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30 - 31 August 2001 Radisson Resort Gold Coast Conference Register online at www.hrmc.com.au or call 07 3371 9000 4 international keynote presentations 7 specialised learning tracks 19 session leaders Mike Pratt, National Australia Bank Christine Miller, Trigon Blue Cross Blue Shield Katie Truss, Kingston Business School Scott Snell, Pennsylvania State University Dan Currell, Corporate Leadership Council virtual hr intellectual communism attraction & retention Partners for people creating hr talent nurturing the “H” in HRM using & leveraging the InfoHRM product Highlights
Transcript

30 - 31 August 2001Radisson Resort

Gold Coast

Conference

Register online at www.hrmc.com.au or call 07 3371 9000

4 international keynote presentations

7 specialised learning tracks

19 session leaders

Mike Pratt, National Australia Bank

Christine Miller, Trigon Blue Cross Blue Shield

Katie Truss, Kingston Business School

Scott Snell, Pennsylvania State University

Dan Currell, Corporate Leadership Council

virtual hr

intellectual communism

attraction & retention

Partners for people

creating hr talent

nurturing the “H” in HRM

using & leveraging theInfoHRM product

Highlights

Highlights

HRM Consulting

CHOICE OF CONCENTRATED STREAMSTO SUIT DELEGATE FOCUS:

2

delegates attend two concentrated streams during the Conference

USING & LEVERAGING THE INFOHRM PRODUCT

Day One

Day Two

Mike Pratt, CEO, Australian Financial Services, NAB

Christine Miller, Vice President Human Resources,

Trigon Blue Cross Blue Shield

Katie Truss, Kingston Business School

Scott Snell, Pennsylvania State University

Dan Currell, Director, Corporate Leadership Council

HRM Consulting specialises in the strategic use of HR information, helping organisations to transform

their workforce data into business intelligence.

We provide a unique HR reporting solution called InfoHRM, an Internet and Intranet application

designed to deliver timely, accurate and easily accessible workforce reports to line managers, equipping

them to make better business decisions.

The InfoHRM program draws from Australia’s only HR benchmarking program run by HRM Consulting.

The program supports the most commonly used HRIS; SAP, Peoplesoft, LATTICE, CHRIS, MIMS.

InfoHRM transforms workforce data into business intelligence.

Intellectual Communism

Creating HR TalentNurturing the “H” in HRM

Virtual HRPartners for People

Attraction & Retention

HRM Consulting is proud to present the 11th Annual InfoHRM Conference

d

Delegates will have plenty of opportunities to connect with other people managers in

their own or other industries, either formally in workshops and meetings or informally

over the Conference dinner and drinks. See page 6 for networking opportunities.

>>Networking<<>>Networking<<

T h e I n f o H R M C o n f e r e n c e i s a p r e m i e r e v e n t f o r H R p r o f e s s i o n a l s a n d l i n e

m a n a g e r s i n v o l v e d i n l e a d i n g a n d s u p p o r t i n g b u s i n e s s c h a n g e t h r o u g h t h e

i n t e r p r e t a t i o n a n d a p p l i c a t i o n o f i n f o r m a t i o n a s a s t r a t e g i c r e s o u r c e .

S e n i o r H R P r o f e s s i o n a l S t a f f

H R P r a c t i t i o n e r s

H R G e n e r a l M a n a g e r s & D i r e c t o r s

L i n e M a n a g e r s

F u n c t i o n a l M a n a g e r s

H R I S A n a l y s t s

A c c o u n t M a n a g e r s f o r H R I S V e n d o r s

D i v i s i o n a l / B u s i n e s s U n i t H R M a n a g e r s

C o r p o r a t e H R S p e c i a l i s t s

3

Why you should attend

comments from last year...

“very good mix of theoretical and practical”

“bringing together latest best practice and HR issues in Western World”

“I made network contacts and enjoyed the exposure to new concepts”

“the best aspect was networking and learning latest developments in HR”

“the best place for new ideas, practical examples of HRM initiatives in different organisations”

“great strategic content; focus on what is real HR work”

“most useful to me was the specialised relevant streams”

“speakers with relevant, contemporary business examples and applications to learn from”

“overall I found this to be a very inspiring, productive and rewarding experience”

Register online at www.hrmc.com.au or call 07 3371 9000

Building the Strategic Role of HR as a True Business Partner – a CEO’sPerspective

This session will be a CEO’s case study on how the HR function is adding value to the retail banking

business of the National Australia Bank in Australia. Mike Pratt is the CEO of Australian Financial

Services, the retail banking arm of the NAB, which employs 24, 000 employees. He has spent a significant

component of his banking career working in HR roles, including National HR Manager for NAB as well

as senior line management roles.

Key areas include:

• Does the HR function really matter in business success?

• How can the HR function add strategic value?

• The role of HR measurement and Benchmarking in developing the

business role of the HR practitioner.

Mike is in the unique position to give his insights into and expectations of the HR function as a CEO

and a former senior practitioner.

Mike Pratt

CEO, Australian

Financial Services

National Australia

Bank

4

The Soft & Hard Models of HRM: Challenges of Linking Human ResourceManagement and Organisational Performance

Prior to joining Kingston in 1996, Katie was Research Fellow in the Centre for Organisational Research

at London Business School, completing PhD in 1992. She teaches strategic human resource

management, change management and organisational behaviour at undergraduate, postgraduate

and post-experience levels, and runs the MBA change management elective and co-organises the

School of HRM Seminar Series.

