu grow-
ing b bing opn ou
f onnt to, wit pro-
ut tt r fftiv n goo for u n
t rt. Wi root in t pt, w r
ontinu invting in rr n intro-
uing nw offring, n w nvr forgt
our iion to prott oog n rt
ningfu prout n prtnrip.
W op ou njo ti brtor iu
ofwe. an rbr to t onnt!
Jasper van Brakel, Chief Executive Ofcer
90 YearsIn harmony
with nature and thehuman being
7/30/2019 Weleda Magazine Spring 2011
3/19
POMEGRANATE FIRMINGFACIALCARE
Regenerates your skin for timeless beauty
Lookfortheinterestingfactsabout
Weledainthemarginsofthisissue.
Youneverk
nowwhatyoumaylearn!
edetwe, WinterSpring 2011 | Issue 8(published since 2007)Published by Weleda North America:1 Closter Road, P.O. Box 675Palisades, NY 10964
we is a free biannual publication
we editor in chief:Carrie Ruehlmanfor Weleda North AmericaTel: 1.800.241.1030Fax: 1.800.280.4899usa.weleda.comeditor@weleda.com
Reprinting o articles is notpermitted without permission
editorial contributors: JuliaAngstenberger (ja), Cristina DeOliveira (cdo), Carrie Ruehlman (cr)
photo contributors: J. Aragon, 10, 12, 14.G. Dawson, 26, 29. M. Peuckert, 6, 7. M. vonPostel, 19. Weleda Archive (Germany), 31.
cover photos: J. Aragon, 71, 72, 76, 79, 82,90. J. Barckley, 43. G. Dawson, 54, 86. A.Hancu, 34, 74. I. Kalan, 57, 65. M. Kelly, 46.M. Peuckert, 56, 58, 63, 67, 68, 69, 75, 81,88. N. Rissman, 33, 40, 42, 50, 64, 77. A.Rizzuto, 89. RPCA, 49, 85. C. Ruehlman, 83.A. Salomon, 28, 30, 38, 41, 61. D. Ulmer, 37.B. Varrasso, 36. M. von Postel, 80. A. Weber,60, 62. Weleda Archive-NA, 32, 48, 51, 55, 59.Weleda Archive-Germany, 1-25, 31, 39, 44,45, 47, 52, 66, 70, 73, 78.
copy editor: Theresa Everline
art direction/design: Michael Kelly Designs,michael@mlkelly.com, www.mlkelly.com
printing: Allied Printing Services, Inc.,an EPA green power partner
Biodynamic is a registered certifcationmark o the Demeter Association, Inc.
AT WORK WITH THE WORLD
6 In Morocco, a
life-giving tree
SPA-IFICATION
Cultivating Beauty 101
NATURAL BEAUTY
Skin care through
the ages
COVER
8 90 beautiful years
90 starts here
BIODYNAMICS
6 Biodynamics in
your own backyard
AU NATUREL
3 Boosting babys health
6
12
18
26
31
WelcOme to ti pi ition of
wet W ift gzin. a o-
unition ngr t W, I writ
bout our zing prout on Fbook,
Twittr, our bog, n now, in nw ro
itor in if, in ti gzin. lt Ju
I t n to viit our Bioni
gardens in Germany and see rsthand why
W prout r tru p-
i. T tiing w prft:
Our nu fowr wr
in fu boo n r to
b rvt. at wn I t
up wit t of on
W grnr, n
w nr troug row
of ri ing pnt,
rootr row n onb buzz. soon
w upon ount nubr of zzing
orange calendula owers, stretching toward
t orning un fr t ou .
W got to work rfu npping
off the blossoms, which soon lled dozens
of rt. Bfor unti, t butifu
fowr wr ivr to t nigboring
proing fiit to b into tintur
for our cnu Bb cr. aftr njoing
ruptiou t t W Ntur
Caf, I went looking for the owers we had
jut pik to tk or pitur. Not po-
ib, I w to. T pnt r bn
pro, o to ptur tir nutrint n
nrg t tir frt n ot vit point.
W i 90 r o ti r, n ti
w work wit t wor in t butifu,
utinb w w w v, onoi-
, oi n nvironnt. In ti
iu of we, ou r bout
our nwt utivtion projt
(p6), rn bout our uniqu
fi r pioop (p12),
n iovr ow to rt
our own utinb grn
(p26). you vn pik up
fw tip for ow ou too n
iv butifu n utin-
b to 90n bon (p22)!
W tnk ou for tking ti journ wit
u, n w ov to r fro ou. ei u
t editor@weleda.com, r our tori t
facebook.com/Weleda n twitter.com/Weleda.
W v bn roun for 90 r, but
on ting i ur: W ount v gottn
r witout ou.
crri Run, eitor in cif
5 Weleda, Inc. in North America becomes a fully-owned subsidiaryof its Swiss parent and a part of the international Weleda Group.90 yeaRs OF NaTURal INGRedIeNTs
7/30/2019 Weleda Magazine Spring 2011
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IN The semI-deseRT of outwt
moroo, wr t ot un bt own
on t brown rt n rin rr f,
t rk, rk, rk of pintring nut-
o troug t v. hr in
t argnri rgion, bro bin in
t ow of t hig at mountin,
Brbr won obtin rgn oi uing t
to tv u for nturi.
T gtr t ri rgn fruit fro t
groun n u two ton to brk opn t
r nut. T ini r ton
groun to prou n oi pt, wi i
then cold-pressed and ltered to yield what
i oftn t iqui go of moroo.
T rt of t wor i now ting
on to wt t wi won of moroo
v known for nturi: rgn oi, fro
t argania spinosa tr, bot rrkb
nutrition n oti bnfit. long
u b inignou Brbr won in
but rip for t ir, kin n
ni, rgn oi ontin or tn 80 pr-
nt unturt ftt i n or
ntioxint tn oiv oi. Rr ow
tt it n p rgnrt g kin,
trt n, oituriz p n oot
inammation.
More Than Skin Deep
But rgn oi int on priz for it
but bnfit. It o n iportnt
our of ino for moron in ti
rur rgion. W rnt for
In Morocco, ALIfE-GIvInG TrEE
prtnrip wit sii yin, o
own, fi-run buin, to our
orgni rgn oi for u in it nw
Pogrnt Firing d cr, Nigt
cr n e cr. T prtnrip
ow W to obtin pur, wi-r-
vt rgn oi n to trk t our of
t n t quit of oi to nur
it tnr r t t vr tg of t
proution pro.
lik of W ingrint-our-
ing inititiv ovr it 90-r itor, t
prtnrip wit sii yin fou on
t ong-tr utinbiit of t proj-
t fro n nvironnt, onoi
n oi prptiv. T obortion
nur t ino n fir wg for
t or tn 500 rvtr, ot
won, wo work for sii yin n
r pi gurnt wg oring to
t nubr of rgn nut t pro.
argnti gift fro nturnb
t to rn ivioo; witout it, t
wou v fw otr onoi opportu-
nities. Its tting, then, that the locals call
argania spinosa t Tr of lif.
Sustaining Life
T qut, gnr rgn tr i t bo
of moroo. Wit p, bro root tt
rw wtr fro fr-ring pt,
t tr i w pt to t r, r
it. It grow wi, n urviv t-
prtur of or tn 120F n n
b tr bk or tn 2 iion r.
so of t tok in t argnri rgion
r tit to b 300 r o.
s, toug, t nubr of rgn
tr win ovr t r, n it
bo nngr. count ffort to
utivt argania spinosa in otr rgion
v fi. If t rgn fort wr to
ippr, if in t rgion wou ik
b unutinb. T o Brbr pop
u not on t fruit to k oi but o
t woo for buiing tri, ro
and rewood.
T rgn grov o utin
opx ot tt wou ip-
pr ong wit t. crop, rb n
iin pnt ik br, vnr n
t wou or in t ot un wit-
out t of t tr to prott t.
honb n ni tt pn on
ntiv gr wou o pri. Wt
or, bu of tir p root, t
rgn tr prvnt oi roion n ow
for t rpnint of quifr, wi
rv buffr gint t vr-
nroing sr drt.
