+ All Categories
Home > Technology > 2011 IBM Collaboration Solutions Directions and Strategy

2011 IBM Collaboration Solutions Directions and Strategy

Date post: 17-May-2015
Category:
Upload: anna-oneal
View: 2,024 times
Download: 1 times
Share this document with a friend
Description:
This presentation is an overview of IBM's Social Business strategy. The two primary components of this strategy are the Social Business Framework, which contains the products and services that provide the social capabilities, and the Social Business Toolkit, which provides the standards-based mechanisms for integrating with the Framework. The Toolkit enables the integration of IBM's social capabilities into an organization's internal or external facing IT infrastructure.
Popular Tags:
49
© 2011 IBM Corporation 2011 IBM Collaboration Solutions Directions and Strategy Charlie Hill CTO, IBM Collaboration Solutions
Transcript
Page 1: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation

2011 IBM Collaboration Solutions Directions and Strategy

Charlie HillCTO, IBM Collaboration Solutions

Page 2: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 2

“We’re at the beginning of a new era for social Internet innovators who are re-imagining and re-inventing a Web of people and places, looking beyond documents and websites.”

John Doerr, Partner, KPCBTop 10 Mobile Internet Trends (Feb 2011)

http://www.slideshare.net/kleinerperkins/kpcb-top-10-mobile-trends-feb-2011

Page 3: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 3

Exceptional Web Experiences Exceptional Work Experiences

Enable nimble employee experiences Peer to peer, in teams and processes, with customers and partners, and with the company overall (performance, reputation)

Enable engaging customer experiencesSelf-service, with other customers, with company representatives, and with the company overall (revenue, brand, reputation)

Social Business is driven by exceptional experiences

Realized through

IBM Social Business Framework

A modular and open set of capabilities that accelerate the development of advanced Social Business solutions

Enabled by

Business outcomes

Deepen client relationships

Drive operational effectiveness

Optimize your workforce

Page 4: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 4

IBM's Social Business Framework is being designed to make it easy and profitable for IBM customers to capitalize on Social Business opportunities

Differentiated by...

● IBM's deep understanding of Social Business strategy, roles and processes

● Exceptional user experiences and mobility

● Unmatched capabilities for social interaction, content management and insight

● Robust identity management, governance, compliance and security capabilities

● The ability to integrate industry-leading capabilities in business analytics, commerce, enterprise content management, and others

● A compelling approach to developing, deploying and managing solutions

● A vibrant ecosystem of employees, business partners and customers

Page 5: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 5

Governance, Compliance and Security

Governance, Compliance and Security

Identity Integration and Management

Identity Integration and Management

Interaction Content Insight

Social Business Foundation TechnologiesEnable data capture, analysis and collaboration

Social Business capabilities

User Experience and Mobility

Solution planning,

design and development

Solution planning,

design and development

Solution delivery and

management

Hybrid model supporting cloud and on premises

components

Solution delivery and

management

Hybrid model supporting cloud and on premises

components

Social Business SolutionsTransform business processes using social technologies

Cooperative Application TechnologiesIntegrate business functions with the social infrastructure

Business process management Information management Business analytics

and optimization

Roles Processes ApplicationsStrategy Change Management

Page 6: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 6

Key technical directions

● Social

● Mobile

● Accelerateddevelopment

Page 7: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 7

Social capabilities transform the experience

● Enabling interactions through online social networks

─ Rich user profiles and social methods to collaborate, share and reuse content

● Enhancing situational awareness by analyzing social data

─ Consumer insight

─ Expertise location

─ Recommendations

● Supporting contextual collaboration by integrating social capabilities into business applications

─ Communities

─ Microblogging, social sharing

─ Unified communications

Page 8: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 8

IBM Project VulcanDelivering an exceptional work experience

● Integrated collaboration experience

● Integrated mobile suite optimized for smart phone devices

● Activity Streams – social aggregation for the enterprise

● Embedded Experiences

● Ease of extensibility

● Social analytics

● Attention management

Page 9: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation9

File sharing embedded experience in email

File sharing embedded experience in email

Act and collaborate in context Reach your entire collaboration environment from one URL

Reach your entire collaboration environment from one URL

Page 10: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation10

Mail widget for inbox access

Mail widget for inbox access

Calendar widgetCalendar widget

Enterprise Activity Stream

Enterprise Activity Stream

Filters help to sift through content quickly.