Katie continues to be a Visiting Research Fellow at London Business School, and is a member of the

team of researchers from LBS, Cranfield and the Judge Institute working on the Leading Edge Research

Consortium project on strategic human resource management. She is co-author of Strategic Human

Resource Management: Corporate Rhetoric and Human Reality (OUP) with with Lynda Gratton of the

London Business School, and numerous articles in academic and practitioner journals. Katie also has

research interests in the field of secretarial and clerical work. She is referee for a number of journals,

including Journal of Management Studies, British Journal of Industrial Relations, Human Relations and

International, Journal of Human Resource Management and also a tutor at Henley Management College

and an external examiner at Greenwich Business School. Principal consultancy interests are in the area

of human resource management, change management and secretarial work.

David Carter, HR Director, IPAC Securities

Lucille Coward, Manager HR Projects, Australian

Broadcasting Corporation

Lorraine Murphy, HR Director, Lion Nathan Australia

Brett Ellison, Head of eBusiness, National Australia Bank

Chris Burton, Accreditations Manager, Team Management

Systems

Petar Bielovich, AsiaPac Knowledge Management Program

Leader, PricewaterhouseCoopers

Dr John Martin, Lecturer, QUT

Kerri Russ, Team Leader, PSMPC

Katie Truss

Reader, School of

Human Resource

Management

Kingston BusinessSchool

Transferring Institutional Knowledge

This session will profile two innovative and high-tech approaches to sharing institutional knowledge:

• Cisco’s 'just in time' content creation and delivery

• The online tool used by Cable and Wireless to transfer institutional knowledge to the

appropriate places around the organisation.

Dan Currell is a Director with the Corporate Leadership Council (CLC), a leading Human Resources

research group based in Washington, D.C. Dan has presented research to CLC’s member companies

in North America and around the world, including a substantial membership in Australia/New Zealand.

Other Speakers include:

Dan Currell

Director

Corporate

Leadership Council

Register online at www.hrmc.com.au or call 07 3371 9000

2001ConferenceInfoHRM

Speakers

Strategic HR Reporting: Leveraging Technology to Build CompellingBusiness Cases in HR.

As Vice President of Human Resources for Virginia’s largest health insurance company, Christine R.

Miller promotes business excellence and employee opportunity. Miller joined Trigon Blue Cross Blue

Shield in 1990, and was named to her current position in May of 1994.

As leader of Trigon’s Human Resources Division, Miller directs a staff of nearly 100 human resources

professionals serving Trigon’s 3,800 employees. Her responsibilities include recruitment and staffing,

compensation and benefits, human resources information systems and payroll, employee relations

and training and development. An innovator in developing human resources initiatives that support

Trigon’s strategic vision, Miller’s leadership promotes partnership and personal accountability among

employees in business relationships. Her efforts to strengthen employee opportunity, including access

to information, support Trigon’s intent to become a world-class competitor in the health insurance

industry.

Trigon are the first client in North America to implement the full InfoHRM product suite. This session

will highlight how Trigon leveraged the InfoHRM technology to make compelling business cases for

HR. During the session, Christine will discuss how she has developed an information literate culture

within the HR function of Trigon and how this has been used to position HR as a true business partner.

Objectives of the Session:

• Briefly quantify the magnitude of Human

Capital/Recruitment/Retention issues to gain some perspective on

the importance of this topic;

• Detail the characteristics of professional reports versus strategic

reports and when to use each;

• Demonstrate how HR professionals can automate report

development and institutionalise the business case approach across

their HR departments;

• Discuss how reports are used to help determine strategy and

ultimately present an action base and compelling business case to

the executive team.

Christine Miller

Vice President HR

Trigon Blue CrossBlue Shield

One Size Does Not Fit All - How HR Approaches Vary with EmployeeValue/Uniqueness

Scott A. Snell is Professor of Management at the Pennsylvania State University. He received a BA in

Psychology from Miami University, as well as MBA and Ph.D. degrees in Business Administration from

Michigan State University. During his career, Dr. Snell has taught courses in human resource management

and strategic management to undergraduates, graduates and executives. He is actively involved in

executive education and has conducted international programs in Europe and Asia as well as Australia

and New Zealand.

Professor Snell has worked with companies such as AT&T, GE, IBM, Merck and Shell to address the

alignment of human resource systems with strategic initiatives such as globalisation, technological

change, and knowledge management. His research and teaching interests centre on how leading

companies manage their people for competitive advantage. This work focuses on the development

and deployment of intellectual capital as a foundation of an organisation’s core competencies. Dr

Snell has served on the editorial boards and had his research published in a number of professional

journals including the Academy of Management Journal, Human Resource Management, Human

Resource Management Review and Journal of Managerial Issues. He is also co-author of two books,

Management: The Competitive Edge, and Managing Human Resources.

5

Dr Alicia Karwat, Senior Manager, Group Human Resources,

Commonwealth Bank

Tony Bennett, Human Resources Manager, ENERGEX

Carmel McPherson, Consultant, PricewaterhouseCoopers

Rita Maguire, Manager Employee Relations, Hollywood

Private Hospital

Cliff Gillam, Manager HR, Department of Conservation &

Land Management

Robin Bosch, Director Employee Relations, Hunter Institute

of Technology

Bill Ryan, Lecturer, QUT

David Carter, HR Director, IPAC Securities

Meighan Wells, Managing Consultant,

PricewaterhouseCoopers

Scott Snell

Professor of

Management

Pennsylvania State

University

2001ConferenceInfoHRM

Speakers

Pre-Conference29th August

Day One

Conference Dinner

30 August, 2001

Oskars on Burleigh

43 Goodwin Tce

Burleigh Heads

The Conference Dinner is

included in the registration fee.

