1 Coldwell Banker Residential Brokerage Your key to Success in Selling your Property.

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Coldwell Banker Coldwell Banker Residential Residential BrokerageBrokerage

Your key to Success in Your key to Success in Selling your PropertySelling your Property

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What Can We Do For What Can We Do For You?You?

We don’t control the market or We don’t control the market or financingfinancing

We don’t control the condition We don’t control the condition or location of the propertyor location of the property

We do control the EXPOSUREWe do control the EXPOSURE

And no one even comes close to what we do for you!! We give the Absolute

MAXIMUM EXPOSURE!!!!!!

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Maximum ExposureMaximum Exposure

Real Estate BookReal Estate Book

25,000 Issues - Full Color Every month as long as it is listed

Fantastic Coverage.

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Multiple Internet SitesMultiple Internet Sites

Realtor.comRealtor.com

Utahhomes.comUtahhomes.com

Rodfife.comRodfife.com

Utahrealestate.comUtahrealestate.com

coldwellbanker.comcoldwellbanker.com

Yahoo.comYahoo.com

circlepix.comcirclepix.com

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The Largest and Most widely accessed real estate site on the web

And we are special ! !

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Realtor.comRealtor.comThe Largest and Most widely accessed real

estate site on the web

And we are special ! !

Featured Properties

Increases exposure 10X

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The Largest and Most widely accessed real estate site on the web

Detailed Information & our contact info.

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Lead RouterLead Router

Doing all that we can to capture the lead

Instantaneous contact to agent

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Homefeedback.comHomefeedback.com

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Virtual ToursVirtual ToursCirclepixCirclepix

Absolutely the “BEST” Virtual Tour Available

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Virtual ToursVirtual ToursCirclepixCirclepix

Absolutely the “BEST” Virtual Tour Available

Features:

a. Virtual Tour

b. Slide Show

c. Flyers

d. Property Information

e. Map to the Location

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Virtual Tour Virtual Tour EffectivenessEffectiveness

Average Time spent on Average Time spent on page 10-30 secondspage 10-30 seconds

Average Time spent on Average Time spent on virtual tour 15 minutesvirtual tour 15 minutes

Dramatic IncreaseDramatic Increase Dramatic Increase in Dramatic Increase in

getting callsgetting calls

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Cartus/Cendant MobilityCartus/Cendant Mobility

Owner of Coldwell Banker Owner of Coldwell Banker Res. BrokerageRes. Brokerage

Exclusive – Preferred Exclusive – Preferred Status for referralsStatus for referrals

65% of Corporate Referrals 65% of Corporate Referrals in USin US

110,000 transferees 110,000 transferees AnnuallyAnnually

Bottom line more likely to Bottom line more likely to be coming here with CBRBbe coming here with CBRB

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Comparison of ServicesComparison of Services

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Marketing PlanMarketing Plan

Week 1 Week 1 • Place on MLS Place on MLS • Place on all Place on all

Internet SitesInternet Sites• Place Sign & Place Sign &

LockboxLockbox• Place AdsPlace Ads

Week 2-3Week 2-3• Virtual Tour Virtual Tour

ordered & ordered & pictures takenpictures taken

Week 2-3Week 2-3• Flyer box Flyer box

placed on placed on propertyproperty

• Office Virtual Office Virtual tourtour

Week 3-5Week 3-5• Flyer distributed Flyer distributed

to 650 Realtors to 650 Realtors in Utah Co.in Utah Co.

MonthlyMonthlyReal Estate BookReal Estate Book• All internet sitesAll internet sites

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Coldwell Banker Residential Coldwell Banker Residential BrokerageBrokerage

Your Key to SuccessYour Key to Success

Why pick anyone who isn’t Why pick anyone who isn’t committed to giving you committed to giving you MAXIMUM EXPOSURE!!MAXIMUM EXPOSURE!!

It means a faster sale; with It means a faster sale; with less hassle and the highest less hassle and the highest price possible.price possible.

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Why Rod Fife?Why Rod Fife?

There are 2300 There are 2300 agents in agents in Utah County. Utah County. What What distinguishes distinguishes Rod from the Rod from the others?others?

