2007-05-17 academictech.gallaudet.edu/events/2007/deptweb GALLAUDET UNIVERSITY Academic Affairs...

2007-05-17academictech.gallaudet.edu/events/2007/deptweb

GALLAUDET UNIVERSITYAcademic Affairs

Academic Depts Web Site Design

Gallaudet Web Team

(AT, ITS, PR, UG/Grad Enrollment)

May 17, 2007


Agenda – May 17, 2007

• 10:00 – 10:10 Welcome (Dr. Davila)

• 10:10 - 10:20 Web Development, Research on Using the Web

to Recruit Students

• 10:20 – 11:30 Dept Project Overview

• 11:30 – 11:45 BREAK

• 11:45 – 12:30 LUNCH – Group Discussion

• 12:30 - 1:00 Reports, Questions


Gallaudet Web DevelopmentMarch 2007 April 2007


Research: Using the Web to Recruit Students

• develop a connection with the institution, especially with faculty

• understand the academic quality, overall value and overall “fit”

• know the details about the program • learn about opportunities for aid and

total cost • learn about the value of a degree

from that institution • understand how to correspond with

faculty members

PROSPECTIVE STUDENTS

WANT TO…


Research: Using the Web to Recruit Students

• Program/Degree Details

• Time to Complete Programs

• Tuition/Fees/Costs

• Scholarships/Assistantships/Aid

• Faculty

• Student Opportunities

• Career Services,

Connections with Employers

PROSPECTIVE STUDENTS

WANT INFO ABOUT…


Project Overview

• Web Sites: Academic Depts and Services

– Content Analysis

– Dept Web Site Menus and Contents

– Goals

– Timeline

• Dept Input and Issues (Discussion)


AA Web Sites: Content Analysis

• Current: Everyone on Their Own, Silos

• Needed: Collaboration and Support

• Current: Content with dates back to 2001

• Needed: Fresh content, updated regularly

• Current: 138 different menu items

• Needed: 5-8 common menu items, limited number of unique menu items

AT.gallaudet.edu/events/2007/deptweb/GU-Dept-WebSites-ContentAnalysis-05-03-07.xls


Current Dept MenusDepts.Gallaudet.Edu

Will a consistent menu structure help web visitors find information?


Common Menu Items: Example

What types of pictures best represent each discipline?

What are the most important content areas and what should the labels be for those content

areas?

Picture from http://www.csun.edu


Dept Home Page

• What Qs Should the Home Page Answer?– What is the focus of this dept/field of study?– Why should I major in this field?– What are key features of the dept?– Does the discipline have its own accreditation?– What stories of Student/Grad/Faculty success will

attract new students?– As a new person on campus, how do I find this dept?– Can alumni contribute information?

• Is the right info on the start pagefor your dept now? depts.gallaudet.edu


Programs• What is the best content title?

– Degrees Offered– Doctoral Programs, Masters

Programs, Bachelors Programs– Majors, Minors, Requirements

• Should each program be a main menu item?• Should requirements, typical program

be provided as a PDF? By Dept? http://gradschool.gallaudet.edu/gradschool/catalog/catalogs/2006_07/pdf/lin.pdf


Courses

• Course Descriptions(Extracted from BISON)

• Course Schedules(Extracted from BISON)

Psychology.CUA.Edu

Data from BISON in CMS


Beyond the Classroom

• Advising, Academic Support, • Blackboard Organizations• Internships, Field Work• Student Awards & Research• Capstone Projects, Portfolios, Community Service• Clubs, Associations• Lecture Series, Colloquia • Student Work Showcase (deafstudentfilms.gallaudet.edu)

• Study Abroad


Faculty (and Staff)

• What information about faculty

should be available?

• Should faculty photos be

included? Group pics?

Individual pics?

• Where should faculty information

be stored? In BISON? In CMS?


Sample Faculty Profiles

Faculty Member Statement


Success StoriesASL and Deaf Studies:

Video from Student Deaf Space Presentations

Social Work:

Video from Conference on Guatemala Community

Service

Business:

Story of Student Investment Fund Success (+ 32%)

Students

Alumni

Faculty

_____

Field Supervisors

Employers

Stories about

Biology:

Story of Faculty Using Clickers for

Interactive Learning


Sample Format: Videos

http://admissions.gallaudet.edu/Z-web/start/video/Recruiters/jesse


Outcomes and Careers• Shared Content:

– University-Level Outcomes– Link to Career Center– Links to “Top Careers/Employers”

• Dept Content:– Dept-Course

Outcomes– Typical Jobs in this Field– Hiring Our Grads!

http://www.knox.edu


Resources

• Location Map and Pictures

• Facilities

• Services

• Handbooks and Forms

• Other Resources

• Links to Any Blackboard Organizations

• Useful Links


News and Events

• Do not include in initial launch.

• Need to improve processes for contributing news and events.

• System should allow “submit once, info appears inmultiple locations on the web.”

• Once implemented, “News and Events” must be kept current.