Registration8:30

to9:00

Building the Strategic Role of HR as a True Business PartnerMike Pratt, CEO, Australian Financial Services, National Australia Bank

9:15to

10:15

Break and Networking10:15

to10:45

Lunch1:00

to2:00

StreamsDelegates choose to attend one of four streams which run concurrently

10:45to

1:00

Streams (including afternoon tea)2:00

to4:15

The Soft & Hard Models of HRM: Challenges of Linking HumanResource Management and Organisational PerformanceKatie Truss, Reader, School Human Resource Management, Kingston Business School

4:15to

5:15

Conference Dinner6:30for

7:00

WelcomePeter Howes, Principal, HRM Consulting

9:00to

9:15

IntellectualCommunism

CreatingHR Talent

Nurturingthe “H” in

HRM

Using &Leveraging the

InfoHRMProduct

IntellectualCommunism

CreatingHR Talent

Nurturingthe “H” in

HRM

Using &Leveraging the

InfoHRMProduct

Golf

29th August, 2001

2:30pm, Palm Meadows Golf Course

We are organising an ambrose Golf

Tournament for Conference delegates. If

you are interested, please tick the box on

the registration form.

Radisson Resort also provides tenniscourts, gymnasium and other activities

Cocktail Briefing Session29th August, 2001

Radisson Resort, Gold Coast

5:00 - 7 :00pm including cocktails

Peter Howes, Principal, HRM Consulting

will present on applying return on

investment models to HR strategies and

initiatives. Peter will draw on his experience over the last

18 months of constructing ROI studies in the USA.

Lunchtime Briefing Session29th August, 2001

Radisson Resort, Gold Coast

1 2:00 - 2 :3 0pm in cludin g lun ch

A na stas ia E l lerby, D irec to r, HRM

Consulting will discuss the application

of “HR Scorecards” and the recent book

by Becker, Huselid and Ulrich in the Australian context.

This session wi l l also expand on Mark Huselid’s

presen tat ion in th e 20 00 In foHRM Co n feren ce.

2001ConferenceInfoHRM

Program

6

Day Two

7

3:30to

4:00

Transferring Institutional KnowledgeDan Currell, Director, Corporate Leadership Council

Optional Breakfast Session

One Size Does Not Fit All - How HR Approaches Vary withEmployee Value/UniquenessScott Snell, Professor of Management, Pennsylvania State University

7:30to

8:30

Strategic HR Reporting: Leveraging Technology to BuildCompelling Business Cases in HRChristine Miller, Vice President Human Resources, Trigon Blue Cross Blue Shield

8:30to

9:30

Streams (including networking break)Delegates choose to attend one of four streams which run concurrently

9:30to

12:30

Lunch12:30

to1:30

Streams (including afternoon tea)1:30

to3:30

CloseAnastasia Ellerby, Director, HRM Consulting

4:00to

4:15

Virtual HRPartners for

People

Attraction&

Retention

Using &Leveraging the

InfoHRMProduct

Virtual HRPartners for

People

Attraction&

Retention

Using &Leveraging the

InfoHRMProduct

Data Certification

Pre-Conference Workshop29 August, 2001

Workshop Leaders

Karen Cicero, Consultant and Sharryn Porter, Data Analyst, HRM Consulting

Typically, we hear the same questions from both new and potential InfoHRM Benchmarking members: “what

information is required?”, “where and from whom do I get the information?”, and “what do I do with this

information once I have captured it?”.

In answering these questions, this workshop is designed as a practical guide to capturing the required data

and providing an understanding of InfoHRM Benchmarking and its objectives. The workshop objectives

include:

• overview of the benchmarking process and the role of data collection within this process;

• understanding and interpreting definitions for each benchmark area;

• understanding the internal processes required for collecting information (eg. from the Finance

Department);

• making the most out of electronic data input and feedback;

• sharing data collection experiences and learnings.

2001ConferenceInfoHRM

Program

In our capitalist system, the means of production are privately owned and directed. But in the information era, we need

to move to a more ‘communistic’ approach to the means of production (ie. knowledge). The Intellectual Communism

stream explores approaches to the creation, sharing, adaptation, application and renewal of knowledge within organisations.

The performance of an organisation in acquiring and applying knowledge will increasingly become the key competitive factor

for its performance, if not survival. (Drucker 1994)

Intangible Assets: Understanding Their Value,and Fostering Their Management

Ernst & Young research estimates that 35 - 40 percent of portfolio

allocation decisions made by professional investors are based on

non-financial information not found in financial reports. Some

organ isatio ns h ave be e n mo nitor ing and re p or tin g th e

development of their intangible assets alongside their financial

statements since the early 1990s. In Australia, this practice is as

yet relatively uncommon, but will investors let us ignore the

management of intangible assets for much longer? This session

will focus on the growing importance of intangible assets, their

impact on the economy, and their valuation; and on what the

Commonwealth Bank is doing to foster the management of

intellectual capital.

