Page 1 of 33 DGMD E-598 Digital Media Design Capstone Tutorial Final Proposal Template - Summer 2019 1. Project Scope 1.1 Project Title I Didn’t Think It Could Happen To Me: A Website and Animations to Raise Awareness About Male Breast Cancer 1.2. Project Goal The goal of my capstone project is to raise awareness about male breast cancer. Although male breast cancer is rare, lack of awareness causes the disease to be diagnosed later in men than in women; the key for men is early detection. There are currently many excellent websites about male breast cancer that are medical in nature: focusing on the disease and risks; my site will instead focus on raising awareness through edutainment. 1.3. Learning Goals • To learn more about the WordPress content management system and its modules. • To increase my skills with the Dragon Frame stop motion software. • To learn to combine the skills I have gained while at Harvard Extension School in order create a website that tells a story. 1.4. Target Audience Surveys and focus groups performed during my DGMD E-55 class (Designing Educational Media); revealed that my target audience is adult women. Men and women who participated in my focus groups and responded to my surveys tended to feel that women are more interested in learning about medical issues. By targeting women, they can then share the information with the men in their lives, by sharing the site, sending a link to the video or by sending them the pdf poster of symptoms. Based on those surveys and focus groups; my initial target audience will be adult women. Additionally, many members of my focus groups recommended a site based on edutainment as the topic of cancer can be scary. Using a respectful but slightly less serious tone might reach some people that can be put off by clinical, technical information. Using the free marketing tools available from Similar Web (similarweb.com), I discovered that less than 5,000 people per month worldwide search for information on male breast cancer via the internet. Most of the web traffic going to the two most popular sites solely dedicated to male breast cancer (hisbreastcancer.org andmalebreastcancer.org) are getting 50% of their traffic from social media, the other from internet searches. My goal will be to reach approximately 500 people per month. In order to achieve that target, I will use social media (Twitter, Facebook, and Pinterest to start), to attempt to gain an audience. I will also explore using paid ads via Facebook to raise awareness.
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DGMD E-598 Digital Media Design Capstone Tutorial Final Proposal Template - Summer 2019
1. Project Scope
1.1 Project Title I Didn’t Think It Could Happen To Me: A Website and Animations to Raise Awareness About Male Breast Cancer
1.2. Project Goal
The goal of my capstone project is to raise awareness about male breast cancer. Although male breast cancer is rare, lack of awareness causes the disease to be diagnosed later in men than in women; the key for men is early detection. There are currently many excellent websites about male breast cancer that are medical in nature: focusing on the disease and risks; my site will instead focus on raising awareness through edutainment.
1.3. Learning Goals
• To learn more about the WordPress content management system and its modules. • To increase my skills with the Dragon Frame stop motion software. • To learn to combine the skills I have gained while at Harvard Extension School in
order create a website that tells a story.
1.4. Target Audience
Surveys and focus groups performed during my DGMD E-55 class (Designing Educational Media); revealed that my target audience is adult women. Men and women who participated in my focus groups and responded to my surveys tended to feel that women are more interested in learning about medical issues. By targeting women, they can then share the information with the men in their lives, by sharing the site, sending a link to the video or by sending them the pdf poster of symptoms. Based on those surveys and focus groups; my initial target audience will be adult women. Additionally, many members of my focus groups recommended a site based on edutainment as the topic of cancer can be scary. Using a respectful but slightly less serious tone might reach some people that can be put off by clinical, technical information.
Using the free marketing tools available from Similar Web (similarweb.com), I discovered that less than 5,000 people per month worldwide search for information on male breast cancer via the internet. Most of the web traffic going to the two most popular sites solely dedicated to male breast cancer (hisbreastcancer.org andmalebreastcancer.org) are getting 50% of their traffic from social media, the other from internet searches. My goal will be to reach approximately 500 people per month. In order to achieve that target, I will use social media (Twitter, Facebook, and Pinterest to start), to attempt to gain an audience. I will also explore using paid ads via Facebook to raise awareness.
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1.5. Elevator Pitch
Men can get breast cancer. Let that sink in a moment, because it’s something that many men are not aware of. My project is aimed at raising awareness about the risks of male breast cancer. Existing sites are excellent sources of medical information, but my site will focus on raising awareness through edutainment. Using WordPress as the platform, the site will include information about the risks, links to medical sites, downloadable posters to raise awareness, and a shareable short stop motion video where we will follow the main character as he is diagnosed with breast cancer and receives treatment.
