Youtube Tricks and Tips

transcript

Rudiger J. Ellis

• Co-Founder & CEO JOICASTER

• XOS Digital, NeuLion, JumpTV

• Managed Streaming Teams

• YouTube MCN Agreement

• BETA program YouTube cert.Rudiger J. Ellis

9+ Years Live Streaming SME

• Why YouTube

• YouTube Live Setup

• Suggested Hardware

• Demonstration

Topics to Cover

Yes. YouTube

YouTube Statistics !

•More than 1 billion unique users visit YouTube each month

•Over 6 billion hours of video are watched each month on YouTube—that's almost an hour for every person on Earth

Why YouTube??

YouTube

Benefits:

•Discoverability for your brand or product •Monetization opportunities •SEO improvements (www.google.com) •HD Quality Video

YouTube - Live

Benefits:

•Support on multiple devices; Phones & Tablets, Games Consoles, Smart TVs, Streaming-media Boxes, Cable & Satellite Providers

•Live content is engaging; real-time connection •Free!! No monthly subscription fee

YouTube - Live

YouTube Live Eventsvs Hangouts

I didn't know you can stream live? !

Where do I start?

Step#1 - Signup for Google Account •YouTube •Google + •Maps •Chrome •Android play store

YouTube Live - 5 Step Setup

Step#2 - Enable Features !

Creator Studio - is entirely for YouTube creators!!

Step#3 - Verify Account !

Confirm you are a real person.

Step#4 - Enable Monetization !

Display ads on your videos.

Step#5- Enable Live Events !

Ability to stream live events.

Create that event!!

Info and Settings

Basic Info!Advanced Settings!Monetization

Info and Settings

Ingestion Settings

Main Camera

Ingestion Settings

Main Camera

OK. I’m sure I have to buy something?

Super Basic Hardware Setup- $0.00 !

Encoder - Laptop Software - OBS or WireCast for YouTube Camera - Laptop Web Camera Mic - Laptop Mic

Suggested Hardware

Basic - Hardware Setup #1 ~ $150.00 !

Encoder - Laptop Software - OBS or WireCast for YouTube Camera - External web camera & stand Mic - Laptop Mic

Suggested Hardware

Basic - Hardware Setup #2 ~ $160.00 !

Encoder - Laptop Software - OBS or WireCast for YouTube Camera - External web camera & stand Mic - Headset

Suggested Hardware

So…How does this all work?

Wirecast for YouTube

Creator Studio

Reference Material

YouTube Creator Playbook

• Playbook - PDF Version

• Playbook - HTML Version

Open Broadcaster Software

• obsproject.com

Wirecast for YouTube

• telestream.net/wirecastforyoutube

Google Group

• https://plus.google.com/explore/youtubelive

YouTube Live - Links

YouTube Creator Academy

• http://www.youtube.com/yt/creators/education.html

• Free Lessons on how to maximize all the features of YouTube

Tools to create better content

• http://www.youtube.com/yt/creators/tools.html

Bern Rexler - live streaming producer

• https://plus.google.com/+BernRexer/posts

YouTube Live - Links

www.joicaster.co @joicaster rudy@joicaster.co

Demo/Questions?

Youtube Tricks and Tips

Social Media