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As an option, use this logo at the beginning of presentations, with no title at top or logo at bottom right.
Same logo with blue-gray background is provided underneath the one you
see (for projected presentations using a blue-gray background).
Presentation_ID © 1998, Cisco Systems, Inc.
2Presentation_ID © 1998, Cisco Systems, Inc.
Title SlideSubtitle Goes Here
Job Number Should Always Look Like This. If Working on a Section, Then It Should Read:0001_08F7_sectA_c1
Size 60--Size Will Change According to Length of Title
Graphic Elements Should NEVER Change in Size or Placement
Subtitles Are 44—Size Will Change According to Line Length
Make Sure CORRECT Layout Is Used Throughout
Make Sure There Is No Hanging Indent on the Subtitle
Don’t Forget to ChangePage Number WhenMaster Is Turned Off
4Presentation_ID © 1998, Cisco Systems, Inc.
• Arial Bold—ONLY font used in presentation
• Body copy uses sentence capital letters only, size 30, centered horizontally on slide
Subbullets are size 24 and indented
Subtitle: Size 30/Centered
Bullet Format/Size 36/Left Justified
Source: Placeholder for Notes, etc. 14 pt., bold
Size 30, Subbullets Are 24
Body Size Will Change—Make Sure There Is ALWAYS 6 Pt. Difference between Bullets and Subbullets
Never Add Any Type of Bullet Marks to Subbullets
Customer’s project number is at bottom/left corner
(8 pt. Arial Regular)
Leading Throughout Should Be .95 —DO NOT GO Below .90
For Titles and Bullets, Avoid Using Widows
Ampersands Should Only Be Used When Absolutely Necessary
If Length Is Too Long, Then Wrap (No Widows!)
Can Also Resize Title If the Length Is Too Long
ALWAYS Size 14—in Same Positionthroughout Presentation
Page Number is at Bottom/Right
Corner
(8 pt. Arial Regular)
Always Centered—Size Will Vary According to Length
5Presentation_ID © 1998, Cisco Systems, Inc.
• Use “smart” quotes
• Fiscal Year 1998 should be formatted as FY ’98—without exception
• Highlight like this for overheads Highlight like this for overheads
• Correct dashes used
-, –, —
Bullet Format (Cont.)
Hyphens—Avoid Hyphenating Words for a Line Break
“Continued” Slides Are Formatted Like This
Use Smart Apostrophes (Correctly), but Inches and Feet Should Still Use " and '
M-Dash, Used to Connect Phrases, etc.(No Spaces Before or After)
N-Dash, Used Between Numbers Instead of “through” (ex. 10–20) (No Spaces Before or After)
6Presentation_ID © 1998, Cisco Systems, Inc.
Quote
““When the slide is a quote, use When the slide is a quote, use this this Quote FormatQuote Format. Text size . Text size is variable (use the largest is variable (use the largest
standard size possible), standard size possible), centered within box.”centered within box.”
Box Can Be Resized, but Do Not Stretch It—
Redraw it with “Snap to Grid” On, Increasing Size Vertically Only)
Source: Right Justified, Flush to Edge of Teal Box, 18 Point
7Presentation_ID © 1998, Cisco Systems, Inc.
Bar Chart
1st Qtr 2nd Qtr 3rd Qtr 4th Qtr0
10
20
30
40
50
60
70
80
90
1st Qtr 2nd Qtr 3rd Qtr 4th Qtr
EastWestNorth
Keep Format Colors
Do Not Use Red Bars, Unless It Is for a Competitor
Don’t Ungroup Charts—Make All Possible Changes in Charting
8Presentation_ID © 1998, Cisco Systems, Inc.
Stack Chart
1st Qtr 2nd Qtr 3rd Qtr 4th Qtr0
20
40
60
80
100
120
140
160
180
1st Qtr 2nd Qtr 3rd Qtr 4th Qtr
North
West
East
9Presentation_ID © 1998, Cisco Systems, Inc.
Pie Chart
CiscoCisco18%18%
Other2%
Other9%OtherOther
8%8%Other
8%
OtherOther8%8%
Other8%
OtherOther8%8%
Other8%
OtherOther8%8%
OtherOther8%8%
Whenever Possible, Labels Should Be within the Wedges Themselves, in White with Drop Shadow on Darker Colors, in Black with No Shadow on Lighter Ones.
