TO GET YOUR MARKETING PROJECT STARTED, PLEASE FILL OUT THIS FORM AND EMAIL THE COMPLETED CREATIVE BRIEF TO CHRISSY PURCELL AT cpurcell@cu-portland.edu. THANK YOU!

Today’s Date: Click here to enter text.Your Name: Click here to enter text.Department Name: Click here to enter text.When do you need this approved and ready for use? [date]: Click here to enter text.

Who needs to review?: Click here to enter text.What budget will be used? Account # to charge: Click here to enter text.Department head/dean who has final approval/sign off on this project: Click here to enter text.

Project Information:Project type [ex: postcard, email, brochure, etc.]: Click here to enter text.Please describe this project. What is it and why is it important?: Click here to enter text.What is your goal for this project? What action do you want people to take as a result of it?: Click here to enter text.Who is your target audience, and why should this be important to them [age, gender, demographics]?: Click here to enter text.Are there any other related marketing materials in use? Click here to enter text.

Event Information:Event Name: Click here to enter text.Event Date(s): Click here to enter text.Event Time(s): Click here to enter text.Event Location(s): Click here to enter text.

Specifications for EMAIL projects:Who is the email going to [ex: Alumni, Prospective Freshmen Student]? [List all that

apply]: Click here to enter text.What department is the email coming from?: Click here to enter text.Who should the “reply to” messages go to?: Click here to enter text.Who is providing the mailing list?: Click here to enter text.What date(s) should the email(s) go out?: Click here to enter text.Sending a follow-up message with different content?: Click here to enter text.

Mandatory copy or other requested items: Click here to enter text.What is the “call-to-action” of this message: Click here to enter text.What website(s) should the email link to? Please include URL(s): Click here to enter text.

Photos or specific creative/layout requests: Click here to enter text.Contact info to include [phone#, email, etc]: Click here to enter text.OTHER: Click here to enter text.

Specifications for PRINT/OTHER projects: Quantity: Click here to enter text.Dimensions/Format: Click here to enter text.Mailable? Self-mailer? To go in envelope? Etc.: Click here to enter text.Mandatory copy or other items: Click here to enter text.Photos or specific creative/layout requests: Click here to enter text.Contact info to include (phone#, email, web url): Click here to enter text.How will this be distributed (mail, handout, etc.?): Click here to enter text.Delivery Instructions?: Click here to enter text.OTHER: Click here to enter text.