© 2010 Centre for English Language Communication NATIONAL UNIVERSITY OF SINGAPORE
To understand how to deliver an oral presentation clearly, appropriately and persuasively
What is your message?
How do you deliver your message?
1.Preparation
2.Delivery
Define your purpose
For example:
◦To persuade the audience to buy the new design of Product AAA
◦To propose a new salary scheme for employees of your company to be implemented next year
Articulate your core message
For example:
◦ The new salary scheme is fair. We propose that it be implemented beginning January next year.
◦ The new design of Product AAA is a good one. Buy it.
Analyze your audience
◦ Size ◦ Composition
cultural professional/specialist
◦ Likely reaction ◦ Level of understanding◦ Attitude towards you
Consider logistics
◦ Timing
◦ Duration
◦ Physical environment
◦ Equipment
Gather the material
◦ Keep your core message in mind
◦ Let the core message help you decide what information is relevant or not
Organize the material
◦ Main points
◦ Supporting points
They should work towards articulating the core message of your presentation.
Prepare an outline
◦ Make sure the talk is proportioned correctly.
◦ Show the relationships between ideas very clearly.
Your outline helps you and your audience visualize the relationships between your main and supporting
points.
Prepare visual aids
◦ Design and layout
◦ Color
◦ Text and graphics
◦ Animation
Rehearse
but do not memorize!
Introduction
◦ Get audience's attention and interest
Make what you say relevant to them Ask a question Arouse curiosity Give surprising information Tell a joke
CULTURE dictates what strategy in the introduction is appropriate or not
Introduction
◦ Tell the audience what the topic is
Preview your main points
Establish your credibility
Use of connectives
◦ Use linking words to connect your ideas
Communicative cues
◦ Eye contact◦ Gestures◦ Facial expressions◦ Voice◦ Speed
Handling of visual aids
◦ Make sure the whole audience can see the visual aids. ◦ Talk to the audience, not to the visual aids.
Conclusions
◦ Signal that the presentation is ending.
◦ Reinforce the central idea.
Summarize the main points. Make a prediction. Refer to points made in the introduction. Call for action if your presentation requires the
audience to do something.
Handling of questions
◦ Anticipate questions (even before the delivery itself)
◦ Listen to the entire question and make sure you understand it.
◦ Credit the person for asking the question
To deliver your message clearly, appropriately and persuasively, remember these two questions:
What is your message?
How will you deliver it?
Thank You
Q & A