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AND PARTNERS NEW YORK ART DIRECTOR 2009–NOW Art direction and design for comprehensive branding programs, print collateral and digital applications; client liaison; management of junior- and mid-level staff, acquisition and management of freelance resources and all printer supervision. Clients include The Corcoran Group, iStar Financial and VF Corporation. SEQUEL STUDIO NEW YORK ART DIRECTOR 2006–2008 SENIOR DESIGNER, FREELANCE 2003–2006 Responsible for art direction and design for comprehensive branding programs, print collateral and digital applications; client liaison; writing relevant to branding and naming development; management of junior staff, acquisition and management of freelance resources and production and printer supervision. Clients included AT&T Wireless, CA, Davis Polk & Wardwell, HON Industries, IMS Health, Medco Health Solutions, Merrill Lynch, Milliman, New Alliance Bank and Nonesuch Records. INDEPENDENT WORK NEW YORK / SAN FRANCISCO 2003–2006 Developed various printed collateral for corporate clients and not-for-profit organizations that include AHRC NYC Foundation, Brooklyn Historical Society, Ernest & Julio Gallo Wines, Food Bank for NYC, GMHC, Human Rights First, Lambda Legal, the National Hemophilia Foundation and The WB Network. STARK DESIGN NEW YORK SENIOR DESIGNER, FREELANCE 1999–2005 Partnered with the Principal on work that included identity development and corporate collateral; book and book jacket design for Beacon Press, DoubleDay Publishers, Little Brown and Co. and Penguin Putnam. CARBONE SMOLAN ASSOCIATES NEW YORK SENIOR DESIGNER, FREELANCE 1997–1998 Work included identity development and corporate collateral for Deloitte, Hyundai, Public Broadcasting System (PBS) and the San Francisco Airport Commission. CAHAN & ASSOCIATES SAN FRANCISCO SENIOR DESIGNER, FREELANCE 1997–2005 SENIOR DESIGNER 1996–1997 Responsible for art direction and design; acquisition and management of freelance resources; client liaison; and all production and printer supervision. Work included annual reports, identity development and corporate collateral for various high-tech and biotech clients that include Coulter Pharmaceuticals, Heartport, Informatica, Informix, NetObjects, Neoforma, Planet Rx, Siemens USA and Tandem Inc. MORLA DESIGN SAN FRANCISCO SENIOR DESIGNER 1992–1996 JUNIOR DESIGNER 1991–1992 Work included identity development, corporate collateral, and broadcast and book design for a wide variety of corporate clients and not-for-profit organizations that include Apple Computer, Chronicle Books, Fox Broadcasting Company, Harper Collins Publishers, Levi Strauss & Co., the San Francisco International Airport and the San Francisco Mexican Museum. As an art director and designer I’ve been responsible for work across a broad range of disciplines —  identity development and comprehensive branding programs, corporate collateral and accompanying digital applications , book design and book jacket design, editorial design, and packaging. In addition, I possess a high level of managerial experience. ART DIRECTION & DESIGN CB CRAIG BAILEY [email protected] 917 414 9197 BAILEYCO-NYC.COM Texas Christian University BFA, Communication Graphics Magna Cum Laude, 1990 Syracuse University, London, 1987 – 1988
Transcript
Page 1: 2011

A N D PA R T N E R SN E W Y O R K A R T D I R E C T O R 2 0 0 9 – N O W

Art direction and design for comprehensive branding programs, print collateral and digital applications; client liaison; management of junior- and mid-level staff, acquisition and management of freelance resources and all printer supervision.

Clients include The Corcoran Group, iStar Financial and VF Corporation.

S E Q U E L S T U D I O N E W Y O R K A R T D I R E C T O R 2 0 0 6 – 2 0 0 8 S E N I O R D E S I G N E R , F R E E L A N C E 2 0 0 3 – 2 0 0 6Responsible for art direction and design for comprehensive branding programs, print collateral and digital applications; client liaison; writing relevant to branding and naming development; management of junior staff, acquisition and management of freelance resources and production and printer supervision.

Clients included AT&T Wireless, CA, Davis Polk & Wardwell, HON Industries, IMS Health, Medco Health Solutions, Merrill Lynch, Milliman, New Alliance Bank and Nonesuch Records.

I N D E P E N D E N T W O R K N E W Y O R K   /   S A N F R A N C I S C O 2 0 0 3 – 2 0 0 6

Developed various printed collateral for corporate clients and not-for-profit organizations that include AHRC NYC Foundation, Brooklyn Historical Society, Ernest & Julio Gallo Wines, Food Bank for NYC, GMHC, Human Rights First, Lambda Legal, the National Hemophilia Foundation and The WB Network.

