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THE INTERNATIONAL MAGAZINE OF THE GEA GROUP ISSUE 12 MARCH 2011
HEALTHY BALANCE
KEEPING COWS HAPPY
THE RISE OF KVASS
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ENERATE is published by the GEA Groupktiengesellschaft, one of the largest systemoviders for food and energy processes with
out EUR 4.4 billion revenue in 2010.
sted on MDAX stock index, the companycuses on process technology andmponents for demanding production
ocesses in various end markets. The groupnerates about 70 per cent of its revenue
om the food and energy industries, both of
hich have long-term growth prospects.of December 31, 2010, the internationally
erating technology group had a workforce ofer 20,000 employees. GEA Group is a marketd technology leader in its business areas.
ontact
EA Group Aktiengesellschaftter-Müller-Str. 12468 Düsseldorf
ermanyl. +49-(0)211-9136-0ww.geagroup.com
EA MECHANICAL EQUIPMENT
EA HEAT EXCHANGERS
EA PROCESS ENGINEERING
EA REFRIGERATION TECHNOLOGIES
EA FARM TECHNOLOGIES Dear Readers,
All of us depend on food, water andenergy to survive – they are inextricably
linked together to form a triangle of
essential human requirements. Water
and energy are also needed to produce
and process food, while water plays an
important role in creating energy.
The GEA Group has a wide portfolio of
innovative engineering solutions for all
sides of this triangle. In this issue we
turn the spotlight on food. Our main
feature focuses on the challengesfacing different parts of the world in
feeding their respective populations.
It also looks at the link between food
and health. GEA companies have a long
history of developing technology that
enables food producers to get the best
out of the resources available.
In the field of healthcare, our expertise
in freeze drying means that essential
vaccines can be delivered in parts of the
developing world that are hampered by a
lack of refrigeration.
Of course, none of us would be here if
we didn’t have blood pumping through
our veins. Blood is another of life’s
essentials where GEA Group is making
a difference. You can read about howour technology is being used to process
blood into its various components for
use in life-saving surgery.
One industry with which you might
not normally associate us is cosmetics.
But they too depend on engineering
expertise to produce the right
quality and texture. Our Question
and Answer feature with a makeup
artist provides a fascinating insight
into this glamorous area.As major players in refrigeration,
heat exchange, dairy and brewing we
were out in force recently at three major
trade shows – Chillventa, Brau Beviale
and EuroTier – where we exhibited a
range of new products.
Finally, innovation is a constant for us
and in this issue we highlight how our
segment GEA Process Engineering has
found the secret of making instant coffee
taste just like the real thing.
Jürg Oleas
Chairman of the Executive Board
GEA Group Aktiengesellschaft
Welcome to the twelfth issue ofGENERATE, published by theGEA Group Aktiengesellschaft.
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GENERATE MAGAZINE ISSUE 12 1
FEATURE STORY
FOOD FOR THOUGHT
Generate looks at theood and health disparitiesbetween the developed anddeveloping worlds
InStant SUCCeSSi m c
SUGara cmm uu
HOW tO DO Itk c
Q&at c c mu
FrUIt & VeG gea c
KVaSSdm c ru
art In enGIneerInG
SHOWtIMegea u x
LIFeBLOOD b – u a Day In tHe LIFeC sm’ m u cu gu C gea m tc
LaSt WOrD
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2
HOW an InnOVatIVeenGIneerInG prOCeSSCan MaKe InStant
COFFee taSte LIKe tHereaL tHInG.
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GENERATE MAGAZINE ISSUE 12 3
cc m c u . a m c m m
cum m uc .
i 2010 Cmm-n i i – ’u f c uc – m m vm, um , u c u.
i -u, cc a kum b m i C b, “ c , u cm , c cum , c c.”
Coee craze
i C J – cuu– c c u. J ’ c m.r c J c, s k,
c Cc 1901. l Us c csuc x c J C, c cu’ c u.
M, Us, c ccu ju c cum.Cmm-n u c c , cum m c . a c c ’ m m
u c.t c- amc c u m “ u m c”.i m c u. a xc gea pce cm gea n c. t cm, c c, u c u cu mucu cm cc c .
i’ cu cc: m c mx c u c . bu m c m u uc uc cu. t gea n cquc uc.
Increased yield
w cqu –m f c – c
cum . r u c c mx ccc xc - m.t mu xc c u cc m c m.i f c cu, qu xc cum.
“w f u ,” s l, M gea n’ & d d. “t f
c – , cum m qu cum – f u cum fu uu.”
f , c m c uc 2011.
with Changing liestyle, rapidUrbanization and growing inCoMelevels, instant Coee ConsUMptionis rising, espeCially in big Cities.
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4
S U G a r I S
O n e
O F t H
e
M a I n S t
a y S O F
t H e
F O O
D
a n D D r I n
K I n D U
S t r I e S
a n D I S
I n C r
e a S I n G
L y
B e C O
M I n G a V
a L U a
B L e
F U e L
S O U
r C e a S
W e L L .
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GENERATE MAGAZINE ISSUE 12 5
Cumu b b y o. s g l gm C
i u u c c ac 1492.
i m u- u
Cumu m b l gm m.w f , m cu u c c dmc ruc. au c C, u Us muc su amc.