Fortunt, ffort r bing
to onrv t rgn grov n f-
gur t ino of t Brbr fii.
In 1998, UNESCO (t Unit Ntion
eution, sintifi n cutur
Orgniztion) tpp in, ignting
ot 10,000 qur i of rgn for-
t in outwt moroo UNescO
6 we maaze
Weleda begins a
partnership with a
family-owned business
in Morocco to source
organic argan oil.
7winter-sp ring 211
90 yeaRs OF WORKING WITh The WORld
400million
organicrosesareharvestedforWeledasWildRose
SmoothingFacialCareandWildRoseBodyCareeachyear.
ThatsmorerosesthantherearepeopleintheUnitedStates!
Above: A Berber woman gathers dried arganfruits from the ground.
Opposite: The argan forests and the squat,gnarly trees are a symbol of Morocco.
7/30/2019 Weleda Magazine Spring 2011
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biopr rrv, ping nur on-
tinu rforttion n proution of
trur rgn oi.
T prott r p fotr b-
n, roniou rtionip btwn
t o moron n ntur. a t
un t on t ton groun n t rgn
tr t ong ow, t oun of
rking nut toppbut on for t
ti bing. Tnk to utinb ffort
fro sii yin, ontinuing n
for orgni, ig-quit rgn oi fro
W, n UNescO vit onrv-
tion progr, t work wi bgin gin
toorrow. Jut it for nturi. cr
Travel around the worldto Tuscany, Turkey
and Germanyto experience Weledas cultivation
projects from the comforts of home. Visit the Weleda
lm center:usa.weleda.com/media/lms.aspx.
Just as the beautiful iris stores moisture in its roots, our
Iris Hydrating Facial Care helps your skin keep its own
natural moisture.
Blended with Biodynamic iris root and other hydrating
organic ingredients, this pure, natural formula protects your
skin from moisture loss while promoting your skins ability to
regulate and preserve its best moisture levels.
This long-lasting hydration also protects your skin from
dehydrating environmental elements so it keeps the fresh
radiance of beautifully moisturized skin.
Iris Hydrating Facial Lotion | Iris Hydrating Day Cream | Iris Hydrating Night Cream
usa.weleda.com | weleda.ca | facebook.com/weleda | twitter.com/weleda
IRISHYDRATINGFACIAL CARE
Hydrates for perfect moisture balance
WHAT WOMEN EXPERIENCED USING
OUR IRIS HYDRATING DAY CREAM:
+9% after 14 daysINCREASED MOISTURE
100% CERTIFIEDNATURAL SKIN CARE
2010WeledaInc.
O
e u 90 yea histy, Weleda has always plaed geat
imptae elgial, sial ad emi espsibility.We gw dzes aes hebs, wes ad uits useles,
but its t eeythig we eed t ultiate beauty i the wld.
read t dise sme u beautiul pjets.
5ROSE{Organic} Isparta, Turkey. Weleda
started its project with the local farmers and
residents of the Turkish village of Senir by
helping 30 farmers convert their lands to
organic. It has grown to nearly 300 farmers.
6BIRCH{Organic} Cseke Budejovice, Czech
Republic. Weledas partnership with farmer
Leo Taraba has created real changewith
our technical and nancial support, Taraba
developed a birch processing facility and
started a program to teach local children
about sustainability.
7SEABUCKTHORN {Biodynamic} Tuscany,
Italy. Weleda partnered 10 years ago with
Kurt Knzi, a pioneer in the cultivation of
Biodynamic sea buckthorn.
8LAVENDER{Organic} Moldova; June-July. In
this region where many live in poverty, Weleda
provides up to 200 farmers the reassuring
promise of long-term demand for their crops.
1ARNICA{Organic and wild-crafted} Apuseni
Mountains, Romania. Weleda teamed up with
the World Wildlife Fund to protect endangered
arnica and help teach locals to collect the
plant in an environmentally sustainable way.
2IRIS{Biodynamic} Tuscany, Italy. Nestled in
the mountainside of the Italian Apennines is
the Ca dei Fiori farm, Weledas indispensable
iris cultivation partner for more than 15 years.
3CALENDULA {Biodynamic} Schwbisch
Gmnd, Germany. Youll nd calendula across
40 acres of Weledas very own gardens in
Germany, where 3,500 pounds of calendula
blossoms are handpicked each year.
4JOJOBA{Organic}Argentina. Weledas endur-
ing partnerships with several Argentinean
cooperatives have supported the re-greening
of more than 17,000 acres of desert.
1
4
2 5
7
3
6 8
9winter-sp ring 211
90 yeaRs OF WORKING WITh The WORld
InTurkey,W
eledaemploysaround600small-scale
farmerstog
roworganicwildrosepetals.There
wouldbeno
cultivatingbeautywithoutthem.
7/30/2019 Weleda Magazine Spring 2011
6/19
With this year marking Weledas
90-year anniversary, you can be
certain that weve accumulated
quite a bit of knowledge about skin
care and the natural world over the
years. And if theres one thing we
know for sure, its that nature has
everything our skin needs to be its
most radiant, healthy and beautiful.
Were happy to share our time-
tested knowledge and expertise with you through
our products, this magazine, our website and blog,
as well as on Facebook and Twitter (see inside
back cover). On these pages, we pose your questions
to Lilith Schwertle, our European holistic skin care
expert and esthetician. So read on, and then send
your most pressing skin care conundrums to us at
itor@w.o. cr
LS: W Wi Ro
sooting Nigt cr
i prft for t 30, wn
to firt in r jut
bginning to ow. lik
of our nigt r,
it p ri n nour-
iing, wit vning
priro oi n rr to
counter rst signs of aging
n wit orgni oiv oi to provi oi-
tur uring our kin nigt rgnrtiv
. But in our kin i on t oi i,
t Wi Ro sooting Nigt cr
f bit ri. If o, ou n u Wi
Ro sooting Fi lotion our
n nigt rt foru orgni
roip oi wi intin our kin
out n v itit witout f-
ing v. Tt i, pning
on where you live, you may nd
tt t xtr-nouriing Wi
Ro sooting Nigt cr i
bttr uit for t job of ring
for our opxion in t
wintr, pit t oi. No ttr
wi prout ou oo, our
kin wi b oot n rint
in t .., o ou n onntrt our
worri on o-
ting itt or
iportnt tn
few ne lines.
LS: Kping our
kin t n
pp uring t
wintr i no
tk. Fortunt,
W k
fw prout tt
r xnt for rtoring kin to it
ot butifu, t tt. co
cr, forr known evron
F B, i i uit for r n
vr r kin tt xpo to xtr
onition. Prft for kir n otr
o-wtr outoor ntuit, it
wit pur bwx, wi v
brtb r on t kin tt p
prott fro oitur o. W fn-
fvorit skin Foo i i for rk
n n , or wrvr r kin
n o riou Tlc. Our aon
sooting Fi Oi i o pfu for
prottion. you n rop
or two to n of our oiturizr, or u
it to giv ourf gnt, oforting
fi g. aftr t g, ovr
our f wit ot tow n t t
nouriing oi work tir gi on our
wintr-wr kin. Now, ont tt
oun wr n oz?
ls: T kin roun
our i frgi, o
it iportnt to u
pi forut
r tt wi
kp t kin t.
W k two
frgrn-fr
r. To in tir
30 wi bnfit fro
our Wi Ro sooting e cr,
it r wit orgni ro-
ip oi n orgni orpin xtrt to
soften rst lines and reduce pufness. Our
nw Pogrnt Firing e cr i
or uitb for ging kin. antioxint-
ri orgni pogrnt oi n
orgni rgn krn oi p fir n
prott fro ging nvironnt
inuences, while extracts of organic sun-
ower petal and organic millet seed boast
anti-inammatory properties and vitamin
a to p oot kin. To u, trt wit
pr-iz oop on t p of our ring
nger. Beginning at the outside of the eye,
gnt pt t r unr t towr
t no, tn ovr t iorning
n vning.
For additional skin care tips, visitu.w.o.
cULTIvATInGBEAUTY 101
Iaminmy30s andmy
skinis slightly oily, but
Imstartingto worry
aboutwrinkles. Should
Ibe usinganightcream?