1.6. Metrics Measurement Acceptable Better Best WordPress Basic site set up, navigation
and site design complete. All content complete Account
management/security modules installed and working
Accessibility Site is 508 Compliant Website passes ADA compliance check
Website has received WCAG accessibility certification
Testing Html validator check passed CSS validator check passed
WordPress Theme has been validated
Video Video completed: stop motion complete and edited, professional voiceover added to video
Links to sites with additional medical information added in comments section
Links working – clicking on link inside of video (annotations) takes viewer to the site
Security Basic security plugins are installed for anti-spam, account management,
Plugin to limit login attempts is installed and working
Plugin to add additional administrators is installed and working
Slideshow module
Slideshow module is installed and working
Slideshow is 508 compliant
Slideshow is responsive
Video Video Embed module is installed and working
Annotation (links within the video) is working
Close captioning is enabled on all videos I create for the site.
Survey Module
Survey module is installed, games and surveys complete
Games are 508 compliant
Games are responsive
Google Analytics
Google Analytics Account Created
Google Analytics Module installed on WordPress
Google Analytics Module working and reporting
Survey Analytics
Viewer takes the survey, but does not feel that the site adequately informs them about MBC
Viewer takes the survey and feels that the site minimally informs them of the risks of MBC
Viewer take the survey and feels that the information adequately informed them about MBC
YouTube Metrics
Viewer watches less than 50% of the video
Viewer watches the entire video
Viewer watches the entire video and shares the video
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1.7. Life of the project beyond capstone Does this project exist beyond completing the capstone course? My plan is to continue running this website well after the completion of this capstone course. I feel very strongly about the importance of raising awareness of male breast cancer. Will it help you get a job, get a promotion, create a portfolio, or launch a business? As I near retirement, I have begun to think about what I would like to do in this next stage of life. I am originally from a small town in Michigan, and would like to return to my home state. Many of the smaller, rural towns have community colleges, and it is my goal to teach at one of these rural community colleges. Access to technology training is often lacking in rural areas, and I would like to be able to offer students the opportunity to learn the same skills students in larger areas have. Will your capstone be used or experienced by your target audience after this class? It is my hope that the website will continue, as I strongly believe in the importance of raising awareness about male breast cancer.
2. Competitor review
Review 1: His Breast Cancer (https://www.hisbreastcancer.org/) Description: His Breast Cancer is a website aimed at raising awareness of Male Breast Cancer. It features many pages dealing with diagnosis, prevention, awareness, videos about male breast cancer, and self-examinations. There is even a section with downloadable brochures. A blog is featured, and there is a shopping button, where items about male breast cancer are sold in order to support the site. The site has links to several social media platforms (Facebook, Instagram, Twitter and Pinterest), as well as an RSS feed. Advantages: This is a very comprehensive site with a great deal of up to date medical information. The site has an entire section focused on BRCA genetics and its link to breast cancer in men and women. The main information on the site appears to be geared toward someone that already has a diagnosis, and contains much useful information on what to expect during treatment. Limitations: While this site contains a great deal of information, the material presented is very dry and clinical in nature. In addition because the site also raises money, there are ads for items used to fund the site (a link to their Amazon Smile account, a link to their book, as well as paid advertisements which detract from the design of the site). The site has an overall unprofessional feel, the design and color choices seem to be dated, the logo is rather busy, and the site has an overall feel of unpolished business. Lastly, while the site is responsive, testing of the site on a cell phone yielded slow download times of images.
Review 2: Times Like These: A trailer (https://vimeo.com/73274666) Description: “Times Like These” is a trailer for a full length documentary of the same name. The documentary is not yet complete, and the trailer is part of a website (https://www.timeslikethesefilm.org/) devoted to raising awareness about male breast cancer and raising additional funding so that they can complete their project. While the video reviewed is only 3 minutes long, the message is powerful: two men talk about their breast cancer diagnosis and the bond they form over their mutual diagnosis and their treatment. Advantages: A beautifully filmed professional video. Despite being only a 3 minute trailer, the viewer is made aware of the disease, and the treatments. A very emotionally powerful video, and does a good job of pointing out the lack of awareness about the disease as well as lack of information about male specific treatments for breast cancer. Limitations: While a very potent video, and a wonderful story; this video may not be for everyone. The topic can be frightening for some, and the serious tone of the movie might not be to everyone’s taste.