C m xm ‘u c’: u’ c m uc m u cm . i c, u m’
c cmmc .New World crop
Cumu u u u u c . su u eu c c u Cu 11cu. n su su e a,u c M e i u u u c juc c.
t u c m l gm n w cm sc m
Cumu’ f dmc ruc m uu C.b m 16 cu puu uc u c b u b,duc c c.
bu, cu, ucc cm c. t ufcm , c u c c ’m u c – .b 1505 m 19cu m ac c
n w u .
suc u’ mum cu b amc w ic cumuc m m c C.
Valuable
t u cu ’ m u cmm. a ju u.Cmc mucu u u c; u c, xm
m -mx cc. a m m c u , m m u.
i’ c u uc – . suc u m mcmm -uc c. i suamc, b cu, u c c uc.
au u cum
170 m u c . M 100 cu u c. b um u, uc 36.4 m 2009/10, c m 28 m x.
au 79 c ’ ucm m u c c u-c um. t xc m u, m cu.
h u c cu xc juc c
. t m u c m. u, , c c c u u.t juc c, uc c.
t m juc m c c u. C m,
juc u c c . Cu u c f u cc mu u-m c.
su u cm .rf u mu. nu u, uc muc m, m m f c. t m -c u c ju u mx m.
w c u c m u, u u , ’ u u uu m .
GEA EXpErtisE in suGAr And EthAnol
World-class cooling, heat exchange, evaporation,
drying and separation equipment rom GEA
is available or the key stages o sugar and
ethanol processing.
GEA Heat Exchangers has developed solutions
specically or processing sugar rom cane and
beets. For example, the plate evaporator EVAPplus
allows careul treatment o the sugar solutionand saves energy at the same time. The Free Flow
plate heat exchanger rom GEA PHE Systems can
be used to heat or to cool down, or example, mixed
juice or molasses rom cane sugar mills. The
company manuactures and supplies a ull range o
leading-edge heat exchange and cooling equipment
to the sugar and ethanol industries. In Brazil the
segment is known or innovative cooling towers, heat
exchangers and evaporators that ensure the energy-
ecient production o sugar and bioethanol.
A number o GEA Process Engineering companies
are involved in these industries. GEA Barr-Rosin has
extensive experience in drying and cooling beet andcane sugars, as well as other sugars and sweeteners.
Its portolio includes rotary dryers, combined rotary
dryers/coolers, two-stage dryers and coolers and
fuidized bed coolers. GEA Liquid Processing provides
systems or dissolving sugar into syrup or making
beverages. Raw sugar juice contains impurities
that have to be removed beore the evaporation
and crystallization steps. Membrane ltration
technology rom GEA Filtration claries the raw
juice at low temperature, making it a cost-eective
solution. Finally, GEA Wiegand evaporation plants
are used to concentrate the sugar solution ready
or crystallization.
Molasses, the waste product rom sugar actories,
contains high levels o sugar that can be ermented
into ethanol. Separators and decanters rom GEA
Mechanical Equipment company, GEA Westalia
Separator Group remove the solids rom the molasses.
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6
Kig cows h
GREEN, GREEN GRASS
Wh cows diffs coss h wold.I wm clims cows m sd ll o h sus. I mos couis hsd h summ mohs ousid d hwis mosl i h slls. Givig imlscl d s ccss o hi food isfudml. Gea Fm tchologis’ cowcubicls dsigd o k io ccouh imls’ ul movms d comibl wih v bd d siz of cow.Cows d som fdom o mov oudd s ccss o hi fd. th lsod dqu w sul – d hw ds o b cl d fsh.
COW COMFORT
Kig cows comfobl, cl, wll-fd d wd c imov hi hlh,duc sss, imov hi fd ik,ics hi lif xcc d ulimlics milk ild. Gea Fm tchologisis globl ld i sulig di fmswih vhig h d o k hicows h d milk oducio hlh,icludig cow cubicls, fdig ssms,
mu mgm ssms, bquim, d milkig los.
h c uc mm – u 500
m, cc c*.rc u uu -m m c uc mm m c
m. l m c u .* rc m nc U’ sc acuu,
ru dm
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GENERATE MAGAZINE ISSUE 12 7
LET SLEEPING COWS LIE
Kig cows comfobl i hi slls isimo fo hi gl wllbig s wlls imovig blood ciculio i h udd.D floos, cow bddig, udd hgid foo c oducs k h imlshlh d h. Good vilio i fmsvs h sss d oil illssslik hoof diss. Mu mgmssms, which iclud mu obos dhdulic mu movl ssms, k hwlkws cl. If cows c s olfo log, sudis hv show i c boosmilk ild. Som fms v l soohigmusic fo hi cows.
FARM MANAGEMENT
Mgig hds ofssioll c dividds. Gea Fm tchologis dsigsffciv d iml-fidl milkig ocsss:oimum wokflows i h di c mkfms’ livs si d imov milk ilds.a g of fm mgm quim dsofw bls fms o s xcl howmuch hi cows ig d how much milkh oducig.
MILKING TIME
Gea Fm tchologis’ mk-ldig omilkig los – h auoroo g – c milkmo h 100 cows hou. this modl dso wok o h bigg di fms, fo xmli h US wh som fms hv 10,000-20,000cows d milkig ll is 24/7 oio. thfms u lik clockwok d h cows kowxcl wh i’s hi u o b milkd. rcGea Fm tchologis iovios lso iclud
oboic milkig d h IQ milkig clus, whichmilks cows mo quickl, gl d fficil.
