2014 Global Games Market Webinar

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Peter WarmanCEO Newzoo

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Global Games Market WebinarTrends and insights towards a $100bn global market in 2017

Celebrating the launch of Newzoo’s 2014 Global Games Market Report

www.newzoo.com


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2014 Global Games Market Report45 pagesGlobal Trends & Key MomentsMethodology & Key Market IndicatorsGlobal Market per Screen, Segment & RegionGame Revenues of Top Public CompaniesMarket Per Region, 2013-2017 ProjectionsThe Top 50 Countries, 2014 DataKey Data & Insights on 18 CountriesFranchise Rankings & Insights€1,490 ($1,990)

Global Games Data Service12 Month Continuous ServiceGranular DatasetsQuarterly UpdatesCustom Analysis SupportIncludes report€4,900 ($6,700)



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ProblemsIf you are experiencing any Technical problems let us know via the Questions box and we will see what we can do.Alternatively shoot an email to our moderator Thomas, [email protected]

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Global and Local Market Intelligence

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Looking Back.

www.newzoo.comwww.newzoo.com/globalgamesdata

1,110M GAMERS

2013 Global Games Market

© 2014 Newzoo

Per Market Segment*Key Take-Aways.

*Excluding tax, hardware, consumer-to-consumer trade but including retail margin.

Japan 2013 mobile revenues

$5.5bnof which $2.4bn through

feature phones

Games generated

80%of appstore revenue

versus 65% a year ago


2013 Global Games MarketPer Region*

© 2014 Newzoo *Excluding tax, hardware, consumer-to-consumer trade but including retail margin. www.newzoo.com/chinareport

Key Take-Aways.

China exceeded expectations with

+35%Year-on-year growth

with total revenues of

$13.5bn

in 2013



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The Real World

CONSUMER

ENTERTAINMENT SCREENTV/CONSOLE

FLOATING SCREENTABLETS/HANDHELDS

COMPUTER SCREENDESKTOP/LAPTOP

PERSONAL SCREENFEATURE & SMARTPHONES


SOCIAL NETWORKS

THE CLOUD


2013 Global Games MarketPer Screen*

© 2014 Newzoo


1,110M GAMERS

Key Take-Aways.

In North America

24%of gamers played on all

four screens, or 41M gamers

In Western Europe

22%of gamers played on all

four screens, or 34M gamers


© 2014 Newzoo Data Explorer

King Franchises: Screen Most Played On For Candy Crush, Pet Rescue Saga, Farm Heroes and Papa Pear Saga gamers

#2grossing iOS game in the world (March

’14),#2 for GooglePlay

48%of mobile Candy

Crush gamers also plays one of King’s other mobile titles

38%Of Candy Crush gamers has a

Samsung phone

#6grossing iOS game in the world (March

’14)#7 for GooglePlay

53%of mobile Farm

Heroes gamers also plays Candy Crush

onmobile

48%Of Farm Heroes

players lives with kids at home

Aggregated data for 12 countries:

US UK GER FR BE NL TR

55MIs the minimum number

of gamers for any of these four King

franchisesPO CHN KOR VN JP

CROSS-SCREEN MONETIZATION

King uses the PC screen to

Tweak gameplayTest gamesBuild a communityPromote mobile

And then selects the game to publish on mobile and starts

monetizing.

Only the oldest King franchise, Candy Crush

had more players on mobile in March with

40%Playing most on a

smartphone and 39% on PC.

Key Take-Aways.



Looking Back.


Looking Ahead.


2014E Global Games MarketPer Market Segment & Screen*


© 2014 Newzoo

Tablet gaming is fastest growing segment at

37%Year-on-year growth

TV Console gaming flat at

$23.4bn

with current-gen still strong

Key Take-Aways.


2014E Global Games MarketPer Region*

© 2014 Newzoo


Key Take-Aways.

Asia-Pacific contributes

82%Of global annual growth

of

$6.0bntaking 45% of the

worlds’ games market



Looking Back.


Looking Ahead.


Towards 2017.


2013-2017 Global Games MarketPer Year and Market Segment

© 2014 Newzoo, Global Games Market Report

Key Take-Aways.

The global games market grows to

$102.9bn

In 2017, at a compound annual growth rate of

8.1%


2012 2013 2014 2015 2016 2017102030405060708090

100

Global Games Market 2012-2017Total & Mobile Game Revenues

2013$75.5

Bn

2017$102.9

Bn

$70.4

18%

$75.5 $81.4 $88.4$95.2

$102.9

23% 27% 30%32% 34%

$12.7 $17.6 $21.8 $26.3$30.7 $35.4

TOTAL MOBILE TOTAL MOBILE

2013$17.6

Bn

2017$35.4

Bn

TOTALMARKET

2013-2017 CAGR

MOBILEGAMES

+8.1%+19.1%

$Bn

SHARESHARE

SHARESHARE

SHARESHARE

MOBILEMOBILE

MOBILEMOBILE

MOBILEMOBILE

TOTALTOTAL

TOTAL

TOTAL

TOTAL

TOTAL

© 2014 Newzoo

© 2014 Newzoo Global Games Market Report | May 2014

TOTAL GAMES MARKET MOBILE GAMES MARKET

Key Take-Aways.

