INFORMATION ON AREA 1: VISION, MISSION, EDUCATIONAL GOALS AND LEARNING OUTCOMES
1.1 Statement of Vision, Mission and Educational Goals Information on Benchmarked Standards
1.1.1 State and provide a copy of the HEP’s vision, mission and the
general educational goals.
1.1.1.1 UiTM Pahang’s Philosophy
UiTM Pahang’s adopts the philosophy of UiTM, that is: A belief that
every individual has the ability to attain excellence through the transfer
of knowledge and instilling of moral values so to produce professional
graduates capable of advancing knowledge self, society and the
nation.
1.1.1.2 UiTM Pahang’s Vision
UiTM Pahang’s vision is aligned to UiTM Malaysia vision, to establish
UiTM as a premier university of outstanding scholarship and academic
excellence capable of providing leadership to Bumiputera’s dynamic
involvement in all professional fields of world-class standards in order
to bring forth globally competitive graduates of sound ethical standing.
1.1.1.3 UiTM Pahang’s Mission
UiTM Pahang’s mission is in tandem with UiTM Malaysia which is to
enhance the knowledge and expertise of Bumiputera in all fields of
study through professional programs, research work and community
service based on moral values and professional ethics.
1.1.1.4 UiTM Pahang’s Educational Objectives
UiTM Pahang adopts the educational objective which has been laid out
by the main campus as stated below:
To provide maximum opportunities for Bumiputera's to pursue
professionally-recognized program study in science, industry,
technology, business, arts, humanities.
To provided quality and innovative of study relevant to current market
need and customer demands and in line with the policies of national
development.
To establish a university-wide human resource development programs
for instilling sound value system within the University community.
To ensure that UiTM graduates are adequately prepared to join the
local as the international workforce.
To establish UiTM as a centre of excellence that ensures the sound
and effective management of its human resource, and finances and
assets in order to achieve its educational objectives, whilst playing a
major role as a catalyst in community development.
1.1.1.5 The Educational Goals
UiTM Pahang’s educational goals is congruent with UiTM Malaysia
educational goals, it also strives to provide educational programs at
semi-professional and professional levels in tandem with national
manpower needs, particularly in business, and science & technology,
besides instilling positive attitude and molding esteemed personality
through exposure to knowledge from diverse civilizations, and
internalizing Islamic teaching, specifically for less privileged Bumiputera youth so as to better prepare them for the challenges of
the working world, be independent and daring to be agents of change in a multiracial society.
To summarize, the keywords in UiTM Pahang’s vision, mission and the
objective statements can be mapped together with UiTM Malaysia as
follows:
Table 1.1: Keywords in the vision, mission and the objective
statements of UiTM Pahang mapped to vision, mission and objective
statements of UiTM Malaysia as a whole.
KEYWORDSUITM
VISION STATEMENTUITM
MISSION STATEMENTUITM
EDUCATION OBJECTIVES
Premier University of
Outstanding Scholarship
& World-Class Standing
Enhancing Knowledge
& Expertise in all Fields
of Study
Wide Access to Various
Fields of Study
Academic Excellence Academic Programs Quality and Innovative
Industrial-Based & Market-
Oriented Programs
Leadership Quality Research Activities Human Capital
Professional Fields Community Services Employability
Globally Competitive &
Ethical Graduates
High Moral Values &
Professional Ethics
Established Centres of
Excellence & Catalyst in
Community Development
1.1.2 Describe how the mission statement and educational goals reflect the
crucial elements of the processes and outcomes of higher education in line
with national and global developments which may include issues of social
responsibility, competency, research attainment, community involvement,
ethical values, and leadership.
The processes and outcomes of higher education are described in the
MQA learning outcomes and/or the MOHE learning outcomes. All
faculties in UiTM have embarked on the OBE project since 2007. A
special committee was assigned to handle the task at each faculty. It
started with re-looking and reanalyzing its objectives and rewording
these so as to be more of an outcome focused on attributes to be
inculcated in the students upon graduation.
