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TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.
This presentation contains forward-looking statements. These forward looking statements are not based on historical facts but rather on Company management’s expectations regarding future growth, results of operations, performance, future capital and other expenditures (including the amount, nature and sources of funding thereof), competitive advantages, business prospects and opportunities. Statements in this presentation about future plans and intentions, results, level of activity, performance, goals or achievements or other future events constitute forward looking statements. Wherever possible, words such as “anticipate”, “believe”, “expect”, “may”, “could”, “will”, “forecast”, “potential”, “intend”, “estimate”, “should”, “plan”, “predict” or the negative or other variations of statements reflect management’s current beliefs and assumptions and are based on information currently available to the Company management. Certain risk factors may cause actual results, level of activity, performance or achievements to differ materially from those implied by forward looking statements. These factors should be considered carefully and prospective investors should not place undue reliance on the forward looking statements. Although the forward looking statements contained in this presentation are based upon what the Company management believes to be reasonable assumptions, investors cannot be assured that actual results will be consistent with these forward looking statements. These forward looking statements are made as of the date of this presentation, and the Company assumes no obligation to update or revise them to reflect new events or circumstances.
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Forward Looking Statements
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.
Naturally Splendid Enterprises is dedicated to providing healthy food choices that taste great and offer functional benefits beyond basic nutrition.
We are focused on developing, marketing and distributing natural superfood product lines.
Consumers today are demanding safe, nutritious foods that provide intrinsic health benefits.
Our current product lines incorporate hemp… one of the most nutritious foods on earth AND most profitable crops to grow.
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Who We Are
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.4
HEMP… NATURE’S FORGOTTEN NUTRACEUTICALArticle by© Dr. Darrell L. Tanelian MD, PhDAs Seen in Natural Pharmacy Magazine
• Lower blood LDL cholesterol levels.• Lower blood pressure.• Improve organ function.• Improve immunity levels.• Increased energy levels & metabolic rate.• Improve cardiovascular circulation & function.• Reduce symptoms of PMS & menstrual cramps.• Reduce inflammation and the symptoms of arthritis.• Improve recovery of muscles after exercise.• Reduce & treat dry skin and hair conditions.• Reduction of many degenerative diseases through preventative
measures.
TSX-V: NSP
Hemp offers many health benefits beyond basic nutrition…
Why Hemp?
Confidential to Naturally Splendid Enterprises Ltd.
Currently focused on a line of hemp-based food productsPremium Shelled Hemp SeedVersatile, superfood that is delicious on its own as a snack or meal replacement
Premium Hemp Protein PowderCan replace all other protein sources and is packed with live enzymes, EFA’s, EAA’s, vitamins and minerals
Premium Organic Hemp Seed Oil"Nature's most perfectly balanced oil
OMEGA 3-6-9 Hemp SupplementsRich in plant based omegas and an
excellent replacement for fish oil
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The hemp food market has experienced tremendous growth in recent years. As consumers become more educated to the
superior health benefits and taste of hemp, this trend is expected to continue.
Our Existing Products
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.
Available in a retail network of over 350 stores throughout British Columbia and Alberta
Save On Foods; Urban Fare; London Drugs; Marketplace IGA; Sobeys; as well as many independent retail stores.
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Our Customers/Partners
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.
Additional Distribution ChannelsDirect sales.Online Sales.
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Naturally Splendid has recently signed an agreement with New Age Marketing & Brand Development Inc. (New Age) to represent and promote Naturally Splendid product lines across Canada.
New Age has been has been instrumental in the introduction and support of many top selling natural brands for over 15 years.
Expanding Distribution
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.
Our short-term focus on developing products in 5 key areas:1.Healthy Cereals – targeted towards those looking to
replace sugar laden cereals currently available (one of the fastest growing areas in the supermarket).
2.Superfoods – Chia, quinoa, coconut, goji berry, spirulina (also one of the fastest growing areas in the supermarket).
3.Hemp Seed Snack Packs – for the convenience market. Hemp seeds in Salted (Himalayan Crystallized), BBQ and
Salt & Vinegar. Additional flavours being developed.4.Nutritional Bars – for the protein, energy & meal
replacement market.5.Protein Powders – superfood based protein powders
chocolate and vanilla flavoured hemp protein available soon.
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A Growing Product Line
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.
Canada BrandNaturally Splendid was officially accepted into the Canada Brand Program in 2012.
“Market research has proven that consumers associate the Canada Brand identifiers with safe, high-quality products…”
Non-GMO Project Naturally Splendid has received acceptance in the
Non-GMO Project Verification Program in 2012.
A 2008 CBS News Poll found that 87% of consumers wanted GMOs labeled. And, according to a recent CBS/New York Times poll, 53% of consumers said they would not buy food that has been genetically modified.”
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Commitment To Quality
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.
Governments understand that eating healthy is important to living a healthy lifestyle…which makes for a more productive society
Naturally Splendid has received federal and provincial funding towards the research and development of new hemp-based food products
And for a strategic study to assess the feasibility of vertical integration
Success with these programs has opened the door to further government funding and support…
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Government Support
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.
We have received financial support from the National Research Council of Canada (NRC) Industrial Research Assistance Program (IRAP) to assist with the cost of product development on a proprietary delivery system for hemp-oil Omega products.
The first two products to result from this program are the unique patent pending HempOmega™ and H2Omega™.
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National Research Council of Canada
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.
Testing has confirmed that these products have increased bioavailability, sustainability and stability when compared to existing omega oil products.
Through a previous business venture, CMH principals have experience and success with the production and distribution of functional beverages reaching combined sales in excess of $1 billion, over a three year period.