Review 3: Bladder Cancer Awareness Network (https://www.bcan.org/) Description: While not about male breast cancer, this site is dedicated to raising awareness about a another kind of cancer. It is well organized and well designed. The site features information about this disease, clinical trials, research, and ways to get involved. Advantages: The color palette is eye catching without being too bright. The donation button is tastefully placed in the upper corner where it does not detract from the information presented. Sponsor and partner logos are discretely placed at the bottom of the page where they do not distract. The site features social media links, and contact information. The information in the site is well organized, featuring information about the disease and links to additional information. Information is well presented, designed for the layperson with explanations that are thorough yet not too technical. There are additionally downloadable fact sheets and brochures. Limitations: While the site is well organized, and contains much useful information; it is presented in such a way as to be rather dry. Most of the information is text based, with some photos and links to webinars, but an embedded video might help reach some users that prefer their learning to be visual.
Pleasing design Contains good medical information Information for someone who has already been diagnosed (what to expect)
Information presented in a non-clinical manner (for the layperson)
Contains downloadable information (brochures/fact sheets)
Contains Video/Animation SSL Built on CMS? Entertains while raising awareness
Social Media Buttons Present?
3. Technology requirements The following represents the list of tools and equipment that will be used for this project, alternatives considered and the courses that I learned the technology in:
3.1 Website
WordPress WordPress is an open source content management system (CMS) based on PhP. Currently, WordPress is used on almost 60% of websites worldwide, and has a large number of themes, plugins and widgets available. I will be using the skills and knowledge gained for the Website portion of the project from these classes:
• CSCI E-15: Dynamic Web Applications: installing and hardening the site, as well as user security, and any PhP used on the site:
• CSCI E-3: Web Programming/JavaScript: for any JavaScript: • CSCI E-12 Fundamentals of Website Development: HTML/CSS skills will draw on the
course • DGMD E-20: Modern, Mobile Front-End Design: Ensuring that the site is
responsive, and accessible as well as editing the HTML5/CSS:
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• DGMD E-50: Introduction to Visual Communication Design: For the design and artwork for the site:
• Lynda.Com: In addition, I will be using the Lynda.com to install, configure and administer this website.
Several different options were considered for the site:
A content management system seemed the best fit for project for several reasons:
• Because of the way a CMS is organized, all assets (data, account information, images) are stored in a database. Any future updates or design changes would not affect the core information.
• In the future, should additional administrators of the site become necessary, granting access will be a simple process
• Future administrators and contributor would not need to have access to editing software like Dreamweaver, nor would they need to have coding knowledge in order to contribute to the site.
Since I have experience with Drupal at my current position, I had decided on that CMS for this project. However, when discussing my project and future goals for my degree with Professor Jen Kramer she recommended I use WordPress for several reasons:
• One future goal is to teach at the community college level. Because WordPress is more widely used, having this skillset will allow my future students to learn a skill that could help them with their career goals.
• Because WordPress is the most widely used (at this time) CMS, there are more add-ons, plugins and instruction available for the platform.
• Learning WordPress will help me at my current position: by having another platform in my tool belt.
3.2 Video
Filming Technology: Dragonframe Dragonframe is an application created specifically for the filming of stop motion video. The application is used to control the camera directly allowing for very fine grained adjustments. The application also features a usb controller designed specifically for controlling the camera during filming. This software is used commercially, and has been
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used on films such as Frankenweenie, Coraline and Star Wars: The force Awakens (holochess scene), as well as the Shaun the Sheep television show. While creating this video, I will be relying heavily on the skills I gained in the following courses:
• DGMD E-30 Video Field Production : Lighting, camera techniques (panning/tilting/etc.), audio recording and editing:
• DGMD E-35 Video Editing and Design : Editing of video and audio, adding special effects:
• DGMD E-55 Designing Instructional Media: Editing and manipulating of photographs:
• For the photography portion of the stop motion video, I will also be relying on my experience in my job where I have experience as a photographer, videographer and animator. Additionally, I have taken a one-year course in photography at Southeast Community College in Lincoln, Nebraska, and will using the skills gained in that course as well.