Through discussions, roundtables and workshops, the committee
designed the program educational objectives (PEO) and program
outcomes (PO) of each program. The committee was required to map
each PO statement to match its PEO and the nine MOHE learning
outcomes (LOs). To date, out of 13 degree and diploma programs, 13
programs or 100 per cent have been attended to. These will be made
available during the site visit.
Meanwhile, the process did look into its relevance to the mission and
vision of UiTM Malaysia. During the process, the committee was
required to revisit and internalize the mission and vision statement of
the university. The mission of UiTM Malaysia was drafted to reflect the
rationale for the university’s existence. UiTM Malaysia was established
to ensure access and opportunity for the Bumiputera with respect to
tertiary education in a wide spread of professional fields, exposing
them to quality education, research and community services in a
professional and ethical manner. This statement embodies the
philosophy of moving the university populace towards nurturing able
human capital workforce for the nation, not only in terms of
professional cognitive aspects of graduates, but also the soft skills
required of them for the working life.
Apart from addressing teaching and learning as the core function of a
university, the mission statements also highlight the other two pillars
of the university, that is, research and community service. The mission
is translated into operational processes and activities, namely,
academic affairs, student affairs, research & commercialization,
community & industrial networking, records & registry, bursary &
finance, library support services and development & facilities
management. These major operations are governed by seven
distinctive outfits, specifically to ensure that the mission is carried out
efficiently and effectively, to realize the university’s vision. The seven
are the Academic Affairs Division, which is headed by the Deputy Vice
Chancellor of Academic & International Affairs; the Student Affairs &
Alumni Division, which is headed by the Deputy Vice Chancellor of
Students Affairs and Alumni; the Research & Commercialization
Division, which is headed by the Deputy Vice Chancellor of Research
&Commercialization; the Community and Industrial Networking
Division, which is headed by the Deputy Vice–Chancellor of
Community & Industrial Networking, the Registrar Office, which is
headed by the Registrar, the Bursary & Finance Division, which is
headed by the Bursar; and the Library, which is headed by the Chief
Librarian.
In line with UiTM Malaysia’s mission, UiTM Pahang has developed its
own mission statement adapting to the local needs. Providing quality
teaching and learning is in line with enhancing knowledge and
expertise in all fields of study. Quality is a journey; it is a continuous
process of continual improvement for knowledge enhancement among
its academic staff. UiTM Pahang strives to provide a high degree of
quality in all fields of study via the academic programs. The promotion
of life-long learning is apparent with UiTM Pahang offering various
programs ranging from diploma to degree for full time students.
Besides that, the academic staffs are encouraged to participate in
research and innovation to broaden their understanding and expertise
of their subject area. The supporting staffs are also encouraged to be
involved in research and innovation together with the academic staff to
reflect the research culture that exists in UiTM Pahang. Research is not
only limited to writing and publication, but also the creation and usage
of the latest technology in improving current processes and
procedures. This is especially apparent in the IID (Invention, Innovation
and Design Competition) held yearly in UiTM Pahang. The spirit of
cooperation among staff, client and community is very much apparent
in various community service activities organized by UiTM Pahang
involving staff and students and even the alumni working with the
community. It is hoped that by participating in community activities,
UiTM Pahang will produce professional graduates of high moral values.
Meanwhile, the five statements of the educational objectives that raps
in to the statement of educational goals, basically describe the need
for the university to instill all the elements of good conduct within the
students and staff to ensure credibility, quality, and accountability in
their work delivery, whether as students or staff. Even though MOHE
highlights the outcome mainly for the attributes of the graduates, we in
UiTM Malaysia also look into the attributes of staff. A well rounded and
able graduate is only possible if the university also focus on the human
capital development within the institution. That is the reason why our
philosophy, vision, mission, objective and goal do incorporate the
attributes of staff and management.
