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7/31/2019 120812 VeloVillage FINAL Summary Report
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EventandKeyOutcomesSummary
http://islandpathways.ca/island_pathways.htm
August2012
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VancouversinitiativetohosttheEuropeanCyclistsFederationconferencebetweenJune
26and29,2012providedanopportunitytoshinealightonallaspectsofcyclinginBritish
Columbia.IslandPathways,anon-governmentalorganizationonSaltSpringIslandthat,
forthepast25years,hasbeenworkingtoimprovetheeaseofuseandsafetyofcycling,
respondedtothisopportunitybyhostingacomplementarypre-conferenceeventthat
featuredtheruralcyclingexperience.Thus,VeloVillagewascomplementarytoVelo-City
2012.VeloVillageshowcasedruralandurbancyclinginterestsworkingtogethertobuild
safe,seamlesscyclingcapacitywithin,betweenandbeyondmunicipal,regionaland
provincialboundaries.Thissummaryreportdescribesactivitiesandidentifieskey
outcomes.
Overview
VeloVillagewasacelebrationofruralcycling.Ithighlightedcriticalhuman,
economicandculturalrelationshipsthatbindcitycyclistswiththeircountry
cousinsandproposedapolicyframeworkforimprovingcyclingconnectivityin
BritishColumbia.Acopyofthe SalishSeaStatementsonCycling&RuralMobility
isattachedasAppendixA).
o Volunteers,translatedmulti-lingualversionsofthe Statements.TheycanbedownloadedfromthefollowingURLs:
AvideocompilationofVeloVillageactivitiesmaybeviewedatthefollowingURL:http://youtu.be/DB1ZIr650G0
TheIslandPathwaysandVeloworksBoardsco-signeda LetterofAgreementinFebruary2012,designatingVeloVillageasanofficialpre-conferenceeventto
Velo-City2012Globalandidentifyingspecificrolesandresponsibilitiesfortheir
respectiveorganizations.
MainVeloVillageeventstookplaceonJune21,22and23.Acompletelistof
activitiesisincludedbelow:
o June11thtoJune30th:BeautifulBikesmorethan40localbusinessesdisplaybikespaintedbystaffand/orcommissionedfromlocalartists
o June18thtoJune24th:SaltSpringIslandBiketoWorkWeek
http://www.velovillage.ca/wp-content/uploads/SSSOCandRM_Deutsch.pdf http://www.velovillage.ca/wp-content/uploads/SSSOCandRM_Dutch.pdf http://www.velovillage.ca/wp-content/uploads/SSSOCandR_VloVillage_Franais.pdf http://www.velovillage.ca/wp-content/uploads/SSSOCandRM_Japanese.pdf http://www.velovillage.ca/wp-content/uploads/SSSOCandRM_Hebrew.pdf
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o June19thtoJune25th:ArtSpringCycl-OH!-ramaandSRAMpARTProjectVeloVillage-adisplayofvintagebikes,bikephotographyandajuried
BicycleArtShowandAuctionwithproceedsgoingtoWorldBicycleRelief
(http://www.sram.com/partproject/velo-village/overview.php )
o June20th:VeloVillageVibrationsacommunitycelebrationoflong-timelocalcyclistsandavolunteerbriefingwithemergencyservicesandlogistics
personnel
o June21st:CanadianpremiereofRevealthePatha75minutefilmthatfeaturesworldclasscyclistsengagingpeopleandterraininsomeofthe
worldsmostinaccessibleplaces
o June22nd:CyclingandRuralMobilityConferenceAninternationalgatheringfocusedonsafe,seamlesscyclingforruralandurbanriders
(speakerbiographiesareattachedasAppendixB) SpokeNSongGalaavarietyshowsupportedbyon-andoff-
islandspeakersandperformersandfeaturingColinandJulieAngus
(thefirstcoupletocircumnavigatetheglobeunderhumanpower)
o June23rd:TheBIKEFERRYandFUNRIDEmorethan250cyclistssailedfromVancouvertoSaltSpringIslandonBritishColumbiasfirst-ever
bicycle-onlyvessel.Theywerejoinedbyapproximately100othersfora
14kmfunridealongadedicatedbikelanedecoratedwithdozensofhand-
paintedbikes
BicycleValetservicesecure,monitoredbicycleparkingwasavailableforupto600cyclists
CyclingWorkshops:ElectricBikes(introductory&advanced);RuralSafeCyclingPractices;CycleTourism
Financing
VeloVillagewasdesignedasanaffordableandaccessiblecyclingexperience.Participation
feesarelistedinTable1.