Filters help to sift through content quickly.

Home Page

Page 11: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation11

Share Box is available from any destination.

Share Box is available from any destination.

Share Box

Page 12: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation12

Pervasive access to unified communications capabilities

Pervasive access to unified communications capabilities

Built-in unified communications

Page 13: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation13

Collaborative, simultaneous editing with commenting and tasks

Collaborative, simultaneous editing with commenting and tasks

Integrated collaborative editing

Page 14: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation14

“Quick Look” dropdowns for mail, calendar, people and places triggered on hover

“Quick Look” dropdowns for mail, calendar, people and places triggered on hover

Apps menu includes all other applications a user has access to including third-party extensions

Apps menu includes all other applications a user has access to including third-party extensions

Site-wide settings, identity and access to My Profile

Site-wide settings, identity and access to My Profile

Common, extensible, navigation

Page 15: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 15

Key technical directions

● Social

● Mobile

● Accelerateddevelopment

Page 16: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 16

In the past Today and tomorrow

Only a few devices supported Many device platforms & form factors(Smartphones, tablets, etc)

Communication focused devices Social and collaboration focused devices

Phone, mail, calendar contacts, chat, SMS Social collaboration, meetings, VoIP, video

Enterprise owned & controlled devices

“Bring your own device” – but enterprise controls management & security policies

Mobile landscape and trends These changes are driving shifts in expectations for enterprise mobility

Page 17: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 17

Travel Customer

Replye-Mail

LocateProjectExpert

CheckTomorrowsSchedule

Checkmeetingdetails

Attend a Web Meeting

CheckProjectDetails

HomeOffice Travel

UpdateMeetingMinutes

PrivateChat toExpert

UpdateProjectTasks

Lotus Notes® Lotus Notes®TravelerLotus Mobile Connect Lotus SametimeLotus Connections

UpdateBiz Blog

RoamingVPN

Mobile landscape and trends Access to mobility solutions changes the way that employees can work

Page 18: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 18

Fastest growing business mobile email platform (IDC, September 2010)

“Lotus Notes Traveler product has seen a tremendous spike in

interest and supports iPhone, iPad, Symbian, and Windows

Mobile, and launched its Android Beta in June 2010. iPhone

and Nokia ESeries devices have been key for IBM in 2010,

and Android will have an impact in 2011. In general, IBM is

experiencing successful adoption of Notes Traveler as about

half of its customer base migrated to Notes/Domino 8.5x.”

Mobile landscape and trends Lotus is well positioned to help enterprises harness these trends

Page 19: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 19

Lotus Mobile Strategy Enabling users to participate in social business on the move

● A comprehensive solution for Social Business delivered as first-class mobile platform experiences

● Made available on leading devices through the device platforms' associated distribution channel

● Supported by application development tools to help partners and customers reach their mobile user base by mobilize their information and applications

● Complete with enterprise governance capabilities that are easily managed on premises, hosted, or in the cloud

Page 20: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 20

Mobile Solution for CollaborationEnabling employees to participate in social business on the move

SocialBusinessApplications

DevicePlatforms

DeviceManagement

Apple Nokia

Connectivity, Management, SecurityIBM Lotus Traveler

Android Research in Motion

On premises LotusLiveDeliveryMethods

Zero-Install Web ApplicationsInstallable Mobile Applications

Mail Calendar SocialMeetingsUC XPages, Portlets, Mail, Calendar, Contacts, Chat, Meetings, Activities, Blogs, Wikis, Forums ...

Activity Stream, Embedded Experiences, Application LauncherIBM Social Business Toolkit

Page 21: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 21

Lotus Mobile Solution for CollaborationFirst-class mobile experiences delivered to leading devices

● Communication via email, instant messaging, meetings, voice and video

● Personal management of calendar, contacts and tasks

● Mobile-optimized experiences for online meetings and collaborative document editing

● Innovative and open-standards based social networking, centered around a converged activity stream for delivering notifications

Page 22: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 22

Lotus Mobile Solution – Email, Calendar and ContactsIBM Lotus Traveler for push-based access to email and calendar

● Quick access to email (including attachments), calendar, address book, journal and to-do list for Lotus mobile users, either through on-premises IBM Lotus Domino® deployments, in the cloud with IBM LotusLive Notes or a mixed hybrid environment.