P re s e n t e r : D r A l i c i a K a r w at i s a S e n i o r M a n a g e r i n

Organisational/HR Research in the Group Human Resources of

Commonwealth Bank. Prior to this, she held roles in business

unit development and in academia.

Encouraging Innovation and Agility

A challenge facing most organisations is to create a culture and

w o r k e n v i r o n m e n t t h a t e n c o u r a g e s i n n o v a t i o n a n d

responsiveness to emerging demands. In this session, Dan Currell

will overview the Corporate Leadership Council’s recent research

into corporations that leverage employee creativity to become

more innovative and agile. Case studies discussed will include:

• How Skandia makes leaders accountable for creating

an entrepreneurial work environment

• H o w N o k i a m a k e s e x p l i c i t a n d r e i n f o rc e s

entrepreneurial behaviours

• Enron Corporation’s Unrestricted Opportunities for

upward communication.

Presenter: Dan Currell is a Director with the Corporate Leadership

Council (CLC), a leading Human Resources research group based

in Washington, D.C. Dan has presented research to CLC’s member

companies in North America and around the world, including a

s u b s t a n t i a l m e m b e r s h i p i n A u s t r a l i a / N e w Z e a l a n d .

NABbing Knowledge

The National Australia Bank is in possession of a wealth of

knowledge and expertise embodied in the skills and experience

of employees, p rocesses, polic ies and exist ing information

repositories. This knowledge and the infrastructure supporting

it ar e a k e y s tra te g ic as se t . T h is s e ss io n focu ss e s on :

• the Knowledge Object Architecture which provides a

view of the National ' s b usine ss in formation or

knowledge and classifies this to reflect the National's

business environment

• Our People knowledge object; and

• how we are using technology to share knowledge

about management of human resources and our

human resource assets.

Presenter: Brett Ellison, Head of eBusiness, NAB.

Who Does What - Ensuring the Right Peopledo the Right Things

Team Management Systems (TMS) has been used all around the

world to help project teams share information more efficiently

and work together more effectively. D uring this session,

p ar ticip ants wil l learn how managing dive rsit y can help

organisations develop and promote a process and an environment

for managing knowledge. ‘Real-life’ cases will outline how two

organisations used feedback to diagnose and address a variety

o f i s s u e s an d i m p ro ve t h e i r k n o w l e d g e c a p a b il i t i e s .

P re se n te r : C hr is Bu r ton , Accre d it ati on s Ma na g er, Te am

M a n ag e m e n t Sy s te m s (A si aP ac if ic ) . H e sp e ci a l is e s in

organisational assessment and feedback and has worked with

companies in Australia, the UK and Asia.

A Systems Dynamics View on Creating,Sharing and Leveraging Knowledge

It is generally recognised that a successful KM Program addresses

culture, processes, technology and content issues, and all areas

need to be properly addressed. However, it is important to

understand the key variables within each of these areas, and

more importantly to understand the inter-relationship between

them, in order to develop a successful KM strategy and to set

priorities. This session will:

• present a systems dynamics model of the key KM

va r ia b l e s, an d t h e ir i n te r- r e la t io n s h ip w i th i n

PricewaterhouseCoopers, Management Consulting

Services

• use the systems dynamics model to present a case

s t ud y t h a t w il l p rov i d e an i ns i g h t i n to h o w

PricewaterhouseCoop ers manages its global KM

program

• present an overview of some key strategies used to

influence knowledge creation, sharing and leveraging

behaviour amongst consultants.

Presenter : Petar B ielovich, AsiaPac Knowledge Management

Program Leader, PricewaterhouseCoopers.

Kathleen Barrett

BA, MA, MBus (Emp Rels), MAHRI

Research Consultant

This stream has been developed by Kathleen

Barrett, who will facilitate the stream and

provide input on each of the issues discussed.

Kathleen has over 15 years' experience in human resource

management in practitioner, consultant and research roles. Her

main roles within HRM Consulting are to: support the InfoHRM

program (in particular, through data analysis, and survey design

and analysis); partner with members and other organisations in

a consult ing capacity, particular ly in the areas of strategic

planning, workforce planning, HR audits, benchmarking and best

practice; co-ordinate HRM Consulting's applied research program,

eg. through the annual Best Practice and Focus on Practice studies.

8

Intellectual CommunismDay One

HR is increasingly feeling the pressure to move from being a cost centre to a value builder. To achieve

this requires talented HR people adept at facing the challenges of today and adaptable to the changes

of tomorrow. So how do organisations develop HR skills in their people and how do they create high

performing HR teams? This stream takes the concept of “talent” and applies it to the HR profession,

exploring the varied approaches to identifying, developing and creating HR talent in organisations.

9Register online at www.hrmc.com.au or call 07 3371 9000

Day OneCreating HR Talent

Penny Williams

Bachelor of Commerce (Major Human Resource Management)

Senior Consultant, HRM Consulting

This stream has been developed by Penny Williams, who will facilitate the stream and

provide input on each of the issues discussed.

Penny is a Senior Consultant with HRM Consulting and is involved in the InfoHRM Benchmarking Program,

focusing on the needs of the public sector across Australia. Prior to joining HRM Consulting, Penny gained

extensive experience in Human Resource Management at National Australia Bank. In particular, she has

specialist expertise in the areas of Workforce Planning, Recruitment and Selection and providing internal

HR consultancy services. Penny is Member of the Australia Human Resources Institute and the Australian

Institute of Management.