When considering how to make the video for this site, I considered other alternatives:
• Hiring actual actors for a live action film • Creating an animated video
Stop Motion was the best choice for this project for the following reasons:
• A live action film would require hiring of actors. Because the area I live in has a smaller population, finding talent would be challenging.
• A live action production would require the renting of equipment that I do not have, and could be expensive to acquire in this region.
• A fully animated video would require a level of artistic ability that I do not feel that I have.
• A Stop Motion would allow me to utilize equipment I already own, or could easily acquire; and allow me a diverse cast of characters as the Barbie line of fashion dolls now comes in dolls of all ages, sizes, races and abilities.
Editing: Technology: Adobe Creative Suite The Adobe Creative suite includes applications for editing, and manipulating audio, video and still images. Because of the design, each application works seamlessly with the other applications in the suite, including editing from within other applications (editing the audio files from the video editing application for example). I will be using the following apps from the Adobe Creative Suite for the editing portion of the video:
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After Effects: Titling and Special Effects Audition: Editing sound files Illustrator: All artwork for the site Lightroom: Management of photographs used Photoshop: Editing of photographs used on the site. Premiere Pro: although the stop motion portion of the video will be filmed using Dragonframe, the editing of the film will all be done in Adobe Premiere Pro I will be utilizing the editing skills I gained in the following courses for the editing portion of the video:
• DGMD E-30 Video Field Production • DGMD E-35 Video Editing and Design • DGMD E-55 Designing Instructional Media
The only other alternative I considered was Final Cut Pro, however only Adobe Creative Suite has the entire collection of applications needed for this project, and only Adobe Creative Suite is designed to allow the individual applications to work together seamlessly
4. Visuals describing how your product will be used
4.0 Website The images for this section were created using Balsamiq Wireframe tool.
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Step 1: Landing Page The landing page will be a static WordPress Page. The top of the page, will feature a link to the main video, and thumbnails to items of interest
Main landing page
Scrolling down will lead to additional information about male breast cancer (below the “fold”), the user is then free to explore the site via the navigation links at the top of every page, or use the search field in the header on every page to look for information that interest them.
Lower portion of main landing page wireframe
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Step 2: Video The video page will contain the stop motion video, additional either links or if I can obtain permission, embedded video from medical sites for information on self-examinations, symptoms and treatment:
Video page wireframe
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Step 3: News page News page will feature links to articles/news items about male breast cancer. The page will also feature a twitter feed that will display tweets with specific hash tags (#MaleBreastCancer, #MenHaveBreasts)
News page wireframe
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Step 4: About Page The About page will contain a short statement about why I created this site, and include a personal story about my husband’s breast cancer diagnosis and why I chose “I didn’t think it could happen to me” for the title of the site and the video.
Video page wireframe
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Step 5: Links Links to other websites containing in-depth information about various aspects of the disease, including sections on:
• Basic information on male breast cancer • Signs and symptoms of the disease • Self-examination tutorials • Current treatments for the disease • Social media accounts for male breast cancer that the viewer may wish to follow:
Links page wireframe
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Step 6: Downloadable Information The symptoms downloadable poster in pdf form will reside on this page. Additional downloadables will include the same poster information available in a brochure format.
Symptoms page wireframe
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Step 7: Game/Survey JavaScript based game to help users learn about the risks and symptoms of male breast cancer. Users will be asked 10 questions about the disease and their score displayed at the end of the test.
Games page wireframe
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Step 8: Contact Page The contact page will feature a contact form, in addition to links to the sites social media pages:
Contact page wireframe
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4.1 Video I Didn’t Think It Could Happen to Me will be an HD video of approximately five minutes shot in HD format using the stop motion technique. The video will tell the story of Ken, whose wife Barbie, discovers a lump on his chest. The viewer will follow Ken as he is diagnosed and receives treatment. During the video, Ken will learn about the signs and symptoms of breast cancer, and be directed toward learning tools for learning about how to perform a self-examination. Ken will receive a diagnosis of breast cancer, require a mastectomy, radiation therapy, and follow up physical therapy. Ken will have a good outcome, and the final scene will be of Ken and Barbie years later reflecting on their life together and being glad that Ken is still healthy. The video will be shot entirely by me and will require no additional crew. Voiceover actors will be hired through Fiverr.com and supply audio files that will be incorporated into the film during the editing process. The video will be shot using Mattel Ken and Barbie fashion dolls. The dolls will be of varying ages from infant through senior citizen, and feature a cast of diverse characters of different races and abilities. The main characters will be special articulated dolls that have additional joint articulations allowing the dolls to bend at the ankles, knees, hips, waist, shoulders, elbows and wrists. Other characters will be standard dolls without the specialized articulation.
