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Grand Rapids NOVEMBER 21-23, 2019 Wine, Beer & Food FESTIVAL INTERNATIONAL DeVos Place NOV 21-23 GRAND RAPIDS
Grand Rapids12TH ANNUAL
NOVEMBER 21-23, 2019
Wine, Beer& Food
F E S T I V A L
I N T E R N A T I O N A L
DeVos Place
NOV 21-23GRAND RAPIDS
TastingTicketsTastingTickets
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Sponsored Outdoor Patio
Sponsor Sponsor
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411
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or
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580S
Spons
or77
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7M
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898M
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9M
579
329 328 327 326
650 652 654 656
TastingTicketsTastingTickets
TastingTicketsTastingTickets
TastingTicketsTastingTickets
FoodStageFoodStage
Receptions
SpiritWorkshops
SpiritWorkshops
Festival Office
Box Office
Seminar Room D
Seminar Room E
Seminar Room C
Seminar Room F
Monroe StreetFestival Entrance
The Vineyard
Cider Row
Beer Pairing
CONCIERGE
CafeRendezBREW
Food Stage &
The
Elite Collection
PairingsPairingsPairingsPairingsPairings
RestaurantBooths
CoatCheck
Spirits Pairing
Sponsorship OpportunitiesThe Grand Rapids International Wine,
Beer & Food Festival is the Midwest’s
premier wine, beer, spirits and culinary
celebration. For the past 10+ years,
thousands of people have enjoyed, been
educated by, and experienced the largest
Festival in the Midwest:
· 1,600 plus beverages to sample from
· 120,000 square feet of tasting
experience
· 20,000 attendees last yearSponsorship LevelsPresenting Sponsor $50,000Crystal Sponsor $30,000Major Feature Sponsor $20,000Feature Sponsor $10,000Hosting Sponsor $5,000
Sponsorship packages are comprised of varying levels of name inclusion, advertising participation, promotional involvement, exhibit space, festival and tasting tickets, signage rights, and private wine, beer and food presentations.
Let’s arrange a meeting so we can tailor a special sponsorship package that fits the needs of your business/company. Contact [email protected].
TastingTicketsTastingTickets
10
101
102
103
107
108
109
10M
11
111
112
113
117
118
119
12121
122
123
127
128
129
13
131
132
133
137
138
139
14
141
142
143
144
145
148
149
15
151
152
153
154
155
156
157146R
158
159
16
Sponsored Outdoor Patio
Sponsor Sponsor
161
162
163
164
165
166
167
168
169
17
171
172
173
174
175
176
177
178
179 18
180R
182
183
184
193
194
185
186
187
196
197
188198
199 189
19
192
195
1M
200R
120R 100R 40R
225
205
21
210
220R
22
23
24
25
26
27
28
29
2M
30R
31
32
33
34
35
36
37
38
39 3M
41
42
43
44
45
46
47
48
49
4M
301302303304305308 307 306309
50R
51
310311312313314
52
320321322323324
53
330331332333339 338 337
54
55
56
57
58
59
5M
411
403S
40440
7 406
61410 40
862
420
422
63
424
426
428432434 430436
64
440442444
630 631
6574R
632 633 634 635 636 637 638 639 640 641
66
642 643 644 645 646 647 648
67
68
69
6M
71
510
511
512
514
515
516
72
520
521
522
513
523
524
525
526
73 530R
532
534
535
536
537
539
540S
Spons
or
540
541
542
544
545
546
547
549
550R
552
551
553
554
555
556
557
558
76
559
560
561
562
563
564
565
566
567
568
569
560R
570R
500S
Spons
or
600S
Spons
or
610S
Spons
or
580S
Spons
or77
570R
572
573
574
575
576
577
578
78
580
581
582
583
584
586
587
588
589
79
593
592
590R
594
596
597
598
599
605
606
607
608
7M
600
601
602
603
81
82
624
623
625
614
613
615
83
87
88
898M
91
92
93
97
98
99
9M
579
329 328 327 326
650 652 654 656
TastingTicketsTastingTickets
TastingTicketsTastingTickets
TastingTicketsTastingTickets
FoodStageFoodStage
Receptions
SpiritWorkshops
SpiritWorkshops
Festival Office
Box Office
Seminar Room D
Seminar Room E
Seminar Room C
Seminar Room F
Monroe StreetFestival Entrance
The Vineyard
Cider Row
Beer Pairing
CONCIERGE
CafeRendezBREW
Food Stage &
The
Elite Collection
PairingsPairingsPairingsPairingsPairings
RestaurantBooths
CoatCheck
Spirits Pairing
VIP Trade Event A special trade event will be held on Thursday, Nov. 21, 3-6pm — A Premier Food & Beverage Industry Gathering!
