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1During Negotiations
Effective Collective Action
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Penny for your thoughts!
In your opinion what did
this demonstration represent?
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Demonstration Brainstorm
How does the
demonstration relate to the
negotiations process?
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Employers generally resist making favorable decisions relating to the
workers we represent …
unless we create meaningful pressure
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Pressure Tactics
Create a list of ways that a chapter can apply meaningful
pressure on the employerduring contract negotiations
Take 3 minutes to exchange your ideas with those seated at your table.
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CONFRONTATIONALACTIONS
SOLIDARITYACTIONS
Strike
Inside Tactics / Work to Rule
Sick Days
Pack School Board Meetings
Informational Pickets
March into Work Together
Lunchtime Rally
One Minute Stand Up on the Job
Petitions
Buttons & Balloons
Postcards to Employer
Same Color T-Shirts
Pressure on the employer should increase or escalate with each action.
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Collective Action
When a group of people band together in a show of
solidarity
to send a message
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Contract Campaign
A series of collective actions that are:
• Well planned
• Well orchestrated
• Member driven
• Designed to increase the pressure on the employer or decision makers
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PERSUASIVE
RATIONAL
MERIT
FAIR
but it’s just not enough!but it’s just not enough!
You can be all of these,You can be all of these,
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You need You need mightmightas well.as well.
It’s not enough to be It’s not enough to be right…right…
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Things to remember:
• Assume that pressure tactics will be necessary
• Start planning early!
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Things to remember:
Your choice of tactics must be determined by a clear analysis of the employer’s weaknesses.
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Things to remember:
• Let the members help develop collective actions during the campaign!
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Things to remember:
• Workers often give strongest support to actions they developed.
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Things to remember:
• The threat of action often has more psychological effect on management officials than the action itself.
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If you want them to move
Members need to:
• See their own self-interestWhat’s In It For Me? (WII-FM)
• Believe in their own self-worth• Have hope of some success• Decide their own tactics
Educate, Agitate, and Motivate
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Evaluating your Tactics
• Will the tactic be fun for members to carry out?
• Will the tactic surprise management?
• Does it target people in management who control the decisions?
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Evaluating your Tactics
• How long will it take before the pressure is felt?
• Will the tactic build the union and involve more members down the road?
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Evaluating your Tactics
• Other things to keep in mind:
– What will the tactic cost in terms of money, staff time, and volunteer efforts?
– Could the tactic backfire?
– Would the tactic expose workers to discipline or the union to legal liability?
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Communication Chain Questions
1. What can site reps do to educate, agitate, and motivate your members?
2. What can get your members “involved and caring” about a contract campaign?
3. Ideas for effective collective actions in your chapter.
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Be Prepared to Take Effective Collective Action!