K.R.
Weleda holistic skin care expert andesthetician Lilith Schwertle
My skin gets extremely
dry andirritatedin
the winter.Whatcan
Ido to keep ithealthy?
K.L.
10 we maaze
5
Weledas frst and only
store and spa in the
United States opens
in Palisades, NY.
11winter-sp ring 211
90 yeaRs OF s Pa-IFIcaTION
Weledalaun
cheditsmostpowerfulbodycareline,
PomegranateRegeneratingBodyCarein2009.
Myeyesarepuffy, andfnelinesseemtobebecomingmoreprominent.Doyouhavean eyecreamyouwouldrecommend?P.Y.
7/30/2019 Weleda Magazine Spring 2011
7/19
a w journ troug our if tg,
our kin ng n rnw itf wit
ping . an toug
ging i invitb, w n nn our
kin ntur but b uing prout
wit ingrint tt p our kin
function at its bestand that are speci -
rt for vriou prio of our
iv. W Fi cr, for intn,
rn t inrib ing powr
of pnt to provi our kin wit bu-
print for but, giving it wt it n
to t in bnt k to t,
rint kinfro on to t
nxt. W Fi cr foru
tiv ipt t kin to trngtn it
n iprov it f-rgution quiti,
W europn oiti kin r
xprt n ttiin liit swrt.
Wn ou u t prout ovr ti,
ou wi tr i r tin ri nt
gow tt oow to trv fro
witin.. . . . . . . . Follow that Plant. . . . . . . .
evr pnt in ntur i uniqu, but o
v xtrorinr ing quiti, n
t r wt k W Fi cr
pioop o xptiontt, n
t ft tt tr r 90 r of xp-
rin in t prout. T opn
rst facial care product, Iris Cleansing
lotion ci, w introu in 1925.
Tn now, prout w v-
op wit pnton, iri,
wi ro or pogrntin or-
n wit pifi kin tp n to
If tr on ting tt rtin in our iv, it
change. Its true in nature, where owers bloom
n f w, tunrtor ro in n out, n
tides ebb and ow. And its true in our own lives.
at g 40, or vn 30, wr not t pron
we were at 20, and the changes are reected in our
ift, our pronit n, of our, our kin.
13winter-sp ring 211
5Weleda launches its rst facial careproduct: Iris Cleansing Lotion Classic.
7/30/2019 Weleda Magazine Spring 2011
8/19
nwr t qution, Wt kp u n
our kin t?
B o obrving ow pnt
grow in ntur, w n rn t ipt
it wi v on our kin, swrt.
Bu w r pi onn-
tion to ntur, our boi v t biit
to tk in t g t pnt i ting u
n put it to goo u. Wit t on,
for intn, t g to our kin i, Jut
own, wi t pogrnt ,
Gt up n go!
T pnt, wit it pi tor
to t, i jut t bginning. W for-
u r rt wit potnt bn of
oi fro nut, pnt n , w
pnt xtrt n jui, wi work in
ron wit t pnt to nn it
fftivn. W our Bioni
n orgni ingrint wnvr po-
ib n rfu onitor vr tp in
proution, fro utivtion troug to
rvting n proing.. . . . Sensitive? Almond is for You . . . .
No ttr our if tg or g, w f
nitiv oti, n o n our kin.
Wtr t u i n xtrn on (po-
ution, r ir) or intrn (rgi,
tr), nitiv kin i tpi r, r,
it n unofortb. snitiviti
o o in t for of z
or ro. swt orgni on oi,
t k ingrint in W aon
sooting Fi cr, i jut wt our
nitiv kin n to vop t
r, vn but of p ofort-
b kin.
T on i tru ir of
ntur. Wi otr tr in t on
fi u of t ir nrg to vop
tir fruit into wt, jui p
or pu, t on tr top t
vopnt pro n irt it
ntir trngt n nrg towr t
tt ini t fruit. evntu
t un ri t outr prt of t fruit,
n it bo r . T i
nurtur witin ti prottiv b
t t n un for ix ont, ruting
in t fortion of nutrint-ri n
ib krn: t on w know
n ov!
T on W u in it
aon sooting Fi cr r orgni-
grown in spin. T oi i ri in
unturt ftt i n vitin e,
king it i for nitiv kin. It p
rtor t bn n rviv kin
ntur brrir, protting gint xtr-
nal inuences, much like the almond shell
prott it priou ini.. . . . . . Iris: Made for Your 20s . . . . . .
Btwn t g of 20 n 30, our iv r
lled with change. Each moment is a thrill;
wr uriou bout wt t wor to
offr, n our otion r ontnt in
ux as we discover who we are. Similarly,
our kin i ttring btwn oi n r,
triving to intin bn it if
ng.
In our 20, our kin i trong, ri-
int n funtioning w, but tr n b
brkout n tnn to rn or
oiin, swrt. Ti i t ti
to bui trong, t fountion for
butifu kin ong into t futur.
T iri roott rizoi
tru tr of bning xtr, wi
k it prft uit for fututing
20-oting kin. T iri root n
xtrorinr biit to rgut it own
oitur bn, proviing ition
rtion to t pnt or toring wtr
in t root n, wi ow it to
survive through long, uctuating periods
of rougt or rin. T oitur-
rguting quiti in t iri root r wt
k W Iri hrting Fi cr
o fftiv for oung kin.
W Iri hrting Fi cr
ontin Bioni iri root xtrt fro
It, wi i obin wit otr r-
fu t orgni ingrint, u
orgni jojob oi, orgni oo
buttr n wit z. In our 20, our
kin bgin to oriz it xprin
n tk not of wt ppn to it,
swrt. It iportnt to vop
rgur kin r routin uring ti ti,
uing ntur prout tt p prott,
trngtn n bn t kin. swrt
uggt wing w irt n kup
nigt uing p-ning prout ik
W Gnt cning mik. Foow
wit W Rfining Tonr to rov
n rining tr of irt n kup
and to rene and tighten the pores.. . . . . .Rose: Made for Your 30s . . . . . .
T ro i onir t bo of r-
on, but n trut, n ti k it
prft opnt for our kin uring our
30. during t r, our n rt
nally begin to nd peace with each other.
W k to intin our igt-rt,
outfu nrg, wi o ring nw
level of maturity lled with a greater sense
of innr n rit.
a w r ti point, our kin i bu-
tiful, yet ne lines begin to show, especially
roun our n out. In our 30,
our kin bo rir, n nvironnt
inuences, coupled with stress and lifestyle
oi fro our rir r, k t-
v viib, swrt. It goo
ti to bgin uing prout, ik W
Wi Ro sooting Fi cr, tt r
ri in nti ftt i n ntioxint
to p figt t nvironnt g
that leads to ne lines and wrinkles.
W Wi Ro sooting Fi
cr i wit orgni roip
oi, wi i ig in ntioxint vitin
a n e. swrt ron uing
t Wi Ro sooting Fi lotion
or d cr in t orning, pning
on our kin v of rn. Tn u
t Wi Ro sooting Nigt cr to
soften ne lines and help skin repair itself
uring it nigt rgnrtiv ,
. an pp n r rg-
ularly, morning and night, to help rm
t it r roun our
one of the places where ne lines rst
bgin to ppr.
a w tr to fin bn
btwn our rtionip, our fii
n our rr uring our 30, t
it nt of t prout, riv
fro t nti oi foun witin t
pt of tRosa damascena, onv to
14 we maaze
Since2002,Weledahaswon22beautyawards
innationalmagazines,includingNaturalHealth,
Elle,Natur
alSolutionsandTimeOutNY.
15winter-sp ring 211
90 yeaRs OF FacIal caRe
AttheWeledacompoundingpharmacyin
Palisades,N
Y,morethan1,000homeopathic
remediesar
eavailable,mostlybyprescription.
7/30/2019 Weleda Magazine Spring 2011
9/19
u fing of ron n p. It jut
wt oun our kinn uring
our 30.. . Pomegranate: Made for Your 40s . .