Creating an Effective HR Team – Mixing Business and HR Professionals.

Tony Bennett, HR Manager, ENERGEX

Shortlisted for an AHRI Award for Excellence in People Management, ENERGEX has created an HR team

that prides itself on adding value to the business. Tony Bennett, HR Manager at ENERGEX discusses the

challenges of getting the right mix and building an effective HR function.

What makes a talented HR professional?

Dr John Martin, Lecturer, QUT

In this session, Dr John Martin will consider the skills and competencies required of HR professionals today

and in the future. John will review what QUT is doing to create our HR professionals of the future, and

consider what organisations and HR practitioners themselves can do to prepare for the challenges ahead.

The Future of HR

Carmel McPherson, Consultant, PricewaterhouseCoopers

Carmel McPherson has had a wealth of experience as an HR Practitioner within organisations, and joining

PricewaterhouseCoopers, has recently taken up the challenge of providing HR services in a consulting

capacity to organisations that choose to outsource their HR function. In this session Carmel discusses

why some organisations choose to find their HR talent outside, and what this means for the skills required

of HR professionals in the future.

Developing HR Capabilities in the Australian Public Service

Kerri Russ, Project Leader, PSMPC

HR Capability Model and 360 Assessment Tool

Working in collaboration with agencies from the Australian Public Service (APS), the Public Service and

Merit Protection Commission has recently developed an HR Capability Model (the Model) which sets out

the capabilities required by highly effective human resource people in the APS. To support the Model, a

360 feedback tool is also being developed. Kerri Russ will discuss the Model, and how it is being used by

APS agencies, both to build the skills of HR people, and as a business analysis tool.

The focus of this stream is to investigate the individual dimension of People’s Worth with an emphasis on

the personal goals of individuals. The psychological contract of employment infers responsibilities on

both the organisation and the individual. In order to maximise the potential of people at work, managers

must be consistent (and perhaps even struggling with) the aspirations common to the human condition.

What are individuals expecting from the workplace? Indeed, why do we bother going to work?

Many of the dilemmas and questions asked in the modern post-industrial age are not so modern at all.

Drawing on wisdom of the past, we will peruse the human condition, what makes us tick and what we are

ultimately looking for from ourselves, our relationships and specifically, the organisations in which we

work.

Most of us do not require the authority of supporting research to recognise we are spending more time

at the workplace, however increased hours do not necessarily correlate with heightened productivity.

Unless this time is life-giving, both parties to the workplace contract receive suboptimal outcomes. The

key to sustainable success is people and there is much more to all of us than simply “work for pay”. This

stream will investigate the world of work and how it can or even should facilitate some sense of personal

fulfilment and growth.

Reflecting on this elementary tenet of the human experience in the workplace raises many issues. The

following topics will be explained in detail:

• role of the traditional work ethic in organisations

• work and family relations

• work expectations of Generation X

• ethics in the workplace

• role of leisure in developing a productive workforce.

John McKeon

BBus MBA

This stream has been developed by John McKeon. John will facilitate the stream and provide input on

each of the issues discussed.

John is a Catholic Priest who is currently on sabbatical leave to research the application of ethics and the

broader harmonising of the workforce within Australian business.

John has been a priest for fifteen years and has applied his knowledge of management principles to the

amalgamation of parishes within Brisbane. He recently completed his MBA at the University of Queensland.

John has been Chaplain to the Brisbane Broncos, written newspaper columns and hosted radio shows

over the past ten years.

John has previously worked with HRM Consulting in chairing earlier InfoHRM Conferences and has

participated in HR Best Practice consulting assignments both in Australia and internationally. John will

be coordinating several speakers in this stream. For more up-to-date details please visit our website

www.hrmc.com.au and click on workshops.

Nurturing the “H” in HRMDay One

10Register online at www.hrmc.com.au or call 07 3371 9000

The emphasis on people is critical in today's knowledge era but what elements of an employment package attracts skilled

workers and what makes them stay? How is talent identified, fostered, developed and retained within organisations?

With people being such a valuable commodity, this stream explores various key issues that contribute to becoming a

model employer.

Retaining Talent through Continuous Growth and Development

One of the six platforms used to deliver their business at Lion Nathan is ‘leadership talent’. Lorraine will explore elements

that contribute to the retention of talent within Lion Nathan from the identification of high potential employees to

nurturing them through job design, mentoring, leadership and providing developmental opportunities within the

organisation.

Presenter: Lorraine Murphy, HR Director, Lion Nathan Australia.

The HR Offer

Crafting a Compelling Offer – the Career Preferences and Decisions of High Value Employees

This session will review the salient findings of research conducted by the Corporate Leadership Council into the values

of 6,000 high-value employees, reporting on the elements of an employment package that are most important to this

segment of the workforce. This research is the first known application of conjoint analysis to human resources issues.

A Comprehensive Offer Comparison & A Departure Risk Management System

Dan will discuss two innovative practices during this session.

• The first examines how Adair Corporation benchmarks its total employment “offer” against its “talent

competitors” – other companies with whom it competes for talent. Benefits of the practice include not only

a knowledge of the ways in which a company’s employment offer is weak, but also an awareness of the

company’s employment brand – what the company does relat ively better than other companies.