Still image from Stop Motion Screen Test
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Props will consist of specialized and often bespoke items such as furniture, home furnishings, office equipment, clothing and vehicles created on a 1:6 scale. While many items are produced by the Mattel Company for this line of doll, those items are often made of brightly colored plastics in primary colors and will be used sparingly and only when no other alternative exists to make the sets appear as realistic as possible. For some of the more technical scenes – such as surgery and radiation treatment, Ken will enter the room and scene will fade as I do not have the medical expertise nor can I acquire to-scale props to create those scenes accurately. The video will be hosted on YouTube, with privacy set to allow anyone to view the video, share or embed it. I have not yet decided on allowing comments, as my concern is that opening the comments will have the potential for trolls. The description of the video will include links to all sites and information included in the video.
Image of first draft of the storyboard for the video. Storyboard Created on Storyboardthat.com
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5. Work plan and milestones
5.1 Project Milestones Project milestones for the Website and the Video portions of the project have been separated for ease of tracking. Website Milestones Date Description URL purchased, basic site installed
7/7/19 Purchase ididntthink.net from NameSecure.com, create subdomain on GoDaddy, create basic email address on GoDaddy, point NameSecure url at the new GoDaddy account
Social media accounts created. Secure Social Media management service, schedule social media posts.
7/21/19 Create Facebook, Twitter, and Pinterest accounts, secure social media management on Buffer.com, and begin scheduling posts to drive traffic to the new website
Determine plugins for site 8/31/19 Determine best plugins for security, JavaScript surveys/tests, account management, spam prevention, and others to be determined during research for site.
Create child template for site 8/31/19 Create customized child template based on generic template to create a unique look for the site.
Create and populate main site pages
9/30/19 Main Site pages created and populated.
Testing & changes 10/12/19 First round of user testing/surveys & changes made to respond to the first round of testing.
Embed video into site and test with user group
11/2/19 Video completed, uploaded to YouTube and embedded on website. Test with user group. Incorporate changes from testing.
Final Testing 11/30/19 One more round of testing with users and make any changes necessary
Site Goes Live 12/1/19 Site goes live Final changes 12/15/19 Complete any changes needed before turning in project. Video Milestones Date Description Secure talent, props and equipment
7/31/19 Purchase all necessary talent (fashion dolls), props (furniture, sets, set décor, vehicles, etc), and any lighting, lenses or other equipment needed for the shoot.
Complete any rewrites of script. 8/3/19 Complete any rewrites of the script necessary, and update storyboard. Hire talent and get the script to them for voiceover
Film living room scenes 8/4/19 Living Room Scenes completed Film Office and Outdoor Scenes 8/17/19 Scenes involving Ken’s workplace and any outdoor scenes
completed Film Doctors Office and medical test scenes
8/24/19 Doctors office (including surgery), medical testing scenes complete
Film rehab and reflection scenes 8/31/19 Complete the scenes involving Ken’s rehab and the reflection scene Edit Scenes 1-3 9/15/19 Edits of Scenes 1 – 3 complete Edit Scenes 4 – 6 9/30/19 Editing of Scenes 4 – 6 completed Final Edits 10/31/19 Final Edits: including audio and special effects complete Video uploaded to YouTube 11/1/19 Video uploaded to YouTube and annotations added Video embedded on Website 11/2/19 Embed Video onto Website
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5.2 Gantt Chart For purposes of this paper, the Gantt chart was edited to fit within the formatting for a latter size page. Website side of project and video side have also been separated for formatting purposes. Full size chart can be found here.