It can be seen that the vision, mission, objectives and educational
goals of UiTM Pahang do align to the vision, mission, objectives and
educational goals of UiTM Malaysia as a whole along with the National
Higher Education Strategic Plan 2007-2010 of the Ministry of Higher
Education, and eventually, the five national missions in the 9th
Malaysia Plan. It is significant that these statements translate into
aspirations to prepare quality human capital for the nation. Hence, in
UiTM Malaysia, they specifically cater to the accessibility of Bumiputera
towards pursuing quality higher education.
Figure 1.1: The Relationship Model of the Program Outcome
1.1.3 Describe the appropriate body and membership responsible for
approving the vision, mission and educational goals of the HEP.
The vision, mission and objectives of the UiTM Pahang are based on
UiTM Malaysia that underwent a thorough review exercise in the year
2002 up to 2004. A method of scenario planning was put into practice.
The top management, together with the senior management that
consist of heads of department, sat together, brainstormed, analyzed
the earlier version of the statements, thought out the probable changes
that might happen in the near future, medium term and long term, in
areas relating to social, technological, economic, environmental, and
political changes. These changes were paraphrased to form a probable
future that would range from the worst to the best scenario. Upon
consensus, the group later reconstructed the mission, that is, the
reason for existence, which is to offer access to tertiary education for
Bumiputera.
Concurrently drafted into the vision statement was the need for UiTM
Pahang to strive for a world-class standard, not merely for purposes of
branding and to boast of, but also as a launching pad to bring quality at
the doorstep of every Bumiputera in general, and the Malays, in
particular.
The process ended in 2004, and was later endorsed by the university
Board. Its implementation is manifested through the following
cascading schedule:
Board
Senate
Deans and Heads of Department
Heads of Program and Heads of Unit
Students and the general staff
1.1.4 Describe how the vision, mission and educational goals are made
known to the relevant parties.
The newly reworded philosophy, vision, mission and educational
objectives were first shared with the university’s general citizenry
through the Vice Chancellor’s speech in 2004 (refer to slide
presentation, Colmar January 2004). It was later made available
through a poster (refer to the framed poster on V/M/O) distributed to all
campuses and departments, after which it cascaded through
documents such as bulletin, diary, numerous introductory texts of
various university documents like annual reports, documentary CD on
Preparation for Life, and the university website.
Figure 1.2 Statements of Vision, Mission and Objective on the Website
All websites of sub-portals within the university’s network are required
to have a link to statements on the vision, mission and objectives of the
university. This is to ensure that consistency and shared vision are
institutionalized.
The information is cascaded down through top management (including
heads of programs and heads of unit), students and the general staff
via announcements in meetings, staff emails via Lotus notes and also
published in UiTM Pahang’s website, posters and banners displayed in
the university’s compound.
Figure 1.3 Statements of Vision and Mission on the Website of UiTM Pahang
Information on Enhanced Standards
1.1.5 Provide information to what extent the institutional mission and
educational goals incorporate aspects of leadership, social responsibility,
research, scholarship, community engagement, ethical values,
professionalism and knowledge creation.
UiTM Pahang’s mission statement was derived in line with UiTM
Malaysia’s mission statement. It acts as a supplement while catering to
the needs of the state government and also meeting the needs of the
local Bumiputera community. This is to balance the participation of
Bumiputeras in the social and economic participation in the state. All
the keywords in the mission statement (refer to Table 1.1) have been
drafted in such a way that they reflect the original mission statement of
UiTM Malaysia.
Statements in the mission were derived from Article 153 of the Federal
Constitution in which the needs of Bumiputera are catered to, to ensure
social and economic balance in the nation. All the keywords in the
mission statement (refer to Table 1.0) have been drafted in such a way
that they would sustain any future changes and challenges in social,
technological, economic, environmental and political spectrum; hence,
the scenario planning was adopted when the university reanalyzed and
redrafted the statements in 2002.
