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2004 CDMA Latin America Regional Conference Wireless Data Services
2004 CDMA Latin America Regional ConferenceWireless Data Services
2
Deployment & Business Model Shifts
…to new, flexible solutions for delivering rich communications, commerce and content
To deliver these, Service Providers, Content Owners and Enterprises need a new breed of partner to help them help their customers find, connect, secure and transact on any
network—ANYWHERE, ANYTIME.
Away from past business practices of internal development or
complete outsourcing …
3
Internet Services Group Communications Services Group
VeriSign’s Portfolio of Services
Find SecureConnect Transact
Network AddressingDirectory
AuthenticationPayments
Network Monitoring
Network ConnectivityDatabase
Network MediationBilling and PaymentsNetwork Monitoring
4
Networks
broadbandbroadband
wirelesswireless WANWAN
LANLAN
Content & Applications
videovideocollaboration collaboration
messagingmessaging
commercecommerce
musicmusic
businessesbusinesses
consumersconsumers
service providersservice providers
governmentgovernment
Users
VeriSign Solution –Intelligent Infrastructure Services
RF tagsRF tagsmodemsmodems
routers/switchesrouters/switches
serverserverPCsPCs
phonesphones
Devices
5
Network Services
Facts
back
Largest private SS7 network in the world-one connection provides access to a global signaling network including:
• Call set-up/tear down
• Access to nearly all wireless roaming networks worldwide
• Access to all IN databases -CNAM, LIDB, LNP, 8XX, and AIN
• Support IP protocols: SIP, ENUM, Sigtran
• VoIP Interconnectivity
2.7+ billion interactions per day
3,000+ SS7 links
26,500+ voice trunks
350+ million calls per day
10+ million wireless text messages per day
1,000+ carriers connected
Network Routing Directory Services
SS7 Network Connectivity
Trunk Signaling
IP Connect Services*
• MSO Connect
• PBX Connect
• Wireless Connect
Unique Value Proposition Services
Network Services
• Average Network connections increased by 2.8% Q1 04/Q4 03
• Average Trunk signaling routes increased by 3.7% Q1 04/Q4 03
* New offering
6
Facts
Reduced capital requirement and affordable cost structure
Centralized, neutral third party mediation
Reduce churn for customers that want/need secure voice/data roaming
Fraud prevention tools necessary for reducing revenue leakage.
Voice interception/expectation to support LEAs
Interstandard & International Roaming
NetDiscoveryTM
RoamerView
Roamer Refresh*
Inter-CSP Messaging—SMS, MMS, PTT
Wireless content – SMS, MMS
Secure Mobile Messaging*
Wireless Data Roaming Services*
Mediation & Monitoring
VeriSign manages 50% of all U.S. cellular roaming traffic
RoamerView customers produced over 98 million transactions 1Q 04
10+ million wireless text messages per day
back
Unique Value Proposition Services
* New offering
7
Our Value Proposition
VeriSign is the only partner that delivers the intelligent infrastructure services, expertise and business model Communications Service Providers (CSPs) need to
solve today’s cost and complexity challenges.
So they can expand into new markets created by the convergence of
communications, commerce and content.