5.2.a Website
Start Date: 7/1/19 Completion Date: 12/1/19 Start: Jul Aug Sep Oct Nov Dec
TASKPROGR
ESSSTART END M T W T F S S M T W T F S S M T W T F S S F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T W T F S S M T
Start Date: 7/1/19 Completion Date: 12/1/19 Start: Jul Aug Sep Oct Nov Dec
TASK PROGRESS START END M T WT F S S M T WT F S S M T WT F S S F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S M T WT F S S
Complete any rewrites of script necessary 50% 7/1 7/31
Update Storyboard 8/1 8/7
Filming/editing of video
Film living room scenes 0% 8/1 8/4
Film Office and Outdoor scenes 0% 8/11 8/17
Film Doctors Office and Testing Scenes 0% 8/18 8/24
Film Rehab and Reflection Scenes 0% 8/25 8/31
Edit Scenes 1 - 3 0% 9/1 9/15
Edit Scenes 4 - 6 0% 9/16 9/30
Final Edits 0% 10/1 10/31
7/1/19
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6. References
6.1 Journals, Articles and Books WEBGAP7 - expectations generated by the website versus performance perceived: the case of the Inn Pequena Tiradentes. PODIUM: Sport, Leisure and Tourism Review, 4(2), 88-101. Afonso, T., Malaquias Júnior, M., Afonso, B. P. D., & Gonçalves, C.,A. (2015) This study's goal was to select and implement metrics for website evaluation in the hotel industry. Perceptions and opinions about male breast cancer and male breast self-examination: a qualitative study. Asian Pacific Journal of Cancer Prevention : APJCP, 13(1), 243-246. doi:10.7314/apjcp.2012.13.1.243 [doi] Al-Naggar, R. A., & Al-Naggar, D. H. (2012) A random sample of university age men revealed misconceptions about the causes of male breast cancer, and lack of understanding about the importance of self examinations. Web site success metrics: addressing the duality of goals. Communications of the ACM, 49(12), 114-116. doi:10.1145/1183236.1183256 Belanger, F., Fan, W., Schaupp, L., Krishen, A., Everhart, J., Poteet, D., et al. (2006) Website owners and users can have different goals for a website. A successful website must take both into consideration. WordPress: A Content Management System to Democratize Publishing. IEEE Software, 35(3), 89-92. doi:10.1109/MS.2018.2141016 Cabot, J. (2018) The availability of WordPress for creating websites by non-technical people as well as complex sites can pose challenges. The WordPress Dynasty. Strategic Finance, 95(3), 59-60. Castelluccio, M. (2013) Examines the evolution of WordPress from simple online diaries, to websites that serve as news and information sources, editorials and even shopping. WordPress top plugins :find and install the best plugins for generating and sharing content, building communities, and generating revenue. Birmingham England]: Packt Pub. Corbin, B. (2010) The author seeks to guide the reader through finding and installing the best plugins for a WordPress site with real world examples. Male breast cancer: Medical and psychological management in comparison to female breast cancer. A review. Cancer Treatment Communications, 7, 23-34. doi:10.1016/j.ctrc.2016.03.004 Da Silva, T. L. (2016)
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Because of the rarity of male breast cancer, little information is available specifically for men. In the past, men have been treated using data from women’s studies. Evaluating usability, user satisfaction and intention to revisit for successful e-government websites. Electronic Government, an Int.J., 8(1) doi:10.1504/EG.2011.037694 Dae-Ho Byun, G. F. (2011) Identifies the major factors that are important to the usability in government websites. Usability is a major factor in user satisfaction and willingness to return to the site. A survey of Web metrics. ACM Computing Surveys (CSUR), 34(4), 469-503. doi:10.1145/592642.592645 Dhyani, D., Ng, W., & Bhowmick, S. (2002) Examination of a range of metrics, and a discussion of how metrics can be used to improve web content and use. What Makes a Man a Man?: The Lived Experience of Male Breast Cancer. Cancer Nursing, 30(6), 464-470. doi:10.1097/01.NCC.0000300173.18584.37 Donovan, T., & Flynn, M. (2007) Examines the psychological impact of living with an illness normally associated with illness, and the stigma. How do patients adapt? Male Breast Cancer in the Age of Genetic Testing: An Opportunity for Early Detection, Tailored Therapy, and Surveillance. Radiographics : A Review Publication of the Radiological Society of North America, Inc, 38(5), 1289-1311. doi:10.1148/rg.2018180013 [doi] Gao, Y., Heller, S. L., & Moy, L. (2018) Genetic testing opens up the possibility of screening for male breast cancer Examines the use of genetic testing in improving outcomes through early detection. Detection and prevalence of disseminated tumor cells from the bone marrow of early stage male breast cancer patients. Breast Cancer Research and Treatment, 152(1), 51-55. doi:10.1007/s10549-015-3440-1 Hartkopf, A., Taran, F., Walter, C., Hahn, M., Fehm, T., Wallwiener, M., et al. (2015) Article examines the use of DTC in detection of male breast cancer for early detection of the disease. Quality of WordPress plug-ins: An overview of security and user ratings Koskinen, T., Ihantola, P., & Karavirta, V. Analysis of security weaknesses of WordPress plugins, and ways to find more secure plugins. Can Being Healthy Be Sexy? - an Exploration of 'Health Edutainment' and Its Impact on Attitudes and Behaviors. Advances in Consumer Research, 42, 797. Lindsey, T., & Ringler, C. (2014) Data from 155 millennials was gathered to examine the effects and potential success of health edutainment.
