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1 Copyright © 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor. Core Sales Force Automation (SFA) ORACLE SALES CLOUD IMPLEMENTATION PARTNER WORKSHOP Oracle Sales Cloud Oracle Product Development 2014
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  • 1 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Core Sales Force Automation (SFA)

    ORACLE SALES CLOUD

    IMPLEMENTATION PARTNER WORKSHOP

    Oracle Sales Cloud

    Oracle Product Development

    2014

  • 2 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    The following is intended to outline our general product direction. It is intended

    for information purposes only, and may not be incorporated into any contract.

    It is not a commitment to deliver any material, code, or

    functionality, and should not be relied upon in making

    purchasing decisions. The development, release, and timing of

    any features or functionality described for Oracles products

    remains at the sole discretion of Oracle.

    Safe Harbor Statement

  • 3 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    The information in this presentation is correct as of the presentation date.

    However, Oracle Sales Cloud continues to evolve and software patches are

    applied frequently; therefore this information is subject to

    change. Check with your Oracle Representative for updates.

    This content is not warranted to be error-free.

    Content Subject to Change

  • 4 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Sales User Feedback

    Partners and customers told us

    Sales reps need to perform all their common tasks faster, more

    easily, in fewer clicks and on the go; Sales managers need quick

    access to all the reps, territories, accounts and forecasts they are

    responsible for.

    We listened

    In R8, we introduced 60 new SUI pages, providing a complete

    360 view of an account or contact, with embedded data quality,

    relationship management, assets and recommendations.

  • 5 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Sales User Topics

    How do I manage my accounts and contacts, leads and

    opportunities at my desk and on the go?

    Can I get a complete view of my accounts and contacts with

    drillable details?

    How do I efficiently manage leads-to-opportunities-to-close?

    How can I manage multiple forecasts to stay on top of business ?

  • 6 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Account and Contact

    Management

  • 7 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Accounts and Contacts Feedback

    Partners and customers told us

    They are confused about terminology for contacts, consumers,

    customers. They need to know how to model and extend a

    company vs. a person?

    We listened

    In Release 8, you can create and manage Accounts for

    companies, and create and manage Contacts for business

    contacts as well as Contacts you directly sell to. Objects in

    application composer have also been renamed to Account and

    Contact consistently.

  • 8 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Account Management

    Contact Management

    Household Management

    Assets and Recommendations

    Embedded Reports and Analytics

    Accounts and Contacts Topics

    Get Oracle Sales Cloud

    Initial SetupLearn

    about Data Shapes

    Extend the Application

    Administer Key Areas

    Tweak the Core SFA

    Areas

  • 9 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Accounts An account is an company you sell to or want to sell to

    Account Types:

    Customer

    A company you are selling to or have sold to

    Can have associated Leads and Opportunities

    Can be assigned to territories and has an owner

    Prospect

    A company you potentially want to sell to

    Can have Leads, cannot have Opportunities

    No territory assignment or owner

  • 10 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Accounts List Page My Accounts list, My Team and

    Territory Accounts list

    Click to create Account

    Easy access to Search, Actions

  • 11 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Create an Account Simple, minimal data

    entry to create account

    Create via browser on any device - desktop,

    laptop, mobile*

    Create via file Import or Web services

    Add account hierarchy (Parent account) from UI

    and import

    Embedded address validation and contact

    duplicate check

    * New in Release 8

  • 12 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Account Overview Page

    Account summary at a glance

    Primary Contact

    Opportunities

    Leads

    Assets

    Recommendations

    Recent interactions

  • 13 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Account Edit PageAccount 360 view

    Account hierarchy*

    Attachments*

    Batch Enrichment*

    Opportunities, Leads

    Business Relationships*

    Assets, Recommendations*

    Oracle social network

    collaboration*

    Sales team and territories*

    Notes, interactions, tasks, appointments

    Analytics

    Custom sub tabs*

    * New in Release 8

  • 14 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Extend Account Object

    R7 R8.4

    Object Desktop UI Simplified UI Mobile Outlook Desktop UI Simplified UI Mobile Outlook

    Account * Y Y N N Y Y (incl.

    custom child)

    N Y (incl.

    custom child)

    Sales

    Account

    Y (incl.

    custom child)

    Y Y (incl.

    custom child)

