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!!!
university
ABOUT THE UNIVERSITY OF NORTH CAROLINA
The University of North Carolina at Chapel Hill is the oldest state
university in the nation, admitting its first student, Hinton James, in 1795.
Many things have changed since the early years of the University over
two hundred years ago, but the commitment to excellence remains the
same. An association with the University of North Carolina can be a very
powerful marketing opportunity for your organization.!!
TAR HEEL SPORTS PROPERTIES
Tar Heel Sports Properties (THSP), a property of Learfield Sports, owns
and manages the multimedia rights for the University of North Carolina
Athletics. THSP offers one-stop shopping for businesses and corporations
looking for advertising, marketing or association with the Carolina
program.!!
.
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RADIO PACKAGE INFO
GAMEDAY BROADCASTS
! Football! Mens Basketball! Womens Basketball! BaseballCOACHES CALL-IN SHOWS
! Carolina Coaches Live Call-In Shows Opportunity to talk live to Head Football CoachButch Davis and Head Basketball Coach RoyWilliams
Primetime In the ACC Call-in show
dedicated to discussing ACC Conference
Inside Carolina Daily Drive Shows five (5)minute daily radio show aired during morning
and afternoon
INVENTORY AVAILABLE
! :30 Units! Feature Entitlements! Live Mentions! Opening/Closing Billboards
!!!radio
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KENAN STADIUM (FOOTBALL)
DEAN SMITH CENTER (MENS BASKETBALL)
CARMICHAEL AUDITORIUM (WOMENS BASKETBALL & VOLLEYBALL)
BOSHAMER STADIUM (BASEBALL)!
SIGNAGE OPTIONS
! Videoboard! Coaches Headsets! LED Features! Courtside Signage! Outfield Signage! Etc!!
IN-VENUE SIGNAGE OPPORTUNITIES
!!!signage
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!!!other opportunities
MARKETING & PROMOTIONAL OPPORTUNITIES
Explore a range of additional opportunities to meet your marketing and advertising objectives:
!!
!!!
!!
!!
MARKETING & PROMOTIONAL OPPORTUNITIES
!!!
EXTERNAL PROMOTIONS
Butch Davis and RoyWilliams Coaches Shows
!!
Off-campus point of purchase
promotions
!!
TELEVISION
INTERNAL PROMOTIONS
THSP offers various levelsof sponsorship and
recognition to a variety ofevents
!!
Reach potential customers
through on-field/in-venuepromotions
!!
TITLESHIP
Offers program ads to fitany companies advertising
objective or budget
PRINT/ PROGRAMS
INTERNET/ DIGITAL
Options are available to fitany size group or occasion
!!
Reach over 559,000 monthly
unique visitors toTarHeelBlue.com. Reachcustomers on a one-to-one
basis year round throughinteractive media platform
TICKETS & HOSPITALITY
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LEADER IN COLLEGIATE SPORTS MARKETING
When you join our team at Tar Heel Sports Properties, you become a member of our vast network of athletic departments, conferencepartners, sponsors and marketers. We work hard to make sure all of our partners and employees benefit from the wealth of knowledge and
experience shared within this network.
!!!learfield sports network
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