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Clinicopathological Characteristics and Survival Analysis of 87 Male Breast Cancer Cases. Breast Care (Basel, Switzerland), 6(6), 446-451. doi:10.1159/000335204 [doi] Liu, T., Tong, Z., He, L., & Zhang, L. (2011) Later detection of the disease is leading to poorer outcomes for men with breast cancer. Early detection and treatment is crucial to imroving outcomes. A Comparative Study of Web Content Management Systems. Information, 9(2), 27. doi:10.3390/info9020027 Martinez-Caro, J., Guillen-Perez, A., & Sanchez-Iborra, R. (2018) A comparison of the three most popular content management systems: Joomla!, WordPress and Drupal. A website was created on all three platforms and then compared. Men With a “Woman’s Disease”: Stigmatization of Male Breast Cancer Patients—A Mixed Methods Analysis. American Journal of Men's Health, 12(6), 2194-2207. doi:10.1177/1557988318799025 Midding, E., Halbach, S. M., Kowalski, C., Weber, R., Würstlein, R., & Ernstmann, N. (2018) Examines the link between male breast cancer and the stigma of having a "woman’s disease" and its effect on outcomes. Harden Your Word Press Security. Maximum PC, , 58-59. Peers, N. (2018) Because of the ease of self hosting a WordPress Site, security is often overlooked. Author seeks to educate users on steps to harden a WordPress installation and improve security. Data granularity enhancements in Google Analytics to better understand visitor behaviour. Applied Marketing Analytics, 3(4), 324-338. Piccigallo, F. (2018) While google Analytics is an important tool for marketing websites, there are limitations. Adding JavaScript code to a website can help with analyzing the underlying data and statistics. Selection of Software Product Line Implementation Components Using Recommender Systems: An Application to Wordpress. IEEE Access, 7, 69226-69245. doi:10.1109/ACCESS.2019.2918469 Rodas-Silva, J., Galindo, J. A., Garcia-Gutierrez, J., & Benavides, D. (2019) Examines user ratings of plugins in an effort to determine ways to select plugins. A Demand-Side Viewpoint to Software Vulnerabilities in WordPress Plugins. doi:10.1145/3319008.3319029 Ruohonen, J. (2018) Examines the hypothesis that plugins with large usage have been effected by multiple vulnerabilities. Studies the relationship between software vulnerabilities and maintenance Effects of accessible website design on nondisabled users: age and device as moderating factors. Ergonomics, 61(5), 697-709. doi:10.1080/00140139.2017.1405080 Schmutz, S., Sonderegger, A., & Sauer, J. (2018)
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This study examined how implementing recommendations from Web accessibility guidelines affects nondisabled people in different age groups using different technical devices. Analysis of critical website characteristics: A cross-category study of successful websites. Journal of Computer Information Systems; J.Comput.Inf.Syst., 46(2), 14-24. Tarafdar, M., & Zhang, J. (2005) Examines 40 most successful websites and identifies six important traits in these websites. Think You Can Shrink? A Proof-of-Concept Study for Men’s Health Education Through Edutainment. Journal of Technology in Behavioral Science, 2(2), 71-76. doi:10.1007/s41347-016-0009-8 Ungar, T., Norman, C., & Knaak, S. (2017) Digital Media opens up a wealth of possibilities for disseminating health information to the layperson. Examines a program created as a proof of concept for a health site dedicated to mens health. The Management and Outcomes of Male Breast Cancer. The Journal of Breast Health, 12(4), 165-170. doi:10.5152/tjbh.2016.3073 [doi] Uslukaya, O., Gumus, M., Gumus, H., Bozdag, Z., & Turkoglu, A. (2016) Because male breast cancer is so rare, there is no specialized treatment specifically for men. Outcomes are often poorer due to later diagnosis. Study recommends developing a treatment specifically for men.