• The second practice will look at how Green Company draws line managers’ attention to turnover through the

use of a simple matrix measuring both employees’ impact and their risk of departure. It has been designed

to identify and intervene with employees who are both valuable to the company and at high risk of departure.

Presenter: Dan Currell is a Director with the Corporate Leadership Council (CLC), a leading Human Resources research

group based in Washington, D.C. Dan has presented research to CLC’s member companies in North America and around

the world, including a substantial membership in Australia/New Zealand.

Achieving Success Using a Values Based Culture

Hollywood Private Hospital has implemented various strategies in the area of work and family balance using its strong

values based culture. In 2000 the hospital was awarded the top award in the 2000 ACCI Work and Family Awards which

recognised the work that the hospital is doing to promote and actively encourage staff to balance work and family/lifestyle.

During this session, Rita will discuss the initiatives which have resulted in significant benefits for the hospital and its

employees in terms of improved attraction and retention levels.

Presenter: Rita Maguire, Manager Employee Relations, Hollywood Private Hospital.

11

Henrietta Gaffney

BA (Hons) European Business, Distinction

Consultant, HRM Consulting

This stream has been developed by Henrietta Gaffney, who will facilitate the stream and provide input

on each of the issues discussed.

As a Consultant with HRM Consulting, Henrietta is involved in the InfoHRM Benchmarking Program, focussing on the

finance, services and capital intensive sectors across Australia. Henrietta analyses and interprets a wide range of

organisational, HR quality and productivity indicators as a basis to implement more effective HR practices.

Henrietta conducts best practice searches for clients to identify leading edge approaches across a wide field of HR strategic

issues. Henrietta also runs Network Meetings for HR practitioners and Data Certification Workshops which are designed

to train organisations participating in the InfoHRM Benchmarking Program to ensure data validity and integrity. Prior to

joining HRM Consulting, Henrietta worked with Saratoga in the UK.

Attraction & RetentionDay Two

A Mandate for Staff Groups

Christine Miller, Vice President Human Resources, Trigon Blue

Cross Blue Shield

Consider this statement in light of your own HR function (or

Finance or IT or Quality or other Staff function): “Staff Groups will

have a decisive impact on the future success or failure of a

business.” Joel Henning, 1994. How are you making sure you

contribute to the success of your organisation?

Christine has spent the last seven years at Trigon Blue Cross Blue

Shield (USA) ensuring that her HR department transfers as much

of its expertise to line management as it can to ensure they have

the capacity to effectively manage their people. Far from making

themselves redundant by doing so, the HR function at Trigon has

become an indispensable business asset.

In this session, Christine will share her experience in creating a

team that is intimately aware of the business drivers and needs

of each of the business units they serve and tailors HR service

delivery to those needs.

Back Room to Front Foot – a Singular Journey

Cliff Gillam, Manager Human Resources, People Services Branch,

Department of Conservation and Land Management (CALM WA)

This session discusses a particular strategy to lift the HR profile

and influence in a ‘traditionalist’ organisation and the lessons

learned along the way. Cliff will discuss the establishment of a

cross-functional team, which is a partnership between the line

and HR, to provide strategic advice to the Corporate Executive on

HR issues. The ‘CALMPeople Reference Group’ was an initiative

of the HR function and has elevated the profile of people

management within the Department of Conservation and Land

Management (CALM). The HR function has now matured to

become a centre of expert knowledge and a strategic resource

for managing employees, the accountability for which is held

firmly with the line.

Cliff will expand on successes in the following areas:

• targeted management development programs

• intensive graduate recruitment and training

program

• employer of choice status

• significant reduction in Workers Compensation

Premiums

• excellent results from external employee

satisfaction surveys

A Model for Business Partnerships

Robin Bosch, Director Employee Relations, Hunter Institute of

Technology

1. Developing the Partnership

• the CEO's role

• what HR brings to the partnership

• what l ine managers b ring to the par tnership

2. Implementing the partnership

• role of champions

• role of HR

• role of line managers

3. The way of the future

Robin Bosch Director Employee Relations at the Hunter Institute

of Technology, has over 15 years management experience in the

HR field. The Hunter Institute has over 2500 staff located at 14

sites across the Hunter Valley and Central Coast of NSW. Robin's

focus over the last 5 years has been to champion the acceptance

and implementation of innovative HR strategies aimed at moving

HR from a function to a business partner while facilitating complex

and rapid change in the People arena.

Case Study: Linking HR and Business Strategy

Katie Truss, Reader, School of HR Management, Kingston Business

School

Katie has co-authored a paper with Lynda Gratton of the London

Business School, which plots some of the ways in which HR strategy

and business strategy can be linked within an organisation. This

will be illustrated with some short cases and will form the basis

for a discussion about how the link between the two might work

in practice.

Karen Cicero

B.Bus. (HRM) Distinction, MAHRI, MGKNHS

Consultant, HRM Consulting

This stream has been developed by Karen

Cicero, who will facilitate the stream and

provide input on each of the issues discussed.

Karen is a Consultant at HRM Consulting, with over eight years’

HR management experience as both consultant and practitioner.

In her current role, Karen supports a diverse client base for the

InfoHRM program, which involves consultation in the alignment

of HR activity with strategic objectives and the measurement and

demonstration of ‘bottom-line’ impact. Karen works in a team of

professionals consulting to clients in HR strategic planning,

workforce planning, calculation of return-on-investment in HR

initiatives, strategic use and implications of HR information and

HR benchmarking.