1.1.6 State that the HEP’s planning and evaluation processes, educational
programs, educational support services, financial and physical resources, and
administrative processes are adequate and appropriate to fulfill its stated
goals.
The document Pelaksanaan Rancangan Malaysia Ke 9 UiTM Malaysia
(Implementation of the 9th Malaysia Plan in UiTM Malaysia), published
by the Centre for Strategic Planning in 2006, is seen as a
comprehensive reference material that incorporates the evaluation of
program achievement (Chapter 3), the educational support services,
financial and physical resources planning (Chapters 4, 5, 6, 7, 8, 10
and 11). The document was launched about a month following the
announcement of the national-level 9th Malaysia Plan. The university
has long been documenting its planning through the spirit of working
together between the Centre for Strategic Planning, that linked the
academic requirements of teaching & learning, research &
commercialization and community service, to the physical development
needs of the university, in tandem with the 6th, 7th, 8th MP and 9th
Malaysia Plan. The document is accessible through the Centre for
Strategic Planning (CSP), UiTM Pahang. For the 10thMalaysia Plan, the
centre has recently started roundtable discussions on planning for the
future. This time around, the Academic Affairs Division is preparing a
separate document basically catering for a possible model and
changes that might happen within the academic setup, prior to
submitting it to the CSP for consolidation. At the same time, the
Development office had also prepared the SOA of the future
development, which will later be incorporated into the UiTM Pahang
planning document. All these draft documents would be made available
during the site visit (refers to UiTM Pahang Strategic Planning 2006 –
2010).
1.2 Participation in the Formulation of Vision, Mission and Educational Goals
Information on Benchmarked Standards
1.2.1 Describe how the HEP involves major stakeholders in the formulation
and renewal of the mission and educational goals as well as the educational
programs.
Apart from the process mentioned in the previous section, the renewals
of educational programs are regularly conducted through the process
of curriculum review. The process is governed by the Senate, while its
management is under the purview of the Academic Quality Assurance
Unit, Academic Affairs Division. The whole process of curriculum
review can take the form of top-down or bottom-up movement. The top-
down process starts with the request made to the faculty from either
the ministry, the Board or the top management, to review the
curriculum, while the bottoms-up process starts from the faculty board
itself, and may be the result of a request from the external examiners
or other stakeholders. Please refer to the Curriculum Review flowchart
either in hard copy or through the website of the Academic Affairs
Division.
Information on Enhanced Standards
1.2.2 Describe how the HEP consults and involves a wide range of
stakeholders in the ongoing refinement of the vision, mission and goals.
UiTM Pahang will revise its vision, mission and educational goals in
accordance to any changes made in UiTM Malaysia’s vision, mission
and educational goals and State Government requirements.
Since 2000, when the university underwent the Change Management
project in consultation with Sapura Bhd, and followed by the ISO
project that had taken place from 2003 right up to 2006, all refinement
of the vision, mission and goals had been consistently reviewed
through a process of Plan-Do-Check & Act cycle. The university
engaged internal experts from CSP, AQA or InQKA to drive the review
of the overall university planning, programs planning and quality
management planning. An analysis would be conducted every half a
year under one of the departmental management review meetings
(extract of samples of minutes of meeting and the Quality Manual of
the university and all faculties and departments). Brainstorming
sessions would normally follow. A task force was then formed to take
any follow-up action on the review (please refer to the Pine Meeting,
Formation of the Task Force, and the document produced). Few other
samples are also available, including the 200,000 High Impact Project,
the 9th Malaysia Plan UiTM Malaysia, the draft document on the
Academic Blueprint and Strategic Planning for World-Class University
by CSP, being the latest.
1.3 Academic Autonomy
Information on Benchmarked Standards
1.3.1 Describe how the curriculum is designed and the resources allocated
to show sufficient autonomy in such functions.
Curriculum is under the ownership of the faculty therefore UiTM
Pahang is not involved in curriculum development and review unless it
is a totally new program. The latest policy on the offerings of new
programs is in consultation with respective faculties.