GEA And thE dAiry industry
GEA Farm Technologies is one o the world’s leading manuacturers and suppliers o
integrated milking products and systems. Since 1926, GEA Farm Technologies has led the
industry in developing technical innovations or livestock arming and i ts AutoRotor milking
parlors revolutionized the dairy industry in 1988.
GEA Farm Technologies is a total solutions provider to the livestock arming business and a
program o acquisitions in recent years has improved the breadth o its product portolio.
It employs more than 1,900 people worldwide in subsidiaries in over 60 countries.
Dierent segments o GEA’s business are also involved in this sector – GEA Mechanical
Equipment (separators, homogenizers, valves and pumps or the dairy processing industry),
GEA Process Engineering (complete liquid and powder process lines, single process plants
and equipment), GEA Rerigeration Technologies (industrial rerigeration or dairy production
and storage) and GEA Heat Exchangers (heat exchangers or the dairy industry and air coolers
or use in rerigerated cabinets).
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8
KVaSS IS a DrInK tHat MOStpeOpLe In WeStern eUrOpeWOULD prOBaBLy nOt HaVeHearD OF, anD tHat WOULD BeVIrtUaLLy IMpOSSIBLe tO FInD Ina SUperMarKet. BUt In eaSterneUrOpe, SaLeS are BOOMInG –WItH tHe BIGGeSt naMeS IntHe GLOBaL DrInKS InDUStry
InVeStInG HeaVILy tO enSUretHeIr SHare OF tHe aCtIOn.
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GENERATE MAGAZINE ISSUE 12 9
m ru c 10 cu, c
u .
t c , m uc u cc 1.5 c . smm u uc m, m u umm.
cu uc mc c u m . bu m c. iu uc ru 1960, m m u m m .t mj 1-3 pet .
i u uu eu cu m s Uuc U. t m 200 uc ru ,
u m c uc, c : u m cum cu (curu, U p) m 250 m.
Strong tradition
i , m m mc c. s ru 2007 eUr 330 m, u 2005 2008.
am c m -s
ru cu’ . acc dm p, rus d U, “ uru-m u – .” k uc, m c m c,m u .
k c f –c m cu -cum c m. t c uc
mu cu xc u c, ru m c. b – ju ru – m. o .
t u c m. iM 2009, sabM uc
- ru c v. C uc ru U 2009, h m m bu m- m 13-25 - m.
i M 2010, bu uc c uc – 500,000 c.
a ’ ju .
i Mc 2010, pC uc
ru cm uc Cc C 2008. t c uuc uc c, uc c u m.
Record sales
t umm 2010 cmu ru. acc c tm Uk, f 2.5 m Mc Ju cm M. w . bu 5.5 m .
i Ju, m c cmn cc , u 89 c mm 2009.
t umm Cc C m amc f m – c Us rup dm M. t ru b f Us .
w ucc?
w . “i
cc,” dm p. a , “amc .”
GEA And kvAss
As a result o the increasing demand or kvass,
GEA Process Engineering Russia began working
with Moscow-based producer Ros, at the start
o 2007, to develop a new production plant.
GEA Process Engineering Russia’s engineering
expertise, combined with a thorough knowledge o
the customer’s processes and tradition, ensured the
project’s success. The new plant, commissioned
in 2009, includes equipment manuactured and
supplied by GEA Westalia Separator Group,GEA Ecofex and GEA Diessel. It maintains the
traditional methods or producing ermented
kvass, but has updated them – reducing
energy consumption and meeting the highest
hygiene standards.
The GEA engineers and the Ros technical
experts also succeeded in signicantly
reducing the kvass production cycle by
shortening the dierent stages while
maintaining optimum product quality.
The highly fexible process they
developed enables Ros to respond
rapidly to changes in demand orwhat is largely a seasonal product.
GEA Westalia Separator Group has
developed sel-cleaning clariers
or the continuous production o
kvass. These remove unwanted
solids rom the product – or
example, residual yeast.
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10
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12
h m c cu . i c
m u.
t m u u cc u u uc ju m . a u
. i 2009 Un’ w pmm cu m u – um c. t’ cm u Us, C eU: c m m ccmc c u c.
h, 388 m, xm xm. t 48-- ml c m c
Ju 2010. f cm u m u-muc qu m . s, uqu.s u m mm – – u u m.
A weighty issue
t m ‘’ cm mc xc 30 . o f b Mx (bMi) c 30 m,
25 m. t bMi mu
’ qu . a c 8.5 24.9 c m .
o m 1.6 u,400 m . t who c um 2.3 700
m c 2015.
M cu f m cu m c m
c . Cum cc u c mm uc m ju
-.
sm - c u u u m, m mcu.t who cum c m cu . a mm cm m c:u m c m m
u uu.
a bMi c, , .o u m c cc. C mu u.
tOtaL
1.6bn
tOtaL
2.3bn
Worldwide weight
(suc: w h o)
OBeSe
700m
OBeSe
400m
worryingly, the obesity epideMiC isnow spreading to poorer nations,partiCUlarly in Urban areas, wherepeople are MiMiCking the Unhealthydiets and physiCal inaCtivity o thewestern world.
2 0 1 0
: p o p
u l a t i o
n o v e r w e i g ht
2015 : p o p u l a t i o n o v e r w
e i g h t (
r e d i c
t e d )
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GENERATE MAGAZINE ISSUE 12 13
‹ 1 8
. 5 1 8.
