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© 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1. Identify the steps in the decision-making process. 2. Describe various models of decision making. 3. Discuss the individual influences that affect decision making. 4. Explain how groups make decisions. 5. Describe the role culture plays in decision making. 6. Explain how organizations can improve the quality of decisions through participation.
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Page 1: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

© 2013 Cengage Learning

Chapter 10 Decision Making by Individuals and

GroupsL

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1. Identify the steps in the decision-making process.

2. Describe various models of decision making.

3. Discuss the individual influences that affect decision making.

4. Explain how groups make decisions.

5. Describe the role culture plays in decision making.

6. Explain how organizations can improve the quality of decisions through participation.

Page 2: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Learning OutcomeLearning Outcome

Identify the steps in the decision-making process.

© 2013 Cengage Learning

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Page 3: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

© 2013 Cengage Learning

Types of Decisions

Programmed Decision

a simple, routine matter for which a manager has an

established decision rule

Nonprogrammed Decision

a new, complex decision that requires a creative

solution

Page 4: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Recognize the problem and the need for a decision

Gather and evaluate dataand diagnose the situation

Identify the objective ofthe decision

List and evaluatealternatives

Decision-Making Process

© 2013 Cengage Learning

Page 5: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Select the bestcourse of action

Gather feedback

Implementthe decision

Follow up

Decision-Making Process

© 2013 Cengage Learning

Page 6: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Learning OutcomeLearning Outcome

Describe various models of decision making.

© 2013 Cengage Learning

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Page 7: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Rationality

a logical, step-by-step approach to

decision making, with a thorough

analysis of alternatives and their

consequences

© 2013 Cengage Learning

Page 8: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Models of Decision Making

Effective Decision

© 2013 Cengage Learning

a timely decision that meets a desired objective and is acceptable to those individuals affected by it

Page 9: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

1. The outcome will be completely rational

2. The decision maker uses a consistent system of preferences to choose the best alternative

3. The decision maker is aware of all alternatives

4. The decision maker can calculate the probability of success for each alternative

© 2013 Cengage Learning

Rational Model

Page 10: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Bounded Rationality

a theory that suggests that there are

limits to how rational a decision maker

can actually be

© 2013 Cengage Learning

Page 11: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

1. Managers select the first alternative that is satisfactory

2. Managers recognize that their conception of the world is simple

3. Managers are comfortable making decisions without determining all the alternatives

4. Managers make decisions by rules of thumb or heuristics

© 2013 Cengage Learning

Bounded Rationality Model

Page 12: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

• Assumes that managers satisfice – select the first alternative that is “good enough”

• Assumes that managers develop heuristics, short cuts, to make decisions in order to make decisions to save mental activity.

Bounded Rationality

© 2013 Cengage Learning

Page 13: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Garbage Can Model

a theory that contends that decisions in organizations are random and unsystematic

© 2013 Cengage Learning

Problems

Participants

Solutions

Choiceopportunities

© 2013 Cengage Learning

Beyond the Book:Garbage Can Model

Page 14: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Z Problem-Solving Model

© 2013 Cengage Learning

Page 15: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Escalation of Commitment

the tendency to continue to support a

failing course of action

© 2013 Cengage Learning

Page 16: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Escalation of Commitment

• Why it occurs– people dislike inconsistency– overly optimistic– illusion of control– sunk costs

• How to deal with it– split responsibility for decisions– closely monitor decision makers– provide individuals with a graceful exit– have groups make the initial decision

© 2013 Cengage Learning

Page 17: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Learning OutcomeLearning Outcome

Discuss the individual influences that affect decision making.

© 2013 Cengage Learning

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Page 18: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Cognitive Style

an individual’s preference for gathering

information and evaluating alternatives

© 2013 Cengage Learning

Page 19: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Risk Aversion

the tendency to choose options

that entail fewer risks and less

uncertainty

© 2013 Cengage Learning

Page 20: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Risk and the Manager

• Many decisions involve some element of risk.

• Individuals differ in terms of risk aversion. • Risk aversion is determined by individual

tendencies and organizational factors. • To encourage risk taking, must view failure

as “enlightened trial and error.”

© 2013 Cengage Learning

Page 21: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Personality, Attitudes, and Values

© 2013 Cengage Learning

Page 22: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Influences on Decision Making

Intuition – fast, positive force in decision making that is utilized at a level below consciousness and involves learned patterns of information

Creativity – a process influenced by individual and organizational factors that results in the production of novel and useful ideas, products, or both

© 2013 Cengage Learning

Page 23: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Influences on Creativity

• Individual:– Cognitive Processes

• Divergent Thinking• Associational Abilities• Unconscious Processes

– Personality Factors• breadth of interests• high energy• self-confidence

• Organizational:– Flexible organization structure– Participative decision making– Quality, supportive relationships with supervisors

Creative performance is highest when there is a match or fit between the

individual and organizational influences.

© 2013 Cengage Learning

Page 24: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

GPS devices and freely-available online maps are forcing the mapping industry to change how it does business.

Map companies are incorporating digital services into their business model, capitalizing on the benefits of paper maps, expanding into related fields like astronomy and planetary mapping, or simply scaling back their businesses.

Faced with a challenge, map industry professionals are charting a variety of courses--which decisions will succeed?

Beyond the Book:Mapping Changes in the Industry

© 2013 Cengage Learning

Page 25: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

© 2013 Cengage Learning

Four Types of Creativity

Responsive

Expected Contributory

Proactive

Page 26: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Can you think of new solutions to these common organizational problems?

• Employees’ productivity declines sharply the day after the Super Bowl.