Trougout our 40 n bon, w gin
rr prptiv on if. For n, ti
i ti to rinvnt ourv n ri-
ovr joie de vive . T pogrnt, n
inrib xption fruit, i prft
uit to r for won kin in ti
tg of r if. Jut t pogrnt
tor it nrg ini it jw-ik ,
won in r 40 i fu of wio,
wit if n nrg ini. T nutrint
pk witin t pogrnt r
bioti wit ti ti in r if n t
n of r kin, wi i w W
o t pogrnt t pnt
in our nw Pogrnt Firing Fi
cr. W Pogrnt Firing
Fi cr iprt nrgti quiti on
t kin, ting t kin to gt tiv,
swrt. It p inr tiit, o
skin is rmer and more resilient.
T nti ftt i n ntioxi-
nt in pogrnt p proot
skin renewal, ght free radicals and sup-
port t kin for ti but. swrt
tt potnt ru i grt ition
to our kin r routin in our 40.
W nw Pogrnt Firing Fi
sru i ik rfring, vitin-ri fruit
okti for t kin. T p nouri-
ing d cr n Nigt cr in t
in upport t kin rnw, oituriz
n ru t pprn of wrink.
Ting wit orgni rgn oi,
borg oi, orgni it xtrt
and organic sunower petal extract, Pome-
grnt Firing Fi cr giv ging
kin wt it n to b it ot rint
n butifu. lik W Fi cr,
it our buprint for but. Foow it for
ntur butifu kint vr tg of
our if. No ttr wr if tk ou. cr
WELEDAS nATUrAL
BEAUTY GUIDE
Whether your skin
is sensitive, dry, oily,
prematurely aging or
naturally aging, caring
for it can be simple. Use
this guide to understand
which products may be
helpful for you. With the
right daily care your skin
can glow with health and
radianceevery day, at
every stage of your life.
S
TEP
2
TonE
STEP
3
MoISTUrIZE
STEP
4
nIGHT
cArE
STEP
5
EYE
c
ArE
InTEnSIvE
cArE
STEP
1
cLEAnSE
LInE
BEnEfITS
IrIS Hydatig
faial cae
For Your 20s
Regulates and
preserves moisture
balance
Getle cleasig
Mil, Cleanseswithout drying
reig Te,Gently claries
and perfects
Iis Hydatig
faial Lti,
normal tocombination skin
Iis Hydatig
Day ceam, dry
to very dry skin
Iis Hydatig
night ceam,
all skin types
WILD roSE
Smthig
faial cae
For Your 30s
Softens ne lines
Getle cleasig
Mil, Cleanseswithout drying
reig Te,Gently claries
and perfects
Wild rse
Smthig faial
Lti,normal tocombination skin
Wild rse
Smthig Day
ceam, dry skin
Wild rse
Smthig
night ceam,all skin types
Wild rse
Smthig
Eye ceam,all skin types
PoMEGrAnATE
fimig faial cae
For Your 40s
Regenerates
aging skin
Getle cleasig
Mil, Cleanseswithout drying
reig Te,Gently claries
and perfects
Pmegaate
fimig Day
ceam, all agingskin types
Pmegaate
fimig night
ceam,all agingskin types
Pmegaate
fimig Eye ceam,
all aging skin types
Pmegaate
fimig Seum, all
mature skin typesuse: morning and
night beore your
Firming Day and
Night creams
ALMonD Sthig
faial cae
For Sensitive Skin
Restores balance
to sensitive skin
Almd Sthig
cleasig Lti,Gently cleanses
without drying
Almd Sthig
faial Lti,
sensitivecombination skin
Almd Sthig
faial ceam,
sensitive dry skin
Almd Sthig
faial oil, sensitive
skin use: morningand night as anintensive treatment
in combinationwith the Almond
Facial Lotion/Facial Cream or as
an alternative. Itsalso ideal as an eye
makeup remover.*
I the all ad wite
seass yu si
may beet m the
ihe mulatis
Weledas Day ceams
ad faial ceams
exta pteti. f
exta dy si, apply
faial Lti llwed
by the Day ceam
faial ceam.*Just add a few drops to damp cotton pad and wipe gently over the eye area.
16 we maaze
Weledagrows250varietiesofplantsinourBiodynamic
MedicinalP
lantGardensinGermany,thelargest
oftheirkindinEurope.Itsbumblebeeheaven!
17winter-sp ring 211
90 yeaRs OF FacIal caRe
7/30/2019 Weleda Magazine Spring 2011
10/19
wit wn, o in 1925, t introu
Iri cning lotion ci, rp jut
ti r b W nw Gnt cning
mik. arni mg Oi un in
1926 n to ti rin btr.
Wor oon pr bout t innov-
tiv, fftiv work W w oing, n
t opn xpn fro switzrn
to Grn n tn into Nort ari
n t wor. Wit o 400 po
unti 1990, W rin fir .
In t r 90, owvr, or trt-
gi ppro to rkting n t ri in
popurit of ntur oti -
rt t opn growt. To,
Weleda operates on ve continents, with
20 irt ubiiri, prtnrip in
53 ountri n o to 2,000 po-
worwi, unit in piont
oitnt to utivting but n
working in ron wit ntur n
t un bing. an w ti put our
t n w-bing bov .
WHAT 90 YEARS MEANS TO US
a ook bk on 90 r rv t
tt run trougout W ri i-
tor: utinbiit. Tru frr t rt,
W bn twr of t nviron-
nt troug t rfu w it rvt it
ingrint. But for W, utinbiit
i not jut nvironntit o oi
n onoi. Tking r of t rt,
IT Was 90 yeaRs aGO ti r tt
dr. Ruof stinr n dr. It Wgn
pnt t root of nw opn
Win switzrn, wit t i of
uing ntur to p pop n b
w. T opn w foun out of
ovnt dr. stinr rt
ntropoop, wi nourg t in-
iviu to i or r bo, in n
pirit intrini ink to our wor.
stinr n Wgn t up wit ot-
r ik-in intit n otor to
trin ow t igt u ti pio-
op to tk r of tir ptint n.
T vop pron ppro to
t r uing ingrint fro ntur
tt n oiti work wit n upport
our own bo ing tnni.
T n t gv to t pr-
uti opn in 1924 ount v
bn or pproprit: W, ftr
cti go of ing n wio. To
grow t ingrint t n for tir
ri, t rt on of t wor
rst Biodynamic grn. Ptint wr
, t n bn wr rtor
to t, n nvr on w ntti
i or b- prrvtiv u in
t pro. skin r wnt n in n
9 0 b a u I f u l y a
Then: Weledas old ofces in Arlesheim,Switzerland, built in 1930. Now: Weleda NorthAmericas headquarters in Palisades, New York.
19winter-sp ring 21118 we maaze 19winter-sp ring 211
7/30/2019 Weleda Magazine Spring 2011
11/19
2010:Weleda NorthAmericas headquartersbecome 100% wind-powered, and the companytakes to the road on ourHonestly Natural, Truly
Beautiful tour.
2007: Thefirst issue ofwe debuts inNorth America.2005: Weleda
North Americamoves its officesto its currenthome, Yonderhill.
1969: Weleda begins itsfirst fair trade project inPeru to source ratanhiathe key ingredient in ourRatanhia Toothpaste.
1921: Drs. Rudolf Steinerand Ita Wegman establishWeleda in Switzerland, andthe worlds first Biodynamicgardens are created.
initrtion buiing in switzrn
n Grn. T roof in Grn o-
t rinwtr for u in our Bioni
grn n ow two-tir to vport
bk into t topr. W o i to
increase our water efciency by 5 percent
r.
In ition, w r ruing our
rbon footprint troug t u of rnw-
b nrg. sor pn on our viitor n
proution ntr in Grn gnrt
noug triit to powr our prou-
tion n gnr oprtion tr. cor
to o, t offi of W Nort
ari in Pi, Nw york, r now
100-prnt powr b win nrg.