5 - 2 4.9 2 5 - 3 0
3 0 +
U n d e r w
e i g
h t
r e g u
l a r O v e r w e i g h t
O b e s e
Fighting the ab
bu u c . xm, cm Un umm -cmmuc sm 2011, who i omc
Cmm j m c c.
i Us, l Mc omuc ‘l’ M’ cm,m c cu c cmmu m xc. bc Jm o cm m cc u . gm, Uk , c cu cum m u
u .
t cum m -ccu cc, um c c c, u c m um u u c xc uc. M cm cm gea m u, - , u.
M, c,
um , cu m, c m m fm u.t m u: m u xc .
d – cmc – u. sum c uc uc u m . puc c f, uc
um, c u, m u, c m .
NUTRiTiON FacTs
UK's attest woman*
s c: 1
Gender m
Weght 286
Heght 1.52mOverweght y
Obee y
BMi 123.8
*dc Ju 2010
w () ÷ (m)2 = bMi
The meaning o BMI
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14
as well as not having enoUghto eat, Many people in developingCoUntries sUer roM what theworld ood prograMMe terMs the“hidden hUnger” o diets deiCientin vitaMins and Minerals.
Running on empty
bu muc , ’
cc. a cc mc m.acc w pmmwp) 200 m c u
f u cc u-u 3.5 m m u-u.
a u , m cu u m
wp m “ u” fc m m.p m uccum cu ,
c m m m mu.
exm , cuuucu m m cu u . t cu qu u ,uc qu.
w ru uc sm2010 x x cu cuu, Un’ acuuo (ao) c mcm. M ac cu m ru. t u u
dc ao’ am puc h d. “puc cum m m-c mu c xm m
j m uc .t uqu u
u c cm m c cum m.”
t wp, c m u , cc cc c m u c . s mu mcu c c c u cmm m m. i ,
u qu f c .
i m m m . C puc p (p4p), cm u wp cum 21 cu uc uu m c.
c. cu mj u m cu c u cmc c 2007-2008.
Feeding the world
t ao u. i cu cu mc m cuucqu ucu.
a xm Cac ruc , u m eU’ eUr 1 c m, m f c, cu c, m uu. tu 500m c m m cc uc
c. im, jc x- u c qu m cuu c .
t ao, u j i m Cm n, f m m uc m cm cu uc u m cu.
“g m m 15 m [15.2 m ] , m cu,” smu Ju,
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GENERATE MAGAZINE ISSUE 12 15
NUTRITION FACTS
Developing world
Under-nourished
population worldwide
Total 1bn
% living in thedeveloping world 98%
Male 40%
Female 60%
Under fives 200m
Annual childhood
deaths fromunder-nutrition 3.5m
Source: World Food Programme
Food TECHnoloGY EXPERTISE
Supplying the world with nutritious ood now and in
uture is a major challenge and GEA has a wide-
ranging ood and beverage portolio that is helping the
industry to meet it.
The company specializes in equipment and processes
to help manuacturers improve the quality and
prolong the shel lie o their products. GEA Group’s
cutting-edge technology can break down oods into
dierent orms. This enables ood companies to
provide novel products that make the most out o
available resources.
One o the most versatile oods is milk. The at is used
to make cream and butter, the protein and at can be
made into cheese, and the whey rom cheese-making
is an important ood industry ingredient. Milk is
available in various liquid orms or it can be turned
into powder – an ingredient in various oods, including
baby ormula.
To gain the raw material or the urther processing o
dairy products GEA Farm Technologies, a world leader
in technical innovations, integrated product solutions
and animal hygiene products, oers technologies and
products or the whole milk production process.
Tomatoes are another example o how ood can beused in various orms. They can be processed as juice,
concentrate, ketchup, peeled and canned (whole or
chopped) and powdered. Tomato powder is added to a
variety o dishes. It can also be reconstituted into a
paste, the advantage being that powder has a longer
shel lie than pre-manuactured tomato paste.
GEA Niro, part o GEA Process Engineering, is the
world’s largest supplier o tomato dryers. The dryers
oer the advantage o producing tomato powder
without the need or additives. GEA Niro’s extensive
drying expertise, which can be applied to a wide range
o oods, includes reeze drying. This involves drying
already deep rozen products in a vacuum so that theice is vaporized.
The advantages o reeze drying are that products
retain their shape, taste and nutritional content.
Also they are light and easy to transport, have a long
shel lie and don’t need to be stored in a rerigerator.
Freeze drying can be applied to ruit, vegetables, meat,
seaood, prepared meals and beverages.
Another GEA Process Engineering company, GEA TDS
supplies complete process lines which are used
to make many well-known oodstus, including
tomato ketchup, mayonnaise, soups, ice cream
and bakery products.
GEA Rerigeration Technologies designs, engineers,
installs and maintains innovative components
and technological solutions or customers
using rerigeration as an essential part o their
primary process.
The segment has more than 100 years’ experience in
providing innovative reezing and chilling solutions
throughout the ood industry.
For example, its installations on fshing trawlers
enable fsh to be preserved resh rom the sea. As
part o a major reurbishment, the GEA Rerigeration
Technologies company GEA Grasso International
designed and supplied a new rerigeration plant
and equipment which has increased the production
capacity o the fshing trawler Jupiter by almost 250
per cent. The vessel is used to catch and reeze horse
mackerel o the Namibian coast. Horse mackerel is an
important source o fsh or West Aricans. Freezing and
rerigeration are essential to preserve fsh which would
not otherwise remain resh or long in the Arican heat.
