AN OPTICAL FORCEFIELD
ONE ICON / FOOTHILL RANCH, CA 92610
PRSRT STDU.S. Postage
PAIDOAKLEY
OAKLEY PIT BOSS®
SCAN YOUR BARCODE AT ANY OAkLEY STORE TO BE ENTERED TO wIN AN
VALUED AT $595
©2010 OAKLEY, INC 47-283
PURCHASE DIRECT800-320-9430Monday - Friday: 6am to 7pm (PST)Saturday: 6am to 5pm (PST) Oakley.com/summer
*You must be a legal resident of the United States, and at least eighteen (18) years of age at the time of entering this contest. The sweepstakes begins at 12:01 PM PST on June 1, 2010 and ends at 11:59 PM PST on August 31, 2010. The prize is 1 Pit Boss® sunglass valued at $595. For complete sweepstakes rules mail a 3”x 5” card with your name and address to: Oakley HDPolarized Sweepstakes; 1 Icon; Foothill Ranch, CA 92610.
OAKL
EY H
DPO
LARI
ZED
01
AN OPTICAL FORCEFIELD02Imagine yourself driving down the highway looking into the setting sun. The glaring, distracting, and potentially harmful light waves from
the sun are blasting your eyes. Now imagine the Optical Forcefield provided by Oakley High Definition Polarized lenses. These lenses let you see things differently. Better. More Clearly. That’s why they’re the choice of the world’s leading athletes. There’s endless potential out there. You just have to be able to see it.
UNPARALLELED CLARITY OF OAkLEY HIGH DEFINITION OPTICS® (HDO®)Proprietary geometries, high performance materials and state-of-the-art design and production techniques allow Oakley to create eyewear that maintains optical correction for refractive power, optical clarity, and prismatic power. The result is High Definition Optics® – the best optical performance on the planet.
MAXIMUM PROTECTION FROM HARSH GLAREOakley HDPolarized sunglasses with infusion molding put harsh, blinding light in a sleeper hold. Combine that with Oakley’s renowned impact protection and 100% blockage of damaging UV rays, and what you have is an Optical Forcefield that shields your eyes from glare and protects them from the elements.
LIVESTRONG is a trademark of the Lance Armstrong Foundation. The Lance Armstrong Foundation is a 501(c)(3) under federal tax guidelines.
OAKL
EY J
AwB
ON
E
Lanc
e Ar
mst
rong
- Cy
clin
g
Oakl
ey’s
lega
cy o
f spo
rts p
erfo
rman
ce in
nova
tion
cont
inue
s w
ith J
AwBO
NE.
with
Oak
ley’s
new
Sw
ITCH
LOCK
TM
Tech
nolo
gy, t
he lo
wer
par
t of t
he fr
ame
rim o
pens
to a
llow
eas
y ac
cess
for q
uick
lens
cha
ngin
g, le
tting
you
op
timize
per
form
ance
in a
ny li
ght c
ondi
tion.
The
late
st e
volu
tion
of a
cov
eted
des
ign,
this
fram
e is
like
not
hing
ev
er s
een
in th
e w
orld
of s
ports
.
A: Jawbone $260Polished Black / 00® Red Iridium POLARIzED + Persimmon
B: Jawbone $260Matte White / OO® Black Iridium® POLARIzED
04
C: LIVESTRONG® Jawbone $210Polished Black /Black Iridium® Vented + Yellow
A
C
B
C: Split Jacket $260 Matte Rootbeer / Tungsten Iridium® POLARIzED + VR50
B: Split Jacket $260 Black / Silver Ghost Text / Clear Black Iridium® Photochromic
05
A: Split Jacket $260Dark Grey / Positive Red Iridium® POLARIzED + Light Grey
A
B
C
OAKL
EY S
PLIT
JA
CkET
TM
Bria
n Lo
pes
- MTB
we
gave
the
Oak
ley
SPLI
T JA
CKET
inte
rcha
ngea
ble
lens
es w
ith S
wIT
CHLO
CKTM
tech
nolo
gy th
at m
akes
le
ns c
hang
ing
easy
and
fast
. A
ll le
nses
are
opt
imiz
ed w
ith H
YDRO
PHO
BIC
/OLE
OPH
OB
IC te
chno
logy
that
re
pels
dus
t and
hel
ps m
aint
ain
a sm
udge
resi
stan
t bar
rier a
gain
st s
kin
oils
, lot
ions
and
fing
erpr
ints
whi
le
prev
entin
g w
ater
from
leav
ing
stre
aks
and
shee
ns.
OAKL
EY P
ROB
ATIO
NTM
B: Probation $240Toast / Bronze POLARIzED
C: Probation $170Polished Chrome / VR28® Black Iridium®
A: Probation $240Matte Black / Black Iridium® POLARIzED
A
B
C
07
PROB
ATIO
N is
our
idea
of a
repe
at o
ffend
er. I
nste
ad o
f sep
arat
e le
nses
, it h
as a
sin
gle
cont
our o
f pur
e PL
UTON
ITE®
le
ns m
ater
ial.
The
scul
ptur
al fr
ame
take
s ad
vant
age
of C
-5TM
, a li
ghtw
eigh
t allo
y of
five
met
al c
ompo
unds
. PR
OB
ATIO
N is
eng
inee
red
for a
ll-da
y co
mfo
rt, a
nd w
hen
the
heat
is o
n, th
e U
NO
BTA
INIU
M® s
leev
es o
n th
e st
ems
are
ther
e to
incr
ease
grip
with
moi
stur
e.