S TA R K D E S I G N N E W Y O R K S E N I O R D E S I G N E R , F R E E L A N C E 1 9 9 9 – 2 0 0 5

Partnered with the Principal on work that included identity development and corporate collateral; book and book jacket design for Beacon Press, DoubleDay Publishers, Little Brown and Co. and Penguin Putnam.

C A R B O N E S M O L A N A S S O C I AT E S N E W Y O R K S E N I O R D E S I G N E R , F R E E L A N C E 1 9 9 7–1 9 9 8

Work included identity development and corporate collateral for Deloitte, Hyundai, Public Broadcasting System (PBS) and the San Francisco Airport Commission.

C A H A N & A S S O C I AT E S S A N F R A N C I S C O S E N I O R D E S I G N E R , F R E E L A N C E 1 9 9 7– 2 0 0 5 S E N I O R D E S I G N E R 1 9 9 6 –1 9 9 7Responsible for art direction and design; acquisition and management of freelance resources; client liaison; and all production and printer supervision.

Work included annual reports, identity development and corporate collateral for various high-tech and biotech clients that include Coulter Pharmaceuticals, Heartport, Informatica, Informix, NetObjects, Neoforma, Planet Rx, Siemens USA and Tandem Inc.

M O R L A D E S I G N S A N F R A N C I S C O S E N I O R D E S I G N E R 1 9 9 2 –1 9 9 6 J U N I O R D E S I G N E R 1 9 9 1–1 9 9 2Work included identity development, corporate collateral, and broadcast and book design for a wide variety of corporate clients and not-for-profit organizations that include Apple Computer, Chronicle Books, Fox Broadcasting Company, Harper Collins Publishers, Levi Strauss & Co., the San Francisco International Airport and the San Francisco Mexican Museum.

As an art director and

designer I’ve been

responsible for work across

a broad range of disciplines — 

identity development and

comprehensive branding

programs, corporate

collateral and accompanying

digital applications , book

design and book jacket

design, editorial design, and

packaging. In addition,

I possess a high level

of managerial experience.

A R T D I R E C T I O N

& D E S I G N

CBC R A I G B A I L E Y

B A I L E Y C O @ B WAY. N E T 9 1 7 4 1 4 9 1 9 7

B A I L E Y C O - N Y C . C O M

Texas Christian University

BFA, Communication Graphics

Magna Cum Laude, 1990

Syracuse University,

London, 1987 – 1988

Page 2: 2011

V F C O R P O R AT I O NThe 2010 Annual Report for one of the world’s largest apparel companies. The North Face, Vans, Wrangler, Lee and Nautica are among its 30+ brands.CB 0 2

Page 3: 2011

CB 0 3V F C O R P O R AT I O NThe 2010 Annual Report for one of the world’s largest apparel companies. The North Face, Vans, Wrangler, Lee and Nautica are among its 30+ brands.

Page 4: 2011

CB S M Y T H E & R AW L SIdentity system for a jewelry line of sterling silver wearable heirlooms for mommy and baby. 0 4

Smythe & Rawls is the purveyor of the finest sterling silver wearable heirlooms for both mommy and baby.

Corporate Identity

Jeweler’s Stamp

S M Y T H E & R A W L S

SM

YTH

E & R A W L S • NEW Y

OR

K C

ITY

• SM

YT

H

E & RAWLS • N

EW Y

OR

K C

ITY

Page 5: 2011

© 2010 Smythe & Rawls All Rights Reserved 212.480.7020

© 2010 Smythe & Rawls All Rights Reserved 212.480.7020

Smythe & Rawls is the purveyor of the finest sterling silver wearable heirlooms for both mommy and baby.The website utilizes a simple tabular menu that expands on rollover.

>

CO

NT

AC

T

TH

E C

OL

LE

CT

ION

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AB

OU

T

Smythe & Rawls is a family-owned and family-run business established and based in New York, NY. The purveyor of the finest sterling silver heirlooms, Smythe & Rawls designs are safe, chic, and practical for both mother and baby. These bespoke pieces are sophisticated and appropriate for day or night. Wear these treasured heirlooms close to your heart at all times.

Additionally, we would like to reassure all customers that Smythe & Rawls brand sterling silver heirlooms are made to exceed all voluntary and mandatory standards set forth by the US Consumer Product Safety Commission.

