Changing your Newsroom

RADIONEWS IS CHANGING

how?

Radionews – why?

Yesterday:

We told

people

the news

Today: Listeners know

Listeners want MORE

Changing

The presentation

News for different channels

No repeat

Never forget what news is about!

NORWAY, OSLO

22.07.2011

15:25

A bomb hit the Government

Chaos

Crisis

What did we do?

15:25

The bomb

15:30

We told the listeners about the bombing

15:38

First radiorapport from the scene

16:00

Nonstop news programme in radio and TV

Ida Creed 45 direct interviews

UTØYA

77 people killed

37 hours extra newsprograms with reports, analysis,

reportages

+ all the normal news-programs

TV on radio – fra 19:00 – 06:00 (one stream)

TV: 77 hours extra programs

Net: 900 storyes – (1. september)

What did we learn?

Allways be prepared

Staff with high competence

Ancors

Editors

How could we do?

NRK Allways news

Competence - to make hours and hours with

news-programmes

We do it every day

P1 – short news bulletins – only 10 min news 07:30

P2 – bulletins – and long news shows

AN – Direct news from 06:00 – 17:00 (19:00)

Never forget

what news

is about!

Marit Sirum-Eikre

Head of Radionews

NRK – Norwegian Broadcasting Company

marit.sirum-eikre@nrk.no Fo

to:

Rune B

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