● A no-charge mobile solution for entitled Lotus Notes and Domino customers

2011 Next

● Nokia Symbian3 enhancements

● Android enhancements─ Calendar Invitation Creations

─ Domino Encrypted Mail

─ Widgets (Calendar, Mail)

─ G2 and G3 Languages

● Corporate Lookup for Groups

2011 Next +

● High Availability and failover

● iPhone “partial wipe”

● Android Calendar Month view

Page 23: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 23

Lotus Mobile Solution – Instant MessagingIBM Lotus Sametime for access to chat, voice and video

● Collaborate in real time - virtually anywhere you are working. The Sametime mobile client extends many of the capabilities available from the desktop Sametime client to key mobile devices.

● 2011 Next─ Installable application for Android

● 2011 Next +─ Installable application for Apple iOS

─ Installable application for Symbian3

● Future─ Audio and video

Page 24: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 24

Lotus Mobile Solution – Mobile MeetingsOptimized experiences for online meetings and document sharing

● Access to meetings functionality on mobile devices

─ Participate in online meetings

─ View content, add comments

─ Launch from other applications such as calendar

● 2011 Next─ RIM Blackberry application

─ Browser access from iPhone/iPad

● 2011 Next+ ─ Browser access from Android

─ Enhancements

● Future─ Audio and video

Page 25: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 25

● Mobile access to enterprise social collaboration services

● Available now─ Browser application for Android, iOS, and

Symbian

● 2011 Next─ Installable application for major platforms

─ Activity Stream and Embedded Experience

Lotus Mobile Solution – Enterprise Social CollaborationFirst-class mobile platform experience for Social Business

Page 26: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 26

● Full-featured access to IBM Lotus applications, including deep integration with device capabilities

─ Desktop widgets, etc

● Policy-based management of key capabilities

─ Device password requirements

─ Lockout after incorrect login attempts

─ Administrative wipe of device, application and/or cards

Managing enterprise riskInstallable applications provide high function with managed capabilities

Page 27: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 27

Key technical directions

● Social

● Mobile

● Accelerateddevelopment

Page 28: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 28

Approach to accelerated development

● Make the new generation of applications easy to build

─ Productive tools

─ Powerful and consistent APIs

─ Integration capabilities

● Fast-start options for Social Business developers

─ Ready to use appliances in the cloud for developers

─ Attractive licensing for developers

● Vibrant community engagement WebSphere Portlet Factory

Domino Designer

Page 29: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 29

Technical strategyExtend existing platforms with social capabilities

● Simplify the stack, emphasizing a focused set of common technologies across IBM and third-party capabilities

● Make it easy for (lots of) developers to build Social Business applications – improve developer productivity and increase skills availability for our customers

An evolutionary strategy creates many opportunities for developers

● Enhance existing applications with new capabilities without rewriting

● Create entirely new applications with existing skills and technology investments

● Start the journey today with current IBM products

Page 30: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 30

Technical strategyLead the industry with open standards for Social Business

● A commitment to drive and leverage open web standards ─ Maximize choice, agility, and ease of integration

─ Drive enterprise innovation and leverage rapid innovation on the web

─ Minimize incremental cost of targeting additional desktop and mobile platforms

─ Leverage dominant skillsets based around web technologies

● Enabling the next generation of socially-enabled solutions on customers' existing investments and heterogeneous infrastructures

● A runtime-agnostic approach allows you to use established runtime technologies: Java, Domino, etc.

HTML5 ARIA

SAML

Atom

Page 31: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 31

Solutions

Services and Support

Introducing the IBM Social Business Toolkit

We're creating a common API for Social Business solution development that will be capable of integrating not only the core social modules, but also IBM and partner value-added modules!