Special Programs• Should each special program be

a main menu item?

• Examples– Student Co-op (ART)– Genetics (BIO)– TAP (COM)– Study Abroad (FORLANG, EDU, SWK)– Services, Research RERC-HE (HSLS)– Guatamala Blog (SWK) – Box Office (THE)

Or


Student Awards and Scholarships

• Is there sufficient dept-level awards and scholarships to have a page on this topic?

• Should the page identify alumni who get awards?

• Should depts list President’s Scholars?

• Links to Financial Aid


Header Links – Collaborative Pages • What 4 content areas should be linked from

every academic dept page?

• How can content from different offices be combined on a single page – for student ease in finding information?

About GU Academics AdmissionsCampus Life

Catalog/ Calendar

Tuition and Fees

Academic

Support

Apply Now!

Gallaudet Graduates

General Education

VisitCampus

CampusTour


Examples: Academic Support

http://www.bates.edu http://www.ewu.edu

2007-05-17academictech.gallaudet.edu/events/2007/deptweb 2007-05-17academictech.gallaudet.edu/events/2007/deptweb c

http://www.bates.edu/gened2011.xml

http://www.georgian.edu/news/gen_ed_changes.htm

Examples

2007-05-17academictech.gallaudet.edu/events/2007/deptweb 2007-05-17academictech.gallaudet.edu/events/2007/deptweb cacademictech.gallaudet.edu/events/2007/deptweb

AA Web Sites: Content Goals• Improve recruitment and retention

• Demonstrate academic rigor

• Demonstrate respect and value of diversity of ideas and people________

• Improve communications with students and other groups

• Design for audience needs, including multi-dept pages on shared topics

academictech.gallaudet.edu/events/2007/deptweb


AA Web Sites: Technical Goals

• Use Ingeniux CMS (Content Management System) templates to simplify web authoring

• Ensure Gallaudet content is ranked highly on Google and other search sites________

• Create visually-rich web sites• Provide consistency for ease of viewing• Keep content fresh and up-to-date• Share content across web sites (e.g., news)



AA Web Sites: Timeline

• May 17 – Orientation

• May 24 – Decisions on Priorities and Content

Dept Reps Selected

• June – Technical Setup and Template Dev

– Workshop: Writing and Video for the Web

– Content Development (Dept Reps)

• July/August – Training and Web Development

• OnGoing – Continued Support/Development


2007-05-17academictech.gallaudet.edu/events/2007/deptweb 2007-05-17academictech.gallaudet.edu/events/2007/deptweb

Dept Reps (Content Authors)

• No Web Authoring Experience Required

• Basic Word Processing Skills

• Willingness to Learn to Crop/Resize Photos

• Attendance at Workshop: Writing and Video for the Web

• Time to Gather and Post Content

• Agreement to share ideas with other depts via Blackboard and email ([email protected])

cacademictech.gallaudet.edu/events/2007/deptweb

2007-05-17academictech.gallaudet.edu/events/2007/deptweb 2007-05-17academictech.gallaudet.edu/events/2007/deptweb

Training – Web Development

• June – Complete Dept Web Content Profile, Write Content, Collect Pictures, Videos– Digital Camcorder for 1 Year – Photos – Video

Panasonic SDR-H200 Widescreen, Standard• Use It for Web Content: Camcorder Belongs to Dept• Don’t Use It: Camcorder Goes to AT Media Services for Loan Out

• July/August - One Week – Five ½ Days – Create Content, Learn CMS

– Training Staff from AT e-Learning and PR Web

– Ongoing Support

cacademictech.gallaudet.edu/events/2007/deptweb


Communications

• [email protected] (Tech Team)• [email protected] (Dept Reps)

email list to be set up on May 18, 2007

• http://my.gallaudet.edu Organization: AAweb to be setup May 18, 2007

• Dept Web Content Profile available May 25, 2007

• Notes: at.gallaudet.edu/events/2007/deptweb


Preparation for Next Week

• Review how well your dept shows up in– Search from Gallaudet’s Home Page– Search from Google.com or other search

engines• Bring examples of or links to web pages you like

(share via [email protected], after 05-18)• Think about how dept info fits content areas• Be prepared to vote on issues like menu items• If you’ll attend training, bring your calendar


Agenda – May 24, 2007

• 10:00 – 10:30 Open Discussion, Questions

• 10:30 - 11:45 Voting and Decisions

• 11:45 – 12:00 BREAK

• 12:00 – 1:00 LUNCH – Rep Info, Training Schedule Confirmed

Summary


May 17 Lunch - Discussion

• What content areas are missing?

• Content area titles right? Content order?

• What ideas do you have for your web site?

• What questions do you have about the project?

Report and Questions at 12:30

Date post:	16-Jan-2016
Category:	Documents
Upload:	kenneth-moody
View:	219 times
Download:	0 times

2007-05-17 academictech.gallaudet.edu/events/2007/deptweb GALLAUDET UNIVERSITY Academic Affairs...

Documents