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Rod Fife, CRS, GRI, Rod Fife, CRS, GRI, RLIRLI

CRSCRS Certified Certified

Residential Residential SpecialistSpecialist

Less than 5% Less than 5% of all Realtors of all Realtors

A ProfessionalA Professional More sales & More sales &

more money more money for youfor you

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GRIGRI Graduate of Graduate of

Realtor Realtor InstituteInstitute

Approximately Approximately 7% of all 7% of all RealtorsRealtors

Better TrainedBetter Trained Better able to Better able to

protect your protect your interestinterest

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28 Years 28 Years ExperienceExperience

85% of 85% of Realtors less Realtors less than 5 yearsthan 5 years

Broker for Broker for better than better than 18 years18 years

Experience Experience that protects that protects & benefits & benefits youyou

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Awards Awards #1 Producer in #1 Producer in

office of 70 people office of 70 people

Circle of Excellence Circle of Excellence --minimum 1 open buyer or minimum 1 open buyer or seller and one listing per seller and one listing per monthmonth

Premier Premier Performance – Performance – 10 10 qualifying units per monthqualifying units per month

Top 50 – Top 50 – Last 5 years. In Last 5 years. In a company of 1300 agentsa company of 1300 agents

Presidents ElitePresidents Elite – – top top 3% in Coldwell Banker 3% in Coldwell Banker nationallynationally

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This is the one I’m most proud This is the one I’m most proud of!!of!!

#1 Customer Service #1 Customer Service – Orem – Orem

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TestimonialsTestimonialsI have been working with Rod for 6 years. I sold in real estate in his office for several years and worked directly with Rod for several years. Rod is a dedicated professional and as far as I am concerned the best in the field. He is honest and has great integrity in all of his dealings. Since I quit real estate I have referred all of my friends to him. Rod is a genuinely wonderful person and one that you can trust to do an excellent job.

Troy & Kristine Latham

We have worked with Rod on several occasions. Twice in selling our home and twice in buying homes. Rod has always worked hard and done absolutely the best job possible in looking out for our interests. He is a fun and honest agent that anyone can count on doing the best job possible in buying or selling real estate.

Robert & Julia Shumway

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Past Past President of President of RotaryRotary

Past Past President of President of Spanish Fork Spanish Fork ChamberChamber

Involved with Involved with Boy Scouts Boy Scouts over 15 yearsover 15 years

Asst. Priests Asst. Priests Quorum Quorum Advisor/Advisor/

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Family of 5 Family of 5 kids, 3 kids, 3 spouses, spouses, 3 3 grandsonsgrandsons

We are “empty We are “empty nesters”. Three of our nesters”. Three of our kids are married. One kids are married. One goes to graduate school goes to graduate school University of Utah; one University of Utah; one to UVSCto UVSC

Wife JanaWife Jana

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Can you Trust MeCan you Trust Me

Committed to:Committed to: Actively Market with all our Actively Market with all our

toolstools Keep you informedKeep you informed Being AvailableBeing Available Help identify & Accomplish Help identify & Accomplish

your goalsyour goals Protecting your interestsProtecting your interests Complete confidentialityComplete confidentiality Work with your best interests Work with your best interests

in mindin mind Getting the job done!!!Getting the job done!!!

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Rod is a Rod is a Qualified & Qualified & Experienced Experienced RealtorRealtor

Who can Who can protect your protect your interestsinterests

Get you the Get you the highest price highest price in the in the shortest time shortest time with the least with the least hasslehassle

He cares!He cares!

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Great Great Company Company

Great Great AdvertisingAdvertising

Great AgentGreat Agent Gets the job Gets the job

donedone NOW IS THE NOW IS THE

TIMETIME

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Coldwell Banker Orem Coldwell Banker Orem Office Office

MISSION STATEMENTMISSION STATEMENT We are a family dedicated to integrity and conduct ourselves with the We are a family dedicated to integrity and conduct ourselves with the

highest ethical standards. We create exceptional real estate experiences highest ethical standards. We create exceptional real estate experiences through the passionate delivery of “truly remarkable service”. We through the passionate delivery of “truly remarkable service”. We pledge to promote a fun, fulfilling, successful, and synergistic pledge to promote a fun, fulfilling, successful, and synergistic environment, one that is open to innovation and personal growth. We environment, one that is open to innovation and personal growth. We are dedicated to the proposition that private property ownership are dedicated to the proposition that private property ownership perpetuates freedom. perpetuates freedom.

