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.…………. From Design To Execution @ Great Communication Through Small Initiatives: D E L I V E R E D ! Retail Optimization A Brand Communication Company
| Date post: | 20-Jun-2015 |
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.………….From Design To Execution @
Great Communication Through Small Initiatives: D E L I V E R E D !
Retail Optimization
A Brand Communication Company
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Brief by Acer India Pvt. Ltd
Needed a table top display for retail outlets For new range for W4 tablets Existing units used by self and competition was pale/ not
exiting/ dull/ colorless/ life less Did not appeal to the TG All looked same – “CHINESE” No attraction elements No proper branding No innovation Retailers do not pay heed give space due to regular boring
stuff Specially multi brand tab display was like a dead bed
Quite a complicated one…….
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
How It looked …
To us, at all the outlets….This is how it looked
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
So we started developing …..
To utilize minimum space yet look big/ High on magnifying the brand/ Attractive – so much that it draws the TG to itself first…..etc…..
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Not working at all……
We needed something that looked unique, with some warmth, and cuddled the Tab and attracted the TG beyond the existing norms
……..NAAHH
H!
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
So we developed the 6th Design
Addressing every detail of the retail and brand’s requirements
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
So we developed the 6th Design
Addressing size/ branding/ attraction element
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
So we developed the 6th Design
Addressing size/ branding/ attraction element
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
And we were there…
Addressing all requirements…
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
And we were there…
Addressing all requirements…in 3D
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Got Approved ….
By all stake holders including Microsoft..
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Fabrication started ..
We stared making the same with technology & precision
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
And Executed across India ….
Spot The difference in looks vs.
Competitions
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
And Executed across India ….
Spot The difference in our display vs.
Competition’s look
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Our Services
Store Designing & Branding On-Shop and In-Shop Signage. Visual Branding. POP / POS Units At store Branding Visibility POP Deployment Mgmt. Furniture & Fixtures Fittings Deployment Mgmt. Retail Audit Turnkey Project Mgmt
Design , Manufacturing , Deployment , Installation , Sanitation , Retail Audit
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Our Strengths...
Team of over 20+ dedicated people on
board.
Client Servicing team
Design cell– Architects, 3D & Graphic developers.
Execution – Material Specialist, Engineers
In-House Supervision & QC team
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Our Strengths...
Infrastructure: 10000 sqft workshop
@ DELHI/ Mumbai/ Chandigarh
In house fabrication set up for Printing ,Acrylic, Wood , ACP, Metal
Operated Over 80 cities in India.
Pan India network of value chain partners.
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Our Clients
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Chandon – Moet Hennessey
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Acer
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Dalmore
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Idea
branded 150 stores in Delhi, NCR , UP, Mumbai ,Pune
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Kaya Skin Clinic
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Chandon retail
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The Mobile Store
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Nikon – Store Fixture & Branding Executed
3 D Image Implemented Photograph
Nikon
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Nikon –In-Shop Branding
3 D Image
Nikon –In-Shop Branding
Implemented Photograph
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
SHOP –IN-SHOP
3D Image
IMPLEMENTED PHOTOGRAPH
Shop –In-shop
Implemented Photograph
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Others….
Design and development Pre Print & & Post Printing Signs and signage 3D Lenticulors Shop creation POP & Display windows Product Display Units Table tops Transaction area Units Display Stands Exhibitions In shop branding
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Our Strengths...
Printing machines:
HP 5500ps (for Digital Printing), HP LATEX LX 25500, HP
8000 (For Eco-Solvent Printing), 10ft Solvent Flora (For
Outdoor Solvent Printing), 10ft KONIKA 14picolitre Eco
Solvent, 44’’ Epson 9000 Sublimation Printer. Heat Press
Machine: 24’’ x 16’’ Cutting plotters: 4ft Graphtec
Router: Color Edge10 x 5ft bed Laser: 4 x 3ft bed
Automated Thermoforming: 2ft x 3ft bed Complete
Acrylic, Wood work, Painting and laminating team… Other
misc machines like buffing, welding, cutters, etc……
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Site Audit & Analysis
Site Planning &
Design Concepts
Detailing & Engineering Prototype
Project Managemen
t
SEQUENCESequence
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Zone Prioritization
Traffic Flow Patterns
Design Trend Mapping
Site Observation
Innovation Strategy
Site Audit & Analysis
Site Audit & Analysis
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Site Planning & Optimization
Design Concept development
Feasibility Analysis
Appearance Design
Design Identity
Product Colors & Graphics
Material Exploration
Site Planning & Design ConceptsSite Planning & Design Concepts
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Material Analysis & Selection
Manufacturing Method Evaluation
Feasibility Analysis
Design for Assembly Analysis
Regulatory Compliance Review
Detailing & Engineering
Detailing & Engineering
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Rapid Development Models
Appearance Models
CAD CAM integration
Functional Prototypes
Cost computation
Prototype
Prototype
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Production Management
Installation Management
Project Management
Project Management
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Our Offices
Delhi – Head OfficeMumbaiKolkataBangalore/ HyderabadPatnaLucknow JaipurChandigarhGoa
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
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geographical control
with an enriched experience of over a decade of working with Media, Telecom, IT FMCG and Financial service industries across the nation:
this strong team has developed control over execution of communication elements in 18 states of India and Nepal.
shorter timelines for execution. full accountability, reporting
and analytics.
# we have added Nepal & North East in October ’09.
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This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
contact us
we deliver because:
our team is passionate, focused and disciplined we have shorter lists of priority we posses a sense of urgency; and therefore we are empowered to deliver.
request: make us understand your requirement and your strategy and we will make your communication “moments of truth” every time so it touches the customers.
M : +91-9899117435 / +91- 9818123111
Fax : +91-11-40578219
Web : www.augustuscommunications.com
Facebook : http://www.facebook.com/media/albums/?id=100000678751227
Email : [email protected], [email protected]
Add : F-633,IInd Floor, 3rd avenue, Behind IGNOU Palam Ext., Sector 7, Dwarka, New Delhi 75.
This presentation and its contents are the sole property of Augustus Communications Pvt Ltd and may not be replicated in any form without the written consent of Augustus Communications Pvt Ltd.
Trivia: Augustus (Latin: IMPERATOR·CAESAR·DIVI·FILIVS·AVGVSTVS. Augustus came to be the first emperor of the Roman Empire. Augustus was declared a god by the Senate, to be worshipped by the Romans. Such was his influence that his names Augustus and Caesar were adopted by every subsequent emperor, and the month was officially renamed August in his honor.Where August signifies grand, majestic, always increasing.
Thank you
