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TAIR - 2010 Google Analytics and Interactive Dashboards

Sushil Pallemoni

Research Associate

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Topics

Web Stats – Google Analytics

Dashboard Tools – SAP Xcelsius

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Tracking Website Visits using Google Analytics

Google Analytics is a program that measures how successful your website is by collecting detailed data on traffic, visitors, and content

What Information Does Google Analytics Show Me?

Google can record a lot of information about

People who visit your website

Where they are located (Geographic)

How they reached the website,

Which page they looked

How many pages they viewed,

How long they spent viewing the pages

What words they typed into a search engine

This is priceless information!!

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http://www.google.com/analytics/

Live Demo

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Setting up an account with Google Analytics

Screen Shots

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Google Analytics – Date Range Selection

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Google Analytics – Dashboard Elements

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Google Analytics – Geographic Location

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Google Analytics – Content Usage

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Google Analytics – Traffic Sources

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Google Analytics – Custom Reports

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Google Analytics – iPhone App

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Summary

•Visitors Graph:•Site Usage•Visitors Overview•Map Overlay•Traffic Sources•By Date•Content Overview•Visualize Data•Custom Queries•Add to Dashboard•Create Custom Reports•Schedule Email Delivery

Assessment Tool for Departmental Websites

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DashboardsVisually Representing Data

SAP Xcelsius / Microsoft Silverlight

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SAP Xcelsius Engage

Output your dashboard to PowerPoint, Word, PDF, Outlook or the Web – with one click

Bringing Data Alive

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Source Data

Target Display Table

Categories/Criteria Listbox Items Set up

Target Data

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Census 2000 TIGER/Line DataCensus Tracts,Block groups,

Blocks,Roads - Shape files

IRE DataFall 07/08

Enrollment

SAP Xcelsius

SWF FOR WEBPDF FILEPOWERPOINTWORDOUTLOOK

GIMP(Scalable Vector Graphic)

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Join data on Mapcodes (SVG from GIMP & Enrollment by Zip Codes)

Connection to Live Data using XWIS/CSV connector

Connection to Live Data using XWIS/CSV connector

http://www.delmar.edu/IRE/dashboard09/db.html

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Contact Information: Sushil PallemoniEmail: spallemoni@delmar.edu

Del Mar College