Cisco Is Always This Color, Starting at This Point (45°). Always a Larger Point Size than Others in Pie.
Shadow with Gradation Should
Be Approximately 25% of Diameter
below Pie.
If the Slice Is Too Small for a Label to Be Placed within It, Put Label Outside with a Line Connecting the Label to the Slice—Don’t Use a Diagonal Line.
11Presentation_ID © 1998, Cisco Systems, Inc.
Colors
Corporate Accent Colors
Special Accent Colors
Other ComplementaryOther ComplementaryColorColor
Other Other ComplementaryComplementary
ColorColorRedRed
BlueBlue
NetworkLines
Other Other ComplementaryComplementary
ColorColor
OtherOtherComplementaryComplementary
ColorColorGold
12Presentation_ID © 1998, Cisco Systems, Inc.
Box Charts
ColumnColumn(Centered)(Centered)
AlignAlignTopsTops
Make All Make All Same SizeSame Size
And Evenly And Evenly SpacedSpaced
……Whenever Whenever PossiblePossible
RowRow(Left Just.)(Left Just.)
Same SizeSame Size(if Poss.)(if Poss.)
Spaced Spaced EvenlyEvenly
Align to Align to Left SideLeft Side
Initial CapsInitial Caps Separate Separate Text Text
BlocksBlocks
Align Text Align Text Tops to Tops to
Rest of RowRest of Row
Make Text as Make Text as Large as Poss. Large as Poss. within Box, up within Box, up to a Std. Sizeto a Std. Size
Use Judgment to Use Judgment to Decide if Centered Decide if Centered
or or Left Justified Left Justified in Data Areasin Data Areas
Align Numbers Align Numbers on Decimal Pt.on Decimal Pt.
Use Thicker Use Thicker Lines between Lines between Data and LabelsData and Labels
Center BoxCenter Boxon Slideon Slide
DataData DataData
DataData DataData DataData
DataData DataData DataDataDataData DataData
DataData DataData
14Presentation_ID © 1998, Cisco Systems, Inc.
General Rules
• Either start a new or copy an existing presentation into Cisco template
• Presentations are saved at 100% and in outline format
• Proof three ways before turning in:
On-screen (use spell-check)
Slide show
Lasers
Keep All Graphics at Least This Far from the Edges, Especially for Projection
15Presentation_ID © 1998, Cisco Systems, Inc.
Graphics/Using Alignment Tools Correctly
IPX IPX
NetWareServer
IPXDial, ISDN,T1, Other WAN
TCPIPX
TCP
UNIX Host
World Wide Web
Internet
ServiceServiceProviderProvider
SendNow
Speech Balloons Are White with Black Outlines
(with 1 x1 Pixel Shadows).
• This is the color the background should be This is the color the background should be when having the file computer-projected or when having the file computer-projected or imaged to 35mm slidesimaged to 35mm slides
• The page number and job number are removed The page number and job number are removed when background color is changed to blue-graywhen background color is changed to blue-gray
• Highlights are this colorHighlights are this color
• To prepare a file for projection, apply the To prepare a file for projection, apply the PROJ98.ppt PROJ98.ppt file as a Presentation Template file as a Presentation Template (in the Format menu), then check each slide(in the Format menu), then check each slide
Solid Blue-Gray Background Solid Blue-Gray Background for Projection and 35mm Slidesfor Projection and 35mm Slides
Source: Placeholder for Notes, etc. 14 pt., boldSource: Placeholder for Notes, etc. 14 pt., bold
Tag Line 1998Use this logo at the end of
presentations, with no title at top or logo at bottom right.
Same logo with blue-gray background is provided underneath the one you
see (for projected presentations using a blue-gray background).
17Presentation_ID © 1998, Cisco Systems, Inc.
18Presentation_ID © 1998, Cisco Systems, Inc.
Icons: Cisco Products
SiSi
Router-Color and subdued
Routerw/Silicon
Switch
Protocol Translator
CiscoWorksWorkstation
Terminal Server
CommServer
NetFlowRouter
WorkgroupDirector
SwitchProbe
PC RouterCard
CiscoHub
Cisco 1000
Serverwith
PC Router
Software-Based Router on File Server
Gateway
Bridge
Workgroup Switch
Color/Subdued
Small Hub (10BaseT Hub)
100BaseTHub
CDDI/FDDI
Concentrator
PC Adapter Card
Multilayer Switch,with and without Text
and Subdued
SiSi
ATMRouter
ATMTag Switch
Router
SiSi
19Presentation_ID © 1998, Cisco Systems, Inc.