Table1:ParticipationFeesArtSpringCycl-
OH!-rama
Revealthe
Path RuralCyclingConference BicycleValet&Workshops SpokeNSongGala BikeFerry&FunRidebydonation $10.00 $75.00 bydonation $15.00 $20.00
Thefinancialandin-kindsupportofpublicandprivatesectorsponsors,partnersand
benefactorsestablishedabroadly-basedfoundationforsuccess.Ahighlevelbreakdown
offestivalrevenuesdescribesthisrelationship( Table2).
Table2:VeloVillageSourcesofRevenuePrivateSector $6,500.00 PublicSector $8,450.00 Sales&Donations $15,065.00
21.6% 28.2% 50.2%
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Outcomes
Financial:VeloVillagehadanetpositivefinancialimpactforIslandPathways
Volunteerism:Morethan225volunteerssupportedthedevelopmentanddeliveryofVeloVillage
SmallBusinessParticipation :approximately100smallbusinessessupportedtheVeloVillageevent.Participationincludedmajorcashsponsorshipsof$1000ormore
(n=2),sponsorshipofagiftbagcoupon(n=30),donationofanin-kindserviceor
product(n=35),commissioningand/orshowcasingabeautiful(painted)bike(n=40+)
IslandsTrustparticipation :SaltSpringandIslandTrustCouncilsendorsedtheVeloVillageresolutioncallingforincreasedinvestmentinruralcyclinginfrastructure.
CapitalRegionalDistrictParticipation :supportedVeloVillageinmanyways:theCRDDirectorsupportedtheIslandPathwaysapplicationforaGrant-in-Aid,theSSI
TransportationCommissionandtheCRDBoardsupportedourcallforincreased
provincialinvestmentinruralcyclinginfrastructureandtheCommunicationsgroup
leveragedkeypartnershipstooptimizedistributionanduptakeofVeloVillage
marketingandmessagingleadinguptotheJuneevent
BCFerriesParticipation :BCFcorporate,operationsandadvisorycommitteestructuresenabledcyclist-onlyaccesstotheMVSkeenaQueenonJune23rd.Specifically,BCFoperationsmanagersandstaffprovidedexcellentplanningand
deliverysupportfortheentireevent
CyclistParticipation :cyclistvolumespeakedonSaturday,June23 rdwhenbetween400and500cyclistswerepresentinGanges.
BiketoWorkWeekParticipation:23individualsandfiveteamscycledmorethan1260kmbetweenJune18and24,2012.SaltSpringcyclistsregisteredthesecond
highestaveragecommutedistance(approx11kmreturn)inBritishColumbia.
FilmNight:morethan80theatregoersattendedtheCanadianpremiereofRevealthePathhttp://revealthepath.com/
Cycl-OH!-rama&pARTProjectShow:morethan1,000peoplecametoArtSpringtoenjoythevintagebikedisplays,thebikephotoexhibitandthe23originalworksof
artcreatedforthepARTProjectincollaborationwithSRAM&WorldBicycleRelief
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CyclingandRuralMobilityConference :60personsregisteredforthedaylongconference.Morethan90percentofdelegatesstayedoneormorenightonSalt
SpringIsland.AprogramisattachedasAppendixC.Conferencepresentationscanbe
downloadedfromtheIslandPathwaysBicycleWorkingGroupBlogpage: http://ssi-
bicycleworkinggroup.blogspot.ca/.Table3providesabreakdownofwhere
delegatestraveledfrom:
Table3:WhereDelegatesReside RuralBC Victoria Vancouver OtherCanada
1 OtherInternational
2
44% 19% 14% 6% 17%
BikeFerry/FunRideRegistrants :atotalof259personspre-registeredforthisevent. 3Demographicinformationfollows:
o 50.2%oftheregistrantswerefemaleo Averageagewas44.9yearso Morethanthree-quartersofregistrantsbegantheirjourneyintheGreater
Victoria(46%)orGreaterVancouver(31%)areas
o 59%ofregistrantsstayedoneormorenightonSaltSpringIslando Theeventattractedawidespectrumofcyclists.Abreakdownofskilllevelsis
providedinTable4.
