Introductions and Conclusions

Chapter 8

Tell them what you are about to tell them

Tell themTell them what you just told

them

Saying…

Introduction Body (Main points) Conclusion

•Goals•Types•Guidelines

Introductions &

Conclusions

Get Attention

Establish Listener Relevance

Establish Credibility

State the Thesis• PREVIEW of topic and main points

Introduction: Goals

Startling statement ◦ Scenario◦ Interesting Fact or Statistic

Rhetorical Question

Story

Appropriate Humor

Intro: Types of Attention Statements

Personal Reference

Quotation

Perform an action

Create suspense

Intro: Types of Attention Statements

Brief – no more than 10% of total speech.

Prepare in detail

Try a few drafts

Introductions: Guidelines

Get Attention

Establish Listener

Relevance

Establish Credibility

State the Thesis

• Question• Statistic

• PREVIEW of topic and main points

Introduction: Review of Goals

Summarize / Review• Restate Thesis

“Clinch” / Create closure

Conclusions: Goals

Refer to introduction Use an “attention device” to close

◦ Quotation◦ Rhetorical question (review)

Appeal to Action (Persuasive)

Conclusions: Types of Closure

Brief – One to Three sentences◦ Do not linger!

Prepare in detail

No “new” information

Conclusions: Guidelines

Summarize

“Clinch” / Create closure

• Restate Thesis

• Refer to intro• Use “attention

device” • Appeal to Action

Conclusions: Review of Goals

Introduction

Get Attention

Establish Listener

Relevance

Establish Credibility

State the Thesis

Conclusion

Summarize

Create Closure