W know w ti v ong w to
go to furtr ru our nvironnt
ipt, but t rt nt wit, o it our
priorit now. lik our founr i, w r
ink to our worw pn on it
rour for our prout, our t n
our ivioo. W op tt b bing o-
noi, oi n nvironnt
utinb in t w w o buin, w
wi p trngtn t root of t o-
pnt on tt wr put own o ong
go b our founr. Wit u trong root,
tr nowr to go but up. an w b
pring our pion for but, wn
n nvironnt rpt roun t
world as we ourishtogether with you. cr
our utor, our ogu, our buin
n t ouniti wr w work i
p root in pt of wt w o.
For xp, W i ong go
to help nance the conversion of conven-
tional elds to organic by paying farmers
orgni pri wi t r ti in t pro-
of onvrting tir fr. Bu ti
pro of trni tioning fro onvntion
to certied organic takes at least three years,
it would be nancially impossible for many
of t frr to wit to orgni witout
ti upport. Our ffort nur t frr
gt iving wg n bttr t for t-
v n tir fii. T bonu:
W gt bttr rop, t rt gt or
utinb rvting prti, n ou gt
t ot zing ntur prout vib.
Troug ffort ik t, w p
utin not on our buin but o t
o ouniti wr w v rt
prtnrip. W urrnt or
tn 10 fir tr projt roun t
wor, wr w p fir pri for t
rop, tn gurnt t quntiti w
n fro r to r to p t fr-
rn tir ounititriv.
Wn it o to ring for t nvi-
ronnt, wr working to r our
nvironnt ipt troug vriou
w, inuing wtr onrvtion. Wv
int grn roof on our proution n
1927: Skin Foodlaunches and its thebest-selling Weledaproduct in NorthAmerica today,83 years later.
1930s:Weleda opensa research laboratoryin Schwbisch Gmnd,Germany, where itsBiodynamic gardensare located today.
1926: Weleda Germanycreates this advertisementfor the launch of its new cold-weather cream, Everon FaceBalm, now known simply asCold Cream.
1939: A pharmacistby the name of Dr. Schillerbegins making Weledaremedies at GoodmanPharmacy on New YorksUpper East Side.
1959:Weleda
introduces CalendulaOil, our first productmade especially forwee-ones.
2001: The fair tradeRosa damascena projectin Turkey commences.
2011: Weledalaunches its newPomegranateFirming Facial Care.
20 we maaze
TheshelflifeofaWeledaproductisjustashorttwoyears.The
formulasarepreservedusingonlynaturalingredients,like
organicgrainalcohol,essentialoilsandpureplantextracts.
21winter-sp ring 211
90 Th aNNIVeRsaRy sPecIal
Thisisthee
ighthissueofWeledaswe
magazine.S
taytunedbecausethebestisyetto
come!Subscribeonlineatusa.weleda.com.
Weleda Through the Years
7/30/2019 Weleda Magazine Spring 2011
12/19
Like a ne wine or a comfortable pair of
jn, o ting r o gt bttr wit
g. a W brt it 90t birt-
, w xpor t bt w ou n
g grfu unti 90 n bon, wi
nouriing our bo, ou n pirit
w t wor roun ou.
Rnt rr uggt tt t
rt to out n wn i r no
rt t : iving ti n ppi
wi r to our if n if to our
r. Gnti rtin p prt, but
poitiv ift oi r jut pow-
rfu. a t wor grow r n w
riz ow onnt w r to iving
ting, ging grfu bo
bout outr but n or bout v-
oping wio in t w w rt to our
innr v, t pop roun u n t
ntur wor.
EXERCISE FOR A BALANCED BODY
Wn it o to ging w, t bo
t i rui. T Usda ron
30 inut of i tivit prt of
t ift, but n pop ont
riz tt rgur ovnt n o
iprov our in. aoring to t
azir aoition, tt f
our of tivit wi o ru t rik of
or o tr in if.
Gtting outi n b n inxpniv
w to gt n xri. Tr r
benets to simple things like daily walks,
r work n ping tnni or gof,
tness and nutrition expert Aileene Palm.
T p to kp t bo ibr n
to keep the blood owing.
Rgur xri o iprov b-
n. a tu b t Orgon Rr
Intitut n Witt Univrit foun
tt nior itizn wo
wk on obbton
t owr tir boo
prur n iprov
tir bn or tn
to wo wk on on
at surfaces.
stt-b pron
trinr Jon Vr kp ti
rr in in, pi
wn working wit tur
int. Bn trining
iprov or trngt n
condence, he says, but it
o n grt ru t rik of injur in
t vnt of f.
Vr ron ip n ot-
fftiv xri for ting bn.
strt wit tring to tn on on foot for
20 on, n tn tn or kn on n
untb urf u Bou b.
EAT PLANTS, PREFERABLY ORGANIC
mot our gr tt pnt-b
it i bt for ongvit. aoring to
rnt tu in t journDiabe tes Care,
or ut wo tik wit it ri in
pnt-b ft r ik to vop
ibt tn nior wo foow ow-
ft it.
T goo nw i tt ting ot
pnt i win-win itution for bot
our t n mot r
Ntur. aoring to
Unit Ntion Foo n
agriutur Orgniztion
rport, ivtok proution
i prir ontributor to
gob wring, ount-
ing for almost one-fth of
t ountr tot rbon-
ioxi iion.
For fruit n vgtb
witout tik prottiv
kin, rr uggt
w ou bu orgni.
Nturopti piin Wn W
vot ting orgni, ntioxint-
ri foo ik brri, brooi, toto
n wo grin. For ongvit, ow-
NURTURE YOURSELF & OTHERS UNTIL 90 AND BEYOND
9 Tips for Living TiL 90
Healthy aging is not about one bigdecision, but rather a hundred small
ones made every day. Practicedregularly, the simple ideas in the boxeson the following pages take little time
but will make a big difference inyour long-term wellness.
3
Spendtimewithauffyfriend.Owning a pet has
proven health ben-ets, which include
reducing anxiety andincreasing immunity.
nety
statHee
2 Takethestairs.Skip
elevators or park fartheraway at shopping centers.You will instantly buildminutes of walking
into your day.
1 Bypassthecenterofthe
grocerystore.Stick to the marketsperiphery, where youll nd the
produce and refrigerated sections,which are chock-full of nutritious
whole foods.
22 we maaze
Weleda expands to the United States, one yearafter being founded in snow-capped Switzerland.
23winter-sp ring 211
90 Th aNNIVeRsaRy sPecIal
Todate,Weledahasmorethan80
conrmedc
elebrityfans,including
actors,mod
elsandfashiondesigners.
7/30/2019 Weleda Magazine Spring 2011
13/19
ori, nutrint-n it i bt, .
Ti giv ou bttr ugr ontro, owr
otro, n bn oron v.
PUT YOUR BEST FACE FORWARD
lb on n but prout t
r ik ig-oo itr
fin. If ingrint on prout oun
ovr opit, t
probb r. a rgin
tt br t bount
of ntur i t ft
n ot fftiv pt
to intining butifu,
t kin.
W v vrting
w n in ntur kin
r, W t-
tiin n ntur kin-
r xprt Ptrii Po. Our kin borb
u of wt w put on it. It ik ting
orgni. you k t oi not to
introu ptii n i into
our bo, n now ou r ooing not
to introu t troug our kin.
aoring to Po, if w nouri our
kin wit pur pnt, n nut oi, ik
to foun in W kin r prout,
w wi b ping our boi ook, f n
t tir. Po uggt tr-prt rou-
tin: w our f wit W Gnt
cning mik, rfin por wit t
Rfining Tonr, n oi-
turiz wit or nigt
r bt uit for our
kin ( rt on pg 17 for
or ti). U gnt
ppro to kin r. avoi
rubbing n xtr xfo-
ition, wi wi on brk
own t kin n trip it
of it ntur, prottiv oi.
If our going to b out in t un, pp
ntur unrn.
Wi w n itigt t ign of
ging, w ut pt tt it i nvrt-
prt of if. Tr i but tt
o fro ving iv troug our
xprin, n our kin r oi
ou opnt ti wio. skin
iffrnt n w tur, n kin
r rgin ou b jut b on
t n. For xp, W nti-
oxint-ri Pogrnt Rgnrting
Bo cr prout r i for tur
kin. aoring to Po, t prout boot
t proution of ogn, nouri r
kin n inr tiit.