Table4:Self-identifiedSkillLevelsBikeFerryRegistrants
Expert Commuter Recreational Beginner17% 30% 41% 12%
Satisfaction:Participantresponsetotheeventwaspositiveandahighlevelofenjoymentandsatisfactionwasregisteredbyparticipants.Asampleoftypical
participantcommentsfollows:
o Funandinspiringo Justblownawayo AWonderfulDay!o Whataride,thankyouSaltSpringo Outstandingevent,Congratulations!o Spectacular,surpassedmyexpectationso BravoitwasveryemotionalwatchingthebikesdisembarkatFulford
withmyyoungson!
1Ottawa,Ontario;Moncton,NewBrunswick,Calgary,Alberta.
2Australia,Germany,Massachusetts,Oregon,Washington
3Approximately100additionalpersonsjoinedtheFunRideonSaltSpringbetweenFulfordandGanges.
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Advocacy:representativesfrom35ruralBritishColumbiacommunitiessupportedtheVeloVillageresolutionforincreasedinvestmentinruralcyclinginfrastructure,
seeTable5.TheresolutionisattachedasAppendixD.
SchoolDistrict64adoptedthe SalishSeaStatementsonCyclingandRuralMobilityandhasaskedotherSchoolDistrictsinBCtofollowsuit.
CyclingSafetyandSecurity:nocyclistinjurieswerereportedandnohospitaladmissionswererecorded.Nobicyclesorbicycleaccessorieswerereported
vandalizedorstolen.
DevelopingWorldBenefits:VeloVillageraisedmorethan$22,000.00forWorldBicycleReliefandtheircampaigntomakecyclingmoreaccessibleandaffordablein
Africa.
Follow-up:VeloVillageorganizersmetwithemergencyservicesandcommunicationspersonnelfollowingtheeventtoidentifydeliverychallengesand
sharelessonslearned.
Other:ImagesandcommentaryabouttheVeloVillageeventaredocumentedat:http://www.facebook.com/pages/Velo-Village-2012/264472010258378
Table5:LocalSupportforProvincialFundingforRuralCyclingInfrastructure
Bowen Thetis Ladysmith
Denman Lumby Metchosin
Gabriola DistrictofMackenzie Fruitvale
Galiano Fernie PowellRiver
Gambier LionsBay Cumberland
Hornby GoldRiver DistrictofWells
Lasqueti Sidney Quesnel
Mayne NorthSaanich Tofino
NorthPender Creston Vernon
SouthPender DistrictofNorthCowichan Chilliwack
Saturna VillageofKaslo
SaltSpring VillageofPortClements
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AppendixA:TheSalishSeaStatementsonCycling&RuralMobility
Preamble
Cycling isa sustainable ruralmobility solution. Improvingourunderstandingof ruralmobility
issuesandcyclingsafety,engagingandsupportinglocalcitizensandcommunity-basedgroupsin
thedevelopmentandpromotionofcyclingservices,andconnectingruralplaceswithadjacent
regional and metropolitan cycling networks will accelerate the availability of cycling
opportunitiesforcommuter,recreationalandcompetitivecyclists,enableindividual,economic
andsocietalbenefitsandincreasethevolumeofcityandcountrycyclistsridinginruralareas.