    N Y (incl.

    custom child)

    Y Y (incl. custom

    child)

    R7 Account has dual-object model: Account and Sales Account R8 direction is to have SUI, Mobile and Outlook base on a single

    Account object

    * Trading Community Organization Profile is renamed to Account in R8

  • 15 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Contacts A contact is

    A business contact and/or

    A person you sell to or want to sell to directly

    Contact Types: Contact

    A person who is associated to an account you sell to or want to sell to

    Customer

    A person you are selling to or have sold to

    Can have associated Leads and Opportunities

    Can be assigned to territories and has an owner

    Prospect

    A person you potentially want to sell to

    Can have Leads, cannot have Opportunities

    No territory assignment or owner

  • 16 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Contacts List Page

    Main list page unified for business contacts and contacts

    you directly sell to

    Card view or list view

    View, create, search

    Actions

  • 17 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Simple, minimal data entry to create contact

    Create via browser on any device - desktop, laptop,

    mobile

    Optionally associate Account

    to the contact or Create

    Contact from Account

    Configure UI to add Type

    Create via file import or Web services

    Embedded address validation and contact duplicate check

    Create a Contact

  • 18 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Contact Overview Page

    Contact summary at a glance

    Account

    Opportunities

    Leads

    Assets*

    Recommendations*

    Recent interactions

    * Applicable to Contacts of Type Customer only

  • 19 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Contact Edit Page

    Contact 360 View

    Single view of business contact and contact you directly sell to*

    Affinity, Job Title and Buying Role

    are available at Contact level*

    Attachments*

    Opportunities, Leads

    Relationships*

    Embedded address validation*

    Oracle social network collaboration*

    Notes, interactions, tasks, appointments

    Analytics

    Custom sub tabs** New in Release 8

  • 20 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Extend Contact Object

    R7 R8

    Object Desktop UI Simplified UI Mobile Outlook Desktop UI Simplified UI Mobile Outlook

    Contact* Y Y N N Y Y (incl.

    custom child)

    Y (incl.

    custom child)

    Y (incl.

    custom child)

    Customer

    Contact

    Y N Y N Y NA NA NA

    Sales

    Account

    Y (incl.

    custom child)

    Y N N Y (incl.

    custom child)

    NA NA NA

    R7 provides multiple ways to configure contact functionality: Contact (B2B contact) uses Contact and Customer Contact Consumer (B2C contact) uses Contact and Sales Account

    R8 provides a consistent model for SUI, Mobile and Outlook base on a single Contact object

    *Trading Community Person Profile is renamed to Contact in R8

  • 21 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Households A household is a group of related contacts that you sell to

    or want to sell to

    Capture key information including wealth, income

    Sell to households and manage their contacts, leads, opportunities, relationships, assets, interactions and more

    Household Types: Customer

    A household you are selling to or have sold to

    Can have associated Leads and Opportunities

    Can be assigned to territories and has an owner

    Prospect

    A household you potentially want to sell to

    Can have Leads, cannot have Opportunities

    No territory assignment or owner

  • 22 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Household List Page My Households list, My Team and

    Territory Households list

    Click to create Household

    Easy access to Search, Actions

  • 23 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Create a Household

    Simple, minimal data entry to create

    household

    Create via browser on any device - desktop,

    laptop, mobile

    Associate multiple

    contacts

    Create via file import

    or Web services

    Embedded address validation

  • 24 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Household Overview Page

    Household summary at a glance

    Primary Contact

    Opportunities

    Leads

    Assets

    Recent interactions

  • 25 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Household Edit Page

    Household 360 view

    Household contacts

    Opportunities, Leads, Assets

    Embedded address verification

    Oracle social network collaboration

    Sales team and territories

    Notes, interactions, tasks, appointments

    Analytics

    Custom sub tabs

  • 26 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Extend Household Object

    R7 R8

    Object Desktop UI Simplified UI Mobile Outlook Desktop UI Simplified UI Mobile Outlook

    Household N N N N Y Y (incl.

    custom child)

    N Y (incl.

    custom child)

    Sales

    Account

    N N N N Y (incl.

    custom child)

    NA NA NA

    R8 provides a consistent model for SUI, Mobile and Outlook base on a single Household object

