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121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number...

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Page 1: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise
Page 2: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

Primary purpose of Franchise revisions is to streamline procedures for determining

size eligibility based on affiliation between Franchisee & Franchisor

• Regulatory Changes – 13 CFR §121.301(f)(5) (effective July 2016)

• Affiliation based on franchise and license agreements.

• The restraints imposed on a franchisee or licensee by its franchise or

license agreement generally will not be considered in determining

whether the franchisor or licensor is affiliated with an applicant franchisee

or licensee provided the applicant franchisee or licensee has the right to

profit from its efforts and bears the risk of loss commensurate with

ownership. SBA will only consider the franchise or license agreements

of the applicant concern.

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Page 3: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

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New procedures apply to all SBA applications on or after 1/1/2017, per SOP 50 10 5(I)

• “Franchise and License Agreements”

• SOP 50 10 5(I), page 228

• SBA Policy Notice 5000-1941, effective February 14, 2017

• Apply to agreements/relationships:

• Small Business Applicant ONLY – not affiliates

• Projects that meet Federal Trade Commission (FTC) Franchise definition

in 16 CFR§436

• Covered by Petroleum Marketing Practices Act (PMPA) – e.g., gas stations

Page 4: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

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New Franchise Review Guidance

• NEW – SBA has eliminated the need for SBA to:

1. Review franchise and license agreements to determine affiliation between

franchisor and franchisee

2. Maintain an internal or external centralized listing of franchise systems where the

franchisor and franchisee are not considered affiliated

3. Maintain an internal or external centralized listing of “franchise findings”

4. Utilize the Franchise Registry or FRUNS numbering system

• NO CHANGE – To be eligible for SBA financing, Applicant must:

1. Be independently owned/operated, small, and not dominant in its field

2. Have right to profit from its efforts and bear risk of loss commensurate with

Ownership

Page 5: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

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Franchise means any continuing commercial relationship or arrangement, whatever it

may be called, in which terms of offer or contract specify, or franchise seller promises

or represents, orally or in writing, that:

a. Franchise will obtain the right to operate a business that is identified or associated

with the franchisor’s trademark, or to offer, sell, or distribute goods, services, or

commodities that are identified or associated with the franchisor’s trademark;

b. Franchisor will exert or has authority to exert a significant degree of control over

the franchisee’s method of operation, or provide significant assistance in the

franchisee’s method of operation; and

c. As a condition of obtaining or commencing operation of the franchise, the

franchisee makes a required payment or commits to make a required payment to

the franchisor or its affiliate.

Agreement/Relationship must meet all three elements of the franchise definition to be

deemed a franchise.

Agreement/Relationship CAN meet FTC franchise definition even if not called

“franchise”

-- e.g. Best Western = “membership agreement”

Page 6: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

The first element of a defined Franchise relationship is characterized by the

use of the “Franchisor’s” trademark, even if the trademark is not registered.

According to FTC guidance, the term “trademark” is intended to be read

broadly to cover not only trademarks, but any service mark, trade name, or

other advertising or commercial symbol.

Note, the definition says the franchisee has “the right” to operate a business

that is “identified or associated with” the franchisor’s mark; it doesn’t have

to actually be used. Also, if the franchisee is specifically prohibited from

using the mark, then the arrangement does not meet the FTC definition.

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Page 7: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

The second element defining a Franchise relationship is the issue of control.

Again, according to the FTC, in order to be deemed “significant,” the control or

assistance must relate to the franchisee’s overall method of operation – not a small part

of the franchisee’s business. Control or assistance involving the sale of a specific

product that has, at most, a marginal effect on a franchisee’s method of operating the

overall business will not be considered in determining whether control or assistance is

‘significant.’”

Examples of control that may be deemed “significant” include: site or location approval;

specification of site design or appearance requirements; specified hours of operation;

specified production techniques; and mandated accounting practices. On the other

hand, promotional activities without additional forms of assistance, generally will not be

deemed “significant.”

For additional examples of what activities the FTC may consider “significant,” see the FTC

Franchise Rule Compliance Guide at https://www.ftc.gov/system/files/documents/plain-

language/bus70-franchise-rule-compliance-guide.pdf.

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Page 8: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

The third element to the FTC definition is payment to the franchisor or its affiliate of at least $500 any time

prior to or within the first six months of the commencement of operations of the franchised business.

According to FTC guidance, the term “payment” is “intended to be read broadly, capturing all sources of

revenue that a franchisee must pay to a franchisor or its affiliate for the right to associate with the franchisor,

market its goods or services, and begin operation of the business.” (FTC Franchise Rule Compliance Guide,

pg. 5.)

Examples of required payments include: initial franchise fee; rent; advertising assistance; equipment and

supplies (including such purchases from third parties if the franchisor or its affiliate receives payment as a

result of the purchase); training; security deposits; escrow deposits; non-refundable bookkeeping charges;

promotional literature; equipment rental; and continuing royalties on sales. The term does not include,

however, payments made for reasonable amounts of inventory at bona fide wholesale prices for resale or

lease to the public.