WHEREAS,acyclingbodyofknowledgetellsus
thataccesstobicyclesandcycletransportincreaseswell-being;yetaccessislimitedbysocialdeterminantssuchaspoverty
thatpromotionofcyclingbestpracticesamongchildrenincreasesacceptanceanduseofbicyclesinlaterlife
thatcyclingimprovesbothindividualandpopulationhealthoutcomesandreducesthepopulationhealthimpactsofcarbonemissions
thatvibrant,welcomingcyclingculturesaretheresultof,andaninputto,community-directedinitiatives
thattechnologicalinnovationisincreasingtheease-of-use,utilityandcost-benefitofcycling thatthelargestmetropolitanareasonourplanetareinvestingincyclingnetworksand
facilitiesthatincreasethesafetyoftheircyclistcitizensandcomplementeffortsto
encouragewalkinganduseofpublictransit
thatpeoplewhoadoptcyclingasamodeofurbantransportwillusebicyclestotraveltootherplaces
thatthosewhoridebeyondcyclingnetworkboundarieswillhavenoalternativebuttorideonruralroads,and;
thatruralroadsaretheleastsafeplacesforcycliststoride
THEREFORE,BEITRESOLVEDTHAT_________________________________________________
advises that first mile investments be made in rural places to advance and sustain an
interconnectedcyclingnetworkwhich
leveragessafetyinnumbers optimizesbuildoutofcycle-tourismopportunities positivelycontributestoclimatechangechallenges complementsruraltransportationdemandmanagement enhanceslocalcapacitytoimprovecommunitywell-beingandpopulationhealth enablessmallbusinessaccesstonewcommercialcorridorsandmarkets;and, bindstheinterestsofcitycyclistswiththoseoftheircountrycousins
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AppendixB:ConferenceSpeakerBiographies
WelcomingGroup
MurrayCoellwasfirstelectedtorepresenttheridingofSaanichNorthandtheIslands
in1996,andwasre-electedin2001,2005and2009.Beforehiselectiontothe
LegislativeAssembly,CoellsatonSaanichMunicipalCouncilfor12years,sixofthemas
Mayor.
PeterGroveisoneoftworepresentativeselectedtotheIslandsTrust.Peterencourages
bikesontheislandandadvocatesforprograms,whichfacilitatetheiruse,including
enhancedpathways,roadsafetyandeducation.HeisaCharteredAccountantanda
CharteredMediator.
BrendaGuiledistheChairofIslandPathways.ShealsoheadsitsBicycleWorkingGroup,
startedin2009toworkwiththeSSITransportationCommission.Brendagrewupin
JasperNationalParkhasworkedinenvironmentaleducation,completingaM.Sc.in
curriculumdevelopment.Shesawriter,graphicartist/illustrator,andrunsherown
karateschool.
WayneMcIntyreisalifelongwestcoasterandtheCapitalRegionalDirectorfortheSalt
SpringElectoralDistrict.Waynehashadalongbusinesscareer,includingasacorporate
executiveandrunningseveralofhisownbusinesses.Anactivebikerwhenvisitingfamilyandfriendsonthelowermainland,heisasupporterofbetterandsaferaccessfor
bikersonSaltSpringwithalltheattendantcommunitybenefits.
Speakers
ChristinaBentyistheMayoroftheTownofGolden,asmall,ruralcommunitynestledin
theRockyMountainsandlocated200kmwestofCalgaryalongtheTransCanadaHwy.
Sheservedtwotermsoncouncilbeforerunningformayor.Christinastudiedpolitical
scienceinuniversityandhasalongterminterestingovernance/governancestructures.
ShemovedtoGolden17yearsagoandismarriedtoalocalteacher.Theyhavethree
adultchildreninuniversity.Whensheisnotactinginherroleasmayor,Chistinaenjoys
running,reading,cycling,cross-countryskiingandspendingtimewithfamilyand
friends.Christinahasthehonourofleadingtheimplementationofthefirstmunicipal
kiosk-basedbikeshareprograminBritishColumbia.