• Your organization has been in deficit for three consecutive quarters. Where do you make cuts in the budget?

• You learn that the company can no longer afford to provide lunch to employees. How would you maintain morale?

Beyond the Book:Be Creative!

© 2013 Cengage Learning

Page 27: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Learning OutcomeLearning Outcome

Explain how groups make decisions.

© 2013 Cengage Learning

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Page 28: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Group Decision Making

• Synergy – a positive force that occurs in groups when group members stimulate new solutions to problems through the process of mutual influence and encouragement within the group.

• Social decision schemes – simple rules used to determine final group decisions

Majority WinsTruth Wins

Two-thirds Majority First-shift

© 2013 Cengage Learning

Page 29: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Group Decision Making1. more knowledge through pooling of

group resources2. increased acceptance and

commitment due to voice in decisions3. greater understanding due to involvement in decision stages

Advantages

1. pressure in groups to conform2. domination by one forceful member or

dominant clique3. amount of time required, because

group is slower than individual to make a decision

Disadvantages

© 2013 Cengage Learning

Page 30: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Limits of Group Decision Making

Groupthink – a deterioration of mental efficiency, reality testing, and moral judgment resulting from pressures within the group

Group Polarization – the tendency for group discussion to produce shifts toward more extreme attitudes among members

© 2013 Cengage Learning

Page 31: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Preventing Groupthink

• Ask each group member to act as critical evaluator

• Have the leader avoid stating his opinion prior to the group decision

• Create several groups to work simultaneously

• Appoint a devil’s advocate• Evaluate the competition carefully• After consensus, encourage rethinking the

position

From Janis, Irving L., Groupthink: Psychological Studies of Policy Decisions and Fiascoes, Second Edition. Copyright © 1982 by Houghton Mifflin Company.

© 2013 Cengage Learning

Page 32: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Self-Managed Teams Dialectical

InquiryBrainstorming

Devil’s Advocacy

Delphi Technique

Nominal Group Technique

Quality Circles and Quality Teams

Group Decision Techniques

© 2013 Cengage Learning

Page 33: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Special Decision-Making Groups

• Quality circles – a small group of employees who work voluntarily on company time, typically one hour per week, to address work-related problems such as quality control, cost reduction, production planning and techniques, and even product design

• Quality teams – A team that is part of an organization’s structure and is empowered to act on its decisions regarding product and service quality

© 2013 Cengage Learning

Page 34: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Learning OutcomeLearning Outcome

Describe the role culture plays in decision making.

© 2013 Cengage Learning

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Page 35: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Hofstede’s Dimensions

© 2013 Cengage Learning

• Styles of decision making vary by culture

• Many of Hofstede’s dimensions have implication for how people deploy the decision-making process

Page 36: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Beyond the Book:Decisions in Japan

“Teamwork” and “Collaboration” look much different in Japan than in the United States. In Japanese firms, workers (especially lower level) tend to remain silent during meetings, avoid sitting next to upper management, and rigorously avoid using their boss’ first name. Upper management, meanwhile, steer clears of direct feedback or delivering the “hard truth.” At all levels, harmony and restraint, rather than independence and risk-taking, are prized values.

© 2013 Cengage Learning

Page 37: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Desktop Videoconferencing

Systems

Internet/IntranetSystems

Tools for

Virtual Teams

Group DecisionSupport Systems

Beyond the Book:Decision Making in the Virtual Workplace

© 2013 Cengage Learning

Page 38: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Learning OutcomeLearning Outcome

Explain how organizations can improve the quality of decisions through participation.

© 2013 Cengage Learning

6

Page 39: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

© 2013 Cengage Learning

Participative Decision Making

Occurs when individuals who are affected by decisions influence decision-making

Supportive organizational cultureTeam-oriented work design

People must be psychologically equipped

Motivation to act autonomouslyEmployees must be able to see benefit

OrganizationalFoundation

IndividualFoundation

Page 40: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Beyond the Book:Ethics Check

• Is it legal? – Does it violate law– Does it violate

company policy• Is it balanced?

– Is it fair to all– Does it promote win–win relationships

• How will it make me feel about myself

© 2013 Cengage Learning

Page 41: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Workers face a growing problem – the computers, applications and phones they use at work are ancient compared to what they use personally. For example, some chafe at having to use email systems with limited storage when free webmail options provide gigabytes of space. Others are frustrated that their company still uses an operating system released in 2001.

How would you resolve this issue? How would you provide cutting-edge technology while maintaining costs? How would you deal with employees who are not tech savvy?

Beyond the Book:Can I Use Another Computer?

© 2013 Cengage Learning

Page 42: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Failure to Launch

1. Does “The Bird Problem” present Kit and Ace with a programmedor nonprogrammed decision? What features of their decision problemled to your choice?

2. Review the earlier section describing the decision-making process. Which steps in that process appear in “The Bird Problem?” Note the examples of each step that you see.

3. Assess the degree of certainty, uncertainty, and risk that Kit and Aceface in this decision problem. What factors set the degree of certainty,uncertainty, and risk?

© 2013 Cengage Learning

Page 43: © 2013 Cengage Learning Chapter 10 Decision Making by Individuals and Groups Learning Outcomes 1.Identify the steps in the decision-making process. 2.Describe.

Plant Fantasies

1. Did Plant Fantasies owner Teresa Carleo use the rational decision-making process to launch Plant Fantasies? Explain.

2. List an example of a programmed decision at Plant Fantasies. Identify a nonprogrammed decision at Plant Fantasies.

3. How might managers at Plant Fantasies conduct the final feedback and follow up stages of the decision-making process when installing a new garden for a client?

© 2013 Cengage Learning


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