Prior to January 2009, the process of developing a new curriculum had
followed the procedure in the Guideline for New Programs, which was
prepared by the JPIPT in 2002. It can be found in the website of the
AQA unit under the Academic Affairs Division. (The document is still
available at the website as certain programs, although already
endorsed by the Senate and the Board before January 2009 are yet to
be approved by the JPIPT). Programs proposed and offered after
January 2009 will have to follow the COPPA requirements, the
guideline of which is also available in the AQA website, by forming a
link to the MQA official website.
Under the new guideline, each faculty is directed by its own academic
board which evaluates the comprehensiveness, the adequacy and the
thoroughness of the document prior to its submission to the MQA panel
for provisional accreditation, after which the proposal will be reviewed
for approval by the Senate, the Board, right up to the JPIPT,
respectively. Under this new procedure, the AQA unit will be the
evaluator at university level, assisting the faculty and ensuring
guidelines are adhered to. It will also be the unit responsible to liaise
with the MQA panel in arranging for external evaluation.
1.3.2 How does the HEP ensure that the members of the academic staff
have sufficient autonomy to focus on areas of their expertise?
Similar to UiTM Malaysia main campus, members of the academic staff
at UiTM Pahang are all assigned primary duties, according to their area
of expertise in the staff’s database known as STARS. They are allowed
to pursue their career accordingly up to PhD level. The process is clear
and is available in the Human Resource Department procedure. Each
faculty member is advised to prepare his own career plan and fulfill all
the required steps.
The procedure can be found in the website, i-Staff Portal,
(http://aplikasi.uitm.edu.my/portal_i-Staf/skrin) which acts as a gateway
to a one-stop centre consisting of various systems effectively
developed by the best among our pool of experts. The staff would have
log in into the i-Staff portal in order to gain access to ePTK, eCuti,
eKenaikan Pangkat,eBiasiswa, eDisiplin, eInventori Penilaian Kendiri,
eMaklumbalas, ePengambilan Staf (UiTM Malaysia Staff Only),
eKaunseling, eKiosk Peribadi, eMaklumbalas Pejabat Pendaftar and
eStatistik.
Prisma (http://prisma.uitm.edu.my/PRISMa09/electronicDirectory) is
also introduced as a tool for the academic staff to document and
manage the publications and innovations that have been done by
them. It serves as a database for easy access and reference of the
publications and innovations that have been created by all academic
staff.
Each faculty is allowed to conduct its own staff interview according to
discipline, under the purview of the Registrar’s Office. Please refer to
the Registrar’s Office website at
(http://www.pendaftar.uitm.edu.my/index.php) which describes the
management of recruitment exercises, be it for academics or non-
academics.
UiTM Pahang is also allowed to conduct its own staff interview
according to discipline under the purview of the Registrar’s Office,
where the faculty is represented by their respective Dean as a panel in
the interview in selecting successful candidates.
Similarly, each faculty has its own strategic plan for faculty
development, using the main Strategic Planning document, namely,
Pelaksanaan Rancangan Malaysia Ke 9 UiTM produced by the Centre
for Strategic Planning in 2006. This is specifically referred to in Chapter
7 of the said document. Each faculty has given its input on new
programs to be offered for the next five years.
Other than that, UiTM Pahang also has its own strategic plan for the
campus development; periodic Strategic Planning Retreat is also held
to review and monitor the progress of UiTM Pahang, in line with the
development of UiTM Malaysia as a whole and catering to the State
aspirations.
Information on Enhanced Standards
1.3.3 What are the HEP’s plans to expand the boundaries of academic
autonomy?
