陈 灵lingchensh@126.com2008 年 3 月

Copyright information• eBay and eBay logo are trademarks

of eBay Inc.• “The World’s Online Marketplace”• Information is copyrighted, eBay

2008• All rights reserved

eBay History• 1995 – Pierre Omidyar launches eBay• 1997 – 1 millionth item sold• 1998 - Meg Whitman joins as CEO• 1998 – eBay goes public• 1999 – eBay Motors launched• 2002 – PayPal joins team

2003• $23.8B GMV• 95M Registered

Users• 971 M Listed

Items• 28 Countries• 45,000 Categories

2004• $24.3B GMV• 125M Registered

Users• 1B Listed Items• 29 Countries• 50,000

Categories

Did you Know?• 29 million items available worldwide• 3.6 million items added everyday• A digital camera sells every minute• A forklift sells every four hours• Most expensive item sold –

Gulfstream II business jet - $4.9M – August 2001

eBay Believes• People are basically good• Security is important

– 99.999% of all transactions are successful

• Safety and Trust are key– Proactively monitors – round the clock

eBay Safety Nets• Feedback• Buyer Protection Program• PayPal Seller Protection• SquareTrade• Security Center

430,000 sellers make a part or full time living selling on eBay

How to Be aSuccessful Seller?

Ebay Stores

STORE FEATURES

•Your Storefront

•Store Inventory

•Cross Promotions

•eMail Marketing

A Real e-Commerce Site

Non-profits

•4,596 nonprofits to support... •54,270 items listed... •$4,449,068 raised so far...

Site Map

http://www.ebay.com

How to Sell an Item

How to Sell on Ebay . . .

How to Sell on Ebay . . .

• Register• Complete Sell Your Item Form• Track Your Item• Payment & Shipping

How to Sell on Ebay . . .

• Register• Complete Sell Your Item Form• Track Your Item• Payment & Shipping

How to Sell on Ebay . . .

• Register• Complete Sell Your Item Form• Track Your Item• Payment & Shipping

• Choose a Format• Select a Category• Write Item Title & Description• Add Pictures & Details• Payment & Shipping Information• Review & Submit Listing

Listing and Selling Fees . . .

• Insertion fee - $.60

• Picture services - .60

• Final value fee - $3.02

• Listing upgrade fees - .00

• PayPal fees – .00

$4.22

How to Sell on Ebay . . .

• Register• Complete Sell Your Item Form• Track Your Item• Payment & Shipping

How to Sell on Ebay . . .

• Register• Complete Sell Your Item Form• Track Your Item• Payment & Shipping

How to Complete the Sale on Ebay . . .

• Communicate with the Buyer

• Receive Payment

• Ship Item to the Buyer

• Leave Buyer Feedback

My eBay