1. UX: Customer Journey Senior product Manager Mobile product manager

2. 600000 500000 400000 300000 200000 100000 0 2013 2014 () , () () Source: comScore 3. . Source: NBC News, AP photos 4. ? ? 5. ? (23:50 7:00) (7:00 10:00) (10:00 17:00) (17:00 20:00) (20:00 23:50) PC PC, , Source: comScore 6. ? Source: Forrester Research 72% 67% 65% 53% 31% 63% 40% 25% 48% 74% 68% 51% 49% 30% 28% 75% 74% 65% 60% 58% 34% 22% 20% 26% 20% 14% 12% 10% 6% 18% 15% 9% 7. ? Source: Mobile First book 9 12 15 18 21 24 3G 8. ( ) , ( 2 15 ) , , (1.5 ) , , 9. UX 10. 1 11. 1 12. 1 13. iPhone 1 14. 2 15. 2 16. 2 17. 3 18. 3 Web application 19. iPad 3 20.