8
VeriSign Communications Services:
leading the way to deliver IntelligentCommunications, Commerce and Content
TM
TM
9
Helping Service Providers & the Enterprise Address Today’s Biggest Challenges
uu Managing Managing expanding expanding perimetersperimeters
uu Incorporating new Incorporating new technologiestechnologies
uu Mitigating riskMitigating risk
uu Controlling operating expensesControlling operating expensesuu Demonstrating ROI on capital outlaysDemonstrating ROI on capital outlaysuu Increasing productivityIncreasing productivity
uu Satisfying Satisfying regulatory regulatory requirementsrequirements
uu Addressing Addressing governance issuesgovernance issues
uu Meeting customer Meeting customer expectationsexpectations
ReducingReducingCostsCosts
ManagingManagingComplexityComplexity
EnsuringEnsuringComplianceCompliance
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Next Generation Wireless ServicesSS7 Interconnect
Intelligent Database ServicesWCNAM, WNP, 8XX, DNC, ENUM
Roaming: Authentication, Mediation,Clearing and Settlement, RoamerView, NetDiscovery
Billing:ProvisioningCustomer ManagementVoice and data rating InvoicingEBPP
Pre-paid:ProvisioningReplenishmentReal-time voice and data ratingCall control
Enabling merchantsand content
providers to sell and deliver digital goods
and services over wireless carrier
networks
Inter-carrier Messaging Services---GatewayHosted SMS MMS & PTT
Add-in LOCATION
Voice & Data
Billing & Payment
Messaging
MobileCommerce
VeriSign Intelligent Messaging
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Gateway
Hosted Wireless Messaging and Content Delivery
VeriSign Intelligent Messaging Network
Content Provider
Enterprise
International Carriers
Paging NetworksIncluding RIM
· MSN · YAHOO· ICQ
IM Network
CDMA, GSM iMode
iDen
Reflex
IP
US Mobile Carriers
CarrierServers
Messaging Infrastructure
Home Carrier Network
CDMA
TDMAGSM
Subscriber MobileDevice
SMSMMSPTT
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Exchange Hub for Messaging: SMS/MMS/PTT
Other Networks
US MOBILE CARRIERS
CARRIERSERVERS
MESSAGING INFRASTRUCTURE
MESSAGING INFRASTRUCTURE
CARRIER NETWORK
SUBSCRIBER MOBILE DEVICE
INTERNATIONAL CARRIERS
PAGING NETWORKS INCLUDING RIM
• MSN • YAHOO• ICQ
IM CLIENT
VeriSignINTER -CARRIER
GATEWAY
Originating Carrier Networks
SMPPCIMDUCPSNPPSS7MM4
CDMA
TDMA
GSM
i-Mode
iDen
Reflex
SMPPCIMDUCPSNPPSS7MM4
MM7MM7
PTTPTT
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Content Management
BroadbandNetworks
MobileServices
DownloadServices
Service P
rovider
gamesgames
commercecommerce
applicationsapplications
ObjectsObjects
MusicMusic
VideoVideo
documentsdocuments
Content &Applications
messagingmessaging
Digital Content Utility
VeriSign will be the “Trusted Middleware”to enable the Distribution, Management and
Payment of digital content
Introducing Jamba!
A VeriSign Company!
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“Europe’s leading wireless content mediation services company”
Who? 14 39
Advanced Content Mediation Platform, 800 Content Providers, 50,000 Titles
What?
InformationServicesGamesGraphics DatingSoftware
InsuranceBrokerageVideos
How? Relationships with 13 Tier One CarriersLarge, growing customer base in 9 European Countries
Music
Experienced management team, 300 employees, Berlin HQ
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M O V I E S CELEBRITIES
n Lord of the Ringsn Lion Kingn Finding Nemon King Arthurn Shrek 2
n X-Menn The Day After
Tomorrown Tony Hawksn The Incredible
n Britney Spearsn Enrique Iglesiasn Pamela
Andersonn Ushern Sarah Connor
n Katie Pricen Snoop Doggy
Dogn Limp Bizkitn Macy Grayn Duran Duran
Jamba! offers desirable content from renowned international brands
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One of the largest selection of wireless entertainment and information services
ProductProductNumber of offerings(1)Number of offerings(1)
Avg new offerings per month
Avg new offerings per month
Monophonic ring tones Polyphonic ring tonesReal musicSound effectsKaraokeVideo ring tones
Music
4,0008,7501,5001,400250Pilot