Invitee lists for TRADE guest of MLCC licensed businesses are submitted to Festival Management. Trade guests will receive credentials good for admittance to the VIP Trade Event. All samples from 3 – 6pm are complimentary.
Credentials can also be used as admittance during the public show hours, but tasting tickets will then be required for sampling.
The public is invited to attend the Festival beginning at 6pm on Thursday.
Trade onlyThursday Nov 21 3-6pm
Public dates & timesThursday Nov 21 6-9pm Friday Nov 22 4-10pm Saturday Nov 23 2-10pm
TimelineMay 1 Exhibit space renewal
contracts mailed
May 1 Sponsorship renewals open
Jun 1 Exhibit space renewal contracts due
Jul 1 New exhibit space applications accepted
Aug 1 Advertising & promotions begin
Sep 15 Program information due
Sep 15 Exhibitor information distributed
Nov 20-21 Exhibitor move in
Nov 21-23 Festival open
Nov 23-24 Exhibitor move out
ContactDawn Baker, Festival Manager [email protected]
Erin Welsh, Marketing, Promotions [email protected]
Jean Flynn, Festival Office Manager [email protected]
Professional ProductionOur dedicated team has over 75 years of experience
in producing high-end consumer shows like this world-class festival, which attracts thousands of attendees
from the entire Great Lakes Region and beyond.
Exhibitor Information
Space ratesBeverage booth $1,000 Additional booths $900 Restaurant/food booth $1,000Restaurant Pairing station $1,900
Exhibit space includesBasic booth:
• back drape, side drape• skirted 6’ or 8’ low (30”) table• wastebasket
Winery, brewery, distillers & distributor booth provisions:
• basic booth items• 1 pouring assistant• ice & water service• dump bucket
Restaurant booth provisions:• basic booth items• single 110 volt (20 amp)
electric line• sanitary hand washing station• second table if needed
Additional pairing booth provisions:• high top table set up• seating for 20 guests
Telephone (616) 447-2860 Fax (616) 447-2861
GRWineFestival.com
Produced by Wine & Food Festival, LLC, in conjunction with the Grand Rapids - Kent County Convention & Arena Authority.
As a marketing and branding opportunity, the Festival attracts qualified, dynamic
and resourceful attendees.
The Festival attracts attendees statewide, as well as Illinois, Indiana, Ohio and Georgia!
13%$0-40,000
27%$40,000-$80,00033%
$80,000-$120,000
27%$120,000+
AGE
HOUSEHOLD INCOME
ATTENDEES ENJOY 94% Restaurants73% Brew Pubs74% Concerts71% Movie Theaters42% Museums45% Performance Theaters65% Shopping61% Sporting Event
ACTIVE PEOPLE CAME TO 58% Try new wine44% Try new food53% Try new beer36% Try new cider
LIVING THE LIFESTYLE 65% Purchase wine/beer/spirits and
hard cider from a specialty store37% Have more than 10 bottles
of wine in their homes typically63% Dine out more than once a week43% When dining out enjoy wine, beer or spirits
20%35-44
37%21-34
28%45-54
15%55+
70% Are women3.89 hrs Average time at the Festival
82% Have an associate’s degree or higher
Demographics