    *Trading Community Group Profile is renamed to Household in R8

  • 27 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Assets and Product Recommendations

    Summary of total assets owned by contacts, accounts

    or households

    Click to view, create, edit, and delete assets

    Web services, import

    Asset is extensible

    Product recommendations

    On overview page, and sub tab

    View recommendation reason from the sub tab

  • 28 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Embedded Reports and Analytics

    Embed standard and custom reports in context

    of an account, contact or

    household

    Offers up to 3 analytics tabs with configurable

    layouts

  • 29 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Data Quality and Enrichment

    On create, displays possible duplicates

    Exact and fuzzy matches* Select existing contact or choose to

    continue creation

    Validates and standardizes addresses during create and update**

    Enrich accounts and contacts with D&B data via Oracle Social Data and

    Insight Cloud integration

    Accesses new contacts from Oracle Social Data and Insight Cloud

    integration

    *Requires additional licensing for Data Quality Matching. **Requires additional licensing for Data Quality Cleansing.

  • 30 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Additional Information

    Contact Management

    OOTB UI is optimized for business account deployments and flows

    Use Application Composer dynamic layout feature to configure the contact create/edit UIs

    If you are selling directly to contacts you can configure Contact Type using application composer, and display the choice on screen

    Single Contact import for both business contact and contacts you directly sell to

    Account, Contact and Household

    Address and contact point (phone, e-mail) specific Do not contact preferences can only be managed in Desktop UI, but the information, if

    set, will be visible in the Simplified UI

  • 31 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Practices: Configuring Account, Contact

    Practice 05A covers the following:

    Add fields to Simplified UI and Desktop UI pages

    Add a Siebel Account Number field to the Account Profile page

    Create a LinkedIn link for the contact record

  • 32 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Lead Management

  • 33 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Lead Management Feedback

    Partners and customers told us

    Sales reps need a complete picture of related Leads and

    Opportunities as they progress through the sales cycle and data

    should be accessible from either object.

    We listened

    In R8 we added a Leads sub tab to Opportunities and an

    Opportunities sub tab to Leads. If not already linked via creation

    or conversion it is simple to do so.

  • 34 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Lead Management Topics

    Lead Management

    Lead Assignment

    Lead Assessment

    Ranking, Scoring and Qualification

    Whats New

    Get Oracle Sales Cloud

    Initial SetupLearn

    about Data Shapes

    Extend the Application

    Administer Key Areas

    Tweak the Core SFA

    Areas

  • 35 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Leads Defined

    Person or Parties demonstrating potential interest in purchasing a product or service

    Existing accounts (repeat or new contacts)

    New prospects

  • 36 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Lead Creation

    Leads are typically created when a significant interaction occurs or when an inquiry or response is received from a

    prospect or customer

    Leads can be manually entered

    Leads can be batch imported

    Leads may be generated through marketing campaigns

    Leads may be obtained from third party sources

  • 37 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Lead Assignment

    How are Leads assigned?

    Territory-based

    Rule-based

    Combination of Territory and Rule-based

    When are Leads assigned?

    Automatically with Assignment Manager scheduled jobs

    Manually triggering the assignment process

    Batch import with subsequent assignment job

  • 38 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Automated Lead Assignment

    Associates candidate objects (such as sales resources and territories) to work objects (such as leads) based on rules or mappings

    Primary function: Assign Resources

    Territory Based Assignment automatically assigns resources to lead(s)

    Rule Based Assignment can also assign resources based on rules you create

    Using a combination of Territory-based and Rule-Based assignment can further narrow the appropriate candidates for lead assignment

    Lead Matches attributes with

    territory definitions

    Rule limits to

    subset of matching territories

    OwnerObject Assignment Territory + Rule Assigned Territory

  • 39 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Manual Lead Reassignment

    Allows lead owners to select or change assignment for an individual lead

    Options include:

    Queue the lead to be assigned the next time the assignment job runs

    Immediately invoke the lead assignment process on Save rather than waiting for job to be triggered

    Reassign Action allows specific selection of available resources

  • 40 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Manual Lead Reassignment

    Leads: Edit Lead page > Actions > Reassign > Automatic / Immediate automatic assignment

  • 41 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Sales Team

    The Sales Team tab displays who is on the team as a result of the assignment rules