20075060035020NA
Colored wallpapersB/W content (caller symbols, operator symbols, picture messages)Color animated screenMMS greeting cards
Graphics25,0006,400240720
4,00010010510
Business Professional ToolsSmall Tools Fun eBooksCommunication TravelNews
Software500 40
Politics news Business news Soccer (live) >20 Soccer-TeamsIT news World News WeatherFormula1 (live) Ice hockey GossipFun Tops/Flops Celebrities Charts
InformationMMS 75SMS 61WAP 15
3
Browsing Searching Matching Social NetworksChat (expected in Summer 2004) MailingDating
1,000,000 users 180,000 new users
Games1,000 150Strategy
SimulationArcade
Jump & RunMultiplayer
Videos200 10Fun
ComicsAction Sports
(1) Including all handset specific formats
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Customized entertainment packages to further grow the subscription base and achieve maximum market share
Colored logos
Colored logos
€2.99
Ring tonesRing tones€2.99
€4.99DatingDating
€9.99SoftwareSoftware
€9.99
GamesGames€4.99
Real soundsReal sounds€4.99
MMS greeting cards
MMS greeting cards
€2.99
Video downloads
Video downloads
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Payment Services ( E-Commerce)
Billing
Directory
Content
Network
PaymentsSecurity ATLAS
An
y We
b E
na
ble
d D
evice
Payment Processing Utility
Card Networks
EcommercePlatform Providers
Consumer
Business
Issuing Banks
Acquiring Banks
#1 in Payment Services(102,000 Customers)
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VeriSignHosting Center
inTouch™ Integrated Solutions for PTT w/LBS, PTT InterOp and PTA to Content
MidwestCellular
MetroPCS
TTSL
PTTServer
PTA ContentGateway
Sports Song ID
Content Servers
Hosted Carriers
Hosted Carriers
Stocks
Horoscope TrafficNewsWay-To-Go
LBSApps
PTT Exchange
Server AlltelExisting PTT
Solution
VZWExisting PTT
Solution XML
VeriSign Syndicated
Content
VeriSign PTT InterOp
Services
VeriSign PTT Managed
ServicesUS Cellular
VeriSign IntegratedLBS Apps
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VeriSign’s Push-to-App (PTA) Enhances User Experience – “Ease of Use”
Our Single Screen inTouch™ User Interface provides subscribers easy access to VeriSign’s Hosted Content and
ServicesOne Screen View to activate
both PTT and PTA Sessions with:+ Always On Service Entries+ Presence icon for active PAL Entries
One-Button Invocation+ With Optional Voice Input
VeriSignConfigurePaulFrancisSteveT11LarsenAccuWeatherEtrade Quotes
»
Example inTouch Screen with Two Services
Select “AccuWeather”Press Talk ButtonSay “San Jose”
Listen to the Forecast
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Push-to-App “One Click” Sign-up(PTT Managed Services)
You can Push to Talk to AccuWeather!!
Click Here to Sign Up
Press “OK” to add AccuWeatherto your PTT
Service PAL List
AccuWeatherWeb Site
VeriSign ServiceAdmin Web Site
PTAGateway
PTT User ID &Service Provider ID
PTT Server
PTA Service Entry
AddRequest
Cellular Service Provider
VeriSignHostingCenter
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VeriSign’s Push-to-App (PTA) Enhances User Experience – “Ease of Use”
Our flexible inTouch™ User Interface provides subscribers easy access to VeriSign’s Hosted Content and Services
Support Text to Speech or Text (SMS) Response
Ability to Opt in for“Push” Alerts+ e.g. Stock Price Triggers
+ Multi-mode e.g. Text and Voice
VeriSignConfigurePaulFrancisSteveT11LarseneBayCBS Sports Online
»
Example inTouch Screenwith Two Services
Select CBS Sports OnlinePress Talk Button
Say “soccer team name”Listen to results
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Push-to-App Family Tracker Service(PTT Managed Services)
VeriSignConfigureDadMomSuziJuniorTracker
»
inTouchTM Service and Pal List with link to Family Tracker service
Tracker1. Dad2. Mom3. Suzi
Full Map
Family Tracker Main Menu
Full Tracking Map showing locations of all online pals
Tracking
1. DadLocationMapDirectionsCall
Pal Tracking Menu
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Tracking
1. DadLocationMapDirectionsCall
Push-to-App Family Tracker Service(Integrated PTT and LBS Managed Services)