In view of the university’s aspiration of becoming a premier university of
world-class standing, it is now charting its way towards achieving the
research university status for it main campus, the newly completed
Puncak Alam campus, as well as the Sungai Buloh and Selayang
branches. The model (see Figure 1.3) is deemed viable based on the 1
University 2 Systems governance initiated earlier to cater for the High
Impact Project Enrolment of 200,000 proposed by the government
under the 9th Malaysia Plan. The concept embodies the whole
university, including branch campuses in each state, as a single entity,
that is, ONE university; however, with regards to the governance of
academic programs, it has been decided that there must a separation
in terms of management and administration, with one division catering
for degree and/or higher-level programs, and the other, catering for
diploma and/or lower-level programs. This two-pronged division would
ensure that the university will be able to move forward towards
achieving world standards, while at the same time maintaining its social
responsibility of providing a wide access for Bumiputera to obtain
tertiary education, thus following through the balancing Quality and
Quantity approach introduced in 2005.
Figure 1.3: The 1 University 2 Systems Model
The quest for RU status for the main campus was decided in 2007, and
it must be seen as a progression towards achieving world-class
standing. Currently, CSP is the department responsible in making sure
that the university is moving in tandem with the criteria set by the
MOHE committee.
Meanwhile, UiTM is in the process of documenting the Academic
Blueprint to ensure that the efficiency and effectiveness of academic
operations be put in place. The 12 other main state branch campuses
are to be clustered according to the physical zone, that is, the Northern
zone which will consist of the Perlis, Kedah, Pulau Pinang and Perak
campuses; Negeri Sembilan, Melaka, and Johor will come under the
Southern Zone; Pahang, Terengganu, and Kelantan campuses will be
clustered under the Eastern Zone; while Sabah and Pahang campuses
will be under the East Malaysia Zone. Under the structure, all programs
offered at multiple sites will have a proper caretaker; to name a few,
the Head of Lead Program and the Head of Anchoring Faculty for each
zone. For detailed explanation, the Deputy Vice Chancellor of
Academic Affairs will brief on this during the site visit.
In view of the top management’s aspiration of creating twelve
independent universities, UiTM Pahang has been identified as one of
the branch campuses to be upgraded to a university status. Each
campus will be segregated and developed as a university by its own.
On the frontline of this new aspiration, UiTM Pahang, UiTM Perak and
UiTM Perlis is set to be the pioneer of this new change. Each campus
is now required to produce its own SRP and SRR to comply with MQA
requirements.
1.4 Learning Outcomes
Information on Benchmarked Standards
1.4.1 Show how the learning outcomes and educational goals are in line
with, and supportive of the vision and mission of the HEP.
UiTM offers programs over a wide spectrum, ranging from diploma
right up to PhD level for disciplines which include the Health Sciences,
Engineering, Business & Accounting, and Arts & the Humanities.
Majority of the degree and diploma programs have begun to undergo
the shift towards Outcome-Based Education. In UiTM, all the 24
faculties are grouped into three main clusters, namely: Science &
Technology, Business & Management, and Social Sciences &
Humanities. There are 12 faculties under the S&T cluster, five faculties
under Business & Management, while seven faculties and one
academy are under the Social Sciences and Humanities.
UITM PAHANG LEVELS OF PROGRAM AND LOs
In UiTM Pahang, there are 13 programs and 11 faculties grouped
under the three main clusters of Science & Technology, Business &
Management, and Social Sciences & Humanities. There are 4 faculties
under the S&T cluster, 3 faculties under Business & Management,
which 3 faculties and one academy are under the Social Sciences and
Humanities.
UiTM offers programs over a wide spectrum, ranging from diploma
right up to PhD level for disciplines which include the Health Sciences,
Engineering, Business & Accounting, and Arts & the Humanities.
Majority of the degree and diploma programs have begun to undergo
the shift towards Outcome-Based Education. In UiTM, all the 24
faculties are grouped into three main clusters, namely: Science &
Technology, Business & Management, and Social Sciences &
Humanities. There are 12 faculties under the S&T cluster, five faculties
under Business & Management, while seven faculties and one
academy are under the Social Sciences and Humanities.