    Displays resources assigned

  • 42 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Accepting Leads

    Many leads, when created, are assigned to an owner

    Can also be marked accepted by default in settings

    Leads created in marketing campaigns might not be assigned

    Select Actions > Accept to accept the lead

    Assigns the owner and marks lead as accepted

  • 43 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Qualifying Leads

    Used mostly by Inside Sales Reps and Field Sales Reps with assigned leads

    Deals with lead follow-up tasks and actions

  • 44 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Evaluating Leads

    Leads are evaluated in several

    ways:

    Basic qualification

    Default assessment

    Other assessments

  • 45 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Basic Qualification

    Provides generic qualification

    criteria pertaining

    to Budget,

    Approval, Need,

    and Timeframe

    (BANT)

    BANT

  • 46 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Default Assessment

    In the Full Qualification tab, a default assessment is used to further qualify the lead Full qualification using

    assessments

  • 47 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Other Assessments

    Additional assessment surveys can be created for product lines, industries, customers vs. prospects Select More Details

    from Actions dropdown

  • 48 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Creating Assessment Templates

    Select Navigator, Setup and Maintenance

    Search for Manage Sales Lead Assessment Template task

    Create and edit Assessment Templates via guided process

  • 49 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Enable Assessment Tab

    Assessments sub tab is not visible unless a template is set

    Code for the Lead Assessment Template Default option is MKL_LEAD_ASSESSMENT_TEMPLATE

    Users can select any appropriate template to enable sub tab

  • 50 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Automating Lead Qualification

    Use Rule-Based Assignment to automatically

    Set Ranking

    Calculate a Lead Score

    Qualify a lead based on attributes, scores and rank or a combination of these

    Lead Matches lead attributes

    with defined rules

    Rules aggregate to match

    qualification definition

    QualificationObject Assignment Ranking Rule Scoring Rules

    HOT

  • 51 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Rank and Score Leads

    Create rules that:

    Calculate and assign a score for leads

    Identify and assign a rank for leads

    Identify and assign a qualification status for leads

    Rule 1: 150

    Rule 2:

    Rule 3: 100

    Rule 4: 50

    SCORE 300

    Lead Status

    Rule 1:

    Rule 2:

    Rule 3:

    Rule 4:

    Status = Qualified

  • 52 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Automated Rule-Based Lead Ranking

    Example

    Rule 1: Condition Lead Score < 39 Action Rank the lead as COOL

    Rule 2: Condition Lead Score >= 40 and < 60 Action Rank the lead as WARM

    Rule 3: Condition Lead Score >= 60 Action Rank the lead as HOT

    Lead

    Assignment

    Manager

    Lead Rank

    Rule 1:

    Rule 2:

    Rule 3:

    Rank: HOT

  • 53 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Automated Rule-Based Lead Scoring

    Example

    Rule 1: Condition Budget status = Approved Action Add 20 to score

    Rule 2: Condition Deal Size > 1,000,000 Action Add 40 to score

    Rule 3: Condition Decision Maker Identified = Y Action Add 10 to score

    Lead

    Assignment

    Manager

    Lead Score

    Rule 1:

    Rule 2:

    Rule 3:

    TOTAL 30

  • 54 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Automated Rule-Based Lead Qualification

    Lead

    Assignment

    Manager

    Lead Status

    Rule 1:

    Rule 2:

    Rule 3: Not Checked

    Status = Qualified

    Lead

    Assignment

    Manager

    Example

    Rule 1: Condition Score > 80

    Rule 2: Condition Deal Size > 1,000,000

    Rule 3: Condition Product NOT NULL and Customer NOT NULL

  • 55 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Manually Triggering Scoring

    Invokes the sales lead score assignment rules to:

    Compute a score

    Update the Score field

    Select Actions > Score

  • 56 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Manually Triggering Ranking

    Invokes the sales lead rank assignment rules to update the rank for the lead

    Overrides any manually set value

    Select Actions > Rank

  • 57 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Manually Qualifying Leads

    Updates the lead status to Qualified

    Bypasses the automated sales lead qualification process

    Select Action > Qualify

  • 58 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Managing Leads

    Owners of leads can modify who works with the lead:

    Reject a lead

    Reassign a lead

    Retire a lead

  • 59 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Rejecting a Lead

    Removes the assigned owner as the owner of the lead

    Submits the lead for reassignment

    To reject a lead, select Actions > Reject

    Select a

    reason

  • 60 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Reassigning a Lead

    Allows an owner of the lead to:

    Manually transfer the lead to another user

    Initiate the automatic reassignment of the lead

    To reassign a lead, Select Actions > Reassign

    1. Select a

    method

    2. Specify the

    new owner

    for manual

    reassignment

  • 61 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Retiring a Lead

    Updates the lead status to Retired

    Retired leads: Are considered "dead leads" and cannot be reactivated

    Can be viewed and deleted only by Marketing Operations Manager and Sales Administrators

    To retire a lead, Select Actions > Retire

    Select a

    reason

  • 62 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Convert Lead to Opportunity Creates an opportunity based on the lead details

    Same lead can be converted to multiple opportunities

    Maintains relationship between lead and opportunity

    Leads sub tab accessible from Opportunity Edit page

    Opportunities sub tab accessible from Edit Lead page

    Assigns the opportunity to the lead owner

  • 63 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Number of Days to Query Leads

    Improves performance when working with leads

    Limits the query range for leads based on the creation date

    Prioritizes by freshness (or other values)

  • 64 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Lookups

    Various lookups related to leads that can be configured (Lead Rank, Reassignment Reason, Retire Reason)

  • 65 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Summary

    A Lead is typically the beginning of a selling opportunity

    Assign resources to leads automatically via Assignment Manager or manually in the lead record

    Use weighted assessment questionnaires to aid in qualifying leads

    Create rules to automatically assign rank, status, score and to qualify a lead based on attribute values

    Convert a lead to an opportunity and preserve the relationship

    Manage the entire lead lifecycle from creation to retirement or conversion

  • 66 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Practice: Lead Management

    Practice 05C covers the following topics:

    Creating and exploring leads

    Lead management and qualification

    Exploring lead ranking and scoring rules

    Using rule based lead assignment

    Creating rules for resource assignment and lead characterization (ranking, scoring, qualifying)

    Managing lead assessment templates

  • 67 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Opportunity Management

  • 68 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Opportunity Management Feedback

    Partners and customers told us

    We need to have more control over how to slice and dice the

    items that show up on list pages so that the lists are shorter and its easier to find what were looking for.

    We listened

    In Release 8 more standard, selectable views have been added

    to the opportunity list page based on time periods.

  • 69 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Opportunity Management Feedback

    Partners and customers told us

    We need the flexibility of having more information related to an

    opportunity.

    We listened

    In addition to adding the Leads sub tab to Opportunity records, to

    associate all the lead data, you can now attach files and links.

  • 70 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Opportunity Management Feedback

    Partners and customers told us

    There are too many pages and too many steps involved in

    managing and closing opportunities.

    We listened

    In Release 8 pages have been simplified, sub tabs have been

    added, and you can now close an opportunity from the Edit page.

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    Opportunity Management Topics

    Opportunities defined

    Resource assignment

    Revenue line items

    Closing opportunities

    Sales Methods

    Whats New

    Get Oracle Sales Cloud

    Initial SetupLearn

    about Data Shapes

    Extend the Application

    Administer Key Areas

    Tweak the Core SFA

    Areas

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    Opportunity Definition

    Opportunities are potential sales deals

    Include revenue items representing products that may be sold

    Are associated with an account (or contact or household)

    Have an assigned team of resources who work on the deal

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    Opportunity Main page

    List within time period

    Views (show dropdown)

    Configurable

    Sorted by win %

    Search

    Actions

    Log interaction

    Revenue Dashboard

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    Opportunity List Enhancements

    Opportunity List: View opportunities by year

    Additional time period values Current year + 3 Current year + 2 Current year + 1 Current year Previous year

    Administrator can set: Default time period: Current quarter or year Default Show value: My Open Opportunities or My Sales Team