Icons: Cisco Products (Cont.)
SiSi
Route/Switch Processor
with and without Si
IP Standard
and Old (Some Prefer)
VIP
PC withSoftware
PC with Router-Based
Software
Channel-Attached
Router
Switch Processor
ATMSwitch
(Color and Subdued)
LAN2LAN SwitchMicroWeb
Server
ISDNSwitch
Tag RouterSwitch
Multi-SwitchDevice
NetFlow/ATM Router
BroadbandRouter
Cache Director
Cisco CA
20Presentation_ID © 1998, Cisco Systems, Inc.
Icons: IBMIBM
Mainframe
IBMMainframe
with FEP
FEP (Front End Processor)
Cluster Controller/
3274 or 3174(Most Common
Type)
Cluster Controller/317
4(Desktop
Model, Not Used Much)
IBM Mini(AS400)
21Presentation_ID © 1998, Cisco Systems, Inc.
Icons: WANDSU/CSU
(Add Text in Powerpoint)
WAN
MUX
PBX/Switch
Network Cloud,
Standard Color
Network Cloud,
Dark
Network Cloud,
Gold
Network Cloud,
White
HubGray and
Blue
Distributed Director
Local Director
CentriFirewall
PIX Right and Left
NAT
PBX(Small)
22Presentation_ID © 1998, Cisco Systems, Inc.
Icons: LAN
Workstation(Sun)
PC
Mac
Terminal
Printer
File Server
Mini or VAX/VMS
with DECnet
ATM/FastGb Etherswitch
HP Mini
Super-computer
LAN2LAN
Web Cluster
Web ServerLaptop
Monitor
Newton
Web Browser
Repeater
23Presentation_ID © 1998, Cisco Systems, Inc.
Icons: MediaToken Rings,
with and without Text
and Subdued
FDDI Rings, with and
without Text, Vertical and
HorizontalFDDI
FDDI
Line: Serial (Use Thicker where There Is Space)
Line: Circuit-Switched (Use Thicker where There Is Space)
Line: Ethernet (Use Thicker where There Is Space)
TokenRing
24Presentation_ID © 1998, Cisco Systems, Inc.
Icons: BuildingsGovernment
University
U N I V E R S I T YU N I V E R S I T Y
SmallBusiness
BranchOffice,
Regular, Subdued,
and Blue
Headquarters, Regular,
Subdued, and Blue
House, Regular and Blue
TelecommuterHouse (Color
and Subdued)
Home Office
Medium Building, Regular,
Subdued, and Blue
25Presentation_ID © 1998, Cisco Systems, Inc.
Icons: People
Man Woman
Symbol Woman, Various Colors
Symbol Man, Various Colors
Running Man(Color and Subdued)
Running WomanEnd User,
CiscoWorks
End User Female,Left and Right
End User Male,Left and Right
26Presentation_ID © 1998, Cisco Systems, Inc.
Icons: Multimedia/Voice/PhonePhone
Phone 2
Phone Ethernet
Phone Polycom
Phone-Appliance Phone Feature
Fax/Phone
Cell Phone
CameraPC/Video
CameraPC/Video
Headphones
Microphone
Speaker
Pager
Fax
27Presentation_ID © 1998, Cisco Systems, Inc.
Icons: MiscellaneousFirewall,
Horizontal and Vertical,
Subdued
Lock
Key
Lock and Key
Diskette(3.5" Floppy)
Breakout Box
Host
Database, Relational
Modem
BBS (Bulletin
BoardSystem)
SatelliteDish
Satellite
MAU
PAD
28Presentation_ID © 1998, Cisco Systems, Inc.
Logos: Cisco and Cisco IOS
Cisco Corporate and Cisco IOS Logos In Two Sizes (Corporate Only) and Colors
(Use the Colored Logos Above on Lighter Backgrounds, and the White Logos Below on Darker Ones)
The Cisco IOS Logo that Includes the Arrow On the Left Is Not Used in Presentations and
Should Be Replaced with this One.
®
®®
®® ®