08
OAKL
EY C
ROSS
HA
IR®
2.0
B: Crosshair 2.0 $220Polished Gold / Bronze POLARIzED
C: Crosshair 2.0 $220Lead / Black Iridium® POLARIzED
A: Crosshair 2.0 $220 Matte Black / Grey POLARIzED
C
A
B
Clas
sic
mee
ts c
onte
mpo
rary
in C
ROSS
HAIR
2.0
, the
late
st re
nditi
on o
f a li
ghtw
eigh
t C-5
TM a
lloy
met
al fr
ame
that
m
erge
s cl
assi
c av
iato
r des
ign
with
a c
onte
mpo
rary
lens
sha
pe a
nd s
ubtle
scu
lptu
ral d
etai
ls.
OAKL
EY H
OLB
ROO
kTM
Shau
n W
hite
- Sn
owbo
ard
with
his
bro
ther
Jes
se a
ctin
g as
his
cre
ativ
e di
rect
or, s
now
boar
ding
sup
erst
ar S
haun
whi
te w
orke
d cl
osel
y w
ith O
akle
y du
ring
the
crea
tion
of H
OLBR
OOK.
Toge
ther
they
wen
t bac
k to
vin
tage
sty
les
like
the
orig
inal
Oak
ley
Frog
skin
s® th
en s
et o
ut to
dis
till t
heir
own
visi
on o
f Am
eric
an c
ool.
HOLB
ROOK
is a
tim
eles
s cl
assi
c th
at e
choe
s th
e sc
reen
her
oes
from
the
1940
s, 5
0s a
nd 6
0s, t
he ic
ons
who
insp
ired
yout
h w
ith th
eir o
wn
bran
d of
defi
ance
.
B
C: Holbrook $160Polished Black / Grey POLARIzED
B: Holbrook $160Matte Rootbeer / Bronze POLARIzED
10
A: Holbrook $120Polished Black / 24K Gold Iridium®
A
C
A
B: Forsake $200Polished Black / Grey POLARIzED
C: Forsake $130Blush / G40TM Black Gradient
11
A: Forsake $200Topaz Tortoise / Bronze POLARIzED
B
C
OAKL
EY F
ORS
AkE
TM
Kare
na D
awn
- Tr
iath
lete
Top:
Ste
llar T
ank
/ Whi
te
Top: Galaxy Jacket / Sky Blue
with
FOR
SAKE
, our
goa
l was
to c
reat
e th
e qu
inte
ssen
tial s
ungl
ass
for e
very
act
ive
wom
an: u
nive
rsal
ly fl
atte
ring
and
perfe
ctly
bal
ance
d be
twee
n pe
rform
ance
and
sty
le.
Spor
ty p
erfo
rman
ce w
rapp
ed in
a b
eaut
iful s
hiel
d le
ns
desi
gn m
akes
FOR
SAKE
an
idea
l cho
ice
for t
he a
ctiv
e w
omen
.
OAKL
EY D
ECEP
TIO
NTM
Roxy
Lou
w -
Surf
Top: Pop Art / Light Green Dres
s: P
eace
N L
uv /
Whi
te
Slee
k an
d se
duct
ive,
DEC
EPTI
ON le
ts y
ou h
ide
out a
nd s
tand
out
, all
at th
e sa
me
time.
The
dis
tinct
ive
shap
e an
d tw
ist d
etai
l are
the
star
s he
re, w
hile
the
shie
ld d
esig
n gi
ves
you
that
“w
ho is
she
?” in
trig
ue. T
ruth
be
told
: DE
CEPT
ION
is o
nly
for t
he b
old.
B
C
A: Deception $270Polished Gold / Bronze POLARIzED
C: Deception $190Matte Berry / G40TM Black Gradient
14
B: Deception $270Polished Chocolate / Bronze POLARIzED
A
15
B: Hinder $220Polished Gold / Bronze POLARIzED
C: Hinder $170Matte Berry/ G40TM Black Gradient
A: Hinder $220Polished Chrome / Grey POLARIzED
A
B
C
OAKL
EY H
IND
ERTM
Clau
dia
Gonc
alve
s - S
urfTop: X Bikini / Bottom: X Bikini
with
a w
ink
to th
e pa
st a
nd a
n ey
e on
the
futu
re, H
IND
ER is
the
cool
new
avi
ator
for 2
010.
A c
lass
ic s
tyle
re
shap
ed fo
r the
nex
t dec
ade,
HIN
DER
’s ic
onic
fram
e hi
nges
with
a s
ubtly
indu
stria
l tw
ist t
hat i
s an
ythi
ng
but o
rdin
ary.
HIN
DER
is d
esig
ned
to c
ompl
emen
t any
girl
’s st
yle.
OAKL
EY D
ISCR
EETTM
Clau
dia
Gonc
alve
s - S
urf
Top: X Back Top / Bottom: X Back Bottom Dre
ss :
Tie
Me
Up
we
desi
gned
DIS
CREE
T to
be
serio
usly
fun:
a u
nive
rsal
ly fl
atte
ring
shap
e w
ith fl
irty
deta
ils th
at re
ally
pop
. H
amm
ered
“je
wel
ry”
at th
e hi
nge
and
vibr
ant i
nter
ior g
raph
ics
show
off
your
pla
yful
sid
e, w
hile
the
6-ba
se
squa
re s
hape
gra
cefu
lly fr
ames
you
r fac
e.
18
B: Discreet $220Black Stripe / Grey POLARIzED
C: Discreet $170Jade / Grey
A: Discreet $220Tiger Eye / Bronze POLARIzED
A
B
C