Every payment that is made, no matter what it purports to be for or what it is called, is subject to being

classified as a “franchise fee.” Therefore, the CDC should carefully analyze each payment that the Borrower

expects to pay or has paid to the “Franchisor” in determining whether any of the payments are considered a

franchise fee under the third element of the definition.

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Page 9: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

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Guidance for Applicants with Multiple Agreements at one location

(e.g., Independent insurance agents, Independent tire retail stores, etc.):

1. Review agreements – do any meet the FTC definition of franchise?

2. How much of the applicant’s revenue do the agreements meeting the FTC

definition of franchise constitute?

3. Determine whether any agreement/relationship which meets the FTC

definition of “franchise” constitutes a critical portion of applicant’s revenue

4. For any agreement deemed “critical,” CDC must obtain all Required

Documentation and follow Franchise Review Process.

CDCs must continue to ensure that all aspects of the project are eligible business

types, despite the percentage of revenue they generate.

Page 10: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

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1. Copy of Franchise Agreement

2. SBA Addendum to Franchise Agreement (SBA Form 2462)

ORTemporary Alternative Documentation: Certification (SBA Form 2463) and SBA

Negotiated Addendum (ONLY available when SBA and Franchisor have previously

negotiated addendum specific to 2015 or 2016 franchise agreements)

o Addendum/Temporary Alternative Documentation overrides franchise agreement

provisions in conflict with SBA requirements

o Only addresses “affiliation” between Franchisor and Franchisee

o No alterations allowed to SBA Form 2462, SBA Form 2463, or an SBA

Negotiated Addendum

3. Any related documents of which the franchisor requires the franchisee to sign or

acknowledge receipt (For example: Purchase Option Agreements, SNDAs, Lease

Option Agreements, Covenants and Deed Restrictions, and Right of First Refusal

documents)

Page 11: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

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Form now includes

option to allow the entity

to select the appropriate

type of agreement and

the proper titles of the

parties to the agreement.

Page 12: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

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Page 13: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

• NO CHANGE – CDC is still responsible for reviewing

agreement(s) to ensure applicant meets all SBA eligibility

requirements

▪ Franchisee is an eligible business type

• e.g., Not passive business, no restrictions on patronage

▪ Specific prohibited collateral restrictions

• e.g., No deed restrictions in Purchase Contract, restrictions in

Dealer Agreements

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Page 14: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

1. CDC determines whether applicant is a franchise/meets FTC definition of

Franchise

2. CDC reviews agreement(s) and all related franchise documents for Eligibility

Issues

3. CDC obtains Addendum to Franchise Agreement (or Temporary Alternative

documentation, if applicable)

4. Pre‐Application Review Request to SLPC via e504

• Include all Required Documentation, whether executed or not

5. SBA reviews documentation and, if all franchise documentation is approved,

SBA issues franchise approval/clearance* to CDC

*Disclaimer – Issuance of franchise clearance does not constitute loan approval

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Page 15: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

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6. CDC submits 504 Loan Application

• Include franchise clearance from Pre-App Review in Exhibit 13 (Form 1244)

7. SLPC reviews application. If approved, provides Loan Authorization

• When all Required Franchise Docs are executed – SLPC sends approval notification to CDC

• When all Required Franchise Docs are NOT executed – SLPC inserts Franchise Doc requirement

language in the Authorization

• PCLP – CDC manually inserts language in Authorization

8. 327 Action prior to 504 loan closing

• Required if documentation is not executed at Pre‐Application Review step

• All executed documentation submitted to SLPC via 327 Amendment

• 327 Amendment approval meets franchise condition of Authorization

CDC must obtain executed Franchise Agreement(s) and Addendum(s) BEFORE Interim

Loan is funded, in order to protect Interim Lender.

Page 16: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

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Page 17: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

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Page 18: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

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Q2: Are Addendums loan‐specific? Should CDC add loan number to Addendum?

No. The Addendum is valid for the life of the specific Franchise Agreement and can be

used for multiple loans to that applicant.

Q3: If the franchisor signs an Addendum and there is another 504 franchise loan

with the same borrower, can they use same addendum?

• Yes. However, if there are multiple locations of the franchise, each location’s application must have

an Addendum provided with the application.

• If they are operating under the same Franchise Agreement, they only need one addendum.

• If each location utilizes a different franchise agreement, you must have the specific addendum

for that version of the franchise agreement for which they are obtaining a loan.

The CDC should ask if there is more than one version of this franchise concept and how/why it varies.

Page 19: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

Q4: What does SBA review the agreement for during the Pre-App Review?

• SBA reviews the agreement for eligibility purposes and to confirm that the SBA Addendum (or Temporary

Alternative Documentation) is included. Further review may be required if SLPC has further questions

resulting from info in CDC credit memo at time of full loan application.

Q5: May I submit my loan application to SLPC without submitting a Pre-App Review?

• No. SLPC will screen out any loan application identified as a franchise (or other agreement that meets

the FTC definition of franchise) that has not been cleared through a Pre-Application Review.

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Page 20: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

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Q6: What is the process for a new franchise concept that does not have a Franchise

Identification number?

SLPC requests issuance of a Franchise Identification Number from the Office of Financial

Assistance if a franchise is new or does not have a Franchise Identification Number.