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6.2 Websites and Online Articles Can Breast Cancer in Men Be Found Early? American Cancer Society. (2018) https://www.cancer.org/cancer/breast-cancer-in-men/detection-diagnosis-staging/detection.html Article about early detection of male breast cancer. How Do You Know Your Website Is A Success? Babbich, N. (2018) https://www.smashingmagazine.com/2018/05/how-do-you-know-website-success/ Article discusses how to decide what metrics to use for a website and how to measure them. How to effectively validate a Wordpress site. Barış Ünver. (2014) https://code.tutsplus.com/tutorials/how-to-effectively-validate-a-wordpress-website--cms-20529 Validation techniques specifically for WorPress CMS sites. One Simple Cell. Barnes, K. (2017) https://vimeo.com/246718322 A musical video in the edutainment genre explaining male breast cancer Metrics that Matter: How to Measure the Success of Your Website. Boyajian, A. (2015) https://www.imarc.com/blog/measuring-the-success-of-website Article discussing which metrics are the best for measuring the success of a website About Breastcancer.org. Breastcancer.org. (2018) https://www.breastcancer.org/about_us website for “the most reliable, complete and up-to-date information about breast cancer.” The Stigma of Male Breast Cancer. Editorial Staff. (2015) https://healthyhispanicliving.com/preventive_care/breast_cancer_awareness/the_stigma_of_male_breast_cancer_yes_men_get_it_too/ Article about male breast cancer, and why the stigma of breast cancer in men keeps them from seeking treatment. His Breast Cancer. Editorial Staff. (2016) https://www.hisbreastcancer.org/
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Website to raise awareness about male breast cancer, its causes and treatment options available. 6 Best WordPress Security Plugins to Protect Your Site (Compared) Editorial Staff. (2018) https://www.wpbeginner.com/plugins/best-wordpress-security-plugins-compared/ Discussion about the best security plugins to use on a WordPress website. 24 Must Have WordPress Plugins for Business Websites in 2019. Editorial Staff. (2019) https://www.wpbeginner.com/showcase/24-must-have-wordpress-plugins-for-business-websites/ Top recommended plugins for WordPress Sites 9 Best WordPress Backup Plugins Compared (2019) Editorial Team. (2019) https://www.isitwp.com/best-wordpress-backup-plugins-compared/ Which WordPress plugins for backups are best, and why. 5 Ways to Evaluate The Success Of Your Website. Hawes, T. (2017) https://www.hostgator.com/blog/5-ways-evaluate-success-website/ Simple tips for evaluating a website's success Top 10 Blank WordPress Themes. Heilmann, W. (2017) https://torquemag.io/2017/11/top-10-blank-wordpress-themes-impressive-advantages/ Recommended blank WordPress themes that can be used as a starting point for creating a custom and unique theme. WordPress vs Drupal - Which One is Better? (Pros and Cons) Jackson, B. (2019) https://kinsta.com/blog/wordpress-vs-drupal/ Article comparing the benefits and drawbacks of the two most popular CMS platforms currently in use. Times Like These - a story of men with breast cancer. Magic Dog Creative. (2013) https://vimeo.com/73274666 Trailer for full length documentary about two men who were diagnosed with breast cancer. Follows their journey from diagnosis to treatment and beyond, and the friendship they form on the way. Edutainment! The Best YouTube Education channels for Learning Online. Pearce, K. (2017) https://www.diygenius.com
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A list and links to edutainment sites for learning that the author feels are the best. Usage statistics and market share of WordPress. W3Techs. (2019) https://w3techs.com/technologies/details/cm-wordpress/all/all Article documenting usage statistics of Wordshare worldwide. 6 Metrics Every Successful Website Needs to Track. Wahhab, G. (2016) https://www.square2marketing.com/blog/6-metrics-every-successful-website-needs-to-track Suggestions for which metrics to track for a website
