10 pieces - an internal idea presentation for Parc

10 Pieces@parcinc @anselm

Aug 18 2011

Friday, August 19, 2011

Smart F⨀⨀d(This is a project we are doing effectively)

A simple smart restaurant recommender service

Scores restaurants based on your profile over time

Aggregate activity from foursquare and other services

May allow vendors to update their menu and hours

May provide lead generation to venders

May filter by health and wellness or other criteria


Smart & Mobile Broker(This is an extract of a technology we have)

A public API on the web for matching merchants and mobile consumers

Predictive analytics based

Advertisers supply profile activity over time ( they negotiate terms )

Merchants and advertisers can broker transactions

Demonstrate better fulfillment than keyword advertising

‘Any sufficiently advanced technology is indistinguishable...’


Life Coach

(Simply a standalone riff on our existing work with Ford)

Provide counsel on personal life choices vis a vis work

Career, benefits, retirement, financial etcetera

Fueled by personal profile data and comparative analysis

Turnkey standalone service that small and large businesses could use.


Harlequin(We could play both sides of the pattern recognition issue)

Privacy cloaking service to obscure digital shadow

Generate pseudo anonymous activity that appears real

Muddy social graphs so that profiles cannot be clustered

A profile consists of traces, checkins, peers, any activity

Accept real profiles as input and masquerade on demand


Image DNS(This is something I’ve wanted to do for years)

Image in live video stream lookup service

Returns an URL or metadata associated with an image

Public API allows people to publish images to server

Pay to be the first return on a specific image

Supplant QRCodes

Provide a consumer facing retail app for mobile devices


Storytellr(I believe there is a market for this piece of our remote servicing app)

Consumer facing web app to build 2d animated sequences

Overlay on top of youtube or other existing video sites

May be used for entertainment and or tutorial purposes

Multiplayer support for simultaneous authoring

Popularize a new media type

Possibly offer 3d with image tracking as a rev 2

Must be open source in part since the client is javascript

I would like this myself to help me figure out how to fix my car


Jam(This is a business - similar to Jive and the like)

Fast web based real time messaging API for web apps

Manage user identity and sessions

Manage room creation, joining, detaching

Manage messaging between rooms

Middleware tier application for third party vendors


Frendar(This is simply something I’ve always wanted)

A heat map of friend like places

See your life contrail

See where your friends are right now

See where friend like people typically hang out

Select a person or topic to view from as a lens


Bodycode(This is something I would like to use)

A gestural interface for working with digital objects

In a sense phase 2 of the Parc work in inventing the GUI.

Revolutionize - once again - how we work with computers

Create healthier workers by improved HCI

Use for building and arranging work that has any kind of spatial metaphor - programming, browsing the web, building presentations


Indoor Navigation

(I see this as low hanging fruit and an enabling technology)

Uses image based tracking to do indoor navigation

Low cost licensing terms to encourage third party adoption


PARC DowntownFinding ways to foster high energy participation in PARC

High velocity code sprints and ship to market early for feedback

No middlemen in terms of licensing deals, partners, roadblocks

Connect PARC to the real world better; better market vision

Let people take, use and license PARC technology

Provide a roof over young entrepreneurs heads and support

They self fund or we partner fund with local risk takers


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10 pieces - an internal idea presentation for Parc

Technology