GEA Heat Exchangers manuactures and supplies
a wide range o heat exchange models that are an
essential part o the processing, storage, distribution
and retailing o ood and beverages. The big challenge
in cooling and storing resh oods is preserving
their moisture content. For example, i carrots lose
just ten per cent o their moisture, their quality and
value reduce signifcantly. Carrots are harvested at
temperatures o 15-20°C then cooled down to 1°C
at a relative humidity o 96 to 98 per cent or up to
seven months. This is made possible by innovations
such as the patented GEA Küba AirGuideSystem, which
provides optimal air circulation. Also GEA Küba’s CAL®
rerigerant distributor and HFE® tube fn system oer
large cooling areas and an even rosting o the heat
exchangers fns.
Companies in the GEA Mechanical Equipment segment
supply homogenizers, valves, pumps, separators and
decanters to the dairy, beverage and ood sectors.
Separators and decanters rom GEA Westalia
Separator Group have numerous applications.
Increasingly they are being used to make instant teas.
Green tea in particular is growing in popularity among
health-conscious consumers who are attracted by its
anti-oxidant properties. GEA Westalia Separator Group
has developed technology that results in premium
quality tea extracts. The instant tea powder produces
a clear drink when mixed with water.
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GENERATE MAGAZINE ISSUE 12 17
Disease control
t u m ’ -. o , muc mj cu -cmmuc (nCd) uc m , u
mu c cu .
a cu , cc c, c c, u m c nCd c – cucc m – m.
w, mc , cu u , mmc u c c w . t cu
c nCd.t mc c cu cu c u c u c cmmuc .
i c u – uf c u m accu – mc c uc ccu .
acc who c, mnCd c 17 c
x c, cu,cu ac, xc .
w who m 1948 m m, m’ c’, ucu (tb), ,u m . s, m m ’ m u.
M m m , m c u f ac. i 2010 who u
u m, cu f- uc cu c mc.
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hiv/aids c 30 . au
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, c cmx m m fcu cu m.
b 2009 u 5.2 m m-cm cu c - hiv m. t 1.2 m m 2008 fu c . a Xviii i aids Cc whoc m hiv , cm cu mmu. i m cu uc m 20 c 2015.
“i , m f,” d g hc, who dc hiv/aids. “bcu m uc u , m hiv- u .”
w cu c , m mu-u-c. ndM-1 -c uu c c c c m u. a m .
ex cu cc undM-1 cu c m c m uc ,um m uu m
cuc.
w c m c, c cu , uc cc, , c, nCd c .
M ’ u c 2050, x mu qu 70 c c uc.M m mj c u c
m u uc u u u, quc c-c. while ineCtioUs
diseases have largelybeen eradiCated inthe developed world,there is a new threatroM MUlti-drUg-resistant baCteria.ndM-1 is the latesto these so-Called
sUperbUgs.
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18
Ma K e U p a r t I
S t s H i D E H N
i K O U K H E s sa
L
S Ha r e S t H e
S eC r e t S O F
H e r
t ra D e a n D O
F F e r S H e r t
O p
t I p S FO r LOO
K I nG GOO D.
p HO tOG ra p H
y: Ja M e S B e L
L
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GENERATE MAGAZINE ISSUE 12 19
Shideh on location at a photo studio
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20
Q. How did ou bcom mku is?
A. o i u u C. bu fm i i ujc c m . i’ mu i m mu . s i c mu e. a i cm m i uc m c
m .Q. How do ou dcid which oducs
o l?
A. ’ m c c, xm mu m m u. t ixm m’ c uc mc . i uu mu c -u xc uc . o i m u m. t cc m f . mu m i m u m
f. a uc u, m . t x m c m . a i cc u . t, c,i u , mc. nx i u fx m u. , i u c .
Q. Wh is ssil o good mku: is i
mil colo o is h xu imo oo?
A. i xu m m c. i xu , c . Mu c ju m.t uc . xm, m cu m mf, mu . M uc c -x cm u. i xu, muu c .
Cmc mu-, mu- u. t m m, fm, uc u cm u
mu x. Shideh Nikoukhessal mu . s uc cm C (gm), , cm.
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GENERATE MAGAZINE ISSUE 12 21
Q. Wh is h sc of lig mku
ol d how log dos i k?
A. yu u c u. u u u u f uc xu – qu u,
cmc mu, mu . i’ m c u mc u c u cc .Mu c u, f, c u .
d’ u c ju m. m ’ m u u fc .i u c c f.
Q. Wh would ou s is h mos
imo fcil fu o g igh wh
lig mku?
A. pc mu c-. im u cu.i c ’ u ’ . i’ xc m u .
Q. Wh h mos commo mku
misks?
A. t m c u .a u m c u
. sm u -uc. o m cu mucu, mc c cum c .
Q. th so m diff cosmics
vilbl i h shos, ll diff
ics. Wh should ol look fo wh
buig cosmics?
A. a mu i u qu cmc qu x. bu, u
u mu u c u u’ . Ju m u cmc u c mu ’ .
Q. Is h hig bou h bu idus
h ou would lik o chg?
A. t cm m cc c i u “”. bu i m f u . t muc c muc f mu. i
c xu.
