| Building the Effective Enterprise Using a Web Storefront to Drive Sales of Configurable Products...

| Building the Effective Enterprise

Using a Web Storefront to Drive Sales of Configurable ProductsFrank Feustel – Director, Product Management, QAD

Building the Effective Enterprise

| Building the Effective Enterprise 2

The following is intended to outline QAD’s general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, functional capabilities, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functional capabilities described for QAD’s products remains at the sole discretion of QAD.

Safe Harbor Statement

Using a Web Storefront to Drive Sales of Configurable Products


■Session overview■Driving product sales■Implement eCommerce■Mass customization with eCommerce■Product sneak peek■Roadmap and future plans ■Summary■Questions

Agenda



■How QAD solutions can be leveraged to drive sales of configurable products online

■Helps Build the Effective Enterprise by: Delivering a complete eCommerce suite that

supports standard and complex products Enabling enhanced customer service Streamlining business processes

Session Overview



Driving Product Sales

Using a Web Storefront toDrive Sales of Configurable Products


■Lower prices ■Higher quality■Faster delivery ■Customized products■Better service

Driving Product Sales



Implement eCommerce



■High order handling costs and error rates■Expensive and resource intensive to run

call centers■More and more products becoming

commodities ■Adopting new sales channels■Orders come in from many sources■Limited EDI with customers■Selling to consumers is complex■Global economy demands 24/7/365 access

Challenges



■Start simple – make it successful for standard items Make the customers wanting to visit your

portal Give an incentive

Implementing an eCommerce Portal



■CSS is QAD’s eCommerce portal solution■It enables global manufacturers to offer

easy to use customer self-service 24 / 7 / 365 access Optimized end-to-end order fulfilment Improved customer responsiveness

What is QAD Customer Self Service (CSS)?



The Many Faces of CSS



■Increases revenue opportunities through an expanded sales channel

■Reduces costs through reduced reliance on call center resources

■Increases customer satisfaction through more efficient buyer/seller communication channels

Value



Make the Move to Mass Customization



Mass Production …



… Mass Customization



Manufacturing Strategies


Variety

Volume

Design Purchase Manufacture Assemble Ship

Inventory Manufacture Assemble Ship

Manufacture Inventory Assemble Ship

Manufacture Assemble Inventory Ship

Delivery Lead Time

Delivery Lead Time

Delivery Lead Time

Delivery Lead Time

Engineer-to-Order (ETO)

Make-to-Order (MTO)

Assemble-to-Order (ATO)

Make-to-Stock (MTS)

Configure-to- Order (CTO)


■Enables global manufacturers to configure products of low complexity Higher customer service levels Lower inventory costs Previously known as “Features and Options”

What Are QAD Configured Products?



■Enables global manufacturers to configure products of medium to high complexity Full implementation of mass customization Higher customer service levels Lower inventory costs

What is QAD Configurator?



■Configured Products MTS and PTO ATO

■Configurator MTO / CTO

■Combined MTS and PTO ATO

Supported Manufacturing Strategies


Inventory Manufacture Assemble Ship

Manufacture Inventory Assemble Ship

Manufacture Assemble Inventory Ship

Delivery Lead Time

Delivery Lead Time

Delivery Lead Time

MTO

ATO

MTS


Get Configurable Products Online



Integration is Key


QADCSS

QADEnterprise

Applications

QADConfiguredProducts

QADConfigurator


■Now move to more complex products Standard kits and assemblies Custom features and options Complex customized (configured) products

Selling Complex Products on the Web



■Send emails to your business customers■Add a message to the homepage

Announce the New Capabilities



■Describe options■Give price range■Add data sheet

Publish Detailed Product Information



Use Standard Configurations



Product Sneak Peek



What’s New?



March 2013 Release


■CSS 5.2.2 (maintenance release) Smaller enhancements and fixes

■Configurator 5.4 (enhancement release) Variant item master comment creation EMT support: supplier item creation Sales configuration rules enhancements Cost roll-up control flag in configuration rebuild Usability and layout improvements in

questionnaire Other smaller enhancements and fixes


■ Creates master comments for configured item

■ Perfect to add configuration description and notes

■ Visible with item, sales order print, invoice print, et cetera

■ Can also be used to create comments in multiple languages

Variant Item Master Comment Creation



Usability Improvements Questionnaire


Before After

Logical features in

one line

Less white space

Display of defaults


■Solution components Enterprise applications, incl. configured

products Configurator CSS

■Configurator / CSS Support of eB2.1 SP4 and higher, including

latest QAD 2013 EE release

Availability



Product Road Map



■Multi-language support of Questionnaire Support of users with different languages in

base and CSS Value/ benefit

−Support for global enterprises−Single CSS order hub for multiple countries−Improve customer service

How it builds the effective enterprise−Enable / streamline business processes

Product Road Map


Roadmap Subject to change without notice. The above is intended for information purposes and should not be incorporated into a contract.


■B2C support for configurable items Allow consumers to configure products without

login (business-to-consumer scenario) Value/ benefits

−Ability to add new sales channel for configurable products

−Improve customer service Helps building the effective enterprise

−Enable / streamline business processes

Product Road Map




■PCI compliance Enhance credit card process so it is in

compliance with PCI/DSS Value/ benefits

−Compliance How it builds the effective enterprise

−Enable / streamline business processes

Product Road Map




■Configurator EMT support Support EMT for configurable products for

business units in different domains Value/ benefits

−Support for centralized order management with configurable products

How it builds the effective enterprise−Streamline business

Product Road Map




Product Vision For The Future



■Delivering a complete and integrated B2B and B2C e-commerce suite on web and mobile for manufacturing companies All products – from simple items to complex

configured products (standard, Kit, ATO, CTO) All fulfilment types – supporting various scenarios Also supporting global enterprises

■Benefits Improving customer service Streamlining order process

−Reduced error rates−Reduces lead time to fulfill orders

Vision



Summary



■How to leverage eCommerce as a strategy to boost sales

■The benefits of mass customization■How to get your eCommerce site up and

running for customizable products■Which solutions QAD offers in this space,

what is new and what is planned to come

What You Should Take Away



■Attend one of the last breakout sessions Eagle On Demand Providing Benefits and

Rewards Enhancing Customer Collaboration with QAD-

Managed EDI The Benefits of Automating the Quality

Management System in Life Sciences Let Us Help You Pave the Way – How to

Conquer MMOG/LE

Next Steps While at Explore



■Watch the replay of this related session Transform Your Customer Service Experience

with QAD Customer Management

■Watch the replay of the following webinars QAD CSS for Configurable Products What's New in CSS for Configurable Products

■Identify your opportunities for eCommerce and mass customization

■Talk to us

Once back at home...



■Frank Feustel: [email protected]

Questions & Answers


mailto:[email protected]


www.qad.com©QAD Inc. 2013

http://www.qad.com/

Date post:	24-Dec-2015
Category:	Documents
Upload:	lenard-york
View:	213 times
Download:	0 times

| Building the Effective Enterprise Using a Web Storefront to Drive Sales of Configurable Products...

Documents