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1 COSMETICS AND HOUSEHOLD PRODUCTS PRODUCTION AND MARKET IN CROATIA Pore, October 02.- 04. 2012 Marina Bikupec, dipl. ing.

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2 Contents : Chemicals and chemical products statistic data Cosmetics and household products statistic data The European cosmetics market

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3 PRODUCTION OF CHEMICALS AND CHEMICAL PRODUCTS 2010.2011.2012. No. OF REGISTERED COMPANY 270267276 TOTAL REVENUES (in mil. kunas) 7.5217.7667.094 No. OF EMPLOYEES7.5727.5287.175 Source: FINA

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4 TOP TEN COMPANIES IN CHEMICALS AND CHEMICAL PRODUCT BRANCH data for 2012. No.CompanyNo. of Employees 1.PETROKEMIJA d.d.2.294 2.SAPONIA d.d.859 3.MESSER CROATIA PLIN d.o.o.226 4.SCOTT BADER d.o.o.55 5.HEMPEL d.o.o.90 Source: FINA

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5 TOP TEN COMPANIES IN CHEMICALS AND CHEMICAL PRODUCT BRANCH data for 2012. No.CompanyNo. of Emp. 6.CHROMOS BOJE I LAKOVI d.d.193 7.IREKS AROMA d.o.o.136 8.CHROMOS AGRO d.d.109 9.LABUD d.o.o.208 10.CHROMOS VJETLOST d.o.o.124 Source: FINA

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6 PRODUCTION OF SOAP, DETERGENTS AND HOSEHOLD PRODUCTS 2010.2011.2012. No. OF REGISTERED COMPANY 212625 TOTAL REVENUES (in mil. kunas) 691826903 No. OF EMPLOYEES1.0951.2311.237 Source: FINA

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7 PRODUCTION OF PERFUMES AND TOILET-COSMETIC ARTICLES 2010.2011.2012. No. OF REGISTERED COMPANY 525154 TOTAL REVENUES (in mil. kunas) 229188159 No. OF EMPLOYEES323345311

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8 Top five Companies in the Cosmetics and Production of Household Products by the Total Revenues data for 2012. No.CompanyNo. of Emp. 1.SAPONIA d.d.859 2.LABUD d.o.o.208 3.WACHEM d.o.o.139 4.NEVA d.o.o.89 5.ANNYER d.o.o.46 Source: FINA

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9 Index of Industrial Production Volume in Croatia 2011. 2010. 2012. 2011. Total Republic of Croatia (B,C,D)98,894,5 B Mining and quarrying95,184,7 C Manufacturing99,894,7 C 20 Manufacture of chemicals and chemical products 99,492,8 C 201 Manufacture of basic chemicals, fertilizers and nitrogen compounds 92,869,9

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10 Index of Industrial Production Volume in Croatia (2) 2011. 2010. 2012. 2011. C 202 Manufacture of pesticides and other agrochemical products 121,489,3 C 203 Manufacture of paints, varnishes and other similar coatings 99,390,4 C 204 Manufacture of soaps, deterg., household products, perfumes and toilet-cosmetic articles 110,6105,4 C 2041 Manufacture of soaps, deterg., household products 112,9103,7

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11 Index of Industrial Production Volume in Croatia(3) 2011. 2010. 2012. 2011. C 2042 Manufacture of perfumes and toilet-cosmetic articles 103,4111,5 C 205 Manufacture of other chemical products 94,6200,9 D Electricity, gas, steam and air conditioning supply 93,098,1 Source: Croatian Bureau of Statistics

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12 Most important sectors of chemical industry Production in tonnes in period of 1990. till 2012. 1990.2000.2010.2011.2012. Min. ferti. and nitro. comp. 1.213.7451.284.2492.024.5352.033.4171.906.900 Polymers370.300181.203215.910143.33523.647 Pesticides and other agroch. prod. 15.6617.0702.9243.5222.972 Paints and varnishes 79.91633.72457.35257.24250.027 Household product 128.42251.88692.043101.785105.820 Cosmetic product 6.4362.7847.7988.04914.243