Q. Wh of h job do ou mos jo?
A. e! ec i u m . i’ u , j m u, ’ .
Q. Wh’s ou mbiio fo h fuu?
A. e m : uc, u, cqu. i ’ uu u i m xc i c cu mu . i u u m. w n y w u , cu,h m i cc.
cosmEtic ApplicAtions
Moisturizers and other beauty creams need to havethe right texture and consistency so that the skin can
absorb them. GEA Mechanical Equipment company, GEA
Niro Soavi is an expert in high pressure homogenization
equipment. It supplies homogenizers capable o reducing
particles to the nano level. This results in a more stable
product that is easily absorbed by the skin. As well as
beauty creams, GEA Niro Soavi homogenizers are used
in the manuacture o perumes, nail varnish, shampoo,
soaps and toothpaste.
Another GEA Mechanical Equipment company, GEA
Tuchenhagen, has developed a range o process
components, including the VESTA® sterile valve series,
which ensure high standards o hygiene are maintainedduring manuacturing o cosmetics and other products
requiring a sterile environment.
GEA Process Engineering is a main supplier o complete
process lines to the cosmetics and personal care
industries or manuacturing a range o creams,
lotions and shampoos.
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22
MODern FOODprOCeSSInG anDreFrIGeratIOn HaVeMaDe It pOSSIBLetO enJOy natUre’S
BOUnty year-rOUnD.
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2424
there are ew thingsthat all hUMan beingsshare – bUt blood is oneo theM. everyone has itand withoUt it we die.bUt what is it? what doesit do? and why is it thebasis o a global indUstry?
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GENERATE MAGAZINE ISSUE 12 25GENERATE MAGAZINE ISSUE 12 25
irst some acts. The average adult bodycontains around ve liters o blood, whichaccounts or around eight per cent o
body weight. Whole blood is a suspension ocells in a liquid called blood plasma. Plasmaaccounts or 55 per cent o the volume oblood and is itsel 91 per cent water, inwhich are dissolved various proteins anda whole host o essential trace elementsrom hormones and neurotransmitters toamino acids and vitamins. Plasma circulatesnutrients around the body and removes wasteproducts such as carbon dioxide.
The other 45 per cent o blood volumeconsists overwhelmingly o red blood cells,together with a small proportion o whiteblood cells and platelets. These are allproduced in the body’s bone marrow. Redblood cells, which give human blood itscolor, distribute oxygen and nutrients aroundthe body. White blood cells are part o theimmune system and platelets are responsibleor blood clotting.
Transfusion
Blood keeps people alive: and even beore thedevelopment o scientic medicine, doctorsknew that it was vital. The practice o blood-letting – deliberately cutting the patient toallow a quantity o blood to fow out – wasone o the commonest medical proceduresrom the ancient world to the 19th centuryand was used to treat virtually any disease.
The rst successul transusion ohuman blood was carried out by a Britishobstetrician in 1818, but the door tosae transusion was only opened in1901 when the Austrian Karl Landsteinerdiscovered human blood groups. Until thatpoint the possibility o incompatibility wasnot understood.
While blood can keep people alive,incompatible – or worse, contaminated –
blood can kill.
Transusion techniques using blood that hadpreviously been donated, cooled and stored,were pioneered during World War I, and therst national system o blood banks wasestablished in the Soviet Union in the 1930s.
Today, worldwide, donors give around 45million liters o blood a year, which is usedor a wide variety o purposes. In afuent
countries, it is most commonly used tosupport invasive medical proceduresand operations like open-heart surgeryand organ transplantation. In low andmiddle-income countries it is used moreoten in pregnancy-related complicationsand severe childhood anemia.
However, it is now relatively uncommon orpatients to be given transusions o whole-blood, as separating the blood into its variouscomponents allows a single donation tobenet several patients. People are giventhe blood component they most need – beit red blood cells, platelets, plasma ormore specialist blood products. Theseinclude lie-saving coagulants used in thetreatment o hemophilia and various liverdiseases, and products that can controlbleeding during operations.
Specialized process
Processing blood into its various componentsis a highly specialized process – in part due tothe inherent variability o the source material,and because o the need or a high degree oproduct purity.
Filtration is used to separate the whiteblood cells and platelets. The remaining redblood cells and plasma are then separatedin special centriuges. Separation o the
proteins rom plasma normally uses a coldractionation process developed duringWorld War II. It involves mixing the plasmawith increasing concentrations o ethanolat -3 to -6°C. Dierent plasma proteinsare precipitated out o the solution atdierent concentrations and temperatures.While the concentrations o some o theseproteins such as albumin are relatively high(about 40g/liter) others are only availablein miniscule amounts – down to a ewnanograms/ml or some coagulation actors.
Demands on the equipment used in the
manuacture o these specialist products areimmense. As well as needing to be an asepticprocess, the ractionation requires the exactcooling o the separation vessel at variousstages, an extremely high dry matter contento the solids and precise control systems.
There are ew companies in the worldthat can meet these demands. GEA isone o them.
GEA And blood
The processing o blood must meet highest
requirements to ensure clinical excellence.
GEA Process Engineering company
GEA Diessel is a specialist in this feld
using its experience and expertise to unite
vital GEA technologies to create complete
processing plants or blood and plasma
processing: centriugation, nano-fltration,
chromatography and precise temperature
control. The company has successully
planned and built plants or plasma
ractionation in Germany, Switzerland
and China.
Depending on the application, plasma
needs to be rozen to -30°C within 60
minutes. GEA Heat Exchangers provides
variants o GEA Küba’s SG air coolers which
can accurately maintain such extreme low
temperatures.
GEA Westalia Separator Group, part oGEA Mechanical Equipment, is at the
oreront o developments in processing
blood plasma. Thanks to a unique design
eature the Westalia Separator® hycon now
allows the discharge process to be ully
automatic. This saves time and makes the
process saer or the product and operator.
