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10 Considerations for A Selecting the Perfect Destination for Your Meeting

Date post: 22-Nov-2014
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As a meeting planner, you have a lot of decisions to make when planning an event, including picking the right hotel and meetings venue, selecting the right food and beverage offerings, hiring the best speakers, and sourcing good transportation services. But none of these things can be put into place until you’ve chosen the right destination for your meeting. And with so many great cities to pick from, finding the right destination to suit your group can seem like quite a daunting task. But it doesn’t have to be! With 10 simple considerations to follow…finding the perfect destination for your meeting might just get a whole lot easier – and more fun! During this webinar you will learn ways to: • Analyze Your Group Dynamics • Consider Your Cost Constraints • Ask the Right Questions to Help You Uncover What You’re Really Looking to Find! All contributing to a perfect match between your meeting and your destination.
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10 Considerations for Selecting the Perfect Destination for Your Meeting Terri Roberts Training and Communication for empowerMINT.com Destination Marketing Association International an empowerMINT.com webinar Production ennifer Beam Johnson, CMP The Johnson Meeting Group Jerry Cito First VP, Convention Dev NYC & Co.
Transcript
Page 1: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

10 Considerations for Selecting the Perfect Destination for Your Meeting

Terri RobertsTraining and Communication for

empowerMINT.comDestination Marketing Association International

an empowerMINT.com webinar Production

Jennifer Beam Johnson, CMPThe Johnson Meeting Group

Jerry CitoFirst VP, Convention Devp

NYC & Co.

Page 2: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

Why do CVBs make perfect meeting planning partners?

• They are your best first call to help you FIND the right fit for any size meeting

– Comprehensive view of the destination

– Local expertise

– Extensive in-market relationships

Page 3: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

The Business of FIND

Analyze Your Group Dynamics

Consider Your Cost Constraints

Ask the Right Questions???

Page 4: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

1. What Matters to Your Group?

• Study your demographics• What’s most important?• Consider success/failure

of past meetings• Prioritize the list• Now you can match

against destination offerings

Page 5: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

2. Will You Fit?

• Physical space– Meeting space,

convention center, hotel rooms

– Own the town or be one of many

Page 6: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

3. How Will You Get There and Get Around Once Your There?

• Airlift• Ticket price points• Driving accessibility• Mass transit in the

destination• Walkability, how

centralized

Page 7: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

4. What is the Meetings and Hotel Infrastructure?

• Meeting space city has to offer

• Proximity to guest rooms

• What layout has worked best in the past?

• Compare and contrast at empowerMINT.com

Page 8: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

5. Are There Enough Things to Do?

• Interesting and unique amenities

• Restaurants• Culture• Entertainment• Outdoor activities• Something you can’t

find anywhere else• Easy to get to…safe

Page 9: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

6. What’s the Lay of the Land?

• City infrastructure

• Construction

• New Development

Page 10: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

7. Is It Worth the Expense?

• Overall cost• Attendance pull• Price sensitivity of

attendees• ROI considered

Page 11: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

8. Are They Green?

• LEED certified • Environmentally

minded properties that walk the walk, not just talk the talk.

Page 12: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

9. Does the City Have Destination Appeal?

• Broad appeal of first –tier cities vs. unique appeal of a lesser know destination

Page 13: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

10. Have You Identified Your Destination Partner?

• Asks the right questions• Good listener• First impressions• Delivers on what was

promised• Meets time lines

establishes• Helps ease the burden

saving you both time and money

Page 14: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

With over 113,000 hotels and facilities in the US… how do you navigate?

Page 15: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

Well, there are over 880 destination expertsto help you FIND just the right FIT

and all the right answers…

Page 16: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

Direct to the CVB ….one-stop-shop for planners:

•Planners easily search and compare meeting needs across multiple destinations.

•Planners save time and money submitting one FastTrackRFP to multiple destinations.

•Planners manage a single profile, check their histories and power shop at over 200 top cities.

Page 17: 10 Considerations for A Selecting the Perfect Destination for Your Meeting
Page 18: 10 Considerations for A Selecting the Perfect Destination for Your Meeting

CMP CREDIT

• This session has been verified by CIC to qualify for continuing education credit. towards the CMO certification.

• Participation has earned you .50 Clock Hours (30 minutes) for CMP-IS Domain: A. Strategic Planning.

• Please print your registration confirmation as proof of attendance.

• And simply list the course on your year-end detail.

• Thank you for participating!


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