August 2019

www.ijmra.us August 2019

Volume-9, Issue-8 Impact Factor (IJRSS) 6.278 for 2015 and 7.081 for 2016

A Monthly Double-Blind Peer Reviewed Refereed Open Access International e-Journal - Included in the International Serial Directories




Chief Patron Dr. JOSE G. VARGAS-HERNANDEZ

Member of the National System of Researchers, Mexico

Research professor at University Center of Economic and Managerial Sciences,

University of Guadalajara

Director of Mass Media at Ayuntamiento de Cd. Guzman

Ex. director of Centro de Capacitacion y Adiestramiento

DR. RAMACHANDRAN GURUPRASAD Scientist, Knowledge and Technology Management Division (KTMD),

National Aerospace Laboratories.

Patron Dr. Mohammad Reza Noruzi

PhD: Public Administration, Public Sector Policy Making Management,

Tarbiat Modarres University, Tehran, Iran

Faculty of Economics and Management, Tarbiat Modarres University, Tehran, Iran

Young Researchers' Club Member, Islamic Azad University, Bonab, Iran

Chief Advisors Dr. NAGENDRA. S. Senior Asst. Professor,

Department of MBA, Mangalore Institute of Technology and Engineering, Moodabidri

I Wayan Suryasa

Doctor of Linguistics Program, Udayana University,

Linguistics Lecturer (STIMIK-STIKOM Bali), Translator (Indonesian Translator Association)

Researcher of Local Languages Researcher Association

Certified Doctor of Linguistics Program in Udayana University Bali

Dr. SUNIL KUMAR MISHRA Associate Professor,

Dronacharya College of Engineering, Gurgaon, INDIA

Mr. GARRY TAN WEI HAN Lecturer and Chairperson (Centre for Business and Management),

Department of Marketing, University Tunku Abdul Rahman, MALAYSIA

MS. R. KAVITHA Assistant Professor,

Aloysius Institute of Management and Information, Mangalore, INDIA




Dr. A. JUSTIN DIRAVIAM Assistant Professor,

Dept. of Computer Science and Engineering, Sardar Raja College of Engineering,

Alangulam Tirunelveli, TAMIL NADU, INDIA

Dr. Krishan kumar

Dean,

School of Life Sciences, Singhania University Rajasthan, INDIA

Dr. G. D. Singh

Certified Manager - Cambridge Association of Managers, England,

Founder & President, The Indian Management Academy - IMA

Dr. Sorinel Capusneanu

Associate Professor,

Faculty of Finance and Accounting, “ARTIFEX" University, Bucharest, ROMANIA

Benard Okelo Nyaare

Assistant Lecturer,

Bondo University College, Bondo, KENYA

Dr. Meenakshi Gupta

Assistant Professor,

Shri Mata Vaishno Devi University- Katra, INDIA

Editor-in-chief

Dr. REYNALDA B. GARCIA

Executive Director,

Research and Statistics Center, Lyceum of the Philippines University- Batangas, 2002- 2013

Co-Editor-in-chief I Wayan Suryasa

- Lecturer of English Language and Linguistics (STIMIK-STIKOM Bali)

- Doctor of Linguistics Program, Udayana University

- Translator (Indonesian Translator Association)

- Researcher of Local Languages Researcher Association

- Certified Doctor of Linguistics Program in Udayana University Bali

- Accounting in PT. Upada Sastra. Denpasar - Bali. 1999.

- Mobile Phone and Computer technical support. 1999 - Present

- Owner of Copy Center at Revo Shop. Tegaljaya, Dalung, Badung-Bali. 2004-Present

- Technical Support of Operating System of Gadget and Electronic Tools




International Editorial Board

Dr.M.Velusamy

Assistant Professor ,

Department Of Social Science, Alagappa University, INDIA

V. Rama Krishna

Assistant Professor, Department Of Studies And Research In Political Science,

Tumkur University, Tumkur, Karnataka, INDIA

Dr. Mujibul Hasan Siddiqui Assistant Professor,

Department Of Education, Aligarh Muslim University, Aligarh, INDIA

D. Amutha

Asst.Professor ,

Department Of Economics, St.Mary's College (Autonomous), Tuticorin, INDIA

Pratip Chattopadhyay


Department Of Political Science, University Of Kalyani, Nadia-741235, West Bengal, INDIA.

