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Germany/France/ Great Britian and USA
1920s & 1930s
Characteristics of Art Deco
• Simple geometric shapes• Lack of a political directive• More emphasis on decorative elements• Celebrates glamour• Celebrates affluent modern lifestyles
Basic Elements of Art Deco
SimplicitySymmetryPlanarity – (flat, two-dimensional)GeometryMachine aestheticReductive geometric abstraction
Streamlining
Stylistic element of Art Deco thatUses clean sweeping curves
1920s Organizations founded in US
• The Art Director’s Club• Society of Typographic Artists in Chicago• American Institute of Graphic Arts