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Ground Breaking Science
TSX-V: NSP
Developed by Canadian Medical Hemp Inc. (CMH), HempOmega™ and H2Omega™ are proprietary, patent pending, omega products that utilize nano-encapsulation.
Confidential to Naturally Splendid Enterprises Ltd.
Naturally Splendid has entered into a sales agreement with CMH to market and distribute HempOmega™ and H2Omega™ in Canada and the United States.
Opportunities to expand distribution globally
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Exclusive Sales Agreement
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.14
Product Innovation Upside
HempOmega™ and H2Omega™ can be added to existing products
Significant opportunity to market HempOmega™ and H2Omega™ to major brands
Patent pending delivery method allowing for premium efficiency
Industries for this technology include: Dairy, Juice, Pet food, Fast Food Service, etc. etc…
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.
As an ingredient in premiums lines
for Naturally
Splendid
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As an ingredient in major brands in numerous industries
Product Innovation
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.16
An Example – The Dairy Industry
Milk Products:
Canadians consumed over 2.7 billion L of fluid milk in 2011-2012
If H2Omega™ was introduced to only 1% of the milk consumption in Canada…= 27,000,000 L of milk
This would require 313,200 L of H2Omega to meet daily recommended omega dosages
This is just fluid milk and does not including cheeses, yogurts, etc… There exists huge upside with other products not in the dairy industry
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.
Canadian companies in the functional foods and nutraceutical industry generate about $4 billion in revenues annually.
Global functional food market was US $164 billion in 2007 and is expected to grow to $240 billion in 2013
According to market statistics, the global functional food and nutraceutical market is growing at a rate outpacing the traditional processed food market.
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The Nutrition Business Journal forecasted the global nutrition market would exceed US$400 billion by 2014 in its
2010 Global Nutrition Report
Significant Opportunity
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.
On March 1, 2012, 10,000 Baby Boomers turned 65. 10,000 more turned 65 the next day… And every day for the next 18 years.
This group will spend up to $4 TRILLION dollars – on new life-saving-and-extending medical treatments, techniques and technology.
We’re about to witness the largest explosion in healthcare business that has ever been seen. Harvard scientist George Church calls just one driving force of this revolution so powerful, “it resembles the early days of the Internet”.
Hippocrates – “Let food be thy medicine & let thy medicine be food”
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Baby Boomers
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.
Annie’s Organics -BNNY Engages in the production, marketing, and
distribution of natural and organic food products. The company sells its products directly, as well as
through distributors to the mainstream grocery, mass merchandiser, and natural retailer channels in the United States and Canada.
shortly after BNNY went public at $19 a share Stock prices climbed 89% on its first day of trading to nearly $40/share,On Friday, Sept. 14, Annie's closed at $46.95, up nearly 150% in less than six months.
Currently Trading at PE of 71 times EPS
The Hain Celestial Group - HAIN
The Hain Celestial Group, Inc., together with its subsidiaries, manufactures, markets, distributes, and sells natural and organic products.
The company sells its products to specialty and natural food distributors, as well as to supermarkets, natural food stores, mass-market retailers, e-tailers, food service channels, and club stores.
Currently Trading at PE of 27 times EPS
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Peers - Public Health Food Companies
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.
Mr. J. Craig Goodwin – Chief Executive Officer / Co-Founder
Mr. Goodwin has over 30 years of sales and marketing experience including Senior Account Executive for one of the largest outdoor advertising companies in the world, Jim Pattison Group. He has consulted for a number of public companies providing services from investor relations to raising venture capital.
Mr. Bryan Carson – VP Operations, Operating Company / Co-FounderMr. Carson has years of experience running various businesses with hands-on retail expertise from conceptual planning stages through construction and launch. One of his latest business ventures was involved in the natural foods industry which gave Bryan the inspiration to build Naturally Splendid and take it to the next level.
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Management Team & Directors
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.
Mr. Chuck Jenkins – CFO - Director broad experience in accounting, banking and corporate finance for various
public companies.Mr. Frank Seimens – Director
over 33 years in the transportation industry successfully running a leading logistics company
Mr. Peter Hughes – Director over 25 years business experience in a variety of industries engaged in the
exploration and development of mineral properties and has served on the boards on several publicly traded companies.
Mr. Russ Crawford - Advisor over 40 years of expertise in agricultural and commodity market consulting.
Vice President of the Canadian Hemp Trade Alliance.Mr. Peter Howes - Advisor
former VP with the Jim Pattison Group. A financial architect with a Chartered Accountant designation and an Associate with Pacific Opportunity Capital.
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Management Team, Directors & Advisors
TSX-V: NSP
Confidential to Naturally Splendid Enterprises Ltd.22
Share StructureAs of March 31, 2013
TSX-V: NSP
Issued & Outstanding:25,681,051
Shares held in Escrow:11,127,410
Free Trading Float:14,553,641
Confidential to Naturally Splendid Enterprises Ltd.
We help people live healthier lives 1,700% increase in Omega 3 consumption since 2005 Natural food sales are growing 4 times faster than conventional
foods Our products are in 350 stores and expanding Low share structure Experienced management team Patent pending products with huge upside revenue potential Exclusive distribution rights to patented technology
Naturally Splendid has:
The right PRODUCT @ the right PLACE @ the right TIME!
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Why Naturally Splendid?
TSX-V: NSP
This presentation contains forward-looking statements that may discuss the Company’s future expectations or state other forward-looking information. Investors and others should carefully consider the foregoing factors and other uncertainties and events.
For further information, please contact:
Mr. J. Craig Goodwin, CEO778-885-7443craig@naturallysplendid.comwww.naturallysplendid.com
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TSX-V: NSP