This year mobile gaming passes a quarter share of the games market. In

2017

34%Of global game revenues

will be generated through (smart)phones

and tablets, at$35.4bn

Double compared to 2013 and more than

consoles….


Global Games Market 2013-2017

2013 Global Revenues Exceeded Expectations Driven by Continued Growth in China and Mobile Gaming on a Global Scale.

Between 2013 and 2017, the Global Games Market Grows at 8.1% (CAGR) per Year to $100bn in 2017.

Apple, King, Gungho Generate More Annual Game Revenues Than Nintendo.

The Asia-Pacific Region Contributes 82% of $6Bn Global Games Market Growth.

Smartphones and Tablets Match Global Console Revenues.

The Global Number of Gamers Surpasses 2.0Bn, Up From 1.6Bn in 2013.

Tencent Takes 10% of World Games Market.

China Overtakes US as Worlds’ Biggest Games Market with over $25Bn Revenue.

Mobile Games Market Share Rises to 35% with $35Bn Revenue.

Global MMO Revenues Equal Those of TV / Consoles at $24Bn. Physical Sales

Evaporate, Dropping Below 20% in the US.

The Asia-Pacific Region Takes 49% of Global Market.

© 2014 Newzoo, Global Games Market Report

Key Moments Towards 2017 | Revenues Per Year and Market Segment Key Take-Aways.

In 2013, Tencent became worlds’ biggest game

company. Its Q1 results showed YoY growth of

+40%At this pace, Tencent will

take

10%of the f global games

market in 2015


CompaniesBy Q1 2014 Game Revenue

Source:Free rankings on

newzoo.com

= =

FY 2013 Q1 2014


Global Market Data MethodologyNewzoo’s unique approach to global market data and projections

Worlds’BiggestSudoku.


Global Market ModelContinuous effort to have most granular data and accurate global estimates

Shar

e of

Pay

ing

Play

ers (

%)

Tim

e / P

laye

r (hr

s)

Avg.

Spe

nd /

Payi

ng P

laye

r ($)

Global Financial Company AnalsyisGame revenues of public and non-public companies

Population & Economic Census DataProjecting organic growth on a local and global scale

Primary Consumer Research in Key CountriesUnderstanding playing and spending behaviour

Local Data ValidationWith commercial companies in specific countries

Third Party Data & ResearchReported on a local and global scale

Newzoo’s Global Data

Model

Output: Key Market Indicators (Global, Regional, Local)Input: Continuous Data Analysis Modelling


Using Economic & Population KPIsIn combination with primary research results & global financial analysis

Coming soon: new casual connect report

Key Take-Aways.

Connectivity and economic growth drive games market growth. Online population will grow

+39%Towards 2017 compared to 7.9% in matgure markets.


Newzoo Estimates in PerspectiveCompared with other research parties

Notes: Compound annual growth rates cover different periods: PwC (2012-17), IDG (2012-17), Gartner (2012-15), DFC (2012-17), Newzoo (2013-2017).

Sources:PWC: “Global Media & Entertainment Outlook 2013-17”, IDG: Investor relations site Capcom (dated September 2013), Gartner: Press release October 29, 2013. DFC: “Return of the core gamer”, February 2014. Newzoo: Games Market Update, April 2014.

2012

2013


Granularity Country-by-CountryAvailable to our continuous subscribers and …. you

Top 100 countries by game revenueswww.newzoo.com/countryrevenues


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Games: Mass audience & TransmediaTime spent on game franchises explodes as games branch out to all media

Free-to-play PC/MMO games are leading growth on PC with a

compound annual growth rate (CAGR) of

+19.4%for 2012 - 2016.

PewDiePie is now the#1 Channel on

YouTube worldwide with

14,245,717subscribers and2,577,980,625views to date

On the Friday of the League of Legends final, attended by

13,000 fans,4,300,000

people watched live streams on Twitch.

Free to Play eSports Game Video Content

Trends are all inter-related

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It is about time.

Total time spent on games in 2013 is up

+39%Compared to 2011In North America

+43%In Western Europe

Sizing eSports PopularityLevel of interest in Western countries


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The Real World

CONSUMER

ENTERTAINMENT SCREENTV/CONSOLE

FLOATING SCREENTABLETS/HANDHELDS

COMPUTER SCREENDESKTOP/LAPTOP

PERSONAL SCREENFEATURE & SMARTPHONES

SOCIAL NETWORKS

THE CLOUD


Zoom Out. The Real World


AppStores & Mobile Devices Drive Change in the Real World


Zoom In.vs The AppStore

www.newzoo.comwww.newzoo.com© 2014 Newzoo





Peter WarmanCEO NewzooZoom In. Celebrating the launch of Newzoo’s

2014 Global Games Market Report


Order at newzoo.com€1,490 ($1,990)Continuous service€4,900 ($6,700)

Top 100 countries by game revenues: www.newzoo.com/countryrevenues

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Date post:	11-Aug-2014
Category:	Data & Analytics
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2014 Global Games Market Webinar

Data & Analytics