Pal Tracking Menu
Location of
Dad
1102 Green St.,
Hanover Park, IL
Pal Location
Pal Map showing location of selected pal
Directions to
Dad
1. Head north 1 mi. on Rt. 59.
2. Turn left at Green Street.
Directions to Pal
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Push-to-App Points of Interest Service
Opportunity: Mobile user wants help finding a nearby restaurant
Solution: Points of Interest Service Pal
VeriSignConfigurePaulFrancisEtrade Quotes
»
Server provides list of closest Italian restaurants and their distance from user.
Optional split screen allows continued PTT usage
VeriSignConfigurePaulFrancisSteveT11LarsenPts of InterestEtrade Quotes
»
Results:Italian VillageLuigi’s Pasta
1.2 mi4.5 mi
User Select Pts of Interest on inTouch Pal list and presses talk button.
Mobile is linked to content server.Mobile automatically provides GPS coordinates.
• User Hears Beep, Speaks:
“Italian Restaurant”
Pts of Interest
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Push-to-App Points of Interest Service
Restaurant Example Continued
VeriSignConfigurePaulFrancisEtrade Quotes
»
Results:Italian VillageLuigi’s Pasta
1.2 mi4.5 mi Luigi’s Pasta
User Selects Restaurant
Luigi’s Pasta1344 Grazzi Ln555 372-8917M-Coupon 275623
CallView MenuGet Directions
User Selects Option
Luigi’s Pasta
Luigi’s Menu
Directions to:
Luigi’s Pasta
1. Head north on Rt. 38
Directions to Luigi’s
Restaurant Info
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Points of Interest Finder
Traffic Alerts
Stocks, AlertsHoroscopes
Online Auctions Fantasy Sports
Results
WeatherStock Quotes
Horoscope Song ID
Sports, News
Text Only
PTT Navigation Proximity Alerts
Traffic Alerts
Stock & Weather
AlertsWeather +
Voice Text
Weather and Traffic Alerts
Family TrackerNavigationmCoupon
Severe Weather Alerts w/
map
Weather MapsStock Charts
Image Voice Text
LBS Enabled PTA Services
Pushed PTA Services
Push-To-App Services
PTA Service OfferingsD
eliv
ery
Med
ia
Application Delivery Type
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VeriSignHosting Center
PTT Inter-Operating Services
Carrier 1ClarityEquipment
Carrier 3iDEN
Equipment
PTT Interop Gateway
Carrier 4Winphoria
Carrier 2Kodiak
Call SignalingGateway
Floor ControlGateway
RegistrationGateway
MediaGateway
Settlement
• Carriers Interconnect via a Common Interop Gateway Service• Interop Gateway supports Proprietary and Standard Protocols
Non-Hosted Carriers Non-Hosted Carriers
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Service across the Wireless Value Chain
Users
Provisioning
Customer Mgmt
Risk Mgmt
Payment Options
Devices
Device Configuration
Strong Authentication
Security
SS7 NetworkDatabasesRoaming &MediationMessaging
Banking
Merchants and Content Providers
CarrierInfrastructure
Commerce
AuthenticationSecurityBilling & PaymentFraud SettlementAudit Trail
speedSUITE
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VeriSign - Where It All Comes Together
Any User. Any Device. Any Network. Total Security.
Find. Connect.Secure. Transact.
10 Billion Internet Transactions. 2.7 Billion Telecom Transactions. 99.999% Reliability.
5 gTLDs190 ccTLDs
1 Global Brand
Credit card, Pre-pay, Post-pay. On-line, over-the-air
Rich communications. Commerce. Content
Internet. Telecom.Security.
Products. Protocols. Providers.
Intra-enterprise. Inter-enterprise. Across the Internet.
Trucks. Tags.Supermarket Suppliers.