Dr.MichaelBrauerisaprofessorintheSchoolofPopulationandPublicHealthatthe
UniversityofBritishColumbia.Heisrecognizedinternationallyforhisresearchonair
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pollutionexposureandhealthimpacts.Hehasparticipatedinstudiesthroughoutthe
worldandservedonadvisorycommitteestotheWorldHealthOrganization,theUSNationalAcademyofSciences,theInternationalJointCommissionandgovernmentsin
NorthAmericaandAsia.Hehasbeenconductingcycling-relatedresearchforthepast5
yearsandhascommutedbybikeforaslongashecanremember.
JoannaBrownisoriginallyfromSussexNBandishappytohavefoundherwaybackto
suchaculturallyandecologicallyrichprovince.Hervagabondlifestylehasledherto
studysocialgeographyandenvironmentalstudiesattheUniversityofVictoria,totravel
withabackpackorabike,aswell,asworkoncommunitydevelopmentprojectsina
numberofCanadiancities.SincereturningtoNBJoannaco-founded,withGraham
Waugh,theCornHillBicycleFestival,whichisaruraleducationandcyclingevent
focusedontheaveragecyclist.Currently,JoannaisinvolvedintheestablishmentofLaBikeryCo-operativethefirstcommunitybicyclecentreinMonctonwhiledaytoday
workingfortheNewBrunswickEnvironmentalNetwork.(seealsoGrahamWaugh)
AlanCallanderhasaBachelorofArts,withadoublemajorinGeographyand
Economics,fromtheUniversityofVictoria.HehasalsoearnedadiplomainConstruction
EngineeringTechnologyfromtheCollegeofNewCaledoniainPrinceGeorge.Alan
joinedtheMinistryofTransportationandInfrastructurein1992andtookonthe
Ministryscyclingportfolioin1994.InthisroleAlansuccessfullydirectedthe
consultationprocess,whichledtotheadoptionofaMinistryCyclingPolicyin2000.Alan
alsohasdevelopedandadministeredseveralcost-sharingprogramsdirectedatprovidingassistancetolocalgovernmentstoacceleratetheconstructionofcycling
facilities,includingthecurrentBikeBCprogram.Recently,Alanhasalsotakenonthe
ministrysclimateactionprogram,whichsupportsBCsClimateActionPlan;aroadmap
toanew,prosperous,greeneconomyfortheprovince.
ChristineGrantrecentlyreturnedtotheCascadiaConsultingGroupaftercompletinga
sixmonthStevensFellowshiptoresearchactivetransportationthroughoutEuropeand
Japan.Herresearchfocusedoninfrastructure,policy,andculturalinfluencesthat
reducecardependencyandincreasewalkingandcyclingrates.Shetravelledbetween
herEuropeandestinationsbybicyclemakinguseofEuroVeloroutes,SchweizMobil
tracks,DutchKnooppuntroutes,andotherbicyclehighways.AspartofherFellowship,sheworkedforCopenhagenizeConsultingandsupportedacommercialcargobike
demonstrationproject,developedacostbenefitanalysistoolforanalyzingcycling
infrastructureinvestments,andresearchedeffectivecyclingmarketingcampaigns.
ChristinesblogShiftdocumentshertravelsandresearch.
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cyclingandsafetycurriculumusedinCanada;includingRURALCYCLING.Bruceearned
hisMasterinEducationfromSFUin2004specializinginCurriculumDesignandEducationalLeadership.WhenhelivedintheLowerMainland,Brucesdaily,yearround,
bikecommutewasneverlessthan50kmroundtrip.BruceandhiswifeMaureenhave
cyclecampedmuchofBCandacrossCanadaandnowresidesinVernon.
AlexPhillipshasthegreatjoyandhonortoserveastheOregonParksandRecreation
DepartmentsStatewideBicycleRecreationCoordinator.InchargeoftheStateScenic
BikewayProgram,whichgivesformalstatedesignationtothebestrecreationalroad,
bikerideshighlightingthebeautyofOregon.AlexdevelopedtheScenicBikeway
Programfromtheinitialsinglebikewaytoasystemofninebikewayscovering700miles.
