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Brief introduction of GROW Who we are, what we do
Sustainability plan and issues Our constituents Marketing plan
Implementation of sustainability plan Experience with constituents
Summary of our sustainability efforts to date
Muniram BudhuProfessor, Civil Engineering & Engineering Mechanics
OUTLINEOUTLINE
Phase I: Geotechnical, Rock, and Water Resources Digital Library
National Civil Engineering National Civil Engineering Resources LibraryResources Library
Muniram BudhuProfessor, Civil Engineering & Engineering Mechanics
WHAT IS CIVIL ENGINEERING?WHAT IS CIVIL ENGINEERING?
The water that you drink
The roads that you drive
A better world by creative,economical design and construction
The bridges that you cross
The parks where you
play
TYPICAL CIVIL ENGINEERING PROJECTSTYPICAL CIVIL ENGINEERING PROJECTS
Gateway Arch, St. Louis, MO
Three Gorges Dam, Yangtze River, China
Petronas TowersKuala Lumpur, Malaysia
Building new structures whilekeeping existing (transportation) systems in use –Light (mono) rail system in Seattle, Washington
CIVIL ENGINEERING DISCIPLINESCIVIL ENGINEERING DISCIPLINES
• Environmental Engineering• Geotechnical Engineering• Hydraulics and Water
Resources Engineering• Structural Engineering• Transportation Engineering• Construction & Management• Hydropower Engineering
WHO ARE INVOLVED?WHO ARE INVOLVED?• Muniram Budhu, Project Director - Professor, Department of Civil Engineering
• John Kemeny, Assoc. Professor, Dept. of Mining and Geological Engineering
• William Rasmussen, Assoc, Professor, Dept. of Agric. & Biosystems Engineering
• Maliaca Oxnam, Engineering Librarian, University of Arizona Library
• Paul Bracke, Systems Librarian, University of Arizona Library
• Jeremy Frumkin, Systems Librarian, University of Arizona Library
• Wayne Brent, Instructional Applications Manager, CCIT
• Janice Lodato, Project Manager, Department of Civil Engineering
• Leo Przybylski, Systems Developer, Department of Civil Engineering
• Elena Berman, Assessment Specialist, Assessment & Enrollment Research • Anita Coleman, Asst. Professor, School of Inf. Resources & Library Science
PARTNERSHIPPARTNERSHIP• Macromedia• John Wiley & Sons• Geo-Institute (ASCE)• American Rock Mechanics Association
(ARMA)• Sustainability of Semi-Arid Hydrology and
Riparian Areas (SAHRA)• Corbett Elementary School• Catalina High School
DELIVERY – Server, System administration, server based software – UA Learning Objects Depository
Maintain collection (content) and user services – main sustainability thrust
Grow collection and improve user services - Goal
Muniram BudhuProfessor, Civil Engineering & Engineering Mechanics
SUSTAINABILITY PLANSUSTAINABILITY PLAN
Muniram BudhuProfessor, Civil Engineering & Engineering Mechanics
BUSINESS AND MARKET PLANBUSINESS AND MARKET PLANMarket Demographics
Contractors
Government GroupsConsultants
Philanthropists
Publishers
Grant organizations
Professional SocietiesCommunity
Universities
Community Colleges
K12 Corporations
Business MarketAcademic Market
Develop customer base – registered users, site visitations
Create awareness of GROW – create condition to generate revenue for sustainability
Muniram BudhuProfessor, Civil Engineering & Engineering Mechanics
SHORT TERM MARKET OBJECTIVESSHORT TERM MARKET OBJECTIVES
Create revenue to sustain GROW
Add new collections
Become the no. 1 site for quality information in CE
Muniram BudhuProfessor, Civil Engineering & Engineering Mechanics
LONG TERM MARKET OBJECTIVESLONG TERM MARKET OBJECTIVES
Customer base – 31000 visitations/month
Create awareness publications( journals, conferences,
magazines, news bulletin, TV ) Initiated discussions with professional
organizations, alumni (consultants, contractors, etc.)
Muniram BudhuProfessor, Civil Engineering & Engineering Mechanics
IMPLEMENTATIONIMPLEMENTATION
Obtaining financial contribution – budgetary constraints
Muniram BudhuProfessor, Civil Engineering & Engineering Mechanics
CHALLENGESCHALLENGES
Business & Marketing Plan Sustainability - difficult, time-
consuming Major problem - getting financial
contribution
Muniram BudhuProfessor, Civil Engineering & Engineering Mechanics
SUMMARYSUMMARY