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13 PRODUCTION OF CHEMICALS AND CHEMICAL PRODUCTS in tonnes (1) CodeName2011.2012. 20.11Industrial gas171.89986.711 20.12Colour. and pigments149 20.13Basic inorga. chemic.18.25943.583 20.14Basic organic chemic.63.48520.833 20.15Min. fertilizers2.033.4171.906.900 20.16Polymers143.33523.647 20.20Pesticides3.5222.972 20.30Paints, varnishes,...57.24250.027

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14 PRODUCTION OF CHEMICALS AND CHEMICAL PRODUCTS in tonnes (2) CodeName2011.2012. 20.41Household product101.785105.820 20.42Perfum. and toilet- cosmetic articles 8.04914.243 20.51Explosives1456 20.52Glues28.73129.109 20.53Essential oils8273 20.59Other chemical products 9.29541.552

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15 PRODUCTION OF SOAPS, DETERGENTS AND HOUSEHOLD PRODUCTS (1) NameUnit2010.2011.2012. Anion surface- active agents kg9.156.3088.875.1822.595.578 Organic surface- active agents kg292.612331.139255.863 Soap and org. surface-active pr. in the form of bars kg167.270149.461135.502 Soap in the form of flake, leaf, granules and dust kg10.85012.27523.000

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16 PRODUCTION OF SOAPS, DETERGENTS AND HOUSEHOLD PRODUCTS (2) NameUnit2010.2011.2012. Surface-active preparation, for retail trade t40.91048.04851.899 Washing and cleaning preparation, for retail trade t31.46131.78135.178 Surface-active preparation, bulk for retail trade t3.5775.3864.048 Wash. and clea. pre., bulk for retail trade t6.1716.6526.550

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17 PRODUCTION OF SOAPS, DETERGENTS AND HOUSEHOLD PRODUCTS (3) NameUnit2010.2011.2012. Prepared room freshener kg80.56591.464115.596 Polishes and creams for footwear kg20.02612.3808.740 Polishes and creams for furniture and floor kg286.335323.804210.039 Scouring pastes and powders and similar preparations t167205176

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18 PRODUCTION OF COSMETICS (1) NameUnit2010.2011.2012. Pedicure and manicure prepara. kg22.38218.32022.974 Beauty and make-up preparations kg261.554267.750255.022 Shampool1.510.8841.990.3721.843.014 Preparat. for hair curling or straightening kg32.92455.36944.309 Hair-spraykg262.291252.264246.316 Preparations for hairkg779.693952.710836.861

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19 PRODUCTION OF COSMETICS (2) NameUnit2010.2011.2012. Preparations for oral or dental hygiene kg1.054.299804.010875.692 Soap and organic surface-active products in bars, for toilet preparations kg834.248554.797679.146 Organic surface- active prod. and prepar. for skin cleaning kg2.945.1005.032.3299.324.399

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20 PRODUCTION OF COSMETICS (3) NameUnit2010.2011.2012. Pre-shave, shaving or after-shave prepa. kg72.18068.36962.892 Deodorants and anti- perspitrant kg11.60533.09043.953 Perfumed salts and bathing preparations kg2.2111292.734 Other prepar. for personal care kg8.5747.8005.584

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21 PRODUCTION IN TONNES shaving preparations, bath, deodorants and other preparations

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22 EXPORT-IMPORT shaving preparations, bathing, deodorants and other preparations

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23 PRODUCTION IN TONNES make-up preparations and preparations for the skin care and pedicure preparations

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24 EXPORT-IMPORT make-up preparations and preparations for skin care and pedicure preparations

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25 PRODUCTION IN TONNES preparations for hair use

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26 EXPORT-IMPORT preparations for hair use

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27 PRODUCTION IN TONNES soap

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28 EXPORT-IMPORT soap

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29 PRODUCTION IN TONNES preparations for oral or dental hygiene

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30 EXPORT-IMPORT preparations for oral or dental hygiene

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31 PRODUCTION IN TONNES washing preparations and cleaning preparations, for retail trade

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32 EXPORT-IMPORT washing preparations and cleaning preparations, retail trade