Prof. Felice Corona

Associate Professor ,

Special Education And Teaching, University Of Salerno Italy, Faculty Of Medicine And Surgery

Jesus Alfonso D. Datu

Assistant Lecturer ,

Counseling And Educational Psychology Department, De La Salle University-Manila

Jose Noronha Rodrigues

Asistant Professor, Department Of LAW,

The University Of Azores- Portugal, Director Of The Law And Economic Study Centre

Dr. Mohd Nazri Ismail

Senior Lecturer,

Research & Development (R&D) & Teaching, System And Network (MIIT) Department

Dr S. K. Singh

R.D.Foundation Group Of Institutions,

Near Kadrabad Police Check Post, Modinagar (Ghaziabad)-- 201201, U.P., INDIA

Dr. K. Shobha


Department Of Economics, Government Arts College, Coimbatore -641018, INDIA

Arindam Chattopadhyay

Department Of Geography,

Sripat Singh College, Murshidabad, West Bengal, INDIA




Dr. Manoj P K

Assistant Professor, Department Of Management and Finance,

Dept. Of Applied Economics (Dae), Cochin University Of Science And Technology,

Kochi, Kerala - 682 022

Dr. P. S. Nagarajan

Faculty In Rural Marketing,

Alagappa Institute Of Management, Alagappa University, Karaikudi – 4, INDIA

Dr. Craig E. Reese

Professor,

School Of Business, St. Thomas University, Miami Gardens, Fl 33054

Ezendu Ariwa

Chair, IEEE Broadcast Technology Chapter, Uk&Ri

London Metropolitan Business School, London Metropolitan University, United Kingdom

Ram Kesavan

Professor And Discipline Coordinator,

College Of Business Administration, University Of Detroit Mercy

Dr Tapal Dulababu

Professor & Principal,

The Oxford College Of Business Management, Bangalore 560 102, INDIA.

Prof. P. Malyadri Principal ,

State Level Best Teacher Awardee-2008,

Director, UGC Major Research Project, President :Social Scientists Forum, Consultant : NGOS.

Dr.S.D.Suryawanshi Associate Professor,

Department Of Mechanical Engineering, College Of Engineering,Pune-05,

(An Autonomous Institute Of Govt. Of Maharashtra), INDIA

Prof C.M.Maran

Assistant Professor (Senior) ,

VIT Business School , VIT University , INDIA

Dr. A. Arul Lawrence Selvakumar

Director,

Dept Of CSE , Adhiparasakthi Engineering College,

Melmaruvathur - Kanchipuram District, Tamil Nadu, INDIA

Dr. Rajiv Khosla Associate Professor And Head,

Chandigarh Business School, Gharuan, Mohali, INDIA

Dr Lavkush Mishra

Director,

Institute Of Tourism & Hotel Management,




Technical Advisors

Mr. Rajan Verma Lecturer, Department of Computer Science, Ambala, INDIA

Mr. Ankit Jain

Department of Chemical Engineering, NIT Karnataka, Mangalore, INDIA

Mr. Anil Chandra Department of Biotechnology, Indian Institute of Technology Guwahati, Assam, INDIA

Prof. Bharati Veerendra

Asst. Professor - MCA, K. J. Somaiya's SIMSR,, univeristy of Mumbai, Mumbai, INDIA

Mr. Gagandeep Singh Department of Biotechnology, Kurukshetra University, Kurukshetra, INDIA