CORE VALUESCORE VALUES 1. We consistently treat everyone with courtesy and respect. 1. We consistently treat everyone with courtesy and respect. 2. We are dedicated to creating balance in our lives. 2. We are dedicated to creating balance in our lives. 3. We are Goodwill Ambassadors who always speak positively about our 3. We are Goodwill Ambassadors who always speak positively about our

industry, our company and each other. industry, our company and each other. 4. We identify and anticipate the needs of others and are empowered to 4. We identify and anticipate the needs of others and are empowered to

take actions that exceed their expectations. take actions that exceed their expectations. 5. We embrace as a team our Mission, believing that individual 5. We embrace as a team our Mission, believing that individual

performance affects the success of everyone. performance affects the success of everyone. 6. We are committed to personal growth, professional development and 6. We are committed to personal growth, professional development and

innovation in the pursuit of excellence. innovation in the pursuit of excellence. 7. Our demeanor, appearance and facilities reflect our high standards. 7. Our demeanor, appearance and facilities reflect our high standards. 8. We encourage an open exchange of ideas throughout our organization. 8. We encourage an open exchange of ideas throughout our organization. 9. We are committed to identifying inefficiencies and communicating 9. We are committed to identifying inefficiencies and communicating

concerns, thus enabling us to improve our performance and systems. concerns, thus enabling us to improve our performance and systems. 10. We are responsible for protecting the assets and resources of our 10. We are responsible for protecting the assets and resources of our

company. company. 11. We utilize our superior tools, resources and systems to provide our 11. We utilize our superior tools, resources and systems to provide our

customers with exceptional service and guidance. customers with exceptional service and guidance. 12. We seek opportunities to recognize excellence. 12. We seek opportunities to recognize excellence. 13. We foster a culture where diversity is valued, quality of life is 13. We foster a culture where diversity is valued, quality of life is

enhanced and individual aspirations are encouraged and fulfilled. enhanced and individual aspirations are encouraged and fulfilled.

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NRT Mission StatementNRT Mission Statement

VisionVision The Preferred Gateway for Exceptional Real Estate Experiences The Preferred Gateway for Exceptional Real Estate Experiences

Mission StatementMission Statement NRT is a family of companies dedicated to creating exceptional real NRT is a family of companies dedicated to creating exceptional real

estate experiences for our customers and communities through the estate experiences for our customers and communities through the passionate delivery of Truly Remarkable Service.passionate delivery of Truly Remarkable Service.

We pledge to promote a fun, fulfilling and respectful environment, We pledge to promote a fun, fulfilling and respectful environment, one that is open to change and innovation, providing personal growth one that is open to change and innovation, providing personal growth opportunities for all.opportunities for all.

Business PrinciplesBusiness Principles We consistently treat everyone with courtesy and respect. We consistently treat everyone with courtesy and respect. We are Goodwill Ambassadors who always speak positively about our We are Goodwill Ambassadors who always speak positively about our

industry, our company and each other. industry, our company and each other. We identify and anticipate the needs of others and are empowered to We identify and anticipate the needs of others and are empowered to

take actions that exceed their expectations. take actions that exceed their expectations. We embrace our Vision and Mission believing that our individual We embrace our Vision and Mission believing that our individual

performance affects the success of everyone. performance affects the success of everyone. We are committed to personal growth, professional development and We are committed to personal growth, professional development and

innovation in the pursuit of excellence. innovation in the pursuit of excellence. Our demeanor, appearance and facilities reflect our high standards. Our demeanor, appearance and facilities reflect our high standards. We encourage an open exchange of ideas throughout our We encourage an open exchange of ideas throughout our

organization. organization. We are committed to identifying inefficiencies and communicating We are committed to identifying inefficiencies and communicating

concerns, thus enabling us to improve our performance and systems. concerns, thus enabling us to improve our performance and systems. We are responsible for protecting the assets and resources of our We are responsible for protecting the assets and resources of our

company. company. We utilize our superior tools, resources and systems to provide our We utilize our superior tools, resources and systems to provide our

customers with exceptional service and guidance. customers with exceptional service and guidance. To provide the highest level of customer service, we support our To provide the highest level of customer service, we support our

family of companies and strategic partners. family of companies and strategic partners. We seek opportunities to recognize excellence. We seek opportunities to recognize excellence. As people of integrity, we conduct ourselves with the highest ethical As people of integrity, we conduct ourselves with the highest ethical

standards. standards. We foster a culture where diversity is valued, quality of life is We foster a culture where diversity is valued, quality of life is

enhanced and individual aspirations are encouraged and fulfilled. enhanced and individual aspirations are encouraged and fulfilled.

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1 Coldwell Banker Residential Brokerage Your key to Success in Selling your Property.

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