IBM Social Business Core Modules

IBM Value-Added Modules Partner Value-Added Modules

IBM Social Business Toolkit APIs

Page 32: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 32

Introducing the IBM Social Business Toolkit

● Brings together a set of strategic social APIs to simplify development

● APIs for Connections, Sametime, Domino, Quickr, etc. services with new cross-product capabilities coming soon

● Runtime enablement in Lotus Domino, WebSphere Portal, Lotus Connections, and LotusLive as well as mobile runtime support

● Tooling support for Web, Domino and Java developers

● Leverages technology consistency in IBM products─ APIs based on web patterns including JSON, ATOM, REST

─ Runtime technologies such as OSGi, Dojo, HTML

─ Tooling based on Eclipse

IBM Social Business Toolkit APIs

Page 33: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 33

Coming soon:

New unified APIs for the IBM Social Business Toolkit

● New APIs and services designed to help developers build unified user experiences and consistent extensibility independent of product, delivery model (cloud, on-premises), and client type (desktop client, browser, mobile)

● Activity Streams API available now on Greenhouse for developer use

● First GA releases planned for Connections Next, Notes Next...

Activity Streams Embedded Experiences

Share Box

Page 34: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 34

● Maximize speed and minimize development costs for partners and customers by enabling mobile extension development through familiar and open technologies

● IBM Social Business Toolkit is designed to address key mobile capabilities

─ Deliver notifications and embedded experiences consistently using an extensibility model for mobile that is the same as on desktop browser and clients

─ Abstract embedded experiences and adapt to specific device experiences

─ Access to social and device capabilities through web programming standards

Lowering the cost of mobilizing applicationsReach users by mobilizing enterprise information and applications

Page 35: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 35

Lowering the cost of mobilizing applicationsWorking with embedded experiences in a mobile environment

● Leveraging the same open extensibility model as the desktop browser and install clients

● Gadgets linked in context to the activity stream to provide:

─ CRM

─ HR

─ Customer support

─ Document management

─ Workflow

─ Rich media

─ And more . . .

Same gadget, different

experiences on different platforms

Page 36: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 36

Extensibility through Activity Stream

Page 37: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 37

Platform optimized and independent

Page 38: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 38

Solutions

Services and Support

Accelerated developmentSupporting the tools you already use

Portlet FactoryPortlets and Widgets

Domino DesignerXPages

Work with third-party SDKs

IBM CustomerExperience Suite

IBM Lotus NotesIBM Lotus Domino

Third-Party Development Environments

IBM Social Business Core Modules

IBM Value-Added Modules Partner Value-Added Modules

IBM Social Business Toolkit APIs

Page 39: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 39

Lotus Domino + XPages + Domino DesignerThe RADD platform for developing collaborative workflow applications

● Seamless integration with Social Business services─ Access to Connections though REST services and single sign-on

─ Easy integration planned with the new Social Business Toolkit APIs

─ Supports key standards: Dojo, OSGi, etc.

─ A production-proven, performant, NoSQL store!

─ The XPages Extension Library on openNTF provides unmatched productivity for writing “OneUI”, standards-based, socially-enabled applications

● Future directions─ New Web 2.0 templates on OpenNTF (available now/coming soon)

─ Plan to provide an OpenSocial container, participate in embedded experiences, and generate gadgets out of XPages (Domino Next)

─ Plan to provide data access through REST services, including calendaring and other higher level services (Domino Next)

Page 40: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 40

Lowering the cost of mobilizing applicationsUsing Domino XPages to create mobile ready applications

● Build mobile applications─ Using XPages' rapid application development

mechanism

─ Look and feel like native apps to achieve the best user experience

─ Access to native services

─ Support for offline

● Supports: Android, iPhone, and Blackberry

● See: http://mobilecontrols.openntf.org/

Page 41: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 41

Lowering the cost of mobilizing applicationsDedicated mobile controls available from OpenNTF

Page 42: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 42

Pre-integrated software appliance

IBM Social Business Toolkit APIs

IBM Social Business Core Modules

Workflow and formsLotus Domino

Workflow and formsLotus Domino

Social collaborationLotus ConnectionsSocial collaborationLotus Connections

Unified communicationsLotus Sametime

Unified communicationsLotus Sametime

Social Business Appliance for DevelopersComing soon!