The suitability o the separator or CIP and
SIP processes guarantees sterile handling o
the blood plasma protein during the entire
ractionation process. All hycon components
coming into contact with the product can be
cooled – essential or human blood plasma
ractionation. Also production can be carried
out at room temperature, rather than the
entire production area being at -5°C.
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26
u u 2010’C, bu b eut u
qu .
t c 200,000 . a ’ ju cm . o u m cmmm u c .
rc k, Mm Mm b nüM, x c num, c c m x C “u ”.C i t r, a C, v
h pum. “t u m fcum c c x,” k.
t num x c c bu b, c cc m , mucu, -,
u u. summ u cm x , r k, Mm Mm b nüM, : “t cmcc u mu x, u mu m c-m qum.”
i m eut h, ’ m u. odlg, gm acuu sc,
tm u c cmc m eu’ m m. i cu gm c m m .
gea gu c x - c . v cm’ m gea cm mucu u m f .
signs o an eConoMiC UptUrn wereon show at three MaJor tradeairs, with reCord attendanCesand a sales boost or eXhibitors.
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GENERATE MAGAZINE ISSUE 12 27
Brewing expertsgea pc e cm bu b.C gea b sm, f qum. t Millstar™ 2.5 / m m.bu gea b sm’ 30 ’xc , Millstar™cm f c m. a m cc ’ eCo-erM™, um j mx m .
b u u mc, c m ucmm qu.
a m gea pce gea d, f mum cc; gea pcmc, c mucu cm cf . geatds x u juc c,cu c c mum . gea w, c cc
qu , mm f , -c .
a bu b c gea h exc cm geaphe sm. t cm cu - c, u m. t m cc xc u u c m mx
uc. t u m m mugm u mgea phe sm cm c xc.
a bu b gea Mccequm cm gea ws gu gea tuc.gea w s gu, m cu c,m f mc u. C proi 400,
c m. a hC15 c m m.t m m mum- f,cu c c m Co2 .
gea tuc ccc cm uc u m. am m varivent® mx m , ’ f umc m.
Total solutions
eut c gea m tc’ t succ. t m f u cum m , c uc – m uc. i x - cu c uc m qum, umc m m mu m m .
gea m tc u mu-mm eut t su . i uc c, uc Uvpu c uu u m c. t m u u.
Energy efcient
C gea rtc gea h exccm u uc cc -fc c, cm c
. i cmmc c, uc cfc Co2 m. a mc c ie2 - m c. i fcc c m u u c c .
o c cu gea U-dc c c m c ccu mu um cuc cmu c. gea g
u u c c c cmc fcc.
gea r tc geah exc c 1,500 , c 53 c m cu. i 25
ju m gm, g b, Cc ruc, i tu cc mu-u uc .
On display: A rotating cleaner rom
GEA Tuchenhagen is explained at
Brau Beviale (let) while many
visitors to EuroTier were interestedin GEA Farm Technologies’ new
automatic eeding system (right).
Background image: A plate heat
exchanger rom GEA PHE Systems was
among the exhibits at Chillventa.
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28
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GENERATE MAGAZINE ISSUE 12 29
HOW CHrIStIanSteInKaMp HaSrISen tHrOUGH tHeranKS FrOM StUDentreCrUIt tO GrOUpCOntrOLLer FOr GeaFarM teCHnOLOGIeS.
t, 2006, u gm a C eeu, C, M e, n z au. “t m i u u ccu m,” sm. “Mm cu u
ccu m c fc ujc cmmc c.”
w gea m tc 2009, sm cmgu C. b fc bö fc m c u m 30 cu.
sm m, m 5.45m u c.“oc fc i ccm m cu ,” x. “i’m cmmc jc. xm, mm cuc m m-, cqu u c, u ucu u fc e eu cu u uucmmc -u m cu.”
i’ ucmm mj m eUr 1 m ,c .
ou fc sm j m m mm.
sm m u cuu m muc . h
mj gea m tc u f .
i 1998 uccu j cm’ cmc m. “i j gea m tccu cm c m u cu.”
sc sm ’ c, u c m u . h gea u m, umm Mxc, u .
a , Mc 2002 ,
c m c, u gea mtc u. “i mc c c, uccu m c- c ruccu m,” sm c.“i i a2003 m m 15.”
a c gm x c Cc - su C cm’amc . r C
c ofc , ccu, c cmc u.
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The pristine objects pictured play an important
role in the beer production process. These
steel-coated rollers with grooved surfaces are
part of GEA Brewery Systems’ MILLSTAR™
wet milling system, grinding the malt into grist
which is mixed with hot water to produce a thick
suspension called mash. The kernels of the
malt are crushed in a small gap between the
two rollers, preserving the discarded husks.
To date GEA Brewery Systems, part of
GEA Process Engineering, has sold more
than 400 MILLSTAR™ systems. The picture
was taken at GEA Brewery Systems’
workshop in Kitzingen, Germany.
30
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GENERATE MAGAZINE ISSUE 12 31
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32
GEA AcquirEs convEniEncE Food systEms (cFs)
GEA has expanded its ood processing technology
ortolio with the acquisition o Convenience Food
Systems (CFS). CFS is a multi-aceted supplier o
econdary ood processing and packaging machinery
or meat, sh and cheese). The Netherlands-based
ompany has some 2,000 employees and its turnover
n the 2010-11 nancial year is expected to be about
EUR 400 million. The transaction remains subject to
pproval by the antitrust authorities and is expected
o be approved during the rst hal o 2011.
