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1 What would Responsible Aviation look like? Harold Goodwin FlySmart – a work in progress.

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Page 1: 1  What would Responsible Aviation look like? Harold Goodwin FlySmart – a work in progress.

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www.icrtourism.org

What would Responsible Aviation look like?

Harold Goodwin

FlySmart – a work in progress

Page 2: 1  What would Responsible Aviation look like? Harold Goodwin FlySmart – a work in progress.

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www.icrtourism.org

Fly Smart

Carbon OffsetsAir Passenger Duty

Medieval pardonsWhere is the lever for change?

www.flysmart.info

1. Fly less – take the train

2. If you must fly, fly more efficiently

3. Carbon Philanthropy

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The challenge is to drive down carbon pollution from flying – where is the incentive?

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57% exited the site in pursuit of cheapest and greenest generally willing to pay a premium – on average 19%

10,000+ March – May 2009

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For now the best that can be done is to use available data to help make your flight choice more informed. The carbon friendly flight finder uses

• the published long haul fleets of individual airlines, • EU aircraft fuel consumption data and • UK government fuel to emissions conversion values to assess

each plane's overall emissions footprint.

The total plane footprint is then divided by the published manufacturers 2 class seating configuration for long haul and 1 class seating for short haul, to provide an optimised emissions estimate per available seat/per plane value. All the relevant aircraft in an airline fleet and their seat values are multiplied to create a fleet value, with a separate analysis for short haul and long haul fleets.The flight is assessed for distance to determine short haul and long haul fleet selection. The total short/long haul fleet value is divided by the number of planes of each type, to give you a weighted average of seat value across a fleet. The carbon rating of the airline links to both the statistical probability of the plane types you will travel on when flying and aircraft performance.

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There are choices.

Do nothing

Work on consumer choice

Taxationwhich could

International Air Passenger Adaptation Levy

IIED – 2011


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