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33 EXPORT-IMPORT washing preparations and cleaning preparations, for retail trade in tonnes

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34 EXPORT AND IMPORT OF PERFUMERY, COSMETIC OR TOILET PREPARATIONS Tariff No. Tariff code Name Export (t)Import (t) 2011.2012.2011.2012. 33.03Perfumes and EDT 1423630671

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35 EXPORT AND IMPORT OF PERFUMERY, COSMETIC OR TOILET PREPARATIONS Tariff No. Tariff code Name Export (t)Import (t) 2011.2012.2011.2012. 33.04 Beauty or make- up prepa. and prepa. for the skin care 6741.0324.7645.374 3304.10-make-up prepar. for the lips 2847129120 3304.20-make-up prepar. for the eyes 29149204257 3304.30-pedicure and manicure prepar. 1029349449 3304.91-powder 1470152156 3304.99--other (creams, lotions, tonics), 5937373.9294.393

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36 Tariff No. Tariff code Name Export (t)Import (t) 2011.2012.2011.2012. 33.05 Preparations for hair use: 3.1314.6267.0109.404 3305.10-shampoo 1.6552.1383.8244.760 3305.20-preparations for the curling 11 3426 3305.30-hair spray 677712559669 3305.90--other (lotion) 7881.7662.5933.943 EXPORT AND IMPORT OF PERFUMERY, COSMETIC OR TOILET PREPARATIONS

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37 Tariff No. Tariff code Name Export (t)Import (t) 2011.2012.2011.2012. 33.06 Preparations for oral or dental hygiene 3913961.7561.849 3306.10 -prparations for dental care 370 1.3741.409 EXPORT AND IMPORT OF PERFUMERY, COSMETIC OR TOILET PREPARATIONS

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38 Tariff No. Tariff code Name Export (t)Import (t) 2011.2012.2011.2012. 33.07 Shaving preparations,... 1.2671.4737.9648.051 3307.10-pre-shave, shaving or after-shave preparations 3539655768 3307.20-deodorants and anti- perspirant 1192291.5851.683 3307.30-perfumed salts and bathing preparations 89381.6681.786 3307.90--other (perfumed prepartions) 92242.4642.340 EXPORT AND IMPORT OF PERFUMERY, COSMETIC OR TOILET PREPARATIONS

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39 Tariff No. Tariff code Name Export (t)Import (t) 2011.2012.2011.2012. 34.01 3401.11Soap -- for personal hygiene 3154353.1133.330 TOTAL- Perfumery, cosmetic and toilet preparations 5.7927.98525.23728.679 EXPORT AND IMPORT OF PERFUMERY, COSMETIC OR TOILET PREPARATIONS

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40 CHARACTERISTICS OF CROATIAN COSMETIC INDUSTRY PRODUCTION Dependence on import of row materials Competition from European and other international producers on small Croatian market Gradual orientation of big national producers on basic products (cleaning products, cosmetics,..) Quality of national producers, big and small, and their products is well known on Croatian and neighbouring markets. That is supported with a number of national and international awards

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41 THE EUROPEAN COSMETICS MARKET 2012 the European market represented almost one- third of the global cosmetics market worth EUR 72 billion (USA 59 bn EUR, Japan 30 bn EUR ) Europe remains the largest producer of cosmetics the European cosmetic industry continues to grow; latest estimate predict an increase of 0,8% over 2012. Source: Cosmetics Europe-The personal care Association

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42 THE EUROPEAN COSMETICS MARKET 2012 the biggest producers and the biggest markets are: Germany, France, UK and ITALY more than 70% of markets hold: Germany, France, UK, Italy and Spain more than 4000 companies operating in the EU cosmetics industry two thirds being SMEs Source: Cosmetics Europe The personal care Association

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43 Thank you CROATIAN CHAMBER OF ECONOMY Industry department Drakovieva 45 10000 Zagreb-HR tel. +385 1 4606-754 fax+385 1 4606-737 e-mail: mbiskupec@hgk.hrmbiskupec@hgk.hr www.hgk.hr