LEARN TO STRESS LESS
In todays world, everything from nan-
i turoi to ti work n
tr to our ivn in t pro oftn
ortn t, xprt .
Stress triggers an inammatory pro-
in bot t bo n t in, wi
i rponib for i, poor igtion
n n, dbbi mn, utor
ofAddicted to Stress: A Womans 7 Step Program
to Reclaim Joy and Spontaneity in Life.
On w to intnt -tr i b
ouning wit ntur. Tuning into
t rt of ntur r tr
n boot ongvit, sr Kinbr,
forr itor-in-if of Garden Design
n t founr of GoodGardenIdeas.com.
sutinb grning i n tivit tt
onnt u to t rt n ow u
own to ntur ti. digging in t oi,
nurturing pnt: t w of ngging
t ntur wor v bn own in
studies to benet us psychologically and
trngtn u pi.
Trition tr rivr, ik -
g n ittion, n o ontribut
to ongr, or pfu if. Rrr
t cr-sini mi cntr in lo
ang foun tt ing 45-inut
swi g r t tr
oron ortio n inr iun-
booting wit boo .
GIVE TO OTHERS AND YOURSELF
Nw rr ow tt on of t bt
w to p ourf i b ping otr.
aoring to rport b t corportion
for Ntion n counit srvi,
pop wo vountr for u t
biv in njo grtr ongvit, owr
rt of prion n inin of
rt i. Jut two our of vountr-
ing a week can bring meaningful benets
to pron bo n in, Robrt
Grimm, director of the corporations ofce
of rr n poi vopnt.
a nw trn ong trv-oving
o-goor i uing vtion ti to giv
bk. In r bookThe 100 Best Vacations to
Enrich Your Life , P Grout ti n
u opportuniti to
p otr, fro vo-
untring on n orgni
fr in hwii to p-
ing bui o-frin
o wit hbitt
for hunit. aftr
u vtion, ou
probb wont ook
iffrnt to t nk
, but ou b iffr-
ntgurnt,
Grout. your rt wi
b biggr, our purpo
wi b rr, t ptt
ting tt u to o ovrwing
wi vntu ippr. Vountr v-
tion provi n ttitu-boot tt v
ou ppir tn pning wk in
ve-star hotel.
T vtion, ik t ging pro-
itf, r bout king t ot
of n xiting journ. a W turn
90, w invit ou to join u in brking
on pron vog of p, t
n utinbiit b inorporting
t ip uggtion into our if.
Rbring tt w r onnt,
n tt ip iion n k
big iffrn, i t tru rt to ging
w on our own pt to 90 r, n
bon. cdo
4 Burythehatchet.
Learning to forgivecan be a greatstress relieve r.
8 Stayhydrated.Coconut water,
rich in electrolytes,magnesium, calcium,and potassium, is astellar alternative to
regular water andwill tantalize the
palate.
7Takeasoothingbath. Adding
a splash of essential oils to warmwater will nourish the skin
and relax the mind.
24 we maaze
Eachyear,W
eledahandpicks36millionrosehips,
yielding9to
nsofpreciousroseoilforourWildRose
SmoothingFacialCareandWildRoseBodyCare.
25winter-sp ring 211
90 Th aNNIVeRsaRy sPecIal
Thousandsofdryelbows,heels,kneesand
handshave
beennourishedwithSkinFood
sinceitrst
launched84yearsago.
9 Indulgeinadailydose
oftreats.A 5-ounceglass of red wine and a2-ounce serving of dark
chocolate can reduceblood pressure and
prevent inammation.Opt for organic.
6 Sleepitoff.Duringshuteye, your body
goes to work repairingitself at the cellularlevel. Sufcient zzzs
will keep your memorysharp and even help
control your appetite.
5Treateverydaylikeitsajourney.Stash
travel-sized productsin your purse, such asWeledas Pomegranate
Regenerating BodyCare Kit, and alwayshave beauty on hand.
7/30/2019 Weleda Magazine Spring 2011
14/19
BIoDYnAMIcS InYoUr oWn BAckYArD
At rst glance, the method may seem
too opit to unrtk in our own
bkr, rooftop or ontinr grn.
(Wt o ou n I n to pnt or-
ing to cosmic cycles? How will I ever nd
ti to opot?) But n of t ntr
prinip of Bionirop ivr-
sity, benecial insects, even compost!are,
in ft, to o t o. Wit itt
Bioni know-ow, ou n rt
pntifu, f-utining n nvironn-
t frin grn tt wi offr up
woo vgtb n brigt, buti-
ful owers for years to come.
To brt W 90 r of
utinbiit, w tpp ev-mri
W, ngr of W Bioni
miin Pnt Grn in Grn,
to provi ou wit fw tip for pt-
ing ti g-o but forwr-tinking
to in our own bkr. R on
for r xprt nwr to our grning
qution.
Q. What ae sme essetials
eatig a sel-sustaiig gade?
a Bioni grn or fr ou
funtion f-utining orgni,
wr prt ontribut to t wo.
For xp, t fr ou v jut
t rigt nubr of ni to provi
nur for frtiizr, n t ni
ou, in turn, b f fro t fr.
mot of u ont v ow or or t
o to provi ntur frtiizr for our
grn, but w n trt opot pi in
wor bin or wit foo rp. copot
wi p ntur vitiz t oi, n
goo oi i iportnt for growing
t grn. I t oi ou b
ixtur of n n but not too
u of itrn t grn ou
gt pnt of unigt.
On of t ot iportnt nt
of f-utining grn i bioivrit,
ik pnt n int ivrit. T oppoit
of ivr fr or grn i onou-
tur, n fro our xprin, w know
tt onoutur rt n unt
nvironnt for pntit n work, but
on wit t p of n itiv ik
ptii n ntti frtiizr. If ou
utivt vrit of vgtb, rb
and owers, and make an inviting home
for bug n wing, bnfii
int tt p ontro t pt popu-
tion, our grn wi triv. at W
Bioni grn in Grn, w
o for bnfii bug fro
tk woo, inr bok, tik, pin
on n ri v, n ou n o
t t o.
Q. Abut that mpst: Just hw
imptat is it a bayad gade?
ca I hae a healthy gade withut it?
you v r t grnr o
g, F t oi n t oi wi f
t pnt. In Bioni, opot i
integral to the self-sufciency of the farm,
n it wi rtin ontribut to t t
of our grn. copot, wi n b
fro fn v n foo rp,
n iffrnt funtion: It iprov
t trutur of t oi n giv it vit-
it n frtiit b fing it wit inr
n nutrint; it p uppr pnt i-
; n it upport iro-orgni
IF yOU lOVe win, grning or W
prout, tr goo n our
fiir wit t wor Bioni. It
oiti, utinb to of griutur
tt go bon orgni to trt t fr
or grn on opt ot, n
it jut on w W bn work-
ing in n nvironnt utinb w
for t pt 90 r. W founr dr.
Ruof stinr vop t onpt
and created the rst Biodynamic grn
in switzrn to grow t ingrint
n to k W ntropoopi
ri. so pt of Bioni
nw-gik uing t nt-
ur of t un, oon n tr to
gui pnting n rvtingbut t
tu nop to tt our
ntor utiiz toun of r go.
surpriing, ftr nin , t
k prinip of Bioni v not
ng u. On iffrn i tt fr-
r fro ountri wit iprt growing
onition v pt t tniqu
to tir own nvironnt, pning on
what they nd works best for their soil and
it. ao, t fou on ti iffr
pning on t frr own pronit
n i onntion wit t n, w
t otion of t fr n t it
utivt. To, W grow t rg-
t Bioni grn in of europ,
on or tn 135 r, wit 250 pi
of pnt. Bioni bo
buzz worit pi popur ong
forwr-tinking win prour wo
biv it prou t bt-tting, igt-
quit grp.
Eva-MariaWalleharvestsBiodynamic euphrasia,akeyingredientinWeledasWildRoseSmoothingEyeCream.
26 we maaze
Weleda establishes the rstBiodynamic gardens in the world.