CB S M Y T H E A N D R AW L S . C O MIdentity system for a jewelry line of sterling silver wearable heirlooms for mommy and baby. 0 5

Page 6: 2011

CB 0 6V F C O R P O R AT I O NThe 2009 Annual Report for one of the world’s largest apparel companies. The North Face, Vans, Wrangler, Lee and Nautica are among its 30+ brands.

Page 7: 2011

CB 0 7V F C O R P O R AT I O NThe 2009 Annual Report for one of the world’s largest apparel companies. The North Face, Vans, Wrangler, Lee and Nautica are among its 30+ brands.

Page 8: 2011

James Lansill333 Rector PlaceNew York, NY 10280T [email protected]

1 Rector Park

1RectorPark.com

1RectorPark.com

Hi.Let’s find your 1 thing.(No pen required.)

1 > 2 > 3 >

CB 1 R E C T O R PA R KIdentity for a condominium development in Battery Park City.

0 8

0Hassles

69unique layouts

0overpriced units

0Compromises

1 R E C TO R PA R K . COM 1 R E C TO R PA R K . COM

0 Hassles0 Compromises0 Overpriced Units

1rectorpark.com

0Hassles

69unique layouts

0overpriced units

0Compromises

1 R E C TO R PA R K . COM 1 R E C TO R PA R K . COM

0 Hassles0 Compromises0 Overpriced Units

1rectorpark.com

Page 9: 2011

CB 8 4 5 W E S T E N D AV E N U EIdentity, collateral system, signage and advertising for a pre-war condominium on The Upper West Side. 0 9

Page 10: 2011

CB 8 4 5 W E S T E N D AV E N U EIdentity, collateral system, signage and advertising for a pre-war condominium on The Upper West Side. 1 0

Page 11: 2011

CB D AV I S P O L KIdentity system, collateral, and website for one of the world’s largest law firms. 1 1

Page 12: 2011

CB D AV I S P O L KIdentity system, collateral, and website for one of the world’s largest law firms. 1 2

Page 13: 2011

CB S Y M B O L S

One Warranty.com

Ristorante Ecco Paradis Bar & Jazz Club

1 3

American Chemistry Council Milliman A&E Real Estate Holdings

Page 14: 2011

'11Type Director’s Club of America 57th Annual Exhibition, Typographic Excellence

'10 Graphis Best 100 Annual Reports

GDUSA Annual Report Feature

Print Regional Design Annual

'08 Communications Arts Design Annual 49

'07

AR 100 Show

'06 Society of Publication Designers

'04

AR 100 Show

Communication Arts Design Annual 45

Society of Publication Designers, Silver Award

'02

AR 100 Show

'00

AR 100 Show

Dallas Show, Silver Medal

Inclusion in the permanent collection of the Museum fur Kunst und Gewerbe

Inclusion in the permanent collection of the Museum of Modern Art, San Francisco

London International Advertising Awards

Print Regional Design Annual

West Coast Show

'98

AIGA Communication Graphics Show

AR 100 Show

Inclusion in the permanent collection of the Museum of Modern Art, San Francisco

The New York Art Director’s Club 77th Annual Exhibition

Print Regional Design Annual

San Francisco Advertising Club Gold Medal

'97

AIGA Communication Graphics Show

American Center for Design 100 Show

Communication Arts Design Annual 38

Graphis Poster ’97

Print Regional Design Annual

Type Director’s Club of America 43rd Annual Exhibition, Typographic Excellence

West Coast Show, Gold Medal

'96

American Center for Design 100 Show

American Association of Museums Publications Competition, First Prize

Communications Arts Design Annual 37

Graphis Design Annual ’97

Inclusion in the permanent collection of the Museum of Modern Art, New York

'95

AIGA Communication Graphics Show

Communication Arts Design Annual 36

Graphis Poster ’95

Print Regional Design Annual

'94

AIGA Communication Graphics Show

American Center for Design 100 Show

Communication Arts Design Annual 35

Graphis Design Annual ’95

Mead Annual Report Show

Print Regional Design Annual

The Simpson Show

Type Director’s Club of America 39th Annual Exhibition

'93

AIGA Communication Graphics Show

American Center for Design 100 Show

Broadcast Designer Association International Design Awards

Graphis Packaging ’93

Print Regional Design Annual

Type Director’s Club of America 39th Annual Exhibition

'92

The New York Art Director’s Club 72nd Annual Exhibition

Print Regional Design Annual

recognition


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