Associate Editors Dr. SANJAY J. BHAYANI

Associate Professor ,Department of Business Management, RAJKOT, INDIA

MOID UDDIN AHMAD

Assistant Professor, Jaipuria Institute of Management, NOIDA

Dr. SUNEEL ARORA

Assistant Professor, G D Goenka World Institute, Lancaster University, NEW DELHI

Mr. P. PRABHU

Assistant Professor, Alagappa University, KARAIKUDI

Mr. MANISH KUMAR

Assistant Professor, DBIT, Deptt. Of MBA, DEHRADUN

Mrs. BABITA VERMA

Assistant Professor, Bhilai Institute Of Technology, DURG

Ms. MONIKA BHATNAGAR

Assistant Professor, Technocrat Institute of Technology, BHOPAL

Ms. SUPRIYA RAHEJA

Assistant Professor, CSE Department of ITM University, GURGAON




International Journal of Research in Social Sciences

(ISSN: 2249-2496)

CONTENTS Sr.

No. TITLE & NAME OF THE AUTHOR (S) Page No.

1

Investigation Of Mechanical Failure Of Stabilizer Rod Of Used Vehicle: A Case Study Of Nissan Xterra

Vehicle.

J.G. Kolo,A.A. Musilim,I.A. Alli,A.O Oddiah And O.V. Kolawole

1-16

2

A Study On Innovation Capabilities And Its Relationship With Firm Competitiveness: A Conceptual

Framework.

Prof. R.K.Mittal And Swadha Agarwal

17-38

3 Exploring Role Of Indian Diaspora In Indian National Movement.

Amit Kumar Tiwari And Akhilesh Kumar Upadhyay 39-51

4

A Study On The Influence Of Reality T.V Shows On Life Style And Academic Achievement Of

Adolescents.

Dr.Noora Abdul Kader And Ms. TabassumParveen

52-61

5

Emancipation Of Effluent From Fertilizers And Chemical Pesticides Causing Water Contamination At

Rishipur Village, West Bengal, India.

Dr. Lovely Sarkar

62-68

6 Political Engagement Using New Media: Psychographics And User Status Of Potential Voters.

Vibhor Mohan 69-74

7 An Assessment Of Impact In Social Development Under Tribal Sub-Plans In Himachal Pradesh.

Anju Sharma 75-81

8

Political Alliances /Parties In Kerala Field Candidates Based On Religious Majority Of Wyanad,

Ernakulam, Idukki And Kottayam District In Kerala State Assembly Elections (Since 2000s).

Sharon Alex Thoppil

82-91

9 A Study On Educational Aspiration With School Environment Of Secondary School Teachers.

Smt. Shilpa Honagudi And Dr. Vishnu. M. Shinde 92-96

10

A Study On Teaching Competencies Of Secondary School Teachers In Related To Professional

Development.

Smt. Shilpa Honagudi And Dr.Vishnu. M. Shinde

97-104

11 Evaluation Of Border Areas Development Proggramme In Mizoram.

Lalthanmawii 105-115

12 Himachal Pradesh Assembly Elections 2017and Shifting Of Electoral Power Center.

Rohit Kumar And Sunil Kumar 116-123




13 A Comparative Study Of Urban And Rural Investors’ Perception Towards The Life Insurance Policies.

Priya Yadav And Prof. H.K. Singh 124-133

14 Improvement Of Accounting And Analysis Of Materials Of Joint-Stock Companies.

Dadabaev Shavkat 134-141

15 Archaeological Study In Western Himalaya A Case Study Of Mandi District Of Himachal Pradesh.

Dr. Sandeep Singh Raghav 142-153

16 Occupational Stress Management In Women Teacher Educators Of Hyderabad Karnataka Region.

Smt. Rukshinda Hena Akbari And Prof. V.V. Malagi 154-163

17 A Comparitive Study Of Knowledge And Practice Of Menstrual Hygiene Among The Adolescent School

Girls Inrural And Urban Area.

Vaishali,Dr. NehaMiglani And Dr. PrabhdipBrar

164-176

18 Impact Of Fashion Advertisements On Indian Youth.

Annet Dawson,Dr.NehaMiglani And Dr.PrabhdipBrar 177-186

19

Impact Of Fashion Advertising Through Social Media Portals On The Purchase Decision Of Young

Adults.

