It doesn’t serve the recipient. 1
Image credit: Guudmorning!
It’s narrow-minded. 4
Image credit: Dushan and Miae
It ignores existing customers. 5
Image credit: jakepjohnson
It’s not mobile-friendly. 6 Image credit: indi.ca
It’s not multi-channel. 7
SOCIAL MEDIA
REFERRALS
EMAIL
Other Campaigns
PAID
BLOG
It’s not enough on its own. 8
I miss Jelly.
It can look really bad. 9
It’s too sales-driven. 10