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Schools & Corporations unite in a partnership that helps to fund school programs
““America’s Schools” ProgramAmerica’s Schools” ProgramUnder one recognized “Symbol”Under one recognized “Symbol”
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ObjectiveObjective
To maximize funding for school programs, by branding an image that represents corporate support of schools, without school endorsement of specific companies or products
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Corporate PartnershipsCorporate Partnerships
…the signing of major corporations as national and state partners of K-12 school programs.
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Corporate PartnershipsCorporate Partnerships
Why not America’s schools?This can be the “Symbol” of America’s schools.
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…the granting of the right to display the Symbol (“your symbol”) on products and services.
LicensingLicensing
School SymbolSchool Symbol
Company SymbolCompany Symbol
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Program FeaturesProgram Features Provides funding for school programs through off-campus
retail sales of everyday products and services.
Provides all schools access to corporate funding
Does not interfere with any other school funding programs
No cost to schools
Creates heightened awareness among corporations as to how they help America’s schools
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Similar Business ConceptsSimilar Business Concepts Collegiate Licensing Company NCAA National Football League Major League Baseball National Basketball Association
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ISLC’s high profile board members, management, and corporate affiliations have the prerequisite skills and experience to be highly successful
Can ISLC Deliver?Can ISLC Deliver?
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Alan Rothenberg - Chairman
Partner, Latham & Watkins Founder, Major League Soccer Chairman, FIFA Women's World Cup Chairman & CEO, World Cup USA 1994 &
1999, Inc.
KEY TEAM MEMBERSKEY TEAM MEMBERS
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Joel Rubenstein - Board Member
Principal Partner of Oracle One, Inc.
Former VP Los Angeles Olympic Organizing Committee
Former Executive VP Major League Baseball
KEY TEAM MEMBERSKEY TEAM MEMBERS
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Shirley Thornton - Board Member
ISLC National Director, School Programs
Associate Professor, CSU
Deputy Superintendent, Specialized Program Branch, California Department of Education.
Director, Public Education State Director, Special Education Colonel, U.S. Army (retired)
KEY TEAM MEMBERSKEY TEAM MEMBERS
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Donald G. Baird - CEO & President
20 years experience in sports marketing. Founded concept of corporate sponsorships
for HS sports.
KEY TEAM MEMBERSKEY TEAM MEMBERS
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Schools unite behind the “Symbol”
Public recognition campaign
Companies pay for the right to display the “Symbol”
How does the “America’s Schools” Program work?How does the “America’s Schools” Program work?
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Examples of support:
Display poster
Web sites
Encourage local support with PTA’s, boosters, etc.
Letterhead, PO’s, newsletters
Schools provide support and visibility for the Schools provide support and visibility for the “Symbol” that is consistent with school policy“Symbol” that is consistent with school policy
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High Quality Poster of the Symbol Displayed High Quality Poster of the Symbol Displayed in School Administration Officein School Administration Office
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…But, also
exercise approval authority over companies
national governing body has been formed for national partners and marketing
develop the criteria for distributing funds to schools
State Associations provide support and visibility State Associations provide support and visibility for the “Symbol”...for the “Symbol”...
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State Associations provide support and visibility State Associations provide support and visibility for the “Symbol”...for the “Symbol”...
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ISLC generates public awareness and ISLC generates public awareness and support for the Programsupport for the Program
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Sharing of Funds Sharing of Funds ISLC pays all costs
(no costs to schools)
50% of sponsorship revenues go to participating districts to support school programs
52.5% of licensing fees go directly to participating districts to support school programs
Funds distributed to participating districts based on student enrollment
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Participating Districts 50.0%
Marketing & Promotions 30.5%
ISLC 4.5%Primary 10.0%
Secondary 5.0%Participating Districts
Secondary
ISLC
Primary
Marketing & Promotion
Corporate Partner Fee DistributionCorporate Partner Fee Distribution
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ParticipatingDistricts
52.5%
Participating Districts
Primary
Marketing & Promotion
ISLC
Licensing Fee DistributionLicensing Fee Distribution
Participating Districts 52.5%
Marketing & Promotions 39.2%
ISLC 5.8%
Primary 2.5%
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Prorated for participating States
National partners not allowed to select States a-la-carte
National Revenue DistributionNational Revenue Distribution
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Estimated District RevenuesEstimated District Revenues
Participating districts share in revenues based on student enrollment
A 10,000 student district may receive $30,000 per year from corporate partnerships*
Plus
Licensing revenues from national, state and local licensees
* Estimate based on the participation of 5 national and 5 state corporate partners
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Provides additional revenue for school programs; arts, music, athletics, etc.
Revenues are generated through everyday off-campus retail sales
Revenues will grow as Program grows
No costs to districts
Only requirement - show symbol
No interference with any other district fundraising programs
Estimated District RevenuesEstimated District Revenues
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Currently being restructured
Provides an additional source of revenue for schools
Provides schools with a high quality magazine
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This is a non-intrusive, common sense approach for schools and businesses to work together.
Offered through your State School Boards Association
Governed by schools
We are asking for your district’s support and participation by displaying the Symbol.
CONCLUSIONCONCLUSION