Karen also conducts a variety of workshops both in Australia and

in North America developing skills in interpreting and using HR

information, strategic alignment of the HR function, procedural

benchmarking workshops, and training users in the interrogation

and use of information captured within a sophisticated third-

generation multi-dimensional management reporting tool.12

Literature tells us that people make the difference to profitability, cost efficiency and shareholder value.

Assuming this is the case, what role does the HR function play in optimising the value of people? This

stream explores the need for HR to develop strategic business partnerships and use HR measurement to

contribute to those partnerships to produce tangible business results.

Partners for PeopleDay Two

Virtual HR

Bill Ryan, Lecturer, Brisbane Graduate School of Business, QUT

The HR Function is increasingly being affected by virtuality. Which HR functions need to continue in the real world, and

which can be virtualised? Significant roles for HR Professionals will emerge including the contribution to strategic decisions

regarding virtuality, and the degree of virtuality appropriate for their particular organisation.

Developing Networks to Support a Virtual Organisation

David Carter, HR Director, IPAC Securities

IPAC Securities have progressively outsourced nearly all of their back office activities and low administrative functions.

As part of IPAC’s strategic move into becoming a virtual organisation, they have identified the need to establish a core

competence within IPAC and develop collaborative structures with external specialists.

David will present IPAC’s experiences during their transformation and also discuss the challenges facing IPAC in a dynamic

and increasingly competitive market.

Managing HR Remotely

Lucille Coward, Manager HR Projects, Australian Broadcasting Corporation

A characteristic of the 21st century is the creation of the virtual organisation as an evolution from the 20th century

industrial age structure. While we are becoming familiar with the characteristics of the virtual organisation such as Internet

and email, conference calls, video-conferencing etc, most organisations have not yet developed their HR policies and

practices for managing people remotely.

During this session, Lucille will discuss initiatives at the ABC to develop processes and practices for both a virtual team

and for managing people remotely. Issues in managing people will include team building, information sharing, personal

development, provision of feedback and performance management.

Managing a Virtual Team

Meighan Wells, Managing Consultant, PricewaterhouseCoopers

In today’s organisations you typically find some people are working in teams with people they have never met face-to-

face; most communication is done by email even with the person sitting in the office next door; some employees are

working from home or their car and communicate with the office by phone or email; meetings are held through video-

conferencing, even customers are often reached by phone, fax or email. These are examples of organisations working

virtually, communicating via electronic media and fewer face-to-face meetings than ever before.

Technology facilitates access to organisational information, which is important for empowered workers and autonomous

teams to function effectively. Meighan will present the experience at PricewaterhouseCoopers in managing virtual teams

and how technology is used to provide the communication framework required for effective team management.

13

Cristian Ulloa

BBus, AASCPA, AAIBF

Senior Consultant, HRM Consulting

This stream has been developed by Cristian Ulloa, who will facilitate the stream and provide input on

each of the issues discussed.

Cristian is a Senior Consultant with HRM Consulting and is the Product Manager responsible for the InfoHRM Reporting

System, particularly members in the Banking & Finance industry. Prior to joining HRM Consulting, Cristian was the principal

of Praxis Technologies a management consulting firm, with a focus on managing implementations of Financial & Accounting

systems.

In the past Cristian has also been the Product Marketing Manager for Solution 6 Pty Ltd, providing systems solutions to

the Accounting Profession. Cristian is an Associate Member of the Australian Society of Certified Practicing Accountants

and the Australian Institute of Banking and Finance

Virtual HR Day Two

How prepared are you to work in a virtual world? There are a number of issues HR practitioners should

be thinking about as organisations continue to develop and rely on technology for communication. How

do we select and manage people in virtual organisations, resolve conflicts, manage performance, celebrate

successes, deal with politics, maintain social ties, develop future managers and manage change.

Given the changing landscape of organisations as we know them, what will be required from the HR

profession to meet the challenges of the modern era?

Register online at www.hrmc.com.au or call 07 3371 9000

Using and Leveraging theInfoHRM Product

This session is designed to provide participants with an indepth understanding of how the InfoHRM extracts work. No

programming knowledge is required. For participants who have implemented or plan to implement any part of the

InfoHRM product suite, or for those with an interest in realising results from Decision Support Systems and Data Warehousing

Technology, this stream presents practical advice, based on real world experience, in using and leveraging a human

resource management reporting capability.

The stream is divided into four sessions which progressively introduce you to the concepts involved. Session 1 discusses

the process of acquiring data and its subsequent processing into a format which can facilitate management reporting;

Session 2 introduces the tools which are used to facilitate access to this data through the generation of multidimensional

reporting cubes and the use of data mining/modeling technologies; Session 3 covers additional implementation issues

which are often forgotten or glossed over, but essential to ensuring success; Session 4 focuses on the all important issue

of getting the information to those that need it.

Presenter: Jonathan Terrell, Chief Technology Officer, HRM Consulting.

Session 1: Extracts, Data Staging, Data Warehousing and the Benchmarking Database

In this session we focus on the movement of data. We begin with a discussion on the acquisition of data from an

organisation’s operational systems (HR, Financial). Based on practical experience we detail the types of systems we have

worked with (eg SAP, PeopleSoft, Nomad, Aurion, Lattice, Concept) and identify the categories of data that we are able to

extract. Next we introduce the steps in the staging process which progressively map the data from an organisation specific

view through to an industry wide model which underpins the benchmarking program. During the session we will also

elaborate on the tools and technologies used by HRM to implement the above processes.