27winter-sp ring 211
90 yeaRs OF BIOdyNamIcs
WeledaNorthAmericahas40employees,issold
inmorethan10,000naturalhealthfoodstores,and
hasabout10,000Facebookfans(asofpresstime)!
7/30/2019 Weleda Magazine Spring 2011
15/19
n rtwor, wi
ntur nitrogn n
t irob to t oi.
copot wi o u t
oi to wr ftr in t
pring, n tt goo for
t t vopnt of
our ing.
Q. Ie head that gai
gadeig taes me time
ad dest pdue as
muh yield as etial
gadeig. Is this tue?Growing pnt orgni-
o not nri rquir or
ti n ffort tn onvntion grn-
ing, but it wi p to b knowgb
bout ow pnt, oi, int n wtr
intrt n infun otr. aftr
t onvrion of onvntion fr to
orgni utivtion, wi uu tk
bout tr r, t i o-
ti r bit t oi rbui it
ntur vitit. But in ti, t i wi
ri to tir initi v, if not grtr tn
bfor. It o iportnt to rbr
tt orgni grown fruit n vg-
tb tt uprior, r or nutritiou
n r bttr for t pnt tn to
tt v bn grown wit ptii,
herbicides and articial fertilizers.
Q. D yu hae ay suggestis
atually eepig pests away?
atoug ou n nvr rit pt
opt in Bioni grn,
robut n trong pnt wi ntur v
ig torn gint t, u ik
t w pron wit t iun
t wi oti gt o but n
easily ght it off. Plants that are native to the
r n w-pt to tir urroun-
ing r bttr b to wittn pt n
i, pi if t r nouri
wit ri opot, briing wit iro-
bi if. you know our grn i riint
n proutiv wn ou t bug
rwing, t rtwor burrowing n
t b buzzing bout. Ti i ign of
t, utinb ot.
Q. D yu hae ay simple tips
st-time gadees?
It b urpriing, but rbr tt
tr i u ting too u wtr.
It to unr- or ovr-wtr, o r n
to r t grn to gt n of ow
u h20 it n. ao onir wt
kin of unigt our grn gt. hr
pnt ik bi n tk fu un n itt
wtr, but otrint, for xp
r tnr n it. If our growing
fruiting pnt ik toto tt n po-
inting, ttrt b wit rigo n
sunowers, and protect your gardens eco-
t b voiing i intii
tt r t goo bug ong wit t
b. Tink of our work in our grn
journ wit t n n n
to onnt wit ntur n t rt.
Fring n b ubing; br t-
bk rning xprin n kp
on utivting. Tr wo wor to
iovr rigt in our own bkr. cr
Here are a ew simple reasonsone or
each decade Weleda has been in busi-
nessor growing an organic garden in
your backy ard, on your ire escape or
just tucked int o a windowsill.
1rEJUvEnATE YoUr SPIrIT. Withthe sun on your back and the dirtrunning through your fingers, gar-
dening can help you connect with
natureits rhythms, sounds andsignslike few things can. And noth-
ing is quite as rewarding as feeding
yourself and your family the whole-
some, nutritious fruits and vegetables
you cultivated yourself, right in your
own backyard.
2TAnTALIZE YoUr TASTE BUDS.According to The Organic Center,among the many well-designed studies
that have compared the tastes of organic
and conventional produce, organic con-
sistently wins out. In fact, in a recent
study by Washington State University,
organic strawberries were con-
sistently judged as sweeter.
It makes sensewell-
balanced soils produce
robust, strong, superior-
tasting plants.
3noUrISH YoUr BoDY.The same study showed thatorganic strawberries have more anti-
oxidants, health-promoting phenolic
compounds and vitamin C than their non-
organic counterparts. Seconds, anyone?
4BUILD A HEALTHY coMMUnITY.Sharing your bounty of freshlygrown vegetables with your neighbors
and friends is a special way to give back
to your community and strengthen your
connections.
5ProTEcT oUr WATErWAYS. Sinceorganic gardens use no chemi-cal pesticides, herbicides or fertilizers,
none of these chemicals can run off and
nd their way into the water supply and
estuaries.
6GET A WorkoUT. Like any otherphysical activity, gardening can helpreduce your risk of heart disease, obe-
sity, diabetes and high blood pressure.From harvesting the seeds to digging
up weeds, youll burn caloriesand it
wont even feel like work!
7 SAvE MonEY. By growing yourown organic produce, you savemoney at the store. And you wont
have to make as many trips in the car
to buy perishable items, which means
more gas money in your pocket and a
smaller carbon footprint.
8AvoID cHEMIcALS. Many EPA-approved pesticides were regis-tered long before research showed
a possible link between these
chemicals and diseases
like cancer. Organically
grown fruits andvegetables are free
of potentially toxic
chemicals, because
they are not treated with
any pesticides, growth hor-
mones, fertilizers or articial
additives such as avorings, colorings
or preservatives.
9crEATE DIvErSITY. The lack ofchemical run-off means that smallanimals, birds and beneficial insects
will not be harmed by chemical use,
and the ecosystem in your backyard
can thrive.
Reasons to Grow an Organic Garden
28 we maaze
ThepeppermintplantsWeledausesinitstoothpastesaregrown
inPeru,12,800feetabovesealevel.Thatisalmostdoublethe
heightofMt.Mitchell,thetallestpeakeastoftheMississippi.
29winter-sp ring 211
Iflifegivesyoulemons,makeskincareproducts!Weleda
workswith
100Biodynamiclemon-cultivatingfarmersin
ItalywhogrowlemonsforthecompanysCitrusBodyCare.
7/30/2019 Weleda Magazine Spring 2011
16/19
FeW ThINGs r or xiting tn
woing nw bb into t wor.
Fro t ont t rn t pp
nw, nw prnt-to-b f trnou
rponibiit to tir bb t n
w-bing. mot o-to-b voi o-
o n un igrtt in tir ttpt
to foow tir otor n ron-
tion. But w r now rning tt
xpting won ou b oniou of
potnti toxin in t nvironnt not
on uring prgnn but vn bfor
onption. stui v own tt t
ubii or, wi ivr vit nutri-
nt to t bb, n o trnfr poutnt
fro t otr nvironnt xpo-
ur. In 2005, t environnt Working
Group (eWG) tt ubii or boo
fro 10 bbi born in t U.s. n foun
t p ontin n vrg of 200
i, inuing inutri poutnt,
pesticides and ame retardants.
during t nin ont in t wob,
t voping bo unrgo rpi
ng, king it pi uptib
to toxi xpour, Jn sornn
100% CERTIFIED
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Pure, organic rosehip seed oilrich in antioxidant vitamins A and
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Because this remarkable oil works in harmony with your skin, it
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Wild Rose Smoothing Night Cream | Wild Rose Smoothing Eye Cream
usa.weleda.com | weleda.ca | facebook.com/weleda | twitter.com/weleda
2010WeledaInc.
BooSTInG BABYS HEALTH
31winter-sp ring 211
85Weledas 100-percent natural Calendula Diaper Care isintroduced and thousands of baby bottoms are instantly soothed.90 yeaRs OF aU NaTURel
7/30/2019 Weleda Magazine Spring 2011
17/19
of the nonprot Healthy Child Healthy
Wor. Tr i inring vin tt
in utro xpour to nvironnt -
i, t v oon foun in our
o, tr i in w tt
not b pprnt unti tr in if.
Fortunt, ip tion bfor
n uring prgnn n p nur
our bb goo trt n bo ot i or
r t fro on.
Be Picky with Your Personal Care
On w to r xpour to
toxin bfor ou vn oniv i to u
100-prnt ntur pron r pro-
ut. sntti ingrint oon
foun in oti, ik prbn n
ptt, n irupt oron our
bb wi r on for propr vopnt.
Ntur ingrint, prfrb grown in
orgni n Bioni grn, r
t fr option. look for
products certied natural
b tir-prt gni
ik NTru, NsF, Usda
n NPa.
