New Business Modelsfor the

Translation Industry

Diego Bartolome, CEO tauyou <language technology>diego.bartolome@tauyou.com@diegobartolome

The Translator (before)

Source: U.S. Bureau of Labor Statistics

The Translator (now)

Has our Business Model

evolved?

Once upon an industry ...

But ...

What is a Business Model?

A business model

A business model describes the rationale of how an organization creates, delivers, and captures value

Business Model Canvas

YOUR Canvas

Customer segments

Main Idea: Long Tail

Example

Value proposition

Main Idea: Value pricing

Example

Key Activities

Main Idea: Process Automation

Example

Key Resources

Main Ideas: Machine Translation / Crowd

Examples

Channels

Main Ideas: Apps /WhatsApp / Skype...

Example

Revenues / Costs

Main Ideas: innovative financial models

Example

Main Free Business Models

Freemium (Linkedin)

Advertising (Facebook)

Cross-subsidies (DVDs in Walmarkt)

Zero marginal cost in distribution (Music)

Labor exchange (Quora)

Gift economy (Freecycle)

The next price per word?

Life is about the people you meet and the things you create with them.

So go out and start creatingPart of the Holstee Manifesto

Diego BartolomeCEO tauyou <language technology>diego.bartolome @ tauyou.com@diegobartolome