Session 2: Multidimensional Cubes, Data Mining and Data Modeling/Forecasting

Having moved the client’s data into a more usable form, we now need to implement the appropriate tools for facilitating

access to it. With these tools we can develop sophisticated multidimensional reporting cubes which greatly eases the

development and production of reports. We can develop powerful scenarios for investigating patterns and trends in data

and we can build advanced models for predicting behaviour. During this session we will demonstrate real world examples

by using tools such as Cognos PowerPlay, Scenario and 4Thought which are commonly implemented by HRM and its

clients.

Session 3: Advanced Issues, Report Templates, Security, Drill Through and Currency Conversion

All the hard work detailed in Sessions 1 and 2 will amount to nothing if we don’t go the distance. Just because the data

and tools are in place doesn’t mean the reports will be developed. Our experience has shown that everyday users require

support in the development of reports either through the provision of advanced reporting templates or structured

reporting solutions. Real world implementations also require support for varying levels of user access through the

deployment of advanced security models; drill through to original source transaction so as to facilitate the verification

of figures and to perform more detailed analysis/follow-up; conversion between multiple currencies. Discussion and

demonstrations of all of these features as they relate to the InfoHRM products will be covered in this session.

Session 4: Deployment

Finally we must ensure that the reports reach the end user. Do we implement a client server or Intranet/Internet solution,

do we need both? How do we deploy the reports: HTML, PDF or end user builds it themselves? Do we need a dynamic,

yet simple reporting capability that supports casual users with a lot of structure but allows them to navigate through a

limited set of options, do we have a more advanced community of power users, or do we need to support both? Should

we do it ourselves or rely on organisations such as HRM to provide a complete solution under an ASP model? All of these

issues will be introduced and discussed during this session along with supporting examples from organisations that have

implemented InfoHRM.

Day One & Two

Register online at www.hrmc.com.au or call 07 3371 9000

Who Should Attend?

This session is designed for participants

who have been working with the

reporting of HR data but want to move

to the next level. This stream is also

valuable for people considering the

implementation of InfoHRM, or upgrading

from Level 2 to Level 3 and want to

understand and evaluate the technology

methodology.

Jonathan Terrell

BBus (Management)

Director, HRM Consulting

Jonathan is responsible for developing the InfoHRM

Reporting Software. Jonathan’s career in the

Information Technology industry has consistently

focused on the development of commercial applications. Currently

he is involved in the development of a strategic Human Resource

Business Information and Reporting system. For the twelve years prior

to this he specialised in the development of operational Human

Resource systems through the initial building of the Lattice product

and associated business, and the subsequent management of this

business as a subsidiary of Mincom. 14

Satisfaction Guarantee & Registration Policy1. As part of our professional commitment to quality we offer a satisfaction guarantee. If, at the end of the first day,

you feel the InfoHRM Conference is not adding value for your organisation, simply let us know and we will credit your

registration fee to any other program or sevice offered by HRM Consulting.

2. Registrations should be accompanied with your payment. Registrations received without payment are considered

expressions of interest only and confirmation of attendance will not be given until full payment is received. Registrants

will be liable for payment, even in the event of non-attendance, unless cancellation is made in accordance with the

cancellation policy outlined below.

3. Early Bird registrations must be received and paid for by the nominated date without exception to qualify for the

discount. Early Bird registrations are non-refundable.

4. If a registrant is unable to attend, the fee is refundable if cancellation is made in writing 10 working days prior to the

event. A $50 administration fee will be charged and deducted from any refund. No refunds will be given after the

10 day period has elapsed.

5. A substitute delegate will be accepted if the registrant is unable to attend, provided advice is given in relation to the

replacement two (2) working days prior to the event.

Hotel rooms are not included in the registration fees listed.

A block of rooms is being held for you at the Radisson

Resort at special reduced conference rates. After registering,

you will receive a booking form, identifying you as part of

the InfoHRM Conference, which you can fax straight to the

hotel with your accommodation needs.

15

Palm Meadows Drive

Palm Meadows, Gold Coast QLD 4211

Tel: 07 5555 7700

Fax: 07 5555 7701

www.radisson.com/palmmeadoewsau

Conference Information

The Radisson Resort

Prices include GST.

Early Bird $1450

1 delegate $17502nd & subsequent delegates $1100InfoHRM members receive 10% discount on above prices

Data Certification Workshop $550(1–2 delegates)3rd & 4th delegates FREE!

Lunch Briefing Session $60Cocktail Briefing Session $60

Both Briefing Sessions $100

Register online atReg ister onl ine atwww.hrmc.com.auwww.hrmc.com.au

InfoHRM Conference

Data Certification Workshop

Lunch Briefing Session

Cocktail Briefing Session

Golf

Disclaimer

All details contained in this document are current at the time

of going to print. While every effort has been made to provide

the latest and most accurate information regarding the InfoHRM

Conference, content is subject to change without notice. HRM

Consulting will make every effort to minimise inconvenience

caused by necessary adaptions to the current format.

REGISTRATION FORMHRM Consulting Pty Ltd

ACN 010 451 377

PO Box 1878 Toowong 4066Fax: 07 3371 9500 Tel: 07 3371 9000

email: [email protected]

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registration/s @ $ per person

registration/s @ $ per person

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Conference

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