In gnr, sornn
ron ooing
prout wit ort nt-
ur ingrint it n
n xpirtion t, wi
n tr ik fr of
ntti prrvtiv. W cnu
Oi, for xp, on tr ingr-
intwt on oi, Bioni
nu xtrt n oi xtrt
pu nti oi. cnu Oi w t
firt prout W rt tt w
pi for bb it kin.
dvop wit iwiv n piin, it
w introu in 1959 n i ti on of t
opn ot popur bb r pro-
ut. It w oon foow b t cnu
Bb cr. lik W prout,
tir f if i ort two r.
anotr w to ut own on
i xpour i b uing fwr pro-
ut ovr. lt our kin gow wit
ip routin of ning, toning n
moisturizing, with certied-natural prod-
ut ik to fro W.
Choose Your Food Wisely
A diet low in pesticides, articial addi -
tiv, prrvtiv, foo oor n otr
i wi upport t t v-
opnt of our growing bb. To
orn it i grown, pro n
pkg uing toxi i,
sornn. T it w to t t-
ir i to trt king our own. Buing
wo foo ru our xpour to
n ntti itiv.
T growing onnu ong in-
tit, oring to t eWG, i tt
o of ptii n otr i n
u ting g to
un t, pi
uring ft vopnt
n r ioo. T
goo nw i tt ou n
owr our ptii xpo-
ur b 90 prnt ip
b voiing t twv
ot ontint fruit
n vgtb, in-
tied by the EWG. (Get
eWG Guide to Pesticides in Produce t
foodn ews. org.) miwif eizbt dvi,
utor ofOrgasmic Birth: Your Guide to a Safe,
Satisfying and Pleasurable Birth Experience, ug-
gt buing orgni wnvr poib,
pi ir prout n t, to
ru xpour to oron tt ou
fft our bb vopnt.
a ntion bfor in ti pi
90-r nnivrr iu of we, utin-
biit i on of W ot iportnt
vu. Pop n ntur, n wn ou
oo foo n pron r prout
fro orgni ingrint, ou p
upport t ong-tr t of our
pnt, n futur gnrtion.
Clear the Air
surpriing, t ir ini our o
i oftn or pout tn t ir out-
i. Prfu oftn ontin ptt,
o wn poib, oo frgrn-fr
prout or to wit on ntur
nti oi, wi o bot rotr-
apeutic benets. Another good idea is to
oo n fro oi of o n
coconut instead of parafn, and open the
winow oftn to t in fr ir.
It pi iportnt for o-
to-b to tr r of fu fro
ouo ning prout, wi
v bn ink to t iu,
dvi. Fortunt, n o-frin
option xit, or ou n k our own
t o wit vingr n bking o.
Rbr tt t tp of pint ou
oo for t nurr ttr or
tn t oor: Opt for zro-VOc for-
u tt wi not r potnti
rfu voti orgni i into
t ir.
To voi trking ptii inoor,
sornn ron tking off our
o. If pt r prob, prvnt
t troug goo nittion n foo
torg bit n b trutur brring
tir ntr .
mot iportnt, njo ti pi
ti n rbr tt no on n o
vrting, but vron n o oting.
strt out b ooing fw ip tp
to tk in our own o, n wn t
bo bit, ov on to fw or,
sornn. Jut tk it b .
Rbr tt t it n rgu-
r xri wi p nur trong bo
thats better able to ght off the effects of
nvironnt xpour. aftr , it
nvr too r, or too t, to trt ruing
our xpour to toxin in t nviron-
ntfor our t n our bb. cr
To learn more about Weledas Calendula Baby
Care and read baby care tips from other parents,
visitu.w.o/bbtip .
90 yeaRs OF aU NaTURel
paet-t-be
eel a temedu
eblty t
the baby health
ad well-be.
32 we maaze
Ittakes5,00
0tonsoforganicpomegranatestoyield
just350oun
cesofrichpomegranateseedoilfor
WeledasPo
megranateRegeneratingBodyCare.
33winter-sp ring 211
Approximately3,500poundsofBiodynamic
calendulablossomsareharvestedeveryyear
inWeledas
MedicinalPlantGardeninGermany.
7/30/2019 Weleda Magazine Spring 2011
18/19
MANUFACTURERS COUPON EXPIRES 8/31/11 MK-5retaile:Weleda will reimburse you the face value of this coupon plus 8 handling, providedyou and your customer have complied with the terms of this offer. Any other use consti-tutes fraud. Consumer must pay all applicable taxes. Coupons not properly redeemedwill be voided. NO DOUBLING and no reproductions will be accepted. Cash value1/100.Limit one coupon per purchase. U.S. etailes sed ups t: WELE/Universal, P.O.Box 22510, Hollywood, FL 33022- box 222510 caadia etailes sed ups t: WELE/Universal Unit 7-262, 91 Rylander Blvd., Scarborough, ON M1B 5M5 Canada
MANUFACTURERS COUPON EXPIRES 8/31/11 MK-4retaile:Weleda will reimburse you the face value of this coupon plus 8 handling,provided you and your customer have complied with the terms of this offer. Any otheruse constitutes fraud. Consumer must pay all applicable taxes. Coupons not properlyredeemed will be voided. NO DOUBLING and no reproductions will be accepted. Cashvalue1/100. Limit one coupon per purchase. U.S. etailes sed ups t: WELE/Universal, P.O. Box 22510, Hollywood, FL 33022- box 222510 caadia etailes sed upst: WELE/Universal Unit 7-262, 91 Rylander Blvd., Scarborough, ON M1B 5M5 Canadacup alid : Weleda Pomegranate Firming Serum, 1.0 FL OZ; Pomegranate Firming
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MANUFACTURERS COUPON EXPIRES 8/31/11 MK-6retaile:Weleda will reimburse you the face value of this coupon plus 8 handling, providedyou and your customer have complied with the terms of this offer. Any other use consti-tutes fraud. Consumer must pay all applicable taxes. Coupons not properly redeemedwill be voided. NO DOUBLING and no reproductions will be accepted. Cash value1/100.Limit one coupon per purchase. U.S. etailes sed ups t: WELE/Universal, P.O.Box 22510, Hollywood, FL 33022- box 222510 caadia etailes sed ups t: WELE/Universal Unit 7-262, 91 Rylander Blvd., Scarborough, ON M1B 5M5 Canada
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Pomegranate Firming Night Cream | Pomegranate Firming Eye Cream
usa.weleda.com | weleda.ca | facebook.com/weleda | twitter.com/weleda
2010WeledaInc.
GrowwithUs!If only Drs. Rudolf Steiner and Ita
Wegman could see us now. When
they founded Weleda 90 years ago,
they never could have dreamed that
one day we would be connecting
with thousands of fans every day
online. Yes, we may be 90 years
old, but weve fully embraced
Web 2.0. Come be part of our
community at facebook.com/weleda
and twitter.com/weleda. Lets grow
together!ja
Ill always sing your
product praises! Your
baby line is all that has
touched my kids skin.
@Cadijordan, via Twitter
>
Win $0 Worth ofWeleda products!In celebration of our 90-year
anniversary, were giving away
$150 wth Weleda natual
Si ad Bdy cae to one lucky
reader!
For a chance to win, tell us:
What Are You Doing to Live
Sustainably to 90and Beyond!
Share your response by mail or
e-mail. We may publish letters
in our next issue of we. Send to
editor@weleda.com or to we
magazine, 1 Closter Rd., Palisades,
NY 10964 .For contest rules, visit:
usa.weleda.com/footer/terms-and-
conditions.aspx. Entries must be
received by April 1, 2011.
7/30/2019 Weleda Magazine Spring 2011
19/19
E
COUPONS
INSIDE
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Permit#1382
1.800.241.1030
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leda.m
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,P.o.Bx675
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usa.weled
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0yeas
vestayedtruetoourroots.
We
eledacultivatorsofbeauty
and
certiednaturalbabyandskin
roductsforyou.
lievebeautyisntsomethin
g
madeinalab;itssomething
cultivatedrightfromt
heearth.
ully.Lovingly.
Andcertainly
utpesticidesorchemicals.
thingsarentbeautifultous.
hroughouringredientsand
llndowersandherbs.F
ruit
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Roots.
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cometogetherinmeaning
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aturalvitalityandabilityto
reandheal.
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human
being