UiTM offers programs that spread over the range from diploma right up
to PhD for fields ranging from Health Sciences, Engineering, Business
&Accounting and Art & Humanities. Majority of degree program and
diploma program had undergone the migration plan towards the
Outcome Based Education. In UiTM, all the 24 faculties are grouped
into three + 1 main clusters: Science & Technology, Health Sciences,
Business & Management and Social Sciences & Humanities. There are
8 faculties under the S&T cluster, 4 under the Health Sciences, 5
faculties under the Business & Management while 7faculties and 1
Academy are under the Social Sciences and Humanities cluster.
Each program has its own program outcome, but each one is seen to
reflect the key element or key word found in the vision, mission and
objective of the university.
A table of generic program outcomes had been produced as in Table
1.2.Elements in these can be mapped to the keyword found in the
Table 1.1earlier. It shall be made available during the site visit.
These generic learning outcomes can be seen to have the elements
that would drive the mission in view of realizing the vision of the
university to be of a world class standing. Each of the generic POs of
the clusters do cater to at least one of the key elements in the mission,
vision and educational goal statement of the university.
The committee that prepares the program outcome at each faculty
started their process, by revisiting the vision, mission and objective of
the university along with the nine learning outcome of the nation. They
then also refer the program standard prepared by MQA, to get ideas of
what elements must be in those learning outcome according to specific
Table 1.3: Generic Program Outcome According to the Cluster of Fields in UiTM
Science & Technology Health Sciences Management & Business Social Sciences & Humanities
Ability to acquire and apply
basic knowledge of science,
mathematics and the specific
field discipline.
Equipped with detailed
theoretical and practical
knowledge on professional
health sciences practices.
Apply the principles of
management in business and
accounting activities.
Ability to retranslate what they
understand from the text into
synthesis of their own which
they can subsequently express
on their own, either verbally or
in written form, using
information and
communication technology as
an enabling tool.
Ability to communicate
effectively, not only with the
specific field discipline
fraternity but also with public.
Able to recommend the most
appropriate solution to fulfill
specific health needs.
Identify and take advantage of
business opportunities locally
and globally.
Demonstrate rigorous
(scientific) approach,
professionalism and strong
moral and ethical values
ingenerating and sharing
knowledge.
Ability to identify, formulate
and solve specific field
discipline problems.
Aware of the possible
medications, their composition,
and any unique applications or
potential limitations of their
solution.
Apply and use ICT in business
environment.
Describe, conceptualize,
theories and apply relevant
concepts and perspectives in
solving selective concrete
issues affecting real life
communities and society.
Ability to use a system
approach to design and
evaluate operational
performance.
Capable of ensuring the
delivery of optimum
medication.
Apply the tools and techniques
in major functional areas of
business.
Engage both creatively and
critically in a given discourse to
problems and issues of society
and culture.
This involves the ability to
appreciate the aesthetical and
civilization dimensions of
human development and the
capacity to sieve through or
question certain prevalent
paradigms and assumptions in
society with a view of seeking
alternative modes of
understanding and
explanation.
Ability to act effectively as an
individual and in a group, with
leadership and managerial
capabilities.
Capable of compounding the
appropriate medicine.
Demonstrate conduct that is
consistent with business ethics
and local culture.
Use their intellectual
imagination to situate and
contextualize their
understanding and explanation
of human social behavior at
the micro level in broader
historical and structural terms,
and who are able to mediate
their understanding and
explanation in both local and
global terms.
1.4.2 Specify the broad competencies and attributes expected of students
upon completion of a period of study.
UiTM takes pride in providing wholesome education to its students, and thus
helps make their presence in the University a valuable experience. The
University’s academic regimen offers students the advantage of fulfilling the
didactic demands of tertiary education in the realm of acquired knowledge and
that of revealed knowledge. While the former is meant to ensure excellence in
education, the latter is incorporated into the curriculum as a means of
inculcating good spiritual values in the students, the manifestation of which
would carry them through life as personalities of high integrity whatever their
position in the world of work. The goal to engender towering personalities out
of UiTM’s graduates through well-structured curriculum and co-curriculum
development is in tandem with the University’s objective of molding students
who are all-rounder and imbued with admirable attributes including
competitiveness, dynamism, confidence and maturity, and also the fear of
God.