Alltheinformationneededforavisitortoplanaonedayrideoramulti-daytripis
availableatOregonScenicBikeways.Additionally,sheworkstofullyintegratebicyclerecreationintothecomprehensiveplanningprocessforStateParks.PreviouslyAlex
workedasacommunityorganizerforaconservationorganizationandservedaschairon
theBozeman,MontanaBicycleAdvisoryBoard,whereshewasinstrumentalingrowing
Bozemansbikelanesfromonelonelylanetoanetworkcoveringthecity.
ColinRankinhasworkedonsixcontinentssupportingorganizationaldevelopmentand
programdeliverywithinstitutions,NGOsandgovernmentagencies,aswellasthe
privatesector.Hisworkincludes:developingstrategicplansfortheEnvironmental
CouncilofZambiaandSimonFraserUniversity;programevaluationsofSavethe
ChildrenCanada,BhutanEducationSupportProjectandtheFraserBasinCouncil;publicengagementandconflictresolutionoflandandmarineresourceissues;andproject
designandmanagement.Overthreedecadesofprofessionalpractice,Colinhas
facilitatedseveralhundredworkshopsandmeetingsinthehealth,education,
environmentandcommunicationssectors.Heislookingforwardtolearningfromand
supportingtheparticipantsofVeloVillage.
BeckySmithhaslivedonLopezIslandfor28yearsaftergrowingupintheSeattlearea.
Shehasbeenactivelyinvolvedinthecommunitysittingonvariousboardsand
committeesandhasbeenontheboardfortheLopezChamberofCommercefor10
years.Beckyhasworkedacombinationofjobsovertheyearsbuthasbeeninvolved
withtourisminformationfor20years.Sheisoneoftwocoordinatorswhocreatedthe
TourDeLopezbiketour,whichisnowinits9thyear.Thishasbeenaverysuccessful
fundraisingeventfortheIslandandtheChamberofCommerce.
GrahamWaughisaco-organizeroftwoCornhillBicycleFestivals.BorninNew
Brunswick,GrahamnowlivesinCalgarywhereheworksasaWaterResourcesEngineer.
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AppendixD:ResolutiontoSupportInvestmentinRuralCyclingInfrastructure
PROVINCIAL FUNDING FOR CYCLING INFRASTRUCTURE
WHEREAS the Union of British Columbia Municipalities has consistently endorsedresolutions calling for development, improvement and augmentation of cyclinginfrastructure, including but not limited to:
frequent sweeping of bike lanes (2011-B19); increased width and refurbished road shoulders to accommodate cycling
(2010-B16, 2007-B14, 2007-B99); a BC Cycling Development Program (2010-B17); revenue sharing for cycling infrastructure intersecting provincial highways
(2009-B83); safer cycling conditions to encourage ridership (2008-B108); bicycle lane funding (2007-B100, 2006-B140); and infrastructure for non-greenhouse gas emitting transportation (2006-B110);
AND WHEREAS rural cycling infrastructure strengthens communities by:
increasing the safety of cycling on rural roads; supporting the growth of cycle tourism;
addressing local climate change challenges; providing transportation and recreation alternatives; establishing links with existing urban and regional cycling networks; and enabling small business access to new commercial corridors and markets:
THEREFORE BE IT RESOLVED that [My Local Government] urges the Province ofBritish Columbia to invest in cycling infrastructure in rural communities, in order toaccelerate the availability and broaden the range of cycling opportunities forcommuter, recreational and competitive cyclists living in and visiting rural andurban areas.
Reference Documents:
Salish Sea Statements on Cycling & Rural Mobilityhttp://www.velovillage.ca/wp-content/uploads/SSSOCandRM_English.pdf
Salish Sea Statements on Cycling & Rural Mobility Body of Knowledgehttp://www.velovillage.ca/wp-content/uploads/SSSOCandR_BOK.pdf