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Connecting TVs Renaud Di Francesco, PhD Director Europe Technology Standards Office Sony Europe
Connecting TVsRenaud Di Francesco, PhD
DirectorEurope Technology Standards Office
Sony Europe
Overview• What makes a home? –a short history• A two-lines philosophical view• What it means for digital & electronics• New growth & value areas• Good reasons to go home
What makes a home: -short history
Shelter&
Fireplace
Comfort added: Happy
Ivan Durak
Radio, then SECAM TV
replaced the fireplace
Digital TVSpectral
efficiencyHigher
Definition
Connected TV
Center of the Home
NB My 3rd name is Yvan
InfrastructureTo support basic needs: food, hygiene, comfort, well-being, health
White goods electronics: appliances for the kitchen and bathroom, etc…
SuperstructureTo entertain, to communicate, to think and share ideas & emotions
Brown goods electronics: AV-IT/communication, appliances for the living room and bedroom, etc…
• A famous observer of the Industrial Revolution visiting London in the 19th century came up with a model for analysing society and its evolution, with two layers:– Superstructure– Infrastructure
• This model, is revisited for the Home, comfortable and now smart:
A two-lines philosophical view
Internet
Information,Communication-People
Connecting-Things-Processes
• Health & wellness• Sony’s “Core”
• Wearability: on human body– High value to user (health, sports, enjoyment)
• Body area network• Sensors• Attractive design (like a jewel)• Variety of applications (rich ecosystem)
– Two product categories in market already– Sony: SmartWatch2, Action Cam
• Social sharing• Connected TV making people connected
– Locally: TV watchers, communication session from the sofa– Remotely– Integration tool: melting borders, cancelling distance
• TV as a visual and audio rendering platform– Role of evolved webcams and underlying software architecture
• Ex: remote medical diagnostic– Specialist in the USA– Medical care as a driver for broadband development in India
• Internet of Information & People and the Internet of Things– IP protocol for information & people
• Network standards from ETSI, ITU, 3GPP– Machine to Machine communication for Things and Processes
• ETSI, One M2M standards; need for capillarity networks to connect sensors & actuators• Network requirements more stringent than IP implementations in current networks
New industry growth and new value to users
Why go home?• Comfort of mind• Quality of Experience• Infrastructure & Superstructure
– The user class– Ownership replaced by
• Access: -for us all– This is about Devices sharing a pool of powerful resources, combining Cloud & Networks
• Reach: -for value content, and for us all
• Back to earth– Users, Service and Applications Providers, need networks offering speed and
neutrality– Users need choice of content/service/application
• Use the features of Connected TV models to the maximum…• Use the capabilities of Converged Networks and Cloud architectures
– Sit back, relax, and enjoy the large display audio and video rendering
What we have in store
Quick - Start TV & Playback appsIntuitive – Control with One-Flick RemoteDirect - Access your contents through new UI
Wedge design – a new structure for Large
Screen and Sound
A new dimension of picture quality
A New style proposal
A new way to enjoy TV
The Best picture Quality with XDR Pro/XDR
Unique WEDGE concept
One-Flick Entertainment
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NEW in 2014 line-up
Live Football Mode
Customer Benefit:• Stadium-quality audio experience• Discover news, highlights and more about football• Simply push one button to enter the mode• Cut commentary and focus on the action
Get the match-day experience, with everything you need for football. Live Football Mode automatically adjusts sound settings so they're closer to an authentic stadium experience. The sleek new interface even integrates news and highlights from various sources, including FIFATM.
Conventional remote(Football button)
One-Flick Remote(on-screen keypad)
Enhancement Settings
Alternatively, you can also go to sound adjustment setting to change sound settings to Live Football Mode.
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Social Viewing - Share the moment with the world
NEW in 2014 line-up
Video Chat Live Tweet View
Live Tweet View Video Chat
• Be with the fans by following others' Tweets• Share your experience through SkypeTM
• Crisp, echo-free voice quality while watching TV
Available for all Fy14 models except R series
Available on models with built-in camera (X9500B/X9000B/X8500B/W950B)
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NEW in 2014 line-up
Conventional TV sound
Sound, as perfected by Sony’s ClearAudio+
• Realistic surround sound from all around• Greater sound clarity, whatever you're
watching • Hear every detail of dialogue, music and
effects
Make your listening as lifelike as your viewing. ClearAudio+ fine-tunes TV sound for an immersive, emotionally enriching experience that seems to surround you. Hear music, dialogue and surround effects with greater clarity and separation, whatever you're watching.. S-Force Front SurroundProcessing audio signals to create an immersive listening experience. Direct multi-channel processing ensures realistically clear, powerful 360° surround sound.Clear PhaseFine-tunes TV speakers’ frequency response for smoother, more balanced reproduction of all frequencies – lows, mids and highs.
Voice ZoomDialogue and speech are clearer and easier to understand, even when other background sounds are loud or distracting.
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• Contacts– Technology, Standards, for European Region
• [email protected]– Products & Services, CIS