As a result o the acquisition, GEA is creating new sixth segment.
This acquisition ollows our declared strategy to
xpand the ood process technology activities o
GEA Group horizontally. We are taking our portolio
nother big step orward towards the less cyclical
ood industry. In doing so, we can leverage the brand
alue o GEA by oering our customers ever more
olutions, along their entire process chain, rom one
ingle source,” said Jürg Oleas, CEO o GEA Group.
Brian McCluskie, CEO o CFS, said: “The market
egment o animal proteins is one o the astest
growing within the entire ood industry. As part o
he GEA Group we will have the chance to developew customers and nd access to new markets.
GEA oers ideal growth conditions or an innovative
nd quality ocused company such as CFS.”
www.geagroup.com
GEA AcquirEs bock kältEmAschinEn
GEA Rerigeration Technologies has acquired Bock
Kältemaschinen GmbH, a leading supplier o open
and semi-hermetic piston compressors or stationary
and transport-related cooling applications.
Bock’s products are a perect complement to
GEA’s product portolio in the lower and medium
rerigeration capacity range. The German-based
Bock Group has 340 employees and expects turnover
in 2010 to be just under EUR 70 million.
Bock’s main actory is in Stuttgart, Germany but it
also has smaller sites at subsidiaries in the Czech
Republic, India and China and sales oces in
Singapore, Thailand, Malaysia and Australia. Bock
sells about hal o its products in Europe, about a third
in Asia-Pacic and the remainder in North and Latin
America, as well as Arica. Typical customers o Bock
compressors include the leading ood and beverage
brands as well as some o the largest ood retail chains.
“Strategically, Bock is a very good t with GEA
Rerigeration Technologies” commented Jürg Oleas,
CEO o GEA Group. “Bock instantaneously gives us
access to a much wider range o cooling applications
and they also enhance our know how with regard to
environmentally riendly solutions based on naturalrerigerants or which the market shows rising demand.”
The transaction remains subject to approval by the
anti-trust authorities.
www.gearerigeration.com
nEw sEpArAtor production plAnt For chinA
In line with the increasing globalization o its sales
markets, GEA is planning to build a separator production
acility in Wuqing, China in 2011. The new 80,000
square meter GEA Mechanical Equipment segment
acility will be built next to an existing GEA Heat
Exchangers production plant and an option to doublethe size o the new plant has already been agreed
with Chinese authorities. The new GEA Mechanical
Equipment production plant will help reduce process
and production costs and minimize global procurement
times. It will also improve market proximity to GEA’s
key international partners and, consequently, will ocus
mainly on products in demand in the Asian markets.
“Implementing this project perectly lays the groundwork
or our companies’ continued orward-looking approach,”
said Jürg Oleas, CEO o GEA Group.
Elsewhere in the country, GEA Process Engineering
has expanded its workshop in northern China by 2,000
square meters to 6,800 square meters. The segment
has a similar-sized workshop in Shanghai and both
sites are ISO 9000 certied. In the workshop GEA
Process Engineering produces a variety o equipment
including evaporators, bag lters, chambers,
vessels, IBC tanks, fuid bed dryers and blenders.
www.geaquipment.comwww.geap.com
GEA rEcEivEs biG ordErs From thE oil And
GAs industry
GEA has received three major orders, worth
EUR 28 million in total, to supply Air Cooled
Heat Exchangers or the oil and gas industry
in Papua New Guinea and Brazil.
Global energy giant ExxonMobil and its joint venture
partners are developing a new Liqueed Natural
Gas (LNG) plant in the southern highlands o Papua
New Guinea. The new plant is intended to produce
six million metric tonnes o LNG a year or shipment
to international markets. GEA Heat Exchangers will
be designing, manuacturing and supplying more
than 300 Air Fin Coolers or this project, produced
in the GEA actories in France and China.
In Brazil, GEA Heat Exchangers has received two
orders or Air Coolers or two new reneries or
Petroleo Brasileiro S.A.(Petrobras) – the Pernambuco
Renery in north east Brazil and the Comperj renery
near Rio de Janeiro. Both projects are part o the
country’s USD 200 billion oil investment program.
www.gea-heatexchangers.com
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GENERATE is the externalmagazine of the GEA Group.Published twice per year, it isdistributed across the world.
IMPRINT
PUBLISHER
GEA Group Aktiengesellschaft
Peter-Müller-Str. 1240468 DüsseldorfGermany
EDITOR IN CHIEF
Donat von Mueller
(responsible for editorial content)
EDITORIAL STAFF GEA
Maren Schneider
Marc Poenitz
PHOTOGRAPHY Cover, feature: Will Thom
Page 4-5: Will ThomPage 18-21: James BellPage 28-29: Nick DawePage 30-31: Frank Freihofer
PRODUCED BY
Merchant
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London WC2A 3EDwww.merchant.co.uk
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PRINTING Laupenmühlen Druck GmbH & Co. KG
www.l-d.de
COPYRIGHT
© 2011 by GEA Group Aktiengesellschaft,Peter-Müller-Str. 12, 40468 Düsseldorf,Germany. Reprinting only with thepermission of the publisher. The contents
do not necessarily reflect the opinion ofthe publisher.
CONTACT
Questions or suggestions on the contents ofthe magazine: [email protected]