IBM developerWorks Cloud

Amazon®

VMWare®

Including realistic sample data

Page 43: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 43

WebSphere Portlet Factory

● Dramatically simplifies and supercharges the development, deployment, maintenance and reuse of multichannel applications that deliver exceptional experiences

Key directions for 2011

● MobileBuilders, tools and sample apps for Android, iPhone, iPad, Blackberry (In Beta Q1)

● SocialNew portlets and builders speed integration of Lotus Connections within WebSphere Portal

● Accelerated developmentGrowing Catalog of Extensible Solution Assets: Provide common application and integration patterns in horizontal and industry uses

Write an application once, deploy to a Browser, Tablet, Smart Phone, Kiosk, and more

Page 44: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 44

Lowering the cost of mobilizing applicationsWebSphere Portal mobile options

Customer Need Solutions

Mobile Portal Accelerator

Portal Mobile Webkit Themes

Available today for iPhone

Coming soon for Android, Blackberry, iPad

Works with your favorite development tools!

Extend a Web experience to mobile devices for specific smart phone browsers

● Rapidly develop and deploy web and hybrid mobile applications that have a native smart phone, look and feel

● Write once, run on many devices – tablets, kiosks, web, PDA and more

Portlet Factory

+ Portal Mobile Webkit Themes

Q1 2011 Beta Preview

7,500 + Devices

Mobile Web applications or content for virtually any mobile device browser

Page 45: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 45

Lowering the cost of mobilizing applicationsWebSphere Portlet Factory hybrid approach

Web and hybrid mobile application approach allows customers to:

● Support multi-channel strategy by creating once and running on multiple smart devices in multiple formats

● Quickly build engaging, personalized, and relevant hybrid mobile experiences that take advantage of portal framework and device specific capabilities

● Leverage existing and widely available skill sets (HTML, Javascript, CSS)

● Save costs by leveraging a common infrastructure for both web and mobile applications

● Support mobile standards for web technologies such as HTML5 and CSS3

Hybrid Abstraction Layer (API)

Camera GPS MicrophoneDevice DataAccelerometer

Device Specific Capabilities

Mobile Application

Page 46: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 46

Convergence

IBM Social Business Core Modules

IBM Value-Added Modules Partner Value-Added Modules

Solutions

Services and Support

IBM Social Business Toolkit APIs

IBM's strategy is to deliver a consistent set of Social Business capabilities and APIs for deployment on premises and in the cloud

─ Single focus of development investments

─ Flexibility of deployment options

─ Hybrid scenarios

LotusLive

IBM CloudAmazon

Page 47: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 47

LotusLive Partner Integration

● An integration platform for SaaS-based collaboration ─ Strong focus on building an ecosystem of partners

─ Designed to integrate with other cloud services and on-premises applications

● Inbound integration: Consume LotusLive services in another application─ E.g., use LotusLive services in SugarCRM, Ariba, etc.

● Outbound integration: Deliver your application or service to LotusLive users ─ E.g., use eXpresso, Tungle, Vondle Live, Silanis, Skype services in LotusLive

● Signup for use of the platform planned to be available to Advanced and above IBM Partners in Q2 2011

─ Dev and Test environment: An instance of LotusLive that partners can access and start development

─ API Explorer: Allows partners to test APIs

Page 48: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 48

Summary

● Social Business applications build on our heritage...

● ...but Social Business today demands new types of applications─ Beyond the firewall

─ Systems of systems

─ Both in the cloud and on premises

● The IBM Social Business Framework enables customers to capitalize on Social Business opportunities through deep IBM and Partner capabilities

─ All IBM collaboration products are part of the framework

─ Opportunities for web developers in general as well as established Lotus and Portal developers, building on their existing skills

● The new IBM Social Business Toolkit is planned to enable a new class of unified social capabilities based on the latest born-on-the web open standards

─ Consistent extensibility across products, deployment models and user experiences

● Easy to get started with today's products and cloud developer options

Page 49: 2011 IBM Collaboration Solutions Directions and Strategy

© 2011 IBM Corporation 49

Questions?


Recommended