SLPC will need the Franchise Disclosure Document (FDD) pages sufficient to provide

these answers:

a) Legal name of franchisor

b) Trade name or d/b/a of franchise system

c) “Issuance Date” of the specific/current FDD

d) State of Organization for the Franchisor

For Dealer/Fuel or jobber agreements that do not issue an FDD, provide all documentation

of which the licensor/dealer is required to execute or acknowledge receipt, so SBA can

determine if it meets the FTC legal definition of a franchise.

Page 21: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

Q7: Do the franchise review procedures apply to gas stations and Fuel

Distribution/Dealer/Jobber/License Agreements?

Yes. All agreements and relationships that are covered by the Petroleum Marketing Practices Act (PMPA),

15 U.S.C. 2801 (e.g., gas stations), are included within the FTC definition of “franchise” and are subject to

the new franchise procedures in SOP 50 10 5 (I) and Policy Notice 5000-1491 (effective 2/14/17), including

but not limited to requiring the SBA Addendum to Franchise Agreement (SBA Form 2462) or Temporary

Alternative Documentation.

A related issue to fuel agreements arises when the gas station includes a convenience store. If the

convenience store is covered under the same agreement as the fuel sales, then only one Addendum will be

required. If, however, there is a separate agreement covering the convenience store (or any additional

franchise operation inside the convenience store), then a separate Addendum will need to be obtained for

the fuel agreement and the agreement that governs the convenience store (and any other franchise inside

the c-store) if they meet the FTC definition of Franchise.

In all cases, if there are other documents the distributor/licensor/dealer requires the small business applicant

to sign, the CDC must review those documents to ensure compliance with all SBA Loan Program

Requirements.”

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Page 22: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

Q8: What about Non-Fuel Dealer/Distribution/Jobber/License Agreements?

For distributor/license/dealer/other agreements and relationships that don’t involve the sale of fuel, the CDC

will have to review the agreement and any other documents the small business applicant is required to sign

in order to determine if the agreement meets the FTC definition of a franchise. The agreement or

relationship must meet all three elements in order to be deemed a “franchise”; if the agreement or

relationship does not meet all three elements of the definition, then it is not a franchise and is not subject to

the new procedures.

Q9: Are Area Development Agreements eligible?

Area Development Agreements MAY be eligible. These agreements allow a specific franchisee to operate a

number of franchises within a specified geographic area. They are not eligible if agreement allows the

developer to use outside franchisees to open locations in their territory. (See guidance in franchise section of

SOP 50 10 5(I), page 228 – type of business, restrictions, etc.)

Franchise Development Agreements – aka Master Franchise Agreements are INELIGIBLE. These

agreements are considered passive investments and/or inherently speculative. The Agreements provide

geographic territory to grow more franchise units and developer’s income consists of royalty payments from

independently owned franchise units.

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Page 23: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

Q10: What if a Franchisor refuses to sign the SBA Addendum to Franchise Agreement

(SBA Form 2462) or temporary alternative documentation?

If the agreement meets the FTC definition of a franchise and the Franchisor refuses to execute the SBA

Addendum to Franchise Agreement (SBA Form 2462) or the Certification (SBA Form 2463) with SBA

Negotiated Addendum, the loan is ineligible.

Further, if the CDC fails to obtain the executed Addendum to Franchise Agreement prior to closing, the 504

loan may not be closed or funded.

If the Franchisor refuses to sign the SBA Addendum because they do not want to forgo their Right of

First Refusal (ROFR): The Addendum does not prevent the franchisor from having the Right of First

Refusal (ROFR). By signing, they agree only that they will only exercise such an option if the proposed

transferee is not a current owner or family member of a current owner of the Franchisee. This means if two

owners own a franchise and one owner wants to sell his/her shares to the other owner, the Franchisor will

not exercise their ROFR to transfer complete ownership to the franchisor. The same conditions apply to

transfers of ownership to family members of the owners, such as father to son, etc.

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Page 24: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

Q11: What language is required in the loan Authorization?

SBA recognizes sometimes an addendum may not be executed prior to SBA’s loan approval. In those cases

SBA allows a CDC to submit the loan application without the executed addendum, provided the executed

documents are obtained prior to closing a 504 loan.

The updated language must be manually inserted into the Authorization Boilerplate. For CDCs the SLPC will

insert the following language in the 504 Debenture Authorization:

“Franchise - CDC must obtain the executed Franchise Agreement, either (i) the SBA Addendum to

Franchise Agreement (SBA From 2462), or (ii) the Certification (SBA Form 2463) and SBA Negotiated

Addendum, and all other documents the franchisor requires the franchisee to sign.”

PCLP CDCs will have to insert the language in the Debenture Authorizations themselves. The language can

be manually inserted into the “prior to closing” section of the 504 Authorization Boilerplate by clicking “Edit”

and adding the language above.

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Page 25: 121.301(f)(5) (effective July 2016)...SLPC requests issuance of a Franchise Identification Number from the Office of Financial Assistance if a franchise is new or does not have a Franchise

Send questions on Franchise updates to temporary email box: [email protected]

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