PallaviVerma,Dr. NehaMiglani And Dr. PrabhdipBrar

187-199

20 The Development Of Performance Model For Engineering Education System.

Tzai-Fu Cheng 200-204

21 Application Of Virtual Communities In Knowledge Management Systems.

Lin, Chieh-Yu,Liu, Chester Wai-Jen,Pan, Szu-Chin And Cheng, Ya-Chou 205-212

22 Cognitive Style, Occupational Stress And Job Satisfaction Among Marketing And Banking Professionals.

Syed Sajid Husain Kazmi And Anshuma Dubey 213-228

23 Personality And Psychological Distress Amonggeneral Physicians And Clinical Psychologists.

Garima Singh,Prof. S. Z. H. Zaidi And Ms. Anshuma Dubey 229-249

24 Barriers To Inclusive Education For Children With Intellectual Disabilities.

Anuj Srivastava,SeemaSaleem,Deepti Ahuja And BehzadMaqbool 250-253

25 Body Shape Concerns And Locus Of Control Among Young Adults.

Sushobhit Yadav And Ms. Kiran Srivastava 254-264

26 Educational Status Of Tribal Women In Four Eastern States Of India.

Indrakshi Ghosh 265-280

27

Evaluating Environmental Awareness In Context To Environmental Cognition: A Study Of Primary

Schools In Central Himalayan Region Of India.

Akhand Sharma And Shyam Sunder Singh

281-289




28

Infrastructure Rehabilitation Intervention For Reducing Natural Disaster Damages In The South-West

Coastal Bangladesh.

Sanjida Aktar And Dr.Md. Mujibor Rahman

290-298

29 Indian Democracy And Mass Movement In India: A Conceptual Framework.

J. Ben Anton Rose And Prof. Ram Shankar 299-312

30

“The Motivational Formulation Of Employee Happiness, Job Involvement, Work Place Climate And Its

Impact On Organizational Performance.”

Dr. Amee Agrawal

313-323

31

Determinants Of Household Electricity Consumption In Rural Domestic Sector(Case Of Nattandiya

Divisional Secretariat, Sri Lanka).

Ajith Dissanayaka

324-336

32

Enregistrement Des Naissances A L’état Civil : Un Droit Pour L’enfant Et Un Devoir Pour Les Parents.

Cas De La Commune De Lubumbashi, Province Du Haut-Katanga (RD Congo).

Mutebwa Kudia Kuteka Lambert,Khang Ndipa Sabine And Abelelaw Bokako Sosthène

337-350

33 Economical Importance And Future Prospective Of Algae.

Kureshi.S.M,Singh.P.R,Mujapara.A.K And Pandya K. I. 351-357

34 Acceptance Of Green Accounting In Indian Economy.

Dhanyasree Vka 358-362

35 Declining Sex Ratio At Birth In India: Reflection Of Economic And Socio-Cultural Preferences.

V.Hari Prasad Reddy,Dr. M.Sivappa And Dr.T.Chandrasekarayya 363-373

36 Clitic In Wewewa Language.

Karolina Barbara Fernandez 374-391

37 Revenue Management A Strategic Lever Of Holistic Approach.

Iman Zrelli 392-400

38 Rural Nilgiris-A Potential Market For Health Insurance Companies.

Dr. C. Beulah Vijayarani And Mrs. S. Baby 401-406

39

Comprehensive Village Development Plan For Kottaiyur Village Panchayat, Krishnagiri District,

Tamilnadu.

C.Ajay Sharma

407-426

40 The Model Of An Automatic Spelling Checker, Based On An Editorial Metric With Substitution.

Mirzamov Akmal Maxmudjanovich 427-433

41 Takaful An Innovation To Contemporary Insurance.

Syed Ahmed Salman,Rusni Hassan And Meraj Tahniyath 434-442




42

Popularity Of Organized Modern Retail Formats Among Consumers- An Analytical Study On Modern

Indoor Retailing And The Customer Perception With Special Reference To Kannur.

Subin M K

443-451

43 Opinion Survey Of Students On Ensembles Worn By Teachers In Classroom.

Megha Bakshi And Dr. Rita Kant 452-465

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August 2019

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