The University’s focus on the acquisition of soft skills, which is embedded in
the curriculum through various course requirements like oral presentation of
reports for a wide spectrum of core subjects across discipline, or through non-
core subjects like public speaking, communication skills and
entrepreneurship. In this context, the value-added element is the use of
English as the University’s medium of instruction, which greatly aids student
development beyond the demands of classroom environment. The expansive
exposure in the use of English in virtually all the learning environments
throughout the duration of their studies in UiTM, will inevitably impact
positively on their communicative skills in the world of work. Similarly, their
business acumen is sharpened through exposure in the course
entrepreneurial skills, which will ultimately help the students gain the cutting
edge should they choose to build a career in the commercial or business
sector.
The University’s co-curriculum further reinforces its student development
agenda. Not only are students able to further enhance their soft skills, but also
gain more in terms of confidence building, negotiation skills and leadership
training. This they attain through their involvement in a wide range of activities
encompassing the arts (e.g. theatre and literary genres), sports (e.g. extreme
sports and recreational pursuit),uniformed groups (e.g. military-based and civil
defense), soft skills (e.g. debating, public speaking and religion-based
pursuit), and other activities with the common goal of focusing on character
building to mould towering personalities.
In summary, the generic competencies of UiTM graduates are captured under
the 21 Attributes Model Graduates but it still can be coined as a simple tagline
that UiTM will produce graduates that are professional in their field of study and versatile in their soft skills attributes.
Figure 1.4: 21 Graduates’ Model of UiTM
The generic learning outcomes can be seen to have the elements that would
drive the university’s mission with the view of realizing its vision. Each of the
generic POs within the respective clusters caters to at least one of the key
elements in the mission, vision and educational goal statements of the
university (i.e., professional, research, community services).
1.4.3 Describe how these relate to the existing and emergent needs of the
profession, discipline and the larger society.
The generic program outcomes, according to clusters, relate specifically to the
emergent needs of the general public by addressing the means by which each
statement matches the nine learning outcomes at national level. In so doing,
at least, the needs of the profession, the discipline and society at large would
be very much assured. Each program that has undergone the curriculum
review under the OBE has its own program outcome. This can be viewed from
among the 71 program which have been approved by the Senate for the past
two years, including, FSPPP, FTMSK, FSK, FKA, and FSSR, among others.
The mapping of Course outcome to program outcome, then from program
outcome to MOHE Learning Outcome, together with catering to the taxonomy
levels are some but few steps taken in order to build in quality into the
program hence preparing the graduates to embraced the ever complex and
changing societal need.
Information on Enhanced Standards
1.4.4 Explain how the competencies are related to the needs of the student
in his future workplace, further studies and good citizenship.
The competencies to be developed within the graduates as stipulated in the
respective program outcome and how those maps to the learning outcome of
the MOHE ensures the relevancy to the industry need and future workplace.
REFERENCES
1. Pelaksanaan Rancangan Malaysian ke 9 UiTM (2006) Pusat Perancangan Strategik UiTM
2. Deraf Academic Blueprint UiTM (2009), Bahagian Hal Ehwal Akademik
3. Blueprint of the High Impact Project Enrolment 200,000 UiTM4. Amanat Naib Canselor 20045. Amanat Naib Canselor 20056. Amanat Naib Canselor 20067. Amanat Naib Canselor 20078. Amanat Naib Canselor 20089. Amanat Naib Canselor 200910.The Curriculum Review Document of faculties (2007-2009)11.AKNC Dokumen 200912.http://www.uitm.edu.my 13.http://www.Pahang.uitm.edu.my