    Open Opportunities

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    Opportunity Creation

    Opportunities are typically created when a lead is deemed

    qualified and there is a high probability of closing a sale

    Opportunities can be created by converting leads

    Opportunities can be manually entered

    Opportunities can be batch imported

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    Opportunity Components

    Primary and other contacts

    Association to an account, contact or household

    Revenue items with price and quantity

    Owner and sales team

    Win probability, sales stage, sales process

    Tasks, appointments, notes, interactions, conversations

    Some components can be set as required for an opportunity to close

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    Lead Association

    Lead sub tab now available on

    opportunity edit page

    Shows originating leads for opportunities

    Allows drilldown to the lead details

    Add leads button allows lead association outside of

    conversion

    Search and add existing leads to opportunity

    1

    2

    3

    4

    5

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    Opportunity Attachments

    Add multiple file attachments

    Add a URL link

    Indicates when multiple attachments exist

    Manage attachments from the attachments window

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    Resource Assignment

    Examples:

    Assign resources who are product specialists to an opportunity

    Assign an expert in closing enterprise deals to a high value large deal at an existing customer account

    Assign accelerated deal team to an opportunity with a short fuse

    Resource

    Passes rules

    Assignment

    Opportunity

    Object

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    Automatic Assignment

    Save and run assignment action

    Manually invoke automatic assignment

    for the opportunity

    See assignment results immediately

    Originator/Owner

    Assignment Added

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    Recommend Resources

    Assignment Manager uses rules to recommend additional resources (users) for the opportunity team

    Add resources to the opportunity team by manually selecting them from the recommended resource list

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    Product Groups/Items

    Product groups/items can be used in territory definitions

    Opportunities must have associated product groups/items

    Each product group/item creates a separate revenue item, which drives

    territory-based assignment and forecasts

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    Revenue Items

    Products, services, or other items a customer might be interested in purchasing

    Specify one product or product group available from the sales catalog, representing a single line item purchase

    Are managed in the Revenue Items section of the Edit Opportunity page, and used in forecasting

    Are used to calculate total opportunity revenue

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    Recurring Revenue Items

    Are revenue items that recur or renew on a set schedule

    Example: service contracts

    Schedule can be periodic (weekly, monthly) or for a specific time period (a two-year contract)

    Are managed similarly to non-recurring revenue items

    Create a revenue item

    Add information, including a product or product group

    Set up a recurrence schedule

    Use the revenue item in forecasts, to compute summary revenue, etc.

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    Inherited Revenue Item Fields

    Many fields inherit initial values from opportunity header

    Close Date

    Currency

    Include in Forecast (when to include the item in the forecast)

    Sales Channel

    Status

    Win Probability

    Win/Loss Reason

    All except Competitor and Win/Loss Reason are updated when those fields are updated in the opportunity header

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    Inherited Revenue Item Fields: Updates

    If an inherited field in a revenue item is modified, that field will no longer be inherited

    Make any future updates manually

    Reset the value to opportunity's value to restore inheritance

    For example (Desktop UI):

    Opportunity header and revenue items 1, 2, and 3 all have Win Probabilities of 40%

    Change revenue item 1 to Win Probability of 60%

    Change opportunity header to have a Win Probability of 50%

    Revenue item 1 retains its Win Probability of 60%, while revenue items 2 and 3 will inherit the Win Probability of 50%

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    Opportunity and Revenue Line Status Updates

    Closing an opportunity updates many opportunity and revenue

    item fields:

    Opportunity Status is propagated to in-sync revenue lines

    If Status = Won

    Win probability is set to 100% on header and in-sync lines

    Sales stage is updated to final stage of the sales method

    If Status = Lost or No Sale

    Close date is updated to the current date

    If changed from open status to closed status, the win/loss reason field is enabled

    If changed from closed status to open status, the win/loss reason field is cleared and disabled

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    Close an Opportunity

    Oracle Sales Cloud provides two ways to close an opportunity:

    Change the opportunity's Status to a closed state (such as Won, Lost, or No Sale).

    Select Close Opportunity from the Action menu

    Desktop UI Simplified UIChange Status Action Close Change Status

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    Close an Opportunity

    Close Opportunity on Edit Opportunity page

    Necessary actions consolidated; no navigation required

    Change Status to a closed state (Won, Lost, or No Sale)

    Select Primary Competitor (if required)

    Dell

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    Sales Methods

    Implement standard processes to target sales to a particular customer or opportunity

    Define stages that align to the customer buying decision process; for example:

    Qualification and Discovery: Who might need our solution?

    Opportunity: Which customers fit the profile of buyers?

    Building Vision: What sales approach is best?

    Presentation: How do we best present our products?

    Agreement: Agreement that there is need or requirement

    Negotiation: Agreeing to price, terms, etc.

    Closed: The opportunity has been won or lost, and is complete

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    Manage Sales Methods

    Use the "Manage Sales Methods" task to create or modify sales methods:

    Create or edit sales methods or stages

    Modify the Sales Coach

    Sales Administrators run

    the "Manage Sales

    Methods and Sales

    Stages" task

  • 92 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Create Sales Methods

    Sales admin sets up the following:

    Create process steps

    Define additional required fields

    Attach / upload documents

    Associate task templates

    Create or associate assessment templates

  • 93 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Whats New?

    New time period based views on opportunity list page

    Leads sub tab on opportunities / opportunity sub tab on leads

    Maintain lead-to-opportunity relationship for drill down

    Simplified Close from Edit Opportunities page

    Save and Run Assignment manually invoke assignment

    Attach files and links to opportunities

    Related: Sales campaign creation and management is now available in OSC simplified UI

  • 94 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Practice: Opportunities

    Practice 05D practice covers the following topics:

    Create an opportunity

    Create product groups

    Add revenue items to opportunity

    Explore profile options

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    How do I manage multiple

    changing forecasts to ensure

    accuracy?

  • 96 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Forecasting Feedback

    Partners and customers told us

    Sales Reps and Sales Managers need both simplification and

    mobility in the processes of preparing, submitting and viewing forecasts.

    We listened

    With Release 8, Sales Reps can view, manage, and submit

    forecasts in the simplified UI, as well as the desktop UI and the mobile

    application.

    Coming soon

    Release 9 will include additional forecasting enhancements for sales

    managers.

  • 97 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Forecasting Feedback

    Partners and customers told us

    Sales reps need an easy way to keep up with, compare and sync

    all their numbers associated with goals, quotas, forecasts and deals.

    We listened

    With Release 8, Sales Reps can quickly compare a forecast to key

    analytics such as pipeline, won revenue, and quota. Sales Reps can

    choose to see detailed analytics, including how their forecast has been

    trending over time.

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    Forecasting Topics

    Forecast Dependencies

    Release 8 Enhancements

    Forecast Administration

    Tips for Success

    Get Oracle Sales Cloud

    Initial SetupLearn

    about Data Shapes

    Extend the Application

    Administer Key Areas

    Tweak the Core SFA

    Areas

  • 99 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Proprietary and Confidential - Distributed to Authorized Customers. Subject to Safe Harbor.

    Forecasting

    Certain setup tasks are required to start using forecasting

    Once defined, the forecasting process is automatic

    Forecast items are automatically generated

    Opportunity revenue items and forecast items are automatically synchronized

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    Opportunity to Forecast Process

    1. Create opportunity

    2. Add revenue item to the opportunity

    3. Assignment is run

    This assigns the revenue item to the appropriate territory

    4. Set opportunity/revenue item to close within the forecast period

    5. Revenue item meets forecast criteria (if set up)

    6. Forecast item is generated

    7. Forecast is updated and visible

    Territory owner sees all items in their forecast

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    Forecast Dependencies

    How you set up your territories defines how your forecast is organized

    Forecasts roll up and down the territory hierarchy

    Territory Definition

    Opportunity Management

    Forecasting

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    Forecast Dependencies

    Opportunities must be assigned to territories

    Unassigned opportunities will not be included in the forecast, even though the opportunity is within the forecasting period

    Territory Definition

    Opportunity Management

    Forecasting

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    Forecast Dependencies

    Your organizations Accounting Calendar defines the degree of granularity for your forecast

    For example, if you want to capture adjustments at a weekly level, your calendar must have its Period Frequency set to

    Weekly

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    Territory Forecast Participation

    Most territories should have Forecast Participation set to Revenue

    Most companies do not track nonrevenue credits

    Should you be interested?

    Yes - If you sell through partners and you want to shadow their forecasts

    Yes - If you have overlay reps who need to submit a shadow forecast

    Revenue and Nonrevenue

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    NEW: Simplified UI for Sales Forecasting

    From the Simplified UI, Sales Reps can:

    Review the forecast and embedded analytics

    Review the items that comprise the forecast

    Drill into opportunities to update the opportunity and the forecast

    View opportunities not included in the current forecast

    Submit the forecast

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    NEW: Desktop UI Enhancements

    The regions for Current Forecasts, Past Forecasts and Future Forecasts are condensed into a single region

    Search for forecast and Saved Search provided

    New Analytics tab is added to the landing page. Adjusted Forecast Changes report is moved there

    Users can act as another user via search

    Historically accurate forecasting report is available

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    Overview of Setup Tasks

    All Forecasting setup tasks are accessed through Functional Setup Manager

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    Forecast Administration

    Specify forecasting options to meet your business requirements:

    1. Define forecasting dates and periods

    These settings drive the schedule, editing, and submission

    times

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    Forecast Administration

    2. (Optional) Establish criteria to determine which revenue line

    items are included in forecasts

    Allow or prevent your users to override the forecast criteria

    3. Run forecast processes

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    Tips for Success

    Understand the life cycle of forecasting periods

    You specify parameters that automatically control the forecast processing behavior

    Sales reps must submit their forecast during the period between

    the Freeze Date and Due Date

    Once submitted, only sales managers can adjust the forecast

    After the Due Date, the forecast becomes historical and is read

    only

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    Tips for Success

    Ideally, schedule a gap in between forecasts

    If possible, schedule a days gap in between forecasts. E.g. one forecast has a due date on the first of the month, the

    next forecasts freeze date should be the third of the month

    Recommend

    At least

    1 day Gap

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    Tips for Success

    Schedule forecast processes to run at the appropriate time and

    frequency:

    Schedule to run daily, after midnight

    Run Due Date Check Process

    Archives forecasts with a due date in the past

    Schedule to run during the gap between forecasts, after the Due Date Check process runs

    Run Refresh Forecast Process

    Updates the territory & product hierarchy

    used in forecasting

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    Tips for Success

    Schedule to run daily:

    Run Refresh Revenue Metrics Process

    Run Refresh Forecast Items Process

    If Summary tab is enabled, schedule to run every 10 minutes:

    Run Refresh Forecast Summary Process

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    Tips for Success

    If Historical subject area is used, schedule to run as needed

    Run Generate Forecast Metrics Process

    Refreshes the Historical Forecast subject area

    Run this process once for each all forecasts to calculate the initial metrics

    Diagnostic Parameters:

    fcst_status_qualif_list=PAST,PREVIOUS,ACTIVE,NEXT

    Run this process once a day to refresh the metrics, at a time when no one will be using the system

    Diagnostic Parameters: fcst_status_qualif_list=ACTIVE,NEXT

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    Tips for Success

    Recognize the correlation between forecasts and territory nodes:

    Model your territory with the desired forecasting behavior in mind

    If you are forecasting by region, then you need to set up territory by regions

    If you are forecasting by product line, then you need to set up territory by product line

    Keep in mind that forecasting rolls up the territory hierarchy, not up the resource hierarchy Global

    $1,000,000

    Americas $300,000

    Hardware $150,000

    Software $150,000

    APAC $300,000

    Hardware $150,000

    Software $150,000

    EMEA $300,000

    Hardware $150,000

    Software $150,000

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    Tips for Success

    Ensure that opportunities are always assigned: Configure for automatic assignment when opportunity is saved

    Task Name: Manage Opportunity Profile Options

    Profile Option Code: MOO_OPTY_ENABLE_AUTO_ASGN

    This will allow mobile application users to see the territory assignments

    Trigger assignment manually

    Schedule a batch process to run assignment

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    Tips for Success

    Understand that by design, the Simplified UI and mobile devices have less functionality than the Desktop UI

    You cannot specify recurring revenue, splits, or nonrevenue credits

    You cannot manually trigger opportunity assignment in mobile devices

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    Tips for Success

    When specifying forecasting options, only enable the Summary tab if the functionality is needed

    The Summary tab lets you view and adjust aggregates based on the product hierarchy.

    When specifying forecasting options, the product hierarchy depth should be either 1 or 2.

    Product

    hierarchy

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    Practice: Forecasting

    Practice 05E covers the following topics:

    Create an opportunity, review the areas relevant to forecasting, and trigger assignment

    Update revenue line items so that they are captured in forecasting

    Review the forecast items on the Forecast page

    Review the forecasting settings and update some of those

    Review the impact of the changes on forecasts

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