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1© 2005 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialSession NumberPresentation_ID
Technology Innovation:
Building the Intelligent Network
William RuhGlobal DirectorApplication-Oriented Networking PracticeJanuary 2006
2© 2005 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialSession NumberPresentation_ID
The World’s Most Successful Business Document
Self Describing
Standard
Human & Machine Readable
Convertible
Secureable
The Semantic Web:XML, RDF & Ontology
3© 2005 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialSession NumberPresentation_ID
Turning Point in the Market:A New Approach is Needed
Message Traffic
Integration Costs
• Dramatic growth in number of applications in the organization (from 50 to 500)
• Transition from monolithic apps to SOA/ Web Services (not 500 apps, but 2,500 “application services”)
Exponential growth in application message traffic
• Growth in number, cost,and complexity of systemsto enable application integration and security
• “Conga line” of appliances, software, 1RU/ 2RU devices
Management headache, high capital and operational/ people costs
4© 2005 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialSession NumberPresentation_ID
An Industry in Transition:Building the “Application Internet”
444
Data Packets
• 20 years ago: Network Heterogeneity
• Internet Protocol, multi-protocol routing, standards, neutral, scalable
• Step function in cost, interoperability
• Disparate devices connectvia the Data Internet
ScalabilityPerforman
ce
Security Pervasiveness
Economics
Availability
Manageability
Distributed
RequirementsRequirements
SONET
Token Ring
VTAM
AppleTalk
NetBeUIAPPN
NetwareSNA
DECNet RJE
VoiceVideo
HeterogeneityHeterogeneity::
IP PacketInternet
Application Messages
BAM
Integration
Brokers
CICS
Web Services
MQSeries
XML
MOMCustom Apps
SOA
Legacy
Mobile
Security
Packaged Apps
Wireless
CORBA
HeterogeneityHeterogeneity::
ScalabilityPerforman
ce
Security Pervasiveness
Economics
Availability
Manageability
Distributed
RequirementsRequirements
ApplicationInternet
• Today: Application Heterogeneity
• XML/Web Services, multi-protocol routing, standards, neutral, scalable
• Step function in cost, interoperability
• Disparate applications communicate and collaborate via the “Application Internet”
5© 2005 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialSession NumberPresentation_ID
AON provides the “Network for Applications”
APPLICATIONS
PACKETNETWORK
WEB MFG
ERP CRM SCM
FIN
PacketNetwork
BusinessApplications
ApplicationInfrastructure
APPLICATION-ORIENTEDNETWORK
The Network Speaks the Language of Applications
6© 2005 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialSession NumberPresentation_ID
Data Packets managed by the L2/L3 Network:
1011010101101010110101011010101101010110101011010101101010110101011010 10110101011010
Application Messages managed by AON:
Purchase Order #1234: Item #567: Quantity 890
1011010101101010110101011010101101010110101011010101101010110101011010 10110101011010
6
Application-Oriented Networking:Application Messages in the Network
(e.g., purchase order, stock trade, HR record update)
AON form factors:blades in routers and switches, network appliances
7© 2005 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialSession NumberPresentation_ID
CPG Supplier
#1
TATAGG
TATAGG
TATAGG
TATAGG
TATAGG
TATAGG
RFID Tag Read
CPG Supplier
#2
TATAGG
TATAGG
TATAGG
TATAGG
TATAGG
TATAGG
RFID Tag Read
Warehouse Mgmt System
• Event aggregation
• Message logging
• Content-based routing
• Message copy
Filtering and Aggregating RFID Messages at the Edge for Retail Co., Medical Products Co.
• Digital Signature
• Logging
• Partner Integration
• Application LevelEvent (ALE) Filtering
• Message-level Security
• Reliable Messaging
• Reader Virtualizationand Management
8© 2005 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialSession NumberPresentation_ID
Questions and Answers
“Cisco AON changes how applications are deployed, integrated and managed by delivering common application infrastructure functions as pervasive, network-based, reusable application utilities that can be shared by all business processes, applications, or integration projects across the enterprise or between enterprises.”