The increasing number of mobile internet users in China boosts the utilization of mobile application. This chapter will review the current mobile advertising situation in China and discuss the top 3 emerging trends in China – In-app advertising platforms, O2O and LBS services.
![[Marketing Trend] Fun Space Marketing](https://static.documents.pub/doc/80x56/547b19c0b4795972098b4d63/marketing-trend-fun-space-marketing.jpg)
