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8/6/2019 001-Why IP Protection Matters
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Why Patents Matterby
Trini Vargas, Ph.D., of University of RochesterMedical Center Technology Transfer Office,
and
David G. Perryman, Tina W. McKeon, Ph.D.,David E. Huizenga, Ph.D., and Gibson J.
Lanier, Ph.D.
Needle & Rosenberg, P.C.
404-688-0770
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June 18, 2003 Needle & Rosenberg, P.C.
For informational purposes only and not intended aslegal advice
2
Value of Intellectual
Property
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June 18, 2003 Needle & Rosenberg, P.C.
For informational purposes only and not intended aslegal advice
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Explosion of IP
5 ,
1 ,
15 ,
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A p p
l i c a
t i o n s
( o r a n g e
)
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t e n
t s ( y e
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)
1 8 0 19 00 19 80 199 0
Biotech Revolution
Industrial Revolution
Information Revolution
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June 18, 2003 Needle & Rosenberg, P.C.
For informational purposes only and not intended aslegal advice
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Corporate Value 19 78
1978
Ta ible80%
Int a ng ible2 0%
Rembrandts in the Attic: Unlocking the Hidden Value of Patents by Kevin G. Rivette, David Kline, December 1999
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June 18, 2003 Needle & Rosenberg, P.C.
For informational purposes only and not intended aslegal advice
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Corporate Value 199 7
1997
I a e73
a e
2 7
Rembrandts in the Attic: Unlocking the Hidden Value of Patents by Kevin G. Rivette, David Kline, December 1999
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June 18, 2003 Needle & Rosenberg, P.C.
For informational purposes only and not intended aslegal advice
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A n Example of Value of a Patent
August 9, 2000 U.S. Court of Appeals invalidatedEli Lillys patent on Prozac
Upon news Shareholders dumped $36 billion in Lilly stock,
roughly a third of the pharmaceutical giants marketcapitalization.
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June 18, 2003 Needle & Rosenberg, P.C.
For informational purposes only and not intended aslegal advice
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Why is This?Specifically in Biotechnology and
Pharmacology
In general Provides the reward for all of the risk (See Monopoly Pricing)
In Biotech there is a LOT of risk . . . and a lot of cost . . . meaning . . .
There is huge value placed on patent position
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June 18, 2003 Needle & Rosenberg, P.C.
For informational purposes only and not intended aslegal advice
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What drives Risk vs. Reward inBiotechnology
300 million in actual outlays over 10 years to bring a FDAapproved product to market (Biospace Online, 2002)
Today it costs approximately $ 802 million to bring a newdrug to market adjusting for cost of failures (DiMassi et al,2001)
Estimated cost 1.6 Billion by 2005 adjusting for cost of failures (Lehman Brothers 2001)
Biotechnology is driving this cost drugs and products aregetting better, more precise, but genomics and precisionmake discovery much more expensive
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June 18, 2003 Needle & Rosenberg, P.C.
For informational purposes only and not intended aslegal advice
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Drug Discovery Risk
Time
12 Yrs Approval
Clinical
Phase III
Phase II
Phase IPre-clinical
ValidationIdentification
3-4 yrs
5-7 yrs
1
520
5000 Compounds
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June 18, 2003 Needle & Rosenberg, P.C.
For informational purposes only and not intended aslegal advice
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Publicly Funded Licensing VenturesCreate Value
University Technology Transfer In 1999 university licenses created $40.9 billion in economic
activity and supported 270,900 jobs* 5,545 patents were issued to universities in Fiscal Year 1999*
6,812 patent applications filed by Universities in 2001* 4,058 new licenses between Universities and industry created in2001*
494 start-ups based on a University license created in 2001 *
In the US this activity drives the Biotechnology Industry*Statistics from the Association of University Technology Managers
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June 18, 2003 Needle & Rosenberg, P.C.
For informational purposes only and not intended aslegal advice
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Rochester Success Story
[A] immunogenic conjugate comprising the reduct[i]veamination product of an immunogenic capsular polymer fragment having a chain length of from about 10 to about30 monomeric units and a reducing end, which fragment isderived from the capsular polymer of a Streptococcus
pneumoniae or Haemophilus influenzae bacterium, and a bacterial toxin or toxoid.
Claim covering Dr. Porter Andersons Hib Vaccine,United States Patent No. 4,673,574
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June 18, 2003 Needle & Rosenberg, P.C.
For informational purposes only and not intended aslegal advice
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Bench to Market
Originally could not be licensed, A start-up,Praxis, was created, to continue to move thetechnology from the bench to the market
What has bringing the product to market done Before the vaccine 20,000 children a year caught
bacterial meningitis -- After the vaccine 200 children a
year catch bacterial meningitis Rochester has received $96 million in royalties to date
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June 18, 2003 Needle & Rosenberg, P.C.
For informational purposes only and not intended aslegal advice
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Patent Portfolio
First patent issued June 16, 1987 First application filed Aug. 31, 1981 Eventually seven patents covering technology issued First FDA approval in late 1990 Patents now licensed to Wyeth Portfolio now covers vaccines for Streptococcus
pneumoniae (Prevnar) and Haemophilus influenzae bacterium (HibTiter)
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June 18, 2003 Needle & Rosenberg, P.C.
For informational purposes only and not intended aslegal advice
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Take Home Lessons From HibVaccines
Almost 10 years from the filing of the applicationto approval of FDA patents very important toadding value to this long process
Initial transfer failed, a perseverance was requiredto bring the product to market
Took multiple commercialization routes, start-upto